They have a huge selection and great quality. They are always so helpful. Super friendly!read more

Went there to get my chain fixed and when I came back to pick it up, it didn't even fit around my…read moreneck. Tried to tell them it was way longer than what I got back even showed them pictures and all they said was well maybe you broke pieces off. I'm like no maybe Y'ALL broke pieces off. Had this necklace for YEARS even got it fixed when I was in NY and to come to this establishment to get jipped out of MY necklace is ridiculous!!!! I DO NOT RECOMMEND ANYONE to shop there. All the men was mean and nasty and just kept blaming me for their mistakes. Manager name is IKE and his 2 minions was there to back him up. I unfortunately had to put 1 star to post but they don't deserve ANY STARS.

Sharon was so helpful and kind. I was a little nervous going in to get my jewelry appraised. She…read morewas so knowledgeable and directed me to a buyer. My experience was awesome and I would definitely go back to Doug Doggett!

Posted on Google Reviews as well:…read more Never again will I shop at this store. I received a shirt for Christmas, which due to family illnesses wasn't received until the new year. The shirt is too small and I went into the store today to simply exchange for a larger size or a different shirt if they didn't have a larger size. The lady at the front counter was not understanding in the least that I simply wanted to get an item that fit. Tags still on the item. They have lost this customer for sure and I hope that this review helps others to avoid the same situation.

Awesome place The staff was really sweet and helpful…read more Really cute clothes ( plus size also!!) Shoes, jewelry, purses, home decor, antiques and fusion paint I highly recommend going and checking this place out!!!

We stopped in this area to grab a drink at a coffee place and my wife fell in love with this area…read more Plenty of boutiques to choose from, unfortunately it was a little later in the day and a few of the places she would have liked to have gone into had already closed. Platform, however, was still open! They have a really nice store in general, plenty of clothes that are displayed in a manner that makes it really easy to see what they have available. FYI, if you're looking for the rocker look, then they have some vintage looking rock t's in the front area (just to the right). As you made your way through the store they had some nice displays of jewelry, which my wife found a pair of ear rings that she really liked! The fitting rooms were open and available for use (Late June 2021), so no need to worry about buying and bringing back if you don't like how it fits. They were actually having a really good sale, but didn't really promote the sale in any way. I'd recommend that they display that a little more clearly so that customers know what's going on with sale prices.

Not at all what I was expecting based on the name of the store. Popped in here with my wife while…read morewe were doing some shopping in Cullman. First off, this place is massive! It sprawls across a couple of store spaces and is packed out with stuff. Definitely geared more towards females, there are some things for men though. Women, there are tons of clothes, home decor, purses, candles, scents, .... literally just tons upon tons of different things to look through. Prices are reasonable and can go to a little bit on the pricy side. If you're looking for a spot to grab a gift for a wedding, bridal shower, or a house warming gift, this would be a great location to check out. Come early on Saturday, they close up at 4:00. Definitely check them out though. Worth carving out a little time to check them out.

Ladies, let me remind you why you shouldn't judge a book by it's cover: Based on the name, I was…read moreexpecting maybe a little store with some tote bags and T-shirts you could get personalized. But I was wrong! This store had sooo much stuff! If you are looking for a birthday gift, wedding, or just something nice for yourself or your home, you can't go wrong. They have ladies clothes, Simply Southern, lots of Swan Creek scents, Tyler candle, Brighton, Natural Life, Vera Bradley, Corksicle cups, I can't even remember it all. Just go check it out for yourself is really the best advice I can give you because I just don't have the adequate words to describe this store! PS - guys, if you need a gift for a lady in your life, you can't go wrong here ;)