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    Capitola Wine Bar & Merchants

    4.1 (157 reviews)
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    CAPITOLA WINE BAR & MERCHANTS ATMOSPHERE

    What's the vibe?
    Casual
    Trendy
    Moderate noise
    DJ

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    Recommended Reviews - Capitola Wine Bar & Merchants

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    Domenica R.

    Recommend place by me? YES I do, my loves. Place is very comfortable to come and have a relax time enjoying some wine testing and snacks like cheese, crackers, dry fruit, salad and more. I do recommend CAPITOLA WINE BAR Merchandise

    Trivia gift card prize!
    Audrey S.

    Don't come hungry, but do come ready to enjoy some wine in a very sweet environment. Capitola wine bar has an adorably homey and friendly vibe and a great selection of wines. Good happy hour deals and trivia every other Thursday. We had the happy hour Sauvignon blanc. It's this or a Malbec and I think maybe beer too. I found the Sauvignon blanc to be lovely and fruity and a very good value. Unfortunately felt the opposite about the value of the cheeseboard and flatbread. Flavors were okay and portion size was very small for the price point. Trivia was adorable and wholesome. Three rounds of multiple choice and winners with a small prize each round. Our server and everyone working were all clearly having fun and were very friendly. Even if the food was a miss, this was such a good vibe and I really enjoyed the wine. Will be back!

    Menu
    Jacob M.

    Love the Capitola Wine Bar! Such a great place at a great spot. We always get the charcuterie board and a wine flight. I tried the spicy 3 cheese mac and cheese today and very glad I did!

    Jeff B.

    Great visit! We were in town visiting with a good friend. Decided to have dinner and the restaurant had a short wait so we decided to visit! Had enough time to try a couple of flights and found a bottle of Pinot Noir from Willamette Valley, North Valley, that we really enjoyed. We got called into dinner and they brought out flight to the restaurant. Amazing time! Look forward to upcoming visits!

    Gustave Lorentz
    Rose G.

    Had the best chill night here the other night! Will def be back again for more yummy sparkling wine, lovely and attentive service, amazing ambiance, and awesome yet chill live music! I think my fave part of this wine bar is that it's adults only. Like, we stopped by to check out a different wine bar before this and there were children everywhere playing and whining, so I def left that place immediately! And luckily stumbled upon this place right after. It was such a chill vibe, more the speed I was looking for to have a relaxing night with a couple glasses of wine. The dude that runs this place was so nice and gave us a choice of a sit down table or seats by the bar. I picked the seats by the bar where we immediately got menus to peruse. I ordered a glass of the Gustave Lorentz sparkling rosé and some water, my date had ginger beer. The rosé was crisp and delicious. On my second glass I was so happy the bartender went ahead and opened another bottle to finish the pour in my glass (like he probz coulda gotten away with not doing that, but I was very pleased that he did to top off my drink right). I absolutely love sparkling wine, so if I find a good place like this, I'll def be back for more. Plus every time my glass was empty, the bartender quickly asked if I wanted another. Just really great service. And the seats were nicely spaced at the bar, not jam packed! After about 15 minutes of sitting down we saw a two person band setting up a stand up bass and guitar. The music was like this mix of country and island sounding music, which was super chill and lovely (Poi Rogers if ya wanna check it out). And the music wasn't overly loud either and so well sounded for the space in the room (could still easily talk to the person next to you). Just lovely music to listen to while drinking a glass of wine! They have other cool nights advertised too, and I'll def be up for trivia night on Thursday's or wine down Wednesday's! Hopefully I'll be able to get there again this week. Also the different live music is really cool too. I know they had a saxophone player yesterday and if they do that again, I'd like to stop by for that too. There's also beautiful local art for sale on the walls of the bar. I've just been the one time so far, but I def loved everything from my drink to service to ambiance, so I'm hopeful I'd get the same experience the next time I'm in!

    My glass of Merlot.
    Kelly C.

    Nice environment -- I found myself with a few hours to kill in the afternoon and this place fit the bill. Really nice people and amazing wine selection.

    Maryanne M.

    Ran into this spot and had to stop to try a glass of wine. The cab's we ordered were pretty good. (On the dry side) The ambience was good as they had a gentleman singing and playing the guitar. I really really enjoyed listening to the live music, drinking my wine, and having my husband next to me. It was like the world was coming back to normal. Stop by and enjoy a glass. The service was great. The ladies in there were very attentive and kind. Hoping to be back next weekend.

    The wine wall!
    Christopher C.

    Walking in the ambiance is welcoming. Doug and Ann Marie have a great selection of food, wine, and beer. Best service in town with great stories about all of the different wines.

    Red Wine flight
    Melissa P.

    Live music, great wine selection and tasty eats. Visited on a Friday night, sat at the bar top with great service by owner. Artisan cheese board was great and they accommodated nut allergy. I highly recommend getting the larger as the small just makes you want more, I ended up getting a second one it was that good! Doug's cup o' mac was cheesy and delicious! The have bar, table, lounge and outside seating! Highly recommended and can't wait to be back!

    Events Calendar
    Elisa H.

    Charming ambiance, a cozy corner table, live music and my darling date, all made for an enchanted evening. We ordered local ( Santa Cruz Mountain) Pinot Noir the pesto flatbread and the charcuterie board. Our table was near the fireplace and we were so comfortable. All other patrons, including those of the canine variety were very relaxed and happy. A perfect place for a date. Service was appropriately attentive. Afterwards my date got his nerdy headlamp out and we took a late Friday night, stargazing beach walk before heading back to the Bay Area.

    2018 cab went down smooth
    Damon B.

    Wine phenomenal Mac & Cheese... I'd rather have it from a box, order anything else for real though the service made up for it

    Alfresco and COVID Friendly
    Randee S.

    I absolutely adore this place: my favorite spot in the village. I admire that this wine bar does not exist on its location alone. Rather, this bar boasts excellent service, fun wine pairings, and decent food options...while the ocean breeze serenades you. I tend to meet girlfriends here for gabbing and sipping. But, my mom also requests visiting this bar every time she visits. I love the flights. But, the per glass options are decent and affordable (especially considering you are in the village). I specifically respect that they showcase a unique assortment of bubbles, white wines and roses. There is a very kind, woman who usually works here. She has very eclectic jewelry, but I have no idea what her name is? She is very knowledgeable and helpful. Finally, for food, I recommend the green hummus/flatbread and the olives. Thanks for including some dairy free snacks for the lactose intolerant/pescatarian! I look forward to visiting again soon.

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    Live music, yummy wine options and service was great! We took a bottle to go and had to grab a wine opener. They were so helpful.

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    Great people, wine, and music! The ambience is soothing. Fun bands and music as well.

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    Page 1 of 4

    Ask the Community - Capitola Wine Bar & Merchants

    Review Highlights - Capitola Wine Bar & Merchants

    I would consider myself a somewhat regular to Capitola Wine Bar, in no small part due to Doug and Ann Marie!

    Mentioned in 8 reviews

    Read more highlights

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    Cocoa Vino - More wine!

    Cocoa Vino

    4.6(19 reviews)
    0.1 mi

    I found out about the bar from their owners who also own the Capitola Candy store. It's a beautiful…read morebar inside, and on nice nights, the glass doors are all open for a nice view of the town. I went on a Wednesday night, which every other Wednesday is a bingo charity night. You purchase a card(s) and any wine or anything else you might like and play bingo for a couple hours with the funds going to a local charity. And if you and your group are interested in playing board games, they have every imaginable goal board game, dating back to the 60s and before, as well as as a Scrabble table game and a Clue table game, where you can see all the rooms and place your people and weapons in the room of your choice. Definitely a really fun night out with wonderful employees and other guests having a great time. Highly recommend!

    Wine bar with a good selection and nice patio. Downsides:…read more- About once an hour, everyone gets hit with chlorine stench when they run the dishwasher. - They have live music Fri/Sat. It's fun, but the band brings their own amp/sound system, and the acoustics are not great. - They have a glass polisher, and it's very loud; it's about as loud as castanets. They run it all the time, including while the live band is playing. WHY? It ruins the sound from the band. I left. I tried a few glasses: - 5/5: The Dezzani sparkling red is great. $13 - 3/5: The Quady Orange Muscat $12. OK, but lacked complexity.

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    Charcuterie board

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    Shadowbrook

    Shadowbrook

    4.3(6.3k reviews)
    0.3 mi
    $$$

    First things first, the cable car ride down was so cute. Cramped. But cute. The staff were so nice…read moreand accommodating. Definitely make reservations ahead of time! Now let's get to the food. I can only speak for what I ordered. My espresso martini made with tequila instead of vodka was UHMAZING! Best one I've had so far. The baked Brie was mouth watering, the crostinis were so good and crispy. And the top sirloin was perfectly cooked to medium rare. Loved every bit of it! And the cheesecake was good but I wasn't a fan of the peach compote. My friend loved her cosmo and her gnocchi. And she loved the peach compote. So it worked out for us. Will definitely be back next year!

    We arrived as a family of four with an infant to celebrate our son's birthday, only to realize we…read morehad accidentally booked our reservation for the following night. The front desk reassured us, gave us a waiting number, and told us to wait in the lounge while they worked on getting us a table. ​After waiting patiently for an entire hour, we checked back, only to be abruptly told they were fully booked and could not seat us after all. ​Our booking mistake is on us, but stringing along a family with a baby for an hour--giving false hope while open tables sat empty--is terrible hospitality. If you cannot accommodate us, simply be honest upfront so we can celebrate elsewhere instead of wasting our entire evening. Very disappointing customer service.

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    Shadowbrook - Greenhouse interior

    Greenhouse interior

    Shadowbrook - Spinach Salad

    Spinach Salad

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    Paradise Beach Grille - Steamed clams

    Paradise Beach Grille

    3.6(998 reviews)
    0.0 mi
    $$

    The outside patio dining and view of the adorable Painted Hosues is amazing, but the food was great…read moreas well. I had the fish tacos, and our table also got the burger and butternut squash ravioli. Everyone was happy! Service was friendly and fast. Reccomend stopping here for lunch or dinner when you're in downtown Capitola!

    My family and I stopped by Paradise Beach Grille during our trip and, unfortunately, left a bit…read moredisappointed. The best part of the experience was easily the location. We sat outside and had an incredible view of Capitola Beach. The service was slow throughout the meal, and one thing that stood out was that I never received a water refill the entire time we were there. It wasn't terrible service, but it definitely felt inattentive. I ordered the Seafood Fettuccine because I wanted something a little more filling. In hindsight, that's partly on me since seafood fettuccine isn't exactly a dish I usually expect to be exceptional anywhere. The Alfredo sauce was bland and needed a lot of pepper to bring some life to it. Most of the seafood was overcooked and chewy, particularly the fish. The clams were probably the best part of the dish and were cooked reasonably well. Overall, the view was fantastic, but beyond that, the meal didn't do much for me. Between the slow service and underwhelming food, this ended up being one of the worst meals I had on my trip.

    Photos
    Paradise Beach Grille
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    Beer Thirty Bottle Shop & Pour House - Firestone Walker Black Forest stout

    Beer Thirty Bottle Shop & Pour House

    4.4(442 reviews)
    0.8 mi
    $$

    Third order of business during my visit to Beer Thirty was to buy my standard vacation souvenir - a…read morebrewpub or taphouse hat. I'm not sad to bench the Pizza Port hat I've kept alive since a San Diego visit in 2022, but it's been in the fight one round too long. I washed it once in the dishwasher, as it claimed it could handle, and the logo is barely legible anymore. I love it, and will keep it, but this Beer Thirty hat is clean. Barely touched. Except by the cat? Some feline fuzz up on that shelf clings to the bill. I don't see a cat anywhere. Nocturnal, perhaps. This lid is bright and optimistic. Gotta don the cap before the sando arrives, lest I prematurely age it with grease spots. For now, it's a pristine, high-contrast, six-color surge atop my ridiculous hair. After lunch, it will probably attract local canines, who love a salted pork perfume with subtle notes of meow. Working backward, the second order of business was to order from the adjacent restaurant, Carpo's. Hard to go wrong with a BLT. Order of business number one, obviously, was to choose my brunch beer. I'm an aging West Coast IPA enthusiast who in recent years has moderated my dwindling prime by embracing West Coast Pilsners as an alternative, and for good reason. After a couple West Coast IPA's I sometimes lose all sense of space, time, propriety. Beers three and four become a forgone conclusion, and then I'll find myself at the Over The Hill Gang Saloon singing Eddie Rabbit to beers number six and seven. The pils, with it's 1.5% reduction in ABV, sets me up for a sustainable buzz and helps reduce the likelihood of my needing bail money later. Today is the first day of vacation, however, so 7% IPA it is! I get most of it down with the appearance of control, without seeming like too much of a day drunk, but I slug back the rest real quick in order to procure the second beer before the BLT arrives. IPA number two and I resettle at the picnic table. And just as I take a fresh swig and exhale the last two weeks of stress, I think to myself. I could sit here all fucking day. Outdoor, shaded patio, about the size of an NBA court. One half allows kids. The other, the one with cornhole, does not. I used to love having a place to take my kids when they were younger, so they could run around and watch me and others drink. Now that the babies are all grown up, I do not want to drink with children. Is that strange? Bully for the owners to consider both approaches. A little after midday on a Monday, there are no kids. Just me, some dude on his phone, and three old hippies, scattered about the place. We, the five of us, are each flying solo. Yet each is more content than the next. No male loneliness epidemic here. Just some dudes zenning out instead of carrying day jobs. "Dennis!?" Carpo's window suddenly is calling my name. Good timing. I was trending toward beers three and four without food in my belly, so this will help slow my roll. Two West coast brews in, it's only 1:30pm. Here, they arm you with a sandwich if you need one and throw you into the ring. One half of the BLT got tabasco, an old fave. The other half got a sriracha I've never seen before. They spar for top masculine condiment. Nobody sticks around to see who wins. Each is its own pre-bout steroidal flex, and like most fights, the interest is in the hype, the build up. When they finally go toes, it fizzles. Indeed by the time I wolfed the first half, I barely tasted the Tabasco. I got some light notes of spice in the sriracha side, but the referee was the story tonight. Mr. Bacon, he ran a steady ship, put a kibosh on all the nonsense, moderated the entire battle with an able, yummy, smoky hand. Casinos and books are usually the real winners in these fights. Their role was today played by toasted sourdough. OMG was the bread good! I have one more swazzle remaining of my beer. Strike that. Two swazzles. Time enough for just a few more words. I will save them for texting my Oakland pals to let them know how much I love this place.

    Great place! Lots of outdoor seating and plenty of food options in adjacent spaces. My friend was…read morehaving a wedding rehearsal meet up there and they reserved us a long table that was also in the shade and allowed us to have someone bring in some small snacks for catering. Will be back next time I am in town and will recommend to any of my other beer loving friends.

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    Capitola Wine Bar & Merchants - wine_bars - Updated September 2026

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