I had the best experience here from start to finish. I've been with Erica the past 3 years and…read moreshe's so thorough, professional, and talented. The salon is super cute and a great location in the middle of Jax beach!

Jenna is amazing. The best haircut I've had in a long time! The salon is beautiful and the staff…read moreis super friendly.

I can't say enough about Olivia at this salon! She gave my hair life again - which gave ME life…read moreagain. I had my hair cut at Ulta at the Town Center (go look at my review there for photos of before!) where the lady just didn't know what she was doing and left me with an unfinished hair cut. I came to Olivia yesterday with a few photos of what I had wanted and she took control immediately. She washed my hair with purple shampoo, that I ended up going online and buying since they don't carry it there at the salon (Fanola No Yellow Shampoo) and it is about to be at my house now! I don't think I've ever had someone to wash my Hair with the purple shampoo at the salon before! Olivia took such care when it came to cutting my Hair into something that was unique to me, and something I would love. She provided further instructions on how to style it and how to brush it while blow drying, in the back, so that my curls in the back settle properly the next time I go to wash it. And even after she was done with blow drying and styling, she went back into it several more times to make sure it was absolutely perfect! I have found my new hair stylist! There is nothing more satisfying than getting a haircut you absolutely love AND finding a hair stylist you can continue going to for long term. In the end, I'm so thankful I went to Ulta and got my hair wrecked - because it brought me to someone who will do my hair perfectly from now on! Everyone here was super nice and great to be around too - gives these ladies a call!!

Salon on The Square is hidden from view right on San Marco Blvd. Parking is in back and free for…read moretheir customer's. There is the nicest owner whom is a super stylist, Pamela Hilton, at the desk is Elizabeth who works multi tasking checking you in and out always smiling. Kelly Anderson accepted me as a customer 2 years ago. Since then she's walked me through quite a terrific color applications. All foils and all Aveda Products. She will finish with a hair cut. She's been doing color for over 10 years now and has a wonderful following. Her experience is tops! Please stop in to say hello. You'll enjoy listening to talk shop. I recommend this Salon! Thank you.

The best salon in Jacksonville, well educated, clean, friendly, professional and a positive…read moreatmosphere

This salon and Faye, in particular, are exceptional! I get more compliments on my hair than I've…read moreever received. Faye takes time to understand your needs and provide the best service. She has provided services to my family members as well and we all agree she is the BEST!

Kathryn always does the best hair!!! Go see my girl for quality vibes and good times!read more

Beautiful salon. Very upscale. Hair color and cut was ok. Not too bad of a place if you really…read moreneed a place to go...but not a home salon to me.

I have been to this salon a couple of times since I moved to the area last year, and I have been…read morehappy with my hair every time! The stylists are so helpful and the environment is very welcoming! My most recent visit was with Kayla and she exceeded my expectations. Luckily, this was the first salon I tried when I got here and I haven't even thought about going anywhere else!

i've been desperately seeking a for the last couple of years I need. I had a referral for Heather…read moreand was able to get an appointment right away. For the first time in five years, I was 100% thrilled from the initial phone call to make the appointment to walking out the door with the haircut I've been trying to get. Thank you, West Coast Hair and Heather for an excellent job! I've already referred you to a few of my friends, and I will definitely be back.

I absolutely love this salon. I see Tia for my color and let me tell you she knows exactly what…read moreshe's doing and she treats everyone so nice. Love her vibes. When it comes to braids, whether it's box braids, stitch braids, or just two French braids she's your person. She's definitely mine. I absolutely love the ambiance here, it's chill and relaxing and these women know what they're doing! They're reasonably priced and you and your hair are taken care of.

Tia amazing as always! This women listens to you but also…read moreoffers expert advice. She saves me from myself every time.

I have been getting my hair done at Sutra for years. They are a mother/daughter duo and they both…read moreare excellent. They are patient, make recommendations, and its always a great vibe in the salon. Dont hesitate book Isabella or Babs, you can't go wrong. Its a 10/10 experience every time and I always leave feeling beautiful

BEST SALON IN JACKSONVILLE! 11/10. Highly recommend, great workers and my hair turned out AMAZING.read more

I am so much happier with my hair right now. It's not my first visit to the salon, but it certainly…read morereminded me of why I need to visit on the regular. I think it took me a while to settle on what kind of hair style/cut and length I wanted and once I did and explained it to Martha, she executed it perfectly. It's nice to find a stylist who listens, is attentive to detail, who knows what they're doing and executes it perfectly. All the things I strive for in my work and really appreciate in others.

I had an amazing experience here today. Im new to FL and honestly have been really nervous for some…read morereason to make an appointment. It can definitely be intimidating, especially if you are a shyer person. I booked an appointment with Martha and I feel like someone was watching over my shoulder on this one. She greeted me with a smile and a beverage. She really listened to what was going on with my hair and not just want I wanted today, but for my future hair goals. I was so nervous and she instantly made me feel comfortable and we ended up talking the entire appointment. Lastly she gave me the absolute best knowledge and advice for home care. Genuinely can't wait to make my next appointment!