I can confidently say this is my all time favorite bagel shop. I've been coming here since I was…read moreyoung, and it's still just as amazing every single time. The bagels are always fresh, flavorful, and honestly some of the best you'll ever have. Rasha, the manager, is always there working so hard and keeping everything running smoothly. Her consistency and dedication really stand out, and it's clear how much she puts into this place day in and day out. This place isn't just a bagel shop to me it's a staple in my life, and I'll keep coming back for years to come. Easily 5 stars.

Best bagels in town The staff is very friendly…read more The owners are great they will even bring out some snack type samples of breads and cinnamon sticks periodically. Highly recommended

Our race team stopped here one morning for breakfast and it was amazing. The Classico was very good…read moreand I also enjoyed the Moka. The place was clean and the employees were friendly and understood some English.

I'm glad I found this place! It's delivery only but they are so fast! The salmon bagel sandwich wasread more

Today I ordered breakfast and lunch from The Bagel Tower, we ordered the Farmhouse Bagels for…read morebreakfast today they were excellent. We also ordered the Salmon Bagel Sandwiches to have for lunch. This is the second time we have bought our breakfast from them. Last week we ordered the Pulled Pork Bagels, and the Salmon Bagel Sandwiches also. The Bagel Tower is a locally owned business not a chain store operation like the other bagel shop here in south San Diego county area. I will definitely recommend this store and definitely order from them again. And they deliver, also if you order through the 1Delivery.com web site it has buy one get one specials. Give them a try. I recommend The Bagel Tower.

Best bagels in San Diego. Great family run business . We always get bagels and use vegan cream…read morecheese. I've coffee was also delicious. We go weekly. Love them

Very busy on a Sunday morning, and several bagel varieties were already sold out by the time we…read moreordered. I settled for a sea salt bagel with light cream cheese. Unfortunately, the bagel itself tasted pretty doughy and underwhelming. I've had better from a grocery store. I will say they understood the assignment on the light cream cheese, though. Some places really go overboard, so I appreciated the restraint.

Quick, busy, I recommend mobile ordering from the line if you don't want to wait too long, bagel…read morewas great and coffe tasted amazing!

Spill the Beans has completely ruined every other coffee shop for me…read more I'm here every single morning, and there's a reason. The bagels are larger, fluffier, and have this perfect subtle sweetness -- rumor has it they're boiled in agave syrup, and honestly, it shows. The Lox, Stock & Bagel hits different when the bagel itself is this good, and the McLovin is worth every bite too. The rotating selection keeps it fresh enough that I genuinely look forward to switching it up. Then there's the Basic Sitch -- don't let the name fool you. Best Caramel Macchiato I've had anywhere. Period. If you haven't been yet, you're missing out. And if you have, you already know.

Still the best bagels in San Diego! Go early because they are the best and may sell out. I've…read moreread other reviews and it's just not fair to dock stars because they are out when you get there! It's because they are so good! Don't expect them to lose money making bagels to keep them sitting in stock for the random afternoon one person may show up. These are freshly baked! They are best freshly eaten! I have to always tear into one as soon as I get them. Where else can I devour an entire everything bagel with no spread! They are that delicious! No butter necessary. Just full of flavor! Don't pay any attention to the low star ratings. Absolute self-centered rubbish. The employees work so hard making these bagels early every morning! Just be a good bagel and get there early (before 9:30) and enjoy! They also make a darn good caramel macchiato.

I love tuna sandwiches, so why not have a tuna bagel? Came in on a Saturday afternoon with a…read morecraving for a tuna bagel. I got the tuna with an onion bagel and it was delicious! The guys that helped me were super nice and attentive. Lots of space to eat. Got my food at the perfect time, before the rush! I can't wait to come in more and try their other specialities.

Every trip to Oceanside includes a stop here. The bagels are always fresh, delicious, and exactly…read morewhat we look forward to after a morning near the beach. What started as a quick breakfast spot has officially become a family tradition. Friendly service, great location, and consistently amazing bagels -- one of our favorite parts of visiting Oceanside every time.

Bagels were so yummy! The bacon, egg, and cheese was awesome!…read more Fresh bread and good variety! Highly recommend

My wife was having a medical procedure at a local hospital and I wanted a coffee and breakfast. I…read morecame here and was so happy that I did. First, I felt like I got to experience a local place that appreciated their customers. The Mexican mocha was fabulous. The original omelet was out of this world. I enjoyed the meal and coffee inside their café. The price for this was very inexpensive compared to local cafes in California.

Awesome chai latte! I also really appreciate the kind gesture that the barista did for me, truly…read moremade my day all the better and moreso than before

My absolute favorite bagel place in the world. New Wave started as a pop up at iron smith coffee a…read moreblock away from my first apartment I moved into when I came to Encinitas the same week I got here and It's been a staple of my weekly routine as long as I've called this town my home. In that time a lots changed. I grew up a lot, got married, moved into a bigger place, but the one consistent thing in my life is NEW WAVE BAGEL. I can't go one week without them, and watching them grow into their own storefront in Leucadia has been a treat to say the least, AND with the kitchen now fully done, to see their operation run at full speed with breakfast sandwiches and a toaster (a lot of people have been begging for it) this place is finally moving at its full potential and I don't see that growth slowing down at any moment. There's a lot of bagel spots that advertise themselves as local and home made when really they're just frozen slop funded by investment groups and staffed by people who don't have their heart in the craft. The New Wave crew are as passionate as can be and the taste and ambiance really shows it. Do yourself a favor and try it out for yourself, I promise when you walk in they'll all make you feel at home and you'll be hooked for life. PS: pro tip, get their early because they will sell out of a lot before the end of the morning rush

I was born in New York, so bagels are serious business…read more Then along came New Wave Bagel in Leucadia offering great service and a cozy ambiance. These sourdough bagels are chewy, flavorful, and completely unforgettable. The kind of bagel that makes you slow down after the first bite and think, "Well, that's different." Different in the best possible way. The cream cheese flavors are delicious, the bagel additions are creative, and every combination feels thoughtfully crafted. There isn't a weak link anywhere. Their kitchen buildout is still under construction, so they aren't toasting bagels or making bagel sandwiches just yet. But honestly? I didn't miss it. The texture on these bagels is next-level all by itself--crisp, chewy, airy, and satisfying from the first bite to the last. I've eaten plenty of great bagels in New York, and New Wave belongs in the conversation. A little sourdough. A little magic. A little Leucadia sunshine. And one seriously exceptional bagel.

Love it green friendly the Frida torta was delicious The…read moreTijuana and the chipotle salsa Home made bread and helping employees help you Chose and know the menu and ingredients by heart We visit the one in Colonia Aviación Blvd Salinas

This place is located in a plaza filled with other restaurants and shops, luckily not far from the…read moreairbnb my sister and I stayed in recently. We just wanted to grab something quick to eat and tortas seem to be a good choice. They have a lot of seating inside, no outdoor seating unfortunately, but we decided to take our food to go and eat it back at our place. We ordered the classic steak torta and my sister ordered the Tijuana which had more ingredients. We also ordered a side of fries. We waited about 10-15 minutes and went to the car to head to our place. Luckily my sister double checked and they forgot to give us the french fries. So she went back to ask (since we paid for it) and they said they were going to make us fresh ones (which they did not, maybe it was a language barrier but they gave us cold limp fries)- which is why I am docking off a star. We ended up reheating them up in a frying pan at our airbnb. Each sandwich came packaged nicely with a sauce and sides of pickled veggies. A convenient place to stop by for sandwiches, but nothing extraordinary. Also quick note for those who have never been to Rosarito (this was my first time), you have to pay for parking at every plaza (well anytime you take a parking ticket). None of the vendors validate. But luckily it's not terribly expensive.