I know absolutely nothing about wine, but I always get compliments whenever I gift wine and it is…read moreall because of this shop. The shop is small and cozy. It is owned and operated by husband/wife duo who are very down to earth and always have great conversation. If you're like me and don't know what to get or are just looking for suggestions, just ask. They will steer you in the right direction. They offer tastings and Thursdays.

Wine, only wine. That said, they have exceedingly fine wines. Your range of options from boxed to…read morebreak the bank. My recommendation is based on my ease of navigation, the experienced staff, and the casual ambiance, though I think I didn't make full use of their knowledge.

I had a great experience at East End Wine and Liquors! Jasmine was absolutely wonderful and made…read morethe whole visit so easy and pleasant. She was friendly, welcoming, knowledgeable, and went out of her way to help me find exactly what I needed. The customer service was excellent, and I really appreciated how attentive and helpful she was. Thank you, Jasmine, for such amazing service! I'll definitely be coming back and highly recommend this place!

Nice little wine and liquor store serving the Yorkville locals in this part of the neighborhood…read more Decent prices and helpful staff who helped me pick out the right bottle of wine. Great selection for a small shop. They also do occasional wine tastings.

We moved to the Upper West Side a little over a year ago, and despite this not being our closest…read morewine/liquor shop, we always walk the extra distance for the amazing selection and customer service. I love the tags throughout the store that give more info on the vineyards and their ownership. I want to give a special shout out to Amanda (who I assume is a manager), who always has such brilliant recommendations and a wonderful depth of knowledge about not only the stock, but also the wider industry. Her recent tasting event showcasing female-owned distilleries was such a thoughtful highlight to happen upon, and introduced us to Harridan Vodka, which we bought a bottle of on the spot. What a gem!

I've only been here once and it was brief but I'd come again. I was looking for a specific burbon…read moreand the first shop (which was actually much closer and convenient) just gave off a bad vibe. I walked in and didn't feel comfortable spending my money there or just being there in general. So I called this place and the person on the line was friendly enough, let me know what I was looking for was there and was kind enough to even check the price for me. When I got there I was able to meet and thank her in person. The place had a nice feel, good vibes plus I didn't feel like I'd end up on the Next 48 or anything. Nothing out of the ordinary was done, just kindness, and good customer service. Sooo, in the future if I'm in the area and I need to pick up any wine, etc. I would definitely come or call here first.

Great for all your basics. Immediate delivery. Very nice staff. Once I was looking for a very out…read moreof fashion rosé from the 70s that they didn't have. They ordered it for me.

I stopped in because I noted on Drizly that they showed non alcoholic free wine. I had initially…read morebeen intimidated by the storefront because it makes the store look much slimmer (and I'm always afraid of slim liquor stores that I'll knock something over ). The man at the front desk was very friendly. He told me that liquor stores were no longer selling non alcoholic wines and where to find it. He checked if he had any of the last in stock and had one left which he gave me a $2 discount on. The store has a wider selection than it appears and it's well organized. Appreciate the personal touch and the efforts the cashier went to to help me. Very friendly.

Alaways old school. Great selection for folks who want to drink. Always have what you need. Who…read morecares about what you want. They were around before you were born, and will be here after you're dead. Amazing staff, very helpful without all the coddling. This is NYC after all.

This liquor store has nips Very friendly appearing cashier…read more Clean organized open space

Small, and feels like I'm doing something illegal. Getting led past a bulletproof plexiglass door,…read moreinto a cramped, dusty space with a little tube TV and a beat up office chair, just to look at different kinds of wine. $9 for a bottle of Italian white! $13 for a bottle of coconut rum. My only question was why the bottle of Johnny Walker Blue cost $400 when down in the UES it costs $200.. Other than that, everything is a bargain. And the guy helping us was a sweetheart.

the best liquor store on the block, sorry…read more good dudes straight prices no line no lotto

Nice gem in harlem. I stop by this place after my seafood visit, and they had some wine tasting…read moregoing on. The employees were very welcoming and informative. I picked up a bottle of Ros'e for my friend and got myself a lil something for the spring/summer season. The prices are good, and I liked that they had a variety of things I havent seen before. Limited edition specials you would call it. I will be back and will have added pics to go along with my check-in.

I know I'm taking wine to an absurd level, because I shop here 1-2 times a month and buy several…read morebottles at a time mainly for decorative purpose... then I drink them one by one when I would like a change in decoration. *referring to the pictures.* Sometimes I'm feeling French and whimsical, sometimes I shop for sweet and chocolatey wines. I can afford to use wine as decoration because the prices are so dang good. They have a unique and exotic collection, full with tons of independent labels. I usually spend $10 per bottle and I discovered my favorite wine EVER! while shopping here! The brand is "Culitos." (Yep, you heard right) and I get the Merlot. You know you've got the right bottle if there are three nude people on the label. It's a savory yet sweet wine- full bodied and smooth. When I come here to shop, there is usually soft music playing and the attendants don't bombard me asking what I'm looking for before I've had a chance to scope out the selection. They let me browse slowly and are available when I have questions. That's how I like to shop.

OK, if you are here, then you know what you need, which is some alcohol for dinner or for a quick…read moredrink. This is the kind of spot that isn't designed for browsing. All the liquor is behind plexiglas and they pass you the bottle chute and there are plenty of $1 airplane bottles of the hard stuff around the register. Still this place does have a decent selection of $10-30 wine. I would definitely shoot for something that has volume because some of the more pricey bottles look like they have been there a while. Net, net, quick and efficient and make sure you know what you want.

Truthfully it's the closest liquor store to me. But it's not a bad liquor store by any means. Wide…read morevariety in different sizes, never have had a negative experience in terms of service. I mean, the prices aren't California liquor prices but that's the price I have to pay for moving to NY. ‍ no complaints here!