Cutest woodland themed ice cream shop!! I loved the decor inside. They sell a local ice cream brand…read moreand the selection is huge! I got a kids size scoop of cherry cheesecake and it was sooo delicious and creamy. The kids scoop was the perfect serving.

as a 57 year old local of tc, NOT a transplant, this has been one of the go-to spots for Moomers…read moreice cream. just took my family there to find out things have drastically changed. moomers is no longer the featured ice cream on the menu. Don't know if the still carry moomers but it's definitely not featured like it used to be. pretty disappointing as the prices still remain but the product has suffered. didn't mind paying premium prices for the real thing but Ashby's isn't that. seems like a scam that you might ride through this summer but the word is out!! Back to the long lines at long lake but at least it's the real thing. shame on the owners for thinking you can coop the customers. you'll be out of business and wondering why.... this is why!! they don't call me the Common Sense Consumer for nothing!!!

Such a cute little ice cream spot! The ice cream was delicious, the staff was friendly, and it was…read morethe perfect stop while we were in Elk Rapids.

Great ice cream flavors, big portion. One scoop of ice cream is like 2 cups. Also it is very…read moreaffordable, $5 a scoop, cash only though. They have so many unique flavor and local flavor. Good thing it is summer and we can go swimming, otherwise back is getting big from eating their delicious ice cream.

Part clothing, gear, and tourist shop, part ice cream parlor = 100% good stuff…read more I always love browsing here. They carry things you may need for a day at the beach, clothing from brands like North Face, Patagonia, Free People, etc. Plus local touristy gear like branded sweatshirts from local brands like M22, stickers, etc. The brands they carry aren't cheap but Leland is a pricier tourist town. The ice cream parlor serves Moomers ice cream which is some of the best ice cream out there. Here you can pick from one of 32 flavors to get on a cone, in a bowl, as a sundae, in a float, or a shake, etc. My go to flavors are usually Supermoo or Cherries Moo-boolie. The shop is one of the few in town that is not dog friendly inside (I'm guessing because of the ice cream counter) but it's ok because they also have a walk up window (for ice cream only) so anyone with a canine can still enjoy a nice scoop. It also has water and such out for your pups!

This review is a little overdue but better late than never. In June 2023, we were on our family…read moreroad trip from Philly and around the Great Lakes. We stopped here to stretch our legs and walk the dog for a bit. It is a cute little town. This store was cute but pricey. We had kids so they all wanted ice cream. The staff was friendly and they had a cute little pup window to get us a pup cup for our husky. She loved it. My ice cream was delicious too.

Visited for the first time after searching Traverse City for vegan ice cream. So excited to find…read moresuch a large selection of dairy-free choices both hand-dipped and soft serve. Ice cream was delicious and our group was very happy. Great menu of sundaes, many which could be made with the non-dairy flavors. Another member of our group had the 50/50, which is half cookie dough and cookie dough ice cream. Fabulous!

The ice cream is okay but the employees are SO rude. I've gone here many times and every single…read moretime I'm greeted with a dirty look and a rude attitude. It's hard to enjoy a mediocre ice cream cone while being stared down and whispered about by the staff. Honestly don't recommend.

Little Red's is just a cute little mom and pop ice cream shop tucked away in a mini little strip…read morearea on the outskirts of Traverse City. Hand dipped ice cream as well as soft serve are available, plus a couple dairy free options. They even offer a nice variety of savory foods too, like hot dogs (Louie's, iykyk), chili dogs, pulled pork, chicken salad, nachos, walking tacos, and more. Very friendly and very generous with all the soft serve items! Tables were clean with seating inside and out. While they are not Moomers, they also don't have ridiculous lines. I live that we have this option when we're jonesing for ice cream. Also, Boston Coolers and root beer floats on their menu! Definitely a local go to.

What a great little ice cream shop. My family frequents this place as it's conveniently right down…read morethe road. We are always greeted with a warm smile. They have soft serve as well as hand dipped ice creams. Everything there is delicious

Fun spot! Creamy, delicious fudge and so many flavors to choose from. Also had a ton of bulk gummy…read moreoptions

Great selection of candy and chocolates. There is an lowkey uncomfortable vibe at all times though…read morelike you're sneaking around somewhere you shouldn't be. Other than that great candy

Connie (the owner) is the kindest!! She is so incredibly helpful. The store is super clean, has…read moremany food options and well stocked with whatever you need.

Excellent staff / cute shop with all you could need for a holiday stay in the area! Local meats…read moreand fruits as well.

I'm tasting ice cream while here (medium chocolate cone). So far, best price by far and very good…read moretasting.

During the first stage of the quarantine for COVID-19 pandemic, people were told to wear masks in…read morepublic places. Food service was allowed to only serve take-away. Behind the counter, Leone's workers had neither masks nor gloves. When management (I'm pretty sure one of the owners was behind the counter without a mask) doesn't care enough about me require food service employees to follow basic safety procedures, this establishment won't get my business anymore.