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    San Francisco Running Company

    4.0 (68 reviews)
    Open • 10:00 am - 6:00 pm

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    Maximum Pressure Forefoot

    It's odd not to know that something exists--and then wonder how one ever did without it. My neighbor had commented on his new pair of Hoka shoes; then, a few days later, there was an article on the company in the Wall Street Journal. And, just down the hill, they were being carried by San Francisco Running Company. But, in all of this unexpected sequence of events, the best part--the very best part--was being helped there by Mecque, who patiently explained the differences between the seemingly infinite variety of Hoka styles and models, helping me to choose the one best suited for me. Too, she introduced me to store's very high-tech Aetrex scanner that measured every metric of my feet. An extraordinarily comfortable shoe, fancy technology, truly informed and courteous assistance: a perfect day!

    Hoka One One Mafati Speed
    Steve G.

    Expert advice from experience endurance athletes. Making my transition from pavement to trail for the NFEC. One short chat and boom. Three options I tried on the treadmill and I was done in minutes. Thank you. #eatmytraildust

    Pure Grit - Great traction while barreling down the headlands on the edge of a cliff.
    Josh F.

    Sometimes you find a shop that just nails it on all levels. I'd say this is the top running shop I've ever been to. Recently I decided I wanted to add trail running to my list of things that get the endorphins flowing. I heard about SF Running Co and made the trip over the bridge to Mill Valley. It was a short drive from SF and they have a parking lot! These guys know what they are doing. The shop was recently closed for part of a weekend so the staff could run Western States - fast. Jorge was super helpful. He talked to me about what I like in a shoe and came out with 4 different brands in my size. I did some research online for trail shoes. It seemed that shops closer to home would have one or 2 options that I wanted to look at. This place had EVERYTHING I researched plus other options I never thought about. Bought a pair pf Brooks Pure Grit that worked perfectly for me. They even gave me some great trail suggestions and sent me off to run up the Marin Headlands. (For some reason, running miles uphill seem like a good idea lately...) I also learned that they have a very popular run that meets at the shop on Saturday mornings. Looking forward to checking that out. If you haven't been here yet, be sure to check it out before your next new tire purchase!

    Across the street from Proof Lab
    Amy D.

    I got new shoes here several months ago & since Jorge's help, my feet have never been happier. It truly is the only store I'll ever get another pair of running-type shoes. Today, I brought in the significant other & he also experienced the same extraordinary customer service. I told Brett the SO's complaints about his current shoes & the SO shared what he'd like in a new pair. Brett brought out a couple different pairs & both were tested on the treadmill before the SO walked out with a new spring in his step. He's been running on the new pair every day for more than a week now & not one complaint. Only I know how rare this is. If you need a new running shoe, look no further than this perfect place filled with a great selection & the most helpful staff.

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    Page 1 of 2

    Ask the Community - San Francisco Running Company

    Review Highlights - San Francisco Running Company

    “Jorge was awesome -- very friendly and helpful with a wealth of knowledge about the local trails.”

    Mentioned in 8 reviews

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    Lark Shoes - Shoe store

    Lark Shoes

    4.1(17 reviews)
    7.3 mi
    •$$

    Terrible service from a young woman who was listening to the soccer game, did not think of looking…read moreonline to see which vionic I wanted even though everyone was wearing them for the past years. would Never go there again - inexperienced

    Jessica and the team were fantastic They helped me find…read morewaterproof shoes for our trip to Ireland When my size wasn't available, they ordered it from their NAPA store When the shoes arrived, and I tried them out for a few days at home indoors, I realized my heel was popping up and the top part of my foot was hurting So I came back into the store and they suggested I go try on the wide version at the Northgate store I drove about 15 minutes to that location and was greeted by name and they helped me and the shoes were absolutely the perfect fit I thought it was impressive that the store at Redhill was so friendly and helpful so I was pleasantly surprised to find the same situation at the Northgate store This tells me that the company really creates and fosters a good employee experience because they are treating their customers so well and with so much care at every store Rather than buy shoes at Amazon only to return them over and over again why not go in to an actual establishment and try them on in person and interact with a human that is caring and enthusiastic The people who work at Lark shoes are very knowledgeable and very friendly and the selection of shoes is amazing especially at the Northgate location I highly recommend going there in person, browsing the store, selecting what looks good to you and then try it on and really having that full experience It's better to buy quality that lasts !

    Photos
    Lark Shoes - Storefront

    Storefront

    Lark Shoes - These new shoes replaced broken shoes for free at Lark Shoes.

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    These new shoes replaced broken shoes for free at Lark Shoes.

    ArchRival Sports

    ArchRival Sports

    3.7(64 reviews)
    1.3 mi
    •$$

    This is a great local sports shoe and clothes store that has been in Strawberry for over 30 years…read more We have gone there to buy shoes for running and walking and had always received excellent service. They used to measure your feet but recently my wife and I just ask for our size. They are very knowledgeable about the shoes they sell. The last time we were there, we bought track shoes for my grandson. They checked his size and he found the shoes he needed/wanted. He wore them all through track season and did well. I highly recommend ArchRival for all sports shoes and clothing. Support your local businesses!

    I need some new running shoes & drove all the way from San Anselmo to this store in Mill Valley…read morethinking it would be nice to purchase locally and receive a little guidance from a knowledgeable sales person. Big mistake. The man working there was helping one customer and there was nobody else to help. There was a teenager lurking in the background but did not offer any assistance We were not greeted or even acknowledged and stood around awkwardly for 10 minutes or more. We asked the man when we might be able to get assistance but he said (gruffly) that he was busy. We decided to go for a walk for 15 minutes. When we returned he was still helping the same person and said sorry he'd be a while but we could wait. After having already wasted half an hour we decided to leave. He was gruff and unwelcoming. Did not seem to care in the least. Will never return there. Terrible customer service and so unwelcoming. A complete waste of time. !!

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    ArchRival Sports
    ArchRival Sports
    ArchRival Sports

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    Mili - Enjoy 20% to 70% off our entire store through September & October, 2025.

    Mili

    2.9(27 reviews)
    2.1 mi
    •$$$

    The first time I went in to this store was a few weeks ago and there was the 125th anniversary of…read moreMill Valley party going on outside. Fun! Inside the store, there was a closing sale. I tried on a pair of shoes and a dress. My friends also shopped around. This is a very high end shop with New York energy. I loved the dress and bought it. I loved the shoes and as I tried them on asked my friend what she thought, she didn't love them as much as me and the store salesperson said, if you don't love them don't get them. I appreciated that and ended up with just the dress. Well, I happened to be in Mill Valley today and it's been a couple weeks since the event. I went back to see if the shoes were there and if other shoes might also be on sale. As soon as I entered, from out of the back, the same salesperson acknowledged me and literally followed me with his eyes on everything I went near-boots, dresses, pants. He kept commenting on everything and didn't stop. It was really uncomfortable. I really loved a pair of black stacked boots, but at 50% off $658 of last pair in my size, I felt his energy was too much for me just wanting a calm no pressure experience. He didn't move from the counter but just kept watching me and it was just more than I could take.

    Wow! This person responded and lied about how long ago I bought the dress. No dude! I didn't buy it…read more15 years ago. Less than half that time! And don't come here writing like you're a saint. Because you people are monsters!! I explained below how you treated me when I went in showing you the complete and horrible low quality of your merchandise. DO NOT BOTHER WITH THIS PLACE! These people are crazy. Their rudeness, their aggressive behavior is off the charts. This is a couple that obviously has not worked on themselves at all. They can't deal with anything at all except taking your money. I bought a beautiful dress quite a while ago and had never worn it - it actually still has the tag. I wanted to put it on a couple of days ago. And when I got it out, it started shedding like crazy. The leather part was flaking completely. I went to the store expecting first an apology, and I was hoping I could get some kind of store credit. I paid over $300 bucks for it! I didn't expect the full price, but I figured it was only fair to get some kind of store credit in order to purchase something else. Well, these monsters threw me out of the store and threatened to call the police if I didn't leave. Unreal! They took no responsibility whatsoever. No apology, no normal and decent reaction to see what could be done. Completely reactive, bellicose and combative attitude. Avoid them like the plague!

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    Mili
    Mili
    Mili

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    The Store - Great gifts

    The Store

    4.7(28 reviews)
    2.2 mi
    •$$$

    The most charming amazing store ran by a responsible owner. I love the quality here. The fabric is…read morereally amazing and unique. It's not possible to find anywhere else. It's a charming boutique. I really like the color palette here. We stumbled upon this store randomly but fell in love and plan to go back. We bought a couple of cashmere items, and a couple of long shirts that are just so comfortable.

    This is my favorite women's boutique in downtown Mill Valley. They have a great selection of…read moreclothing, accessories, jewelry and shoes. You'll find lots of staples here including jeans, tees, sweaters and dresses that are perfect for any occasion whether it be work, weekend or a date. I love the range of brands they carry -- everything from Vince to Citizens of Humanity, Trina Turk, James Pearse, Ella Moss, Joie, C&C California, to lesser known, harder to find brands such as Hartford and It L.A. jeans. I love the fact they carry a large selection of Current Elliott and Mother jeans. That fact alone makes the store my go-to shopping destination when I feel in the mood to shop. Most of the merchandise is arranged by color which makes it easier to find things that work and look good. The store is always packed full of merchandise so take your time looking around, and for those looking for a deal, be sure to check their sale rack out front and in the back and they often have some real steals. They also have the best selection of jewelry. Whether you're looking for something for everyday or a special occasion, they have options at various price points that should meet your needs. Ronnie and Melissa are very nice, friendly and helpful. They have great taste and will always give you their honest opinion about fit, size, style, etc. I never feel pressured into buying anything and feel I am getting great, honest, trustworthy advice. And if for some reason they don't have your size, they will take down your name and number and can usually special order something for you.

    Photos
    The Store
    The Store - Shoes!

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    Shoes!

    Strawberry Village Shopping Center

    Strawberry Village Shopping Center

    3.9(10 reviews)
    1.3 mi
    •$$

    Strawberry Village has been my one-stop shopping center during Covid. Why? Because it has…read moreeverything I need: a grocery store/pharmacy, coffee (not just 1, but 2 Starbucks locations), a bagel house; and plenty of family-friendly dining options (Harmony Restaurant, Thep Lela, Pizza Antica, Whisk + Skillet, etc.). They also have more fast casual spots for a quick meal to go, such as In 'N Out Burger, High Tech Burrito, and Parranga. They have an Orange Theory Fitness center, a Woodland's Pet Store, as well as a AAA location (for all my automotive/DMV needs). Over the years, they've done a really nice job of landscaping the property. There are plenty of palm trees and outdoor seating areas (which is especially convenient now during this Covid craziness). The shopping center is always clean. Seldom will you find litter or debris on the ground. In the past few year, more upscale shops have opened their doors to appease the local Soccer moms, including Spanish Table, West Elm, Lavande Nail Spa, and Athleta. You certainly won't find a Target, Panda Express or $1 Store in this mall. Welcome to Mill Valley, folks. Although Strawberry Village continues to expand its vendor portfolio and spruce itself up, my favorite thing about this mall is the smaller businesses who have been there for years. I'm talking about the old shoe/watch repair store, the copy shop, the camera store, and Arch Rival (which continues to sell sporting goods and shoes). Even in this Amazon home delivery world, these businesses continue to survive, and I'm happy to support them. * If you're a dog owner, I'll let you in on a little secret. The Strawberry Village is a great place to walk the pooch when it's raining because of all the covered outdoor areas.

    Strawberry Village S.C.'s landlord is U.C. Berkeley. has been for a long time. finally upgraded…read morewithin the decade. so rents have increased. eats services shopping harmony kaiser perm.. safeway starbuck urgent care mike's camera thep lela ram print west elm sushi gourmet wells fargo pb teen whisk & skillet evo spa archrival sports pizza antica de salon woodland pet food the plant dance cigars nectar juice spa, dental calico sweet e 1st republic video store burrito tumblespot spanish table cleaners title nine shoe repair pure barre, fitness skin care shopping notes: -upscale shopping loses some character of small city shopping -lots of parking except for the popular destinations. -slight turnover, rent issue?

    Photos
    Strawberry Village Shopping Center
    Strawberry Village Shopping Center
    Strawberry Village Shopping Center

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    Carolina Boutique - Veronica Beard

    Carolina Boutique

    4.7(27 reviews)
    2.2 mi
    •$$$

    Im sad to write this as Carolina has been one of my favorite stores for many years - they always…read morestock such beautiful items and the people who work there are kind, never pushy and always helpful. With that said - the experience of shopping there has changed...pretty dramatically. I won't pretend that Carolina was ever a place for a bargain - it's always been a high end store with items that would be considered splurges or even out of the range of possibility (for the majority of people). In the last year, the prices have skyrocketed. What used to be the highest priced item is now the norm. $600 sweaters, $800 slip dresses, etc. Listen I get it, it's Mill Valley and an increasingly wealthier demographic with inflation being insane. But also, this sucks? Your prices have literally doubled. What once felt like an occasional shopping treat now just feels alienating and over the top. The owner / buyers have the best taste in town - if you're reading this, could you please bring back some of the more moderately (reasonably) priced brands? I think a lot of the non ultra elite 2% Mill Valley-ites would be super appreciative and love to support you again. But as of now, it's literally impossible. For what it's worth this is not just an opinion of mine but fellow friends who just want to go back to their favorite Carolina. I appreciate you taking the time to read and consider!

    Always leaving with beautiful clothes from Carolina Boutique…read more Visit Eli and she won't steer you wrong!

    Photos
    Carolina Boutique - Xirena

    Xirena

    Carolina Boutique - Julez Bryant

    Julez Bryant

    Carolina Boutique

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    Mt Carmel Salvage Shop

    Mt Carmel Salvage Shop

    4.3(30 reviews)
    2.2 mi
    •$

    What a charming little thrift store! Mount Carmel Salvage Shop is the kind of place that makes…read morebrowsing fun because you never know what you'll find. The store is very well organized and has a little bit of everything. There are separate sections for men's and women's clothing, along with games, kitchen items, home décor, vintage treasures, and many other unique finds. Everything is neatly displayed, making it easy to browse without feeling overwhelmed. What I especially liked was the variety. Whether you're looking for clothing, a vintage piece, a kitchen item, or just enjoy treasure hunting, there is something here for everyone. If you're spending time in downtown Mill Valley, this is definitely worth a stop. It's a cute, welcoming shop and a perfect place to wander through after lunch or while exploring the area. Highly recommended for thrift store lovers and anyone who enjoys discovering unexpected gems.

    A great little 'shop around the corner' which gives back to the community and those in need…read more I've been going to the Mt. Carmel shop for years to donate items and to shop. I love the selection, have found fun toys for my daughter when she was young and re-donated when she grew out of them. I have found some great cookware i.e., Corning Ware pieces, small kitchen appliances throughout the years. The staff is very friendly and accomodating. And they often have some sort of promotion with '1/2 off days' or everything green 1/2 off for St. Patricks day. Oh, and they often have throwback music playing which adds to the kitschy ambience.

    Photos
    Mt Carmel Salvage Shop - Heavy nonstick pot

    Heavy nonstick pot

    Mt Carmel Salvage Shop - Fabric framed

    Fabric framed

    Mt Carmel Salvage Shop - Hey Mill Valley: donate here! No need to drive to San Rafael!

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    Hey Mill Valley: donate here! No need to drive to San Rafael!

    San Francisco Running Company - sportswear - Updated September 2026

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