Great shop with excellent customer service. Such a huge selection of clothing/accessories. Even had…read morehammocks that I had not seen before in small bags. Opened my eyes to other hammock selections.

Great selection of clothes and sporting goods that appeal to wide-ranging tastes. Love the local…read moreservice.

The best of the best of the best. I know Andy et al won't…read morebe there forever, but the products, service, ambience, and dogs remind me of what "up north" meant to me as a kid, and to my kids now. Have been there for our biking, paddle boarding, skiing, and skating needs since forever. Love them.

Unable to find a place to rent a decent road or gravel bike in Eagle River, I found this business…read morevia Yelp. They had what I needed - quality bikes available for reasonable rental prices. The staff is knowledgeable, helpful friendly and fun. Jeff took extra care to make sure the rental bike was sized and adjusted correctly for me. The bike was top-notch (a brand new Reid Firetrail 2.0). I will definitely rent from them again.

Don't advertise dairy-free ice cream (not sorbet) and then give a bunch of excuses why you can't…read morescoop it. It's too hard or you can come back later. Dumb!

Best place in town for ice cream. My son and his girlfriend had it one night. Now we must go every…read morenight while we are here for ice cream. The Blue Moon is our go to choice. Truthfully, you can't go wrong with any flavor.

My family really enjoyed our time and the bikes were great! Thank you so much!…read moreThis is our second time meeting John at the Bearskin trailhead and his bikes seemed ever newer this year. It's such a great trail and so easy to meet him there/ leave the bikes after.

Had a flat tire on my E-bike while on vacation. I called at 9am to see if it could get fixed during…read moreour stay and he got me in right away and had the e-bike fixed while I waited. Such excellent service. I will bring my bikes here whenever I need any e-bike services.

We went in looking for some gear to help out with an impromptu December hike and were pleasantly…read moresurprised by the selection and layout in here. I picked out a pair of Kahtoola Exospike crampons for my city-slicker flat-soled boots (which worked great by the way!) and asked the gentleman behind the counter if he knew of any good hiking destinations nearby. He recommended Fallison Lake near Boulder Junction and it turned out to be one of the most beautiful hikes we've ever been on.

I was looking for a 2020 Seagrass Hobie Mirage Compass with an upgrade 180 pedal drive. Coontail…read morewas able to accommodate me with my request. When I got up to Arbor Vitae, the boat was all set up and ready to go and Jason went through it like a pro, giving me some pointers on getting further enjoyment out of my purchase. This is my 6 kayak, (probably my last...no more room in the garage or my wife may divorce me) but my first fishing kayak. I don't get up north all that often, but I have no reservations recommending this store appreciates Jason's communication and helpfulness during the process.

Love this store. We just stopped in there to check out the end of the ski season deals. We left…read morewith so much more. Chris in the ski area was helpful sharing his knowledge of skin classic skiis, NNN bindings for skate skiing & fishing boat options (kayak vs canoe). My friend recently got her ski Boots stretched which is a service that is hard to find. They also waxed our skiis at a reasonable cost along with superior quality. Stop in and enjoy there assorted sport options, including fat bikes & hunting supplies with great service & knowledge.

I want to do a big shout out to Brian who let me know about a recall on a piece of my bike rake…read more(that I was not aware of). He completed the warranty information and ordered the part so that it could be replaced while I was still in town. GREAT CUSTOMER SERVICE.

I've purchased a couple of Trek bikes here -- and a bunch of extras and accessories like new tires,…read moreinner tubes, water bottle cages, etc. One bike was a special order -- it was delivered on time and was set up and available when promised. The other was a floor model. It was reasonably priced and ready to take home the day I bought it. My experiences with the service department were always satisfactory. The staff seem to be bike nerds who are not particularly friendly or engaging with the customers -- but they get the job done -- and all of my bike needs can be taken care of here in Minocqua so I don't have to trek off to Madison or Milwaukee.

They have a lot of inventory but is is so high priced. People try to keep business in the…read morecommunity but when you can buy the products at 60% of the price it's a no brainer. Plus the store manager doesn't know a thing about skis, clothes, etc..... How she made manager is beyond me. Go somewhere else where their staff is at least knowledgeable.

I brought my 500 sportsman in for service and tire repair. Though I was not on their service list,…read morethey took my machine in and started service that same day. they took care to go over everything in advance, so there were no surprises upon pick-up. Everyone was friendly and helpful, even getting my ate off my trailer and back on it once it was ready. They even allowed me to park my trailer there until my machi9n e was ready for pick-up. They even put a lock on it for me ! I can't say my experience was anything other than excellent. Everyone I met was helpful, polite and friendly.

Do NOT rent from this place! They will give you a broken machine then claim you did the damage and…read morecharge you for it! The service manager is a complete A-hole saying he deals with "pieces of shit" like me every day and threatened my boyfriend to fight him. They told us they rented this machine out the previous weekend to a party that had a paintball gun fight that did a lot of damage. Obviously nothing was looked over or fixed since we (my boyfriend) had to change the taillights when we showed up to rent the machine in order to still take it on the trails. We paid to hold the machine a month prior but yet it still wasn't trail legal/ready. They are crooks and just want your money!! Never again will I rent or let anyone I know rent from here!

Live in LA- rented a boat last couple of years and intend to next-week…read more Have done only several times super easy-super fun Actually great team- Tracy and the college kids- Most of boating experience on friend's boat in California or charters in Tahiti etc, Has everything thing you need-maps... assorted items. Super professional and amiable staff can't recommend higher

From the owner: We have a fleet of rental boats that include pontoons, family run abouts, and fishing boats. We are…read morefull service marina with service and storage.

This company seeks to serve - day trips, overnights, beginners to advanced kayakers, they have…read moreplanned and custom trips - just talk to them! Details are handled and you'll never forget the awesome time you've had - I won't use another company. Food was fantastic and guides were wonderful. Lifetime memories made - priceless!

This building has been used for many things. It was originally built with a one hour photo and…read moreRadio Shack as the main tenants. Over the course of several years the property has changed hands and the current owners have a clearer vision for the place. All that being said, Steep Creek is a great stop for kayaking gear with experts on location. They also have real good food and drinks including fruit smoothies. I was just in there a few days ago and the manager let me know that they just picked up an espresso machine and plan on adding espresso drinks to their menu this fall. The atmosphere is sporty and a bit cluttered but fun and warm. The spirit of the northwoods outdoors enthusiast is captured in the decor and the people working there. This will continue to be a stop for us whenever we are in the area.