Yeah, this is another famous footwear. This review is based purely on my experience purchasing a…read morepair of shoes and picking them up at this location inside the Capitola mall. Let's face it, shopping is tricky these days for everyone. Truthfully I never thought I would become a person that would obsess over a pair of sneakers, but as soon as I saw the blue Nike court vision low online, I knew I had to have them. After going to three different locations with no luck they had my size here. When I arrived at the store, I walked in and was greeted right away. They have someone at the front desk who asked if I was shopping or pickup. The associate was very polite to me, at first I did not see the shoes. She checked in the back for me and was literally back in 10 minutes. I tried them on, they are so comfortable and I was lucky because they were the last and only pair left in the store (in my size too) it was meant to be lol. When she rung me up at the register, then checked my account and told me I had ten dollars in rewards points, so I used those points to save money. Overall I am completely satisfied with my purchase and I will continue to shop at famous footwear - thank you

How often do you give 4 stars All you corporate people out…read morehere reading this take note This store has a. Employee who is absolutely amazing and her picture belongs next to the definition of customer service Associate 296496 Unfortunately I didn't get her name I was too blown away by her awesome customer service I miss getting the customer service that this person gave Thank goodness for her dedication

I wanted to get a local shirt for a friend's birthday and I seen these keep Capitola salty…read moreT-shirts, which I knew would be a big hit for my friend This is a charming little store in Capitola. The staff was super friendly and helpful and they also did gift wrapping for free! Total beach vibe, they live up to their name. If you haven't been down to the Capitola Beach company go check it out.

I don't know who is worse. Matt or Jill. Really despicable business owners. They need to be…read moreeducated.

This is a solid location in terms of being a sporting good store and has some nice Bay Area sports…read moregear to wear for the: San Francisco Giants, San Francisco 49ers, Oakland Athletics, Golden State Warriors and San Jose Sharks. As well as other non Bay area teams. It's located in the upper left side of the mall. The owner is friendly. I've been shopping at his various stores for years back when he was located by Khols, then moved to the back of the mall by Target. Eventually he relocated to downtown Santa Cruz, in the pacific garden mall (then known as Sports Xtreme) this store is fully stocked and whatever the don't have he will order it for you. I would've given 5 stars but when I went in today looking for a 49ers hat that was very hard to find and the woman at the register seemed uninterested in my purchase and took forever to ring me up. I was the only person in the store. The owner was very frustrated with her. I get it minimum wage, minimum effort but that is ridiculous at least pretend like you are happy to be there. It's the only place in Santa Cruz that sells authentic sports gear. Not sure if I will be back based on my experience today. Not sure what the hiring process is like, rest assured you will be out of business if you continue to hire workers that act like they would rather be somewhere else.

signs on the door says be back in 20 minutes. It's been a hours. Not much more to say but yelp…read morewon't let me post a short review. Every time I come to the Capitola Mall the store seems to be always "closed", "at lunch".

I visited the Santa Cruz REI on a Monday around 7pm. The store was a little busy, but I was…read moreimmediately greeted by someone friendly at the registers, which made me feel welcome right away. I wandered around for a bit and appreciated being able to browse on my own before heading back to the register to ask for help. I wanted to try on the Osprey Fairview and Sojourn packs with weight added so I could get a realistic feel for how they'd carry. I was directed to the fitting counter and met Kira -- and she is amazing. To give you an idea of how much she was juggling: she was already helping another customer with a backpack fitting, assisting me, and keeping an eye on two additional customers on the floor. Despite being clearly busy, she was calm, attentive, and intentional with each of us. She truly took the time to understand our individual needs and concerns. When I explained that I wanted to try the packs with added weight, she suggested going through a proper fitting to ensure the best ergonomic setup. While the Osprey fitting didn't go as planned Kira immediately shifted gears and offered an alternative option without hesitation. She was incredibly supportive, validating, and encouraging throughout the entire process. What could have been a disappointing experience turned into a positive one because of her empathy and professionalism. I cannot recommend her enough for anyone needing backpack fitting support or guidance. She went above and beyond -- truly exceptional customer service. Please give her a raise. She absolutely deserves it.

Another trip in, another terrible customer service experience. There is no one available and one…read moremust search for assistance to open a fitting room. Employee - "Are you staring at me because you need a fitting room?" Me - "yes. It's not an efficient system." "It's not efficient for any of us!" Haha thanks for the help dude. I found everything on my own just fine. Sorry to bother you...

Quality/Quantity - I own too many of these types of shirts…read more.. Yet, I continue to buy them... So sorry, but forgot the friendly sales person's name who owns 34 of these shirts. We hung out (while my wife shopped at all the other stores) and discussed all the shirts we had, lol. It's not a competition, but he wins. He also shared the amazing history of the owner and their businesses. Like the sports theme shirts, but again, I already have too many. And I actually do not wear my sports theme shirts often enough. Have not been going to games or sports bars. Atmosphere - Decent size and location. They also own the business next door. Open 7 days a week from 10am or 10:30am to 6pm. Plenty of metered paid street parking. Service - 6 stars, a really friendly sales person. Very personable. Please take care of the people that take care of you. Price - Reasonably priced. Owner Comment - Congrats on your success since 1975.

IMHO I first walked…read moreinto the shoe store adjacent to Big Kahuna and checked out their latest Vionic styles. Vionics are the only shoes/sandals that I can wear due to my plantar fasciitis issues. Unfortunately, they didn't have my size, but the friendly and helpful clerk clued me into their sister store, Big Kahuna, which had some sale Vionics available! I quickly walked next door! They had a wall full of sandals, including my favorite Vionics to choose from. I quickly picked out any sale sandals in my size, tried them on, and purchased two pair! New Vionics usually run about $89, but I paid $45 and $65 for my two pair! Rest assured, I will make it a point to visit Big Kahuna every time I'm in Capitola!

Obviously, the go-to experts for 20(?) years. Really care about the right shoe for you…read more Recently, I needed very specific, corner case shoe. We figured it out, and their distributor couldn't get it, even though they carry that brand! Tim just said, "Order it online, we'll catch you again someday." That'll be the very next pair!

Today Evie helped me with some beautiful comfortable hokas today! She helped me by recommending the…read moreextra comfort version hoka. I'm in-service industry and on my feet all day and I appreciate her attention to detail on what I need. Thank you!

I've been here twice now over the past few months, and have had similar experiences both times…read more I haven't fished in years and my fiancé wanted to get into the sport with me. I went in by myself with just a couple questions on how best to get her started. The gentleman behind the counter immediately seemed defensive and automatically assumed I wanted to sign up for lessons, and said,"This is a pro shop, we don't do anything like lessons here". I explained to him that I was not after lessons, just some tips for a beginner to the sport. The entire time I was in the shop, I had to probe extremely hard to get any kind of answers out of him, who was very short and crass with me the entire time. Apparently, this pro shop is not the place for people with questions even regarding the sport. Just go in, buy your gear and leave is what they want. 1star for good selection, but I would give zero to how rude he was, even to a local.

A great, well stocked tackle shop the obviously caters more to ocean fishing, but with plenty of…read moregear for any fishing adventure. I needed some gear for an upcoming catfish trip. Solid selection of everything from jigs to poles, the one issue was the prices were a bit high, by about 50 cents per bag of hooks and sinks. Doesn't sound like much unless you're buying 5 bags of 4 different sizes after a big trip of losing gear to the trees at Lake Del Valle. Still, a great local shop with some great advice from the salesmen.

Came into the store for my very first surfboard. I was unsure of which models were better than…read moreothers, but thankfully Christie was kind enough to help me out and pick out the best one for me. She was really knowledgeable of the store and the brand. Her kindness and professionalism has created a very welcoming experience for me, and I would definitely recommend her service for future visits.

Nice small shop with parking on the side and at the back…read more Came in on a cloudy day so it was quiet. They have a promo going on - 2 pcs swim wear + slippers or hat for $99. It's a great deal! The young lady was helpful. I like the area because it's on the way to the pleasure point and it's near the other shops, restaurants and coffee shop that I go to.