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    The Hummingbird Bakery

    4.0 (114 reviews)
    ModerateBakeries
    Closed 9:30 am - 8:00 pm

    The Hummingbird Bakery Photos

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    Tina W.

    Location: At soho area, I happened to encounter with The Humminbird Bakery. Place is definitely decorated with warmth and heart. Pinky decoration, pinky wall paper, pinky plates and pinky everything. Food: had cheesecake tart instead of their signatured cupcake yes, it is sooo good and delicious as well. Cheesecake is balanced and only bit sweet. Service: nice! Overall/: a must go bakery shop at London.

    Jessie W.

    There is something obsessive about cupcakes. I'm starting to think I'm developing an addiction. But cupcakes thoughhhhh! I even love the way the word sounds itself. The cupcakes at The Hummingbird Bakery are fancy and fashionable, like some high-school girl out of your league. When you get to know them better you realise that they're also lovely, fragile and need your love. And that's how you fall in love. You'll feel the butterflies when the tiny bites come to your stomach and all those goose bumps are a sign for something big. You know this kind of love would never fade with time. It will burn and consume you every time you think of it.

    Nola G.

    Hummingbird Bakery has six locations in London. The Hummingbird Bakery serves traditional freshly baked American-style desserts such as cupcakes, layer cakes, and brownies. Red Velvet cupcakes are their best seller with yummy traditional cream cheese frosting. The Black Bottom cupcakes are also delicious. I have the original Hummingbird Bakery Cookbook and three other cookbooks have since been released. The ladies were fun, friendly, and helpful. They offer a loyalty program for free coffee. (They serve Illy!) www.hummingbirdbakery.com & @hummingbbakery

    Andreas P.

    10 steps that need to be implemented every time one visits this place. 1. Go to Hummingbird. 2. Graze on the array of sweets. 3. Spend around 15 minutes contemplating which cupcake to eat. 4. Decide. 5. No, REALLY decide (if you can't, just get Red Velvet). 6. Spend more time reflecting on your decision. 7. Move on to the till. 8. Pay. 9. Leave the premises immediately. 10. Consume If you fail to apply step 9 you might end up repeating steps 1-8 until you decide to go online and look for a new gym to join. Yes, it's that good.

    Ally H.

    Yum yum yum! OK, have you heard the simile 'like a child in a candy store' ? They should totally change it to 'cupcake shop' This place has the colourful-est choices of frosted goodies - making me salivate at the thought of purchasing a few. The actual cupcake is moist and the frosting isn't overly sweet. Perfect. I would recommend the Red Velvet cake - a hearty slice with a hot brew is just *drool* Service is very helpful and patient plus if you take away they give you these cute little box/baskets - so cute. I would recommend getting the recipe book which I owned before I even bought anything from here - I was truly impressed.

    Jessica M.

    OH YES! Cupcakes for the win! Oh so lovely, so amazing! I really wanted to take 1 of each taste! And the cakes, how beautiful the Rainbow Cake looked and the Mile High Chocolate ( i will try this one for sure next time) But I went for 3 cupcakes after being recommended both from friends and from the ladies who work there, Red Velvet, Black Bottom and Salted Caramel. I dont think i've eaten so good cupcakes ever, the cake itself is so light and fluffy, and the frosting on top is even more tasty! Go there!

    Slice cake a Hummingbird cake.
    Cynthia S.

    Love the cakes! Not too sweet but yet leave a sweet mark on your taste bud. I tried 2 types of cakes. Lemon somethig n a whoopy cake. (See my pictures attached) The thing that i think not too satisfying: No toilet No wifi connections

    Sandra N.

    Grrrreat cupcakes! This shop is great because it's not full as much as the Notting Hill and Kensington branches. My favorites are carrot cake and cheese cake cupcakes!

    Daphnée A.

    I don't know what I can say about this shop that has not been said already. But the cupcakes are so damn good that I can't help myself yelping about it! Before starting reviewing I need to give a big bravo to Hummingbird for putting up such a great internet website. That's the key really to sucess, because when you see such yummy cupcakes in HD on your screen, you just want to go straight away to try it out. This Hummingbird Bakery is located on the famous Wardour Street, just beside one Pastry Shop that looks also very appealing from the outside window. The shop is colorful in a pink-mauve color that's make its very perky. Inside it's very small but clean and there's often people waiting in line to get some of these sweets. Some seats near the wall are available but very very tiny space. The cupcakes are normal sized, but for some the frosting is very cute and colorful. I must say that I've found the frosting to be delicious even if it's maybe a little too sweet for me. I think their real power is the fact that they really look mouth watering. What's not to be missed : I think the all time favorite is the Red Velvet, Deep red vanilla cake with a light taste of chocolate, topped with cream cheese frosting. For the chocolate lovers you have the Chocolate Malt Cupcake with some very nice chocolate topping on the frosting For the real fans out there you got also the Peanut Butter Brownie Cupcake (special cupcake selection) Money, money, money : The cupcakes go from £1.75 to £2.25 for the normal selection. The special cupcakes cost around £2.95 That little thing : The little boxe where they put your cupcakes are nice. It's fit, so the cupcake won't fly all over around. You also have to give some point for the online order. You need to order 2 cupcakes minimum and the delivery cost is quite expensive. W1 £6.95 W2, W9, WC1-2 £11.95 W8, W10-11, W14 £14.95 (for the rest of the areas you can look it up on the website) What needs to be work on : the seatings! again i always find the seatings in this kind of place to be too small. It's too bad because sometimes you really want to sit down for a while and enjoy your cupcake.

    Tanisha C.

    I stopped into Hummingbird Bakery to pick up a few cupcakes on the last day of my London trip (read: eating binge) and ordered the lemon and the red velvet cupcakes. Maybe those were not the best flavors to order, but in my opinion, they were lackluster. Maybe I'm spoiled by the vast selection of cupcakes in New York City, but these just felt underwhelming and bordering on tasteless. I would compare them to the cupcakes from Magnolia Bakery. Some may like them, but not my thing.

    Tara K.

    I didn't have the highest hopes walking into Hummingbird Bakery.. We needed cupcakes for a friends birthday on Soho Square and ended up here. AMAZING cupcakes. Fluffy, light, just the right amount of frosting to cake. And - they've got some creative flavors. Snickers, key lime, black bottom and carrot cake were our favourites. Thank goodness I don't live to close to Hummingbird, otherwise I would have trouble staying away!

    Mo A.

    Man is this place heaven on earth :D If you know me then you'll know how much I love cakes. I have tried many places in Birmingham and when I was going to London I wanted to find a place to go get some. Thankfully, a week before my trip my friend had gone to visit family and went to this bakery. I saw pics and her review was really good. So it was the place to go when in Soho. On my way there I saw a queue at a shop and wondered what it was, then I saw the Hummingbird sign. Man is this place popular. It was raining and I was not in mood to queue in rain. So we decided go walk to Chipotle which was further down the road and grab some food and hopefully on way back the line would be gone. Turned out it was a gpod call. On way back there was no line. walked in and got to look around and choose the flavours. They all looked yummy. I ended up getting 4 cupcakes ( 2 red velvet, carrot and vannila) which came down to just over £10. It is pricey but I they tasted delicious. Especially the red velvet ones. Icing was creamy and cake was just right, not too dry. I also liked the carrot one but did not like vanilla. So loses a star for price and that vanilla cupcake. Will definitely go again for more.

    Cupcakes
    Alison A.

    Definitely a novel experience with their huge chocolate peanut butter and red velvet whoopie pies the size of a softball, their selection of cupcakes with classic swirl frosting [flavors such as biscoff and key lime, nutella, oreo, vanilla], chocolate mayonnaise (?) bunt cake, the "mile high" slices of cake such as red velvet, salted caramel chocolate, Brooklyn white out, carrot, raspberry, and of course, the rainbow pride cake with white icing, and sister cupcake with a rainbow fondant on top. They have brownies as well, red velvet seems to be their go-to flavor for every pastry. A little pricey for a cupcake (£3.80) and for a cake slice (£5.60) eat-in. The cake is a bit dry and dense, almost tough like a non-cakey cornbread, but perhaps there is a need for a heartier batter to maintain the sky-high layers of the cakes. Definitely branded well and the inside of the shop is very cute with all the cake displays and neatly maintained case of sweets. Staff are friendly and try to keep the queue moving quickly, and they do box up and bag the pastries well. I'd say a 3.5 star rating, rounded to 4.

    Red Velvet Cupcake

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    3 years ago

    Great bakery with lots of sweet options. Delicious treats and drinks. Cute spot to visit.

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    The Hummingbird Bakery Reviews in Other Languages

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    Arome - Miso apple tart

    Arome

    4.6(20 reviews)
    0.2 miSoho

    Came to Arome after hearing lots of great things online and it did not disappoint! My only regret…read moreis I wish I had more people with me or I wish I was hungrier cuz I really wanted to order ALLLL the pastries! My husband and I decided to try for a table and we ended up waiting about 45 min - 1 hour to sit. There was a super short line for to-go pastries (and sometimes there was no line), so if you're pressed for time, definitely do that! I love how the Arome workers help move the line along and help people in line find tables. Also speaking of Arome, the AROMA was fantastic! It smelled to buttery and fantastic both inside and while waiting in line. I ended up trying: the iconic Honey Butter Toast, Black Sesame Mochi Cookie, and Almond and Chocolate Croissant, a Savory Croissant (I think Sausage and Cheese), a Chai, and a Matcha. Everything was SO GOOD. All the pastries were amazing. I'm glad we got a mix of sweet and savory things. Everything we had was buttery, flaky, intentional, and made with love. What you'll like the most will depend on your personal flavor preferences! Definitely give this place a try!

    decent pastry, expensive and popular, line forms out front if you want to sit in (order at the…read morecounter still) the honey toast was ok but really only needed a bite, good texture and not sweet but just a bit boring. I had a seasonal tomato pastry that had good flavor, but the pastry itself was on the dense side, missing the buttery airy lamination. hojicha latte was decent

    Photos
    Arome - Sausage and Cheese Croissant

    Sausage and Cheese Croissant

    Arome - Honey Butter Toast

    Honey Butter Toast

    Arome - Matcha and a Chai

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    Matcha and a Chai

    Bread Ahead Bakery | Borough Market - cinnamon roll

    Bread Ahead Bakery | Borough Market

    4.5(152 reviews)
    2.0 miLondon Bridge
    £

    Totally awesome almond croissants! We were at the market two days in a row and bought this item…read moretwice since it was so good. The baked goods are not cheap but they are worth it. There is a reason there are lines for their pastry - everything looks delicious! You cannot go wrong here!

    This was my first stop before starting my food tour around Borough Market. I picked up a Crème…read moreBrûlée Doughnut and a Tiramisu Doughnut. After finishing the food tour, I came back for another one, the Pistachio Doughnut. The Crème Brûlée Doughnut was the clear winner. Presentation-wise, it looked just like a real crème brûlée, complete with its beautifully caramelized top. The filling was rich, silky, and creamy without being overly sweet. The dough itself was light, soft, and not greasy or overly bready, making it a fantastic combination. This one is an absolute must-try. The Tiramisu Doughnut had a nice creamy filling, but it didn't quite capture the classic tiramisu flavor. As for the Pistachio Doughnut, the filling was smooth and creamy, but I could barely taste any pistachio, which was a little disappointing. Service was quick, efficient, and well organized despite the line. The setup is simple: queue up, place your order, pay, and enjoy. Overall, the Crème Brûlée Doughnut is the standout and definitely worth ordering. It's the one I'd come back for again. :)

    Photos
    Bread Ahead Bakery | Borough Market - Bread ahead doughnuts

    Bread ahead doughnuts

    Bread Ahead Bakery | Borough Market - Bread ahead doughnuts

    Bread ahead doughnuts

    Bread Ahead Bakery | Borough Market - Front of business

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    Front of business

    The Hummingbird Bakery - bakeries - Updated September 2026

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