What I will begin to say about El Primo is they are a hard working family owned hole in the wall that Sun Prairie should be grateful they operate there. I see plenty of cops, firemen, and paramedics going here for their lunches. Quesadillas - I have no idea what cheese they put in them, but you get that, guac, and amazing meat. I always go asada but the quesadilla size is absolutely fair for the price and pairs amazing with both their salsa verde and Rojo. The cooks are always working hard and for the bulk they get, the portions are always over stuffed. Now let's talk about those burritos, ... if you have never had Al Pastor, get Al Pastor. It seasons the already seasoned rice and soaks into the burrito perfectly with out the damn sogginess. They wrap it better than chipotle and that damn thing is so stuffed you honestly say "I only paid this much?!" Pair it with the Salsa rojo with each bite and you'll be hooked. They do come with sour cream, "crema", I always say no crema. It ruins the flavor profile of the Al Pastor. Alright, now the thing you were wanting to know, tacos. Authentic. Cantina. Flat top grilled meat and tortillas (yes they heat them on the flat top as the meat and oil. Tortillas are typical maize but I am a harina Chico myself (that's flour boy for you plebeians, just kidding but it's good to note that if you prefer it tell them "Puedo tener tortillas de harina" because I believe you should make the effort to learn someone's language if you're going to partake in their culture and food. These are hard working and sincere people! You may ask now, "okay dude but what meat should I get?" Honestly, you'll never go wrong with Asada but the Lomo de res (rib eye) is soooo rich and so good! Always tell them to put everything on the taco "con todo" (cilantro and onion) grab a lot of salsa and enjoy. We usually get a side of Pico de Gallo which they can do, as well as some Jarritos. The Pico is for the tacos. Look I can go on and on and on about this place but honestly until you go, you will either say "this guy is smoking crack" or "damn he is 100% right" as a former Los Angelino, again, Sun Prairie should be thanking El Primo from breaking up the monotony of "bar and grill" that Wisconsin as a whole has too much of. El Primo es increíble, ¡Me encanta la gente! read more

Best burritos in Sun Prairie! Nice grocery store with authentic Mexican ingredients with a counter in back that makes made to order tacos, burritos and other tasty treats. Try it, you'll like it. read more

We love Abarrotes El Primo. We love their prime rib tacos, breaded beef torta, and steak burrito. You call them and it is always ready in 10 to 15 minutes. We've never had anything bad there. It's great for taking out. read more

Authentic Mexican food, love the pork pastor tacos! The red salsa they make and sell is the best, but be careful it's spicy too! Burritos are as BIG as your head and also delicious! Nice seleciton of mexican grocery items and great hearty tortilla chips. Small seating area, we usually take to go but it's clean space if you can find a seat. Staff are very friendly and service is quick! read more

Tacobout a hidden gem!! Abarrotes is a small Mexican grocery store and restaurant in Sun Prairie. I ordered some chicken tacos while exploring the store. The store offers lots of authentic Mexican items including salsas, seasonings, churros, pastries, beer, etc. It'a a pretty small area but contains several shelves and plenty of items. The tacos were pretty good and very affordable. The were $2.50 each. They were served with onion and cilantro on top as well as with lime and salsa on the side. I though the meat could use a bit more seasoning. For me, the star of the show was the salsa! They provided a red and verde salsa with the tacos. Both were delicious! There's about 2 tables if you want to dine in but we ended up taking ours to go because the dining area was pretty small. You have to find street parking as well. Overall, pretty good little spot for fresh and authentic Mexican! read more

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This place 100% lives up to the reviews on here and on Google. If you are looking for true authentic Mexican food, this place is a must visit. It is in a convenience store where you can purchase true Mexican items. They also have a deli where you can get meat too! The quality of the tacos was truly incredible. The value of the amount you get for the price you pay is also really great too. Couldn't recommend this place enough. read more

El Primo is one of my favorite places for Mexican around Madison. I think their burritos are bomb. But also don't sleep on the Milanesa de Res Torta, that's a real treat. On this trip I got lengua Tacos and an al pastor burrito. Total came to about $20 after buying a soda and some snacks from the grocery store of the store. Burrito was large and delicious, and the tacos were pretty good as well, maybe needed some larger lime slices for squeezing to be perfect. This place is great and I will continue to go here! read more

Abarrotes El Primo - Lengua Tacos - Grocery Near Me - Sun Prairie, Wisconsin

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Solid taco but not even close to the tacos you can get across the street and they are more expensive. Just inconsistent but solid. I personally won't eat here again. read more

Tucked away inside the back of a Mexican grocery store/butcher, Abarrotes El Primo is one of Madison's hidden gems. The grill is literally ten feet from the butcher, so as one can imagine, you're going to be getting the freshest food imaginable...and it's at a ridiculously low price. I was just passing through and wasn't even hungry, but I had heard great things and had to at least give it a shot. I got the combination meat taco ($2.50) and ribeye steak taco ($3). They load up the tacos with thick cut onions and tons of cilantro. As one can imagine, the meat was incredibly tender and was seasoned to absolute perfection. The tacos came with both red and green house made salsas, both of which added a refreshing taste to the top of the tacos. The staff was incredibly cautious in terms of COVID regulations. While Wisconsin does allow you to dine in, it is TAKE OUT ONLY for the time being. If you don't wear a mask, you won't be served. They have tons of signs in regards to this and amidst the wild times that we're in, one appreciates those who err on the side of caution. P.S. please excuse the picture, as I was eating in my car at night time! read more

Abarrotes El Primo - Grocery Near Me - Sun Prairie, Wisconsin

This is a family owned taqueria and grocery store on Main Street in the heart of Sun Prairie, with the kitchen open most but not all of the operating hours. The food is certainly authentic but to me was under seasoned and without options for upping the flavor through add ons. I am not a fan of the onion and cilantro topping. If there were tomato and less onion maybe I would enjoy that more. All in all, I would try this again if wanting Mexican food while in Sun Prairie but would try something other than tacos. read more

Small, locally owned, great food and groceries at reasonable prices. I love their quesadillas! If you're looking for bottled or canned beverages, you won't find them cheaper than in this place. Very popular on Sundays and they cater as well. read more

Excellent service and consistently splendid food. Always go with the milanesa de res!

Hands down my all time favorite Mexican joint for Sun Prairie and EVEN the MADISON Area! This place has a little grocery store along with the best food as well! We we struggling to find a true authentic Mexican joint and found it! We tried the Lengua Tacos, Ribeye Tacos both a la cart and had their amazing Steak Torta! All for one affordable price too! I honestly have nothing bad to say! I was reading some of the "1" star review and some one is opinionated based on their food preference (still don't think they deserved a 1 Star) and the other review was just not acceptable... I find it funny how she commented saying the cashier quoted them wrong pricing (sorry we're human) and then also mentioned that she didn't have the best Grammar? .... yet nothing on the food... so please I hope you disregard their comment and honestly just try it for yourself. For those who live 30mins out, it's worth the drive! I can't wait to go back on the weekend to try their lamb taco and then also their slow cooked beef soup! I'm super excited! Still after a few hours of eating here I still have a smile on my face :) *support your local business owners!* read more

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All I have to say is these are the best tacos in the Madison area. Service is always fast and nice. The place is authentic Mexican bustling with people getting their groceries and stopping in for their favorite Mexican foods. read more

Classic hole in the wall Mexican spot. Dine in consists of a counter with 5 stools, 2 tables of 4, with one filled with guys playing cards, inside a small grocery. Wait? What? Wifi with guest access? Yes! We stopped here based off Yelp recommendation. How is this place not reviewed more? Don't bother with chips and salsa. Don't bother with loaded nachos. They aren't on the menu. I ordered a Torta Milanesa de Res based of others suggestion. I was blown away with how good it was. The veggies tasted fresh. The breaded beef delicious and crisp. The beans just right. The bread was awesome. I couldn't believe it was only $7.00. It was definitely enough to feed a party of two. My wife ordered the steak fajitas. They were larger pieces, extremely tender, and came with beans/ rice. Man, so used to getting other places small crispy "steak" that this reminded me of mi abuela's cooking. Fajitas were only $10.00! If you are looking for no frills, hole in the wall, authentic Mexican food then this is your spot!!!! There isn't any margaritas, mariachis (other then the cooks singing), or table service. Way to go! I am definitely stopping here again. read more

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Authentic tacos in a pretty odd location. What used to be a Mexican grocery store decided to expand and add food. It was a wise move on their part. The tacos are outstanding and fairly priced. It can feel a little disjointed on your first visit, but once you know how the place rolls, you'll be back. read more

The place is clean and besides is a small business doesn't leave smelling like the only thing you ate was mexican food even if you did because their food is great! Staff are friendly and fast service. The tacos are very tasty! The burritos are on special every Tuesday for $5. Is very convenient to pamper your sweet tooth with the delicacy of products they offered of Mexico like sweet bread & goes along with your coffee just perfect to share with your guests. Is closed Mondays. read more

Abarrotes El Primo - Tasty tacos, authentic Mexican food. - Grocery Near Me - Sun Prairie, Wisconsin

Being Hispanic, it has been proven so hard to find authentic Hispanic food in this area so Abarrotes was the shining light at the end of the really sad food tunnel. You can't go wrong with their tacos or even just grab chips from their Mercado. Everything you'll be eating is as authentic as it gets. I was able to find the exact snacks I had in Mexico last year. Cannot recommend it enough read more

My husband and I recently moved to Wisconsin from Arizona and the one thing we've missed the most is great Mexican food. El primo is by and large the best Mexican food we've had since we've been here. The pastor tacos were amazing. I can't wait to go back! read more

Heard about this place yesterday and just had to try it today. I was not disappointed. I had tacos - pork and steak, and my son had the steak burrito. I also added cheese and avocado and both salsas, and both of our meals were excellent with fantastic prices. If you live in Sun Prairie and like authentic Mexican food, give this place a try. There are only enough seats for about 10-12 people because it's tucked inside a grocery store, so be prepared to take your order to go. read more

Abarrotes El Primo - Tacos de carnitas (pork) and tacos de cabeza (steak), both with cheese and avocado. - Grocery Near Me - Sun Prairie, Wisconsin

Great little Mexican grocery store with a meat counter and Taqueria in the back. They make their own chorizo and sell as well. This is been a local favorite of ours for a few years now, and we recently took a market to her through Madison eats. We got to learn about how they make their recipes, everything homemade! read more

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Just a note, the taqueria stops serving at 8 but the grocery store stays open for longer. We have drove by thinking we wouldnt catch the restaurant when it was open, we finally did. This is our new spot for Mexican food. My hubby and I both got burritos, I got steak he got chicken. I'm not a rice and beans person so my burrito had veges and that was it. My hubby had it all and boy was that burrito hard to handle. It eventually broke while I had no problem and both were quite delicious. The steak had been cut small enough so I wasnt fighting the meat. We may try quesadillas or tacos next. I'm going to be making my way around the menu as choices and just enough for return visits but not for option overload. read more

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Clean, fast, tasty, cheap, and walking distance from my house. I will be back here and regularly. This is what I look for in a taqueria. I think they are missing an opportunity by closing as early as they do on the weekends! Leave 1 guy making tacos till 2:30 am. Give him a square soft to take cards from the taco bar and you will get ALL the bar folks stopping by. Just saying $$$$$$$$$$$$$$$$. read more

Excellent food! Small and very little seating, but find a spot at the counter and watch the action in the kitchen. read more

Abarrotes El Primo - Steak taco - Grocery Near Me - Sun Prairie, Wisconsin

This place puts the olé in hole in the wall. Fantastic, meaty flavorful tacos. Some great snacks to buy (especially if you love tamarind). Very friendly staff. read more

Abarrotes El Primo - A variety of tacos - Grocery Near Me - Sun Prairie, Wisconsin

Been here a few times and have enjoyed purchasing a few items from the store. They have a large variety of taco choices and they also serve pozole and menudo on the weekends. I've tried all of their tacos and soups and for some reason every time I've had their food they've lacked a hint of zest in their tacos. Can't quite put my finger on what's missing but the meats are a little under seasoned and doesn't have a kick to them. If you prefer your tacos a bit more flavorful try Guimo's across the street--their tacos are amazing! read more

Absolutely amazing. Better than food I've had in Mexico. I had the taco specials of barracoa, borrega, and pollo. So flavorful and generous portions. Can't wait to go back here! read more

Abarrotes El Primo - Grocery Near Me - Sun Prairie, Wisconsin

El primo offers freshly prepared, delicious, authentic Mexican foods .Prices are reasonable. Much of the business is take out, as there is only a small dining area and the taqueria is just a part of a grocery store. read more

This grocery store has a meat section. Fresh produce. And your canned goods to make your meals. Soda and beer also is sold here. New to the store is they just opened a small restaurant. Some bar stools and three tables. It is small but you can do take out. We went their first day. They are starting out slow so they had tacos. We ordered steak and pork tacos. They were amazing just the right amount of heat and cooked just right. Real fresh tacos. They gave us some salsa to put on top. We both liked it but my husband thought it was to hot. We will be back. Price was ok, I can't really remember cause we bought some groceries. They will have soup,tamales, burritos soon. read more

Abarrotes El Primo - Menu - Grocery Near Me - Sun Prairie, Wisconsin

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I need to amend my review of Sal's...this is the only other place I would recommend people driving out to Sun Prairie for. I've been here twice for take out burritos, and I've been nothing but thrilled with both of my experiences. For being such a small/unique place, you can tell it's good because they are always pushing out just a ton of Mexican food. I have stuck with the mixed meat burrito on both occasions. The flavors blend together great. And the size is one of the largest burritos I've seen. Even though I haven't bought anything from the grocery section, there is a wide range of ethnic products if your heart desires. Definitely stop in here if you want a great meal. read more

Fantastic tacos! We discovered that they had a small restaurant in the grocery store a few months ago and it has become one of our regular spots for lunch. I eat there at least once a week and am never disappointed. I personally like the tacos better than the burritos but both were good. I have not had any of the other offerings. Friends have repeatedly ordered the Tortas and raved about them. Lately I have been downing the Chorizo tacos as if they're going out of style. So good!! The asada and tripa are highly recommended as well as those are also favorites. As others have stated, there is not a lot of room for dining in. A couple tables and 4 or 5 bar stools. It can get pretty busy if you hit the lunch rush but service is fast and the staff are always very friendly. Plus they are happy to customize your order if you ask. The tacos come standard topped with onion and cilantro (lime on the side), I have been adding cheese and avocado for a small up-charge. They also make their own red and green sauces which are also really great. Highly recommended!! read more

Abarrotes El Primo - To-go order of 3 Chorizo tacos with cheese and avocado. - Grocery Near Me - Sun Prairie, Wisconsin

I've been wanting to go here after hearing about it from a coworker and I wasn't disappointed. I got the beef tripe, asada, and al pastor taco and all three were amazing. Even though it was a hot, humid day, I was still greeted by smiling faces and everyone there was so pleasant. My coworker ended up getting a quesadilla and I'm definitely going to have to get that next time. Food is great. Service is great. What more could you ask for? read more

As Arnold says, I'll be back!. Tasty. Quick service and friendly staff. Two lamp tacos, which are a special on Saturdays, we're substantial, tasty, and moist. Great hole in the wall atmosphere. Bring an appetite! read more

Best burritos you will ever have. Amazing flavor. They are huge yet cheap. No up charge on avocado either

Tacos here are to die for!!!! Decently priced and you get a lot of meat. My friends and I come here practically weekly. They have vegetarian options too. read more

Best torta I've had in the Madison area! I'm Mexican and it's my favorite food, the only thing I have at Mexican places, usually. While I've not hit up every place, this is a gem. The Milanesa chicken torta feeds 2 and is unbelievable. read more

We are from San Diego. Other than the 70 degree +/- 20 degree weather, we miss the Mexican food. We really want Cali Mex.Most of the Mexican food here is Tex Mex. And I do not understand this obsession with 'cheese sauce'. It's Wisconsin--the land of the best cheeses in the world. Why mess with the cheese diluted in oil.? Why not put real cheese on every thing? Ok, stepping off soap box now. This place is the closest we have come closest to the caliber of Mexican food we can get in San Diego. And we have tried at least 12 restaurants here so far. We regularly get their large tub of salsa and can find chiles and takin seasoning and other Mexican goodies! And on the weekends in the morning they have additional menu items. Definitely a must visit if in search of tasty authentic Mexican food. Service has always been friendly and glad to support a local business. Do check them out. read more

The best Tacos I've tried in Wisconsin, everything from steak to tongue. My favorite Mexican restaurant no doubt.

I feel like the cat who swallowed the canary. I had lunch at this place today and it was outstanding! I noshed on 3 pastor tacos that were completely filled with pork, onion and cilantro. They were perfect! They were $2 each and the largest I've had for that price, ever. A customer sitting next to me ordered a quesadilla and it was HUGE....I wish I would have ordered that...oh well...there's alwayz tomorrow!! Oh, BTW I recommend you put both red and green sauce on your tacos! Later~ read more

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Terrific tacos and tortas from a cozy Mexican grocery store ("Abarrotes" means groceries) in the heart of Sun Prairie. Called ahead with our order and everything was packed and ready to go when we got there. (There are also a couple of tables if you want to eat in.) Short menu, food simple but delicious. read more