Great cigar, pipe, and loose leaf selection. I look forward to running out so I can go in.

I was browsing old stores that I used to know of while growing up in this small town to find out that Jack's is still in business. Although I wasn't old enough to smoke at the time, we did enjoy a sandwich here as a kid or even young teen and that's the memorable part of this store. Also Jack looks the same but a little older now. He didn't mind making a sandwich for us kids and didn't kick us out just because of our age but not sure how the rules are now. He was friendly and still has that same smile. Still a memorable experience indeed and remembering how this location was tucked in the back near a nostalgic looking alleyway- one of the few that the city still has. read more

This place is THE greatest find in Watsonville and a must see!!! The absolute cutest smoke shop with a very cute couple who owns it. Didn't get a chance to try the sandwiches but I'll def be back since this is a new favorite of mine. read more

Great Old-Watsonville shop; owned by one family since 1914. My buddy and I went in for a sandwich (tasty, fresh, handmade, and only $4.99, plus $3 bottles of beer). I bought a pipe and some tobacco. The owner blends the tobacco--delicious, and at a fair price ($5.99 for a baggie of aromatic, $7.99 for Balkan). The pipe selection isn't huge, BUT the selection is of high quality, beautiful, unique pipes with lots of choices under $50 (and up to $1000+ pipes for those of you who need to free up some pocket space). I have a couple beautiful Savinellis from Jack's. Support this shop because: 1) Smoking is a luxury, so you should and can afford to support a local shop. Don't give your luxury money to some .com warehouse; besides, you want to hold that pipe and smell that tobacco. 2) This is a smoke shop that is NOT a veiled pot accessories store! If you smoke tobacco, whether pipe or cigars, you don't want glass pipes, bongs, and hookahs crowding out the responsible adults' products. This is a place for you; please support them. THEY ARE A BIT DIFFICULT TO FIND! The address is on Main St., but the Parking Lot is off Union St. across from Alexander St. between E. Beach St & E Lake St. Look for the brown building with the Green "Jack's Cigar Store and Lunchroom" sign. Enter though the courtyard. https://maps.google.com/?q=36.911467,-121.757405&hl=en&ll=36.91147,-121.757408&spn=0.000497,0.000696&gl=us&t=h&z=21 Enjoy in moderation. read more

Overall Look: Place is very clean and outside area has an abundance of greenery and flowers that are well maintained. My understanding is that the owner does this himself as a hobby. Inside has seating for about 25-30 people and has the standard cigar store Indian figure which I found to be quite authentic. Great sandwiches-I know it seems odd coming from a tabocco shop, but there is no smoking inside and the place is kept really clean. I recommend the salami with avocado on a french roll, but have tried them all over the years and found them to be delicious. The place does not get overly crowded which is why I like going there. Sandwiches are around $5 which is reasonable. Cigars-What a selection! They have all price ranges ($2-$20 per cigar), sizes and very large selection of brands (Macanudo, Cohiba, Arturo Fuente, Avo, Partagas, Monte Cristo and Acid to just name a few). There were also plenty of cuters, cigar punches, cases and humidors to choose from. The owner is very helpful and nice man who knows his stuff and always seems to mix in a little bit of humor that is quite enjoyable. The prices are also very reasonable. I personally liked the way the cigar boxes were displayed as it made it very easy to see what the owner has in stock. If you have time, I would recommend bringing a couple of friends and enjoying a cigar and beer outside in the courtyard. I enjoy smoking Acid Ones and Punch cigars. Pipes-All different prices styles. Some really nice ones as well. Not much of a pipe smoker, but if I was, this would be the place I would go for that. There is also many types of pipe tabacco including some house blends that smell really good. Cigarettes-Don't smoke them, but he seems to have a good selection of them. I also noticed that he sells electronic cigarettes that are rechargable...interesting concept. Interesting Facts I Learned: This place is one of the oldest establishments in Watsonville. It has been around since 1914 in downtown and has been run by the same family since then. Only two people have run the store (Jack himself, and Zarko--who many call Jack out of convenience--has run it since 1980). read more

Love this place, yummy fresh sandwiches for only 4.99, friendly environment and fresh cigars! One stop shop! It's a little hard to find but well worth it!!! read more

Jack's Cigar Store & Lunchroom - Best sandwiches ever!!!! - Tobacco Shops Near Me - Watsonville, California

My boyfriend has been wanting to go to Jack's since we moved to Watsonville. I've never smoked tobacco in my life so that's all him. I however am a sucker for a good sandwich and this place doesn't disappoint and neither do the prices! $4.99 for a sandwich, 75cents extra for avo or a french roll. I got a salami and avo sandwich because of the review below on a french roll and it was delicious but next time I'll go my bf's route and get it on a wheat bread. I think with salami and the fact that it's sliced so thin, that the french roll is too thick and takes away from the flavors. I was still very much satisfied and will definitely be going back. Next time I'm thinking I'll try the pastrami. My boyfriend ended up buying a pipe (around $40, they have a wide range of prices which is always good) and some of their house blend tobacco which he thoroughly loved and enjoyed on our porch. I know we'll be returning for the sandwiches and I'm sure my boyfriend will end up buying more tobacco and pipes as well. He wants to start a collection after all! Also, the owner is extremely friendly and that always deserves acknowledgement in my book. :) read more

This is my favorite spot in town to get a good selection cigars. It's the oldest cigar shop in town and the owners Zarko Radich & his wife are great people who give you service that you don't get in most places. Great deli sandwiches too!! read more

Old school place. Been there for ever. Family business and locals. One of the only businesses still around that takes you back to better times. Owner is great, knowledgable and very funny. read more

Very quaint and small shop and lunchroom tucked behind buildings facing Main Street. "Jack" is a very friendly and helpful fellow and assisted me in finding cigars to my taste. The selection is limited and better humidification would be a good idea. Haven't tried the sandwiches, but seeing as how there is only a choice of 5, I'm hoping they are exemplary. In any event, I'll be back...ambiance here compels me! read more

This is a great part of Americana. Have a great selection of smokes and the sandwiches are pretty good too

What a fascinating place! Although I'm not a smoker, I found their collection of unusual and antique tobacco-related items very intriguing. Among those items were cigar boxes, pipes, all kinds of loose tobacco, cigars from everywhere, explanatory posters, and so on. The place has been around for 100 years as of 2014, always owned by the same family. Since I'm a non-smoker, I stayed to have a sandwich, which Jack prepares himself right before your eyes. Freshly sliced tomatoes and good deli-sliced meats made for a great lunch, and they have seating for about 18 people, including a table that seats eight. This place is a slice of old Watsonville history that most people don't know about--and what a find! read more

I eat lunch here a couple of times a week. Great sandwiches and service. The owners, Zarko and Nevenka are wonderful. Nevenka was the Chamber of Commerce Woman of the year 2013. Also a great real smoke shop with quality cigars. read more