Working with Joseph and the Prudential team was excellent! They transformed a family heirloom ring into a necklace with a custom bezel, and I could not be happier with the result. Exceptional craftsmanship and service--I highly recommend them! read more

Prudential Gem and Jewelry - Before - Jewelry Near Me - Chicago, Illinois

See all

Not a luxury experience, do not let the windows fool you with all the shiny bits out front. Dishonest, owner Joe is what I would define as a inept car salesman, and does not stand by his deals. Owner pretends to know what he is doing, but talks down to you at every opportunity like you know nothing. There are lots of jewelers on Wabash, and like a good dentist, you want one that is honest. This looks like a front company where they ask for cash instead of taking credit cards for such a large purchase. Only drug dealers carry that much cash. Excuse me, add extra percentage after we negotiated because I wanted to use a card. Please remember caveat emptor when dealing with Joe. read more

I cannot recommend them enough! Great service, good communications and amazing final product!! I came here because a friend recommended them. I wanted to get my engagement ring reset for my anniversary. Joe and team were amazing. I told him what I was looking for and he designed the most incredible ring. I left my old ring with him. Joe is very trustworthy. We communicated via text. I came in a few times to look at some diamonds, sapphires and the design. The ring is beyond what I could have imagined. I will definitely be back. I highly recommend Prudential for your jewelry needs. read more

Honest, upfront, personable, & knowledgeable. After doing my research, I chose to work with Prudential to sell my estate jewelry. Joe was fantastic! He communicated clearly throughout the valuation, educating and clarifying along the way. I left feeling great--super satisfied that I was given a fair price and made a friend to boot. read more

I've come here a few times to look around with the intent on purchasing. First in November of 2019 and then in early (Jan and Feb) of 2020. Been by the shop to window shop as well more recently, looking at their Rolex selection. Unfortunately my experiences were not positive enough to warrant a purchase. I ultimately discovered they have some honesty issues when they tried to lowball me on a trade in. I brought in a 22kt 24" 3mm 28.6 gram rope chain and a 9 gram 22kt ohm ring. Both pieces had been purchased by me, and I knew both pieces to be 22kt because they were imported from India, where 22kt is common. The jewelery was stamped with the purity, not the karat weight, so the stamps said "916". This is because 22/24 is 91.6, so 22kt gold is 91.6% pure gold. Someone, I assume the owner or manager, told my sales person that my jewelry was ACTUALLY 21k, and then tried to tell me that the 916 stamp means 21k. They didn't even bust out a calculator or check the internet to find out they were wrong. I think they thought I didn't know better. I ended up getting over $500 more in trade value by taking my pieces next door to NYJ Chicago. This experience leads me to not trust this jeweler, as they seem to either be ignorant or unethical. read more

Joe and his team at Prudential Gem made me feel so at home, my shopping experience was exceptional. Joe helped me decide on a rose gold diamond band dazzling with vvs diamonds. I definitely will be returning to prudential Gem for all of my jewelry needs I highly recommend read more

Prudential Gem and Jewelry - Jewelry Near Me - Chicago, Illinois

Tony and his team deliver outstanding service, quality products, and amazing custom pieces! They have a huge selection in-store and can create or source pretty much anything that you can dream up otherwise. My first experience with them was in the beautiful emerald-cut diamond engagement ring my fiancé purchased from them, and we have been back for everything from small adjustments to a Rolex to refurbishing family heirlooms. Everything has come out better than expected and we'll be coming back for many years! read more

Prudential Gem and Jewelry - Jewelry Near Me - Chicago, Illinois

Excellent selection! The employees helped my partner pick out the most perfect necklace for our five-year anniversary.

My fiancé and I had such a great experience at Prudential Gem & Jewelry. Joe is so fun and helpful and works with you to find the best ring. The ladies are very sweet and helpful also! Found a beautiful ring and so very happy with our purchase. Thank you Joe! read more

Prudential Jewelers is my go to jeweler. That makes me sound like much more of a high roller than I actually am. After my mom passed away I was never going to wear her wedding and engagement rings as rings, but didn't want to just put them in a jewelry box. So I decided to have the stones and metal used to make a necklace. I had an idea in my head and the final product was even better than what I imagined. Not only is it my favorite necklace but I'm certain my parents would love it too. When it was broken by a wayward dog paw a few months ago I took it back to Prudential and they fixed it for waaay less than I expected. It's good as new and back around my neck, where it belongs. I've sold some jewelry to Prudential Jewelers also. The first time I had some big ticket pieces to sell I went all over jewelers row and Prudential gave me the best price. Next time I need some jewelry I know exactly where I'll be going. read more

Prudential Gem and Jewelry - Necklace made from my Mom's wedding and engagement rings - Jewelry Near Me - Chicago, Illinois

Love prudential! They have the best prices on custom pieces and their turn around time is unbelievable! Joe always treats us like family and every client I've seen him take care of! Thank you guys read more

I'm always nervous to work with new jewelers. That wasn't the case after the first 5 minutes of talking to the owner, who was very experienced. His knowledge gave me a peace of mind, so I wasn't worried about leaving my Rolex with him to work on. The bezel that he installed sits plush with the crystal and it actually looks better than I had imagined so, from now on, Prudential Gem and Jewelery is my go to for quality service. read more

Prudential Gem and Jewelry - New diamond bezel installed on my Rolex. - Jewelry Near Me - Chicago, Illinois

I took my engagement ring here to get reset and was incredibly happy with the results. They were knowledgeable and polite in our dealings and provided their services for a fair price. I will definitely be coming back here for any jewelry needs. read more

Prudential Gem and Jewelry - Jewelry Near Me - Chicago, Illinois

See all

I've been to Prudential a few times, mainly because I loved Tony. I was recently hunting around for a pair of diamond studs and Prudential was the first place I thought of. I was bummed to find out Tony is no longer there, but Sarah was fantastic! She helped me find a great pair of studs and put up with my indecisiveness over the course of 2 days. Once I pulled the trigger, she was super communicative during the shipping process and followed up to let me know once they were on their way to me. I'll definitely go to Prudential for future jewelry purchases and highly recommend them. read more

Wonderful selection of jewelry and very helpful and professional staff, especially Sara - she was great! Beautiful engagement rings and unique and stunning pieces of jewelry all around. read more

I've bought from a lot of different jewelry stores, and Prudential the most accommodating and honest jeweler I have been to. They always help me get the best deals by FAR. What I really love is that, if they have something similar to what I'm looking for but not exactly it, they'll customize anything so that it is 100% what I want it to look like. Overall, they have the best customer service as well as the best merchandise. I would recommend them to anyone, especially those of us who really care about jewelry. read more

100% recommend! My engagement ring is everything and more that I have always dreamed of. The craftmanship is unparalleled and I love knowing that my ring was specifically made for me. I will be a returning customer not only for new pieces but also to have older jewelry recreated into more modern pieces. read more

My fiance' and I walked past many of the jewelry stores on Wabash and we eventually settled on Prudential Jewelers, and they didn't disappoint. Tony was extremely attentive to the needs of what Michael and I were both looking for. There was absolutely no pressure to make a purchase which made the visit more enjoyable. The other staff were just as personable as Tony. They all put Michael and I at ease and the prices in my opinion, were reasonable especially what we had selected. They don't finance purchases however they have other options how one can make a purchase. They can take a ring that one may be interested in however may opt to have it set in another setting, they can do that as well!! Prudential Jewelers in our opinion are the best, in customer service, selection, pricing and options for making your purchase. Michael & Maria read more

After an unsuccessful first trip to the jewelry store, we came here to look at eternity rings. We mentioned our dilemma with the other jewelry store. After finding a round prong eternity setting we liked, we feared that we might hear the same story-just can't do it with my ring size. Instead, the affable jeweler Tony said "amateurs" and promised us that he would be able to make my ring in the style and setting I liked. As we were leaving, we learned even more about the store and their commitment to custom gemstone pieces. The jeweler Tony purchases and selects all of the stones himself. With this knowledge, they took extra care in selecting the tsavorite stones for my mother's ring and cutting them just right. In a little over a week, my mother's ring was ready for pickup. I love this jewelry store. They're no nonsense, intelligent, and have excellent customer service. They helped us throughout the process in picking out the ring and took the time to make a great ring. Don't be fooled by their simple, not flashy store. They know gems and diamonds! read more

My fiance and I had refreshingly fantastic service here over the weekend. We were shopping for vintage or estate engagement rings and had spent time at various stores throughout the city and suburbs, and in Jeweler's Row. This was our BEST experience in Jeweler's Row. Like most stores, Tony had a only small selection of estate rings, but was extremely knowledgeable and patient. This was a breath of fresh air from the other stores, which seemed to think that dealing with their estate rings was a nuisance (then why carry them!?). Tony at Prudential spent time explaining the diamond cuts, color, clarity, and options for ring re-sizing. It was such a breath of fresh air after the attitude and/or ignorance we encountered at so many of the other stores. Their prices were also very good compared to what we found online and were seeing at other stores. We did not buy our ring at Prudential because we received a family diamond, but we will bring the engagement ring and our other jewelry here for resizing and repair because of the excellent service! read more

Tony is fantastic! My husband purchased my beautiful engagment ring through Prudential and that was only the start. We bought our wedding bands, anniversary gifts and hopefully more beautiful pieces in the future through PJ. You can design anything you'd like, however, they have so many gorgeous pieces to choose from already! Tony and his staff are incredibly knowledgable and honest. A trustworthy jeweler that I would highly recommend! read more

The store is legit and the workers are the best and ask for joe or Vanessa they will take care of you PROMISE they have beautiful Rolex watches, jewelry,Cuban links , White gold, rose gold, yellow gold, women's Rolex's and to be honest the nicest jewelry I've ever seen so far in the Windy City read more

I was looking for a Rolex 41mm presidential rose gold and found it here with a rose gold Cuban link ask for joe his the best

My boyfriend and I decided to go ring shopping. As we entered the store we were completely ignored l. The gentleman proceeded to assist some other customers that entered behind us. We we decided to go to jewelers row I was nervous to see how many times we were ignored or discriminated against. To my surprise Prudential Jewelers was the ONLY place that treated us differently. We just exited the store without making a scene. There was no need to seeing that I wouldn't be spending any money in the store. read more

Beautiful jewelry here. Very high class very nice. Most kindest people own it!! Amazing

I absolutely love love love Prudential. They always have exactly what i want and even when they don't they go out of their way to special order it. The have great prices and the best part of all is there friendly staff. They really enjoy helping unlike other places who often have employees they don't even like their jobs. This is the 3rd Rolex i have purchased from them and every piece of jewelry i buy from now on will only come from Prudential! read more

My fiance and I just purchased our wedding bands from Prudential and we are very happy with our experience! Joe has a stunning selection of jewelry. The staff were friendly and knowledgeable. The shop is well-organized and adorned with beautiful artwork. This will be our go-to jeweler moving forward. read more

Nice service. The ring that we bought was stated that it was 18k gold. It turned my finger green. We checked and it said 14k inside the band. So, we weren't told the truth. And, after we had someone look at the ring closely it was pointed out the setting wasn't well done. They were nice. They were accommodating. But, they were overpriced and not forthcoming about the 14K. read more

Joe, Tony and Brandon at Prudential are fantastic! My fiancé and I were looking for custom wedding bands, and they more than delivered. They were very fair with their pricing, fast on delivery, and the finished product was gorgeous! They are easy to get ahold of and answered all questions we had. It made buying the best diamonds at the best price very easy. We will definitely go back for jewelry in the future and would highly recommend! read more

I had fantastic service here over St Patty's Day weekend. I was shopping for a cushion cut sapphire engagement ring and had spent significant time the weeks before looking at other stores. The generally theme at each store is cushion cut sapphires are hard to come by and it would be hit or miss whether I'd be able to find the right one by the middle of April (timeframe of proposal). This was not an issue at Prudential. Tony had an extensive collection of colored gems, including three breathtaking cushion cut sapphire stones. The store itself is simple and beautiful (and expanding). A few particularly fancy pieces are particular focuses of attention, but the general layout flows nicely, and the store is plenty spacious (soon to be bigger) and well-lit. Tony spent time explaining the sapphires, their color, clarity, and options for bands. After only 45 minutes, a decision was made - an 18K White Gold cushion cut sapphire stone in a halo setting. The CAD design was sent only a few days later and the ring was made in about a week (lead time at many other stores was much longer). I presented the ring to my fiance last week. The compliments just keep on coming in. The Prudential family treated me like an old friend. I could not have been more satisfied with every aspect of the experience as well as the ring itself. They have truly earned a customer for life. read more

Best experience ever! Not only is the selection the most unique, but it you actually enjoy the experience. They are attentive, courteous, and give the customer all the time they need. They are the best on jewelers row! The price is right, the diamonds are gorgeous and you always leave happy. Not to mention, the knowledge and precision they have about every diamond you consider is priceless. read more

I'm sure everything is overpriced, but the jeweler was honest about saying they were selling this one watch for $48,500, but he could let it go for as low as $28,100 or something like that (we really had no interest in buying the watch but were just curious cause it was huge and too bejeweled). They also took links out of my friend's watch (not bought from there) for completely free. Very nice staff that helped us. read more

Our family has used Prudential Gem and Jewelry for two engagement rings and two wedding rings, all of which required custom work that was done very beautifully. They were delightful to work with, everything was done in a timely manner, and at reasonable cost. We will be using them again soon! read more

My fiance and I basically went up and down "jewelers row" talking to everybody about getting a new setting for my engagement ring (it was a family ring that didn't fit and wasn't exactly my style). Not only was prudential the only place where they didn't give me trouble about not wanting to add more diamonds (one was enough, I wasn't interested in more!) they also worked really hard to come up with a setting that was low but still unique. They re-set it in about half an hour, and the setting was much less than we were quoted by other jewelers for essentially the same thing. We went back to get our wedding rings and when I couldn't decide on what ring I wanted, they custom-made me a ring with a sand-blasted texture stripe which can be changed to different colors with long-lasting enamel. Overall, I would recommend this jeweler! read more

I finally signed up for yelp just so that i could write about joe and his family at prudential. These guys are hands down the best on jeweler's row. I really can't say enough good things about them, but I will try. They are incredibly patient, very nice, and they have no pressure sales tactics - it was refreshing. They have a huge selection and are not a little kiosk somewhere - they're legit and established - but we were looking for a very specific vintage engagement ring and at the end of the day (after months of looking around) we found it somewhere else. Joe told me that if I bought a ring elsewhere I could bring it in to them and ask them for advice, pricing, etc. I'm so glad that I did.... Before I bought the ring at another shop, I went back to prudential to ask their opinion of the deal. Joe and Tony both spent close to an hour explaining to me how the process works; they explained what questions to ask and how to not get ripped off - and they already knew I wasn't going to buy a ring from them! If I had not gone back to them I would have gotten ripped off. They ended up teaching me about the process, spending a lot of time with me, saving me a lot of money, and providing peace of mind. They're the best!! No one else even came close to their selection, pricing and customer service - I've spent months looking.... They have been so great. In a process that is often confusing, with questionable characters and standards, they were outstanding in every regard. When it comes to buying the wedding bands I'm coming back to them. I recommend them without reservation. Love these guys. read more

Scott was great helping us find the perfect ring. We looked at other stores after talking with Prudential and they were able to match the best price we found for the size, quality, and type of ring. I would definitely recommend checking them out! read more

Friendly staff and super helpful. Definitely did not know what I wanted to get when walking in but the staff helped get us what we needed.'my girlfriend was super happy. read more

Went in to purchase a ring, ordered it and changed my mind about it. Decided to get a custom piece made instead. Brandon was very accommodating. Joe and Tony were extremely friendly and knowledgeable. They explained exactly what they could do for me. I was very pleased with my piece. The staff is very welcoming and I look forward to returning for more! read more

The people at Prudential Jewelers are amazing. I got engaged on a Sunday, and the ring was slightly too big. I was told about Prudential by a coworker, I called at 10 right when they opened, went at 11, and they had resized my engagement ring by 12:30. It was SO reasonably priced and they were willing to stand there with me for 15 minutes trying to figure out the best size. While I was waiting I noticed they had a great selection of jewelry, too, so I plan on getting my wedding band there. Their onsite jewelry repair was right in the open so you could see what was going on, making me feel very comfortable. The staff was so sweet and helpful, and Tony, the owner, was delightful. I HIGHLY HIGHLY reccommend this jeweler! read more

We were shopping for our engagement/wedding rings and we visited many stores on the jewelller's row until we finally stopped by prudential. The staff was hospitable and accommodating. They are very patient and give personal attention. We are from India and our marriage was going to be in India. They found out everything about our wedding to understand that we love yellow gold. They had fewer yellow gold diamond rings compared to white gold. We were getting disappointed that all the ones we liked were in white gold but there you go. They showed us two great looking yellow gold rings which we instantly liked. They have great collection at great prices. Don't ever come out of the store without talking to Tony. He is awesoneme! You can bargain here to get a good price. The icing on the cake for their service for me was when a diamond fell off my ring and they replaced it for free 6 months after we purchased the ring read more