Denise was so helpful and patient and made sure that I was happy with my purchase! Highly recommend!read more

First, the selection is incredible. All things underwear and hosiery, all in one place! I was…read morehappy to be buying from a physical store and a local business rather than Amazon. That said, this isnt the friendliest, welcoming place. The sales clerks are terrible. I wonder if they have a shoplifting problem because one of them very blatantly followed me around. So uncomfortable and prevented me from wanting to linger and look for other things to buy.

Update: 3 years later and many expensive scar patches later, the scar is faded but definitely still…read morethere. Really wanted to like this place and the girls were nice. But the bathing suit I tried on had a security tag with an exposed metal wire that attacked my arm. And then also an exposed / open safety pin that thankfully I avoided. Again, the girls were really nice (provided a wet paper towel and neosporin - no bandaids though) and apologetic but good service is not worth a potentially permanent 5in+ long scar.

I cannot say enough good things about Azaleas, Cindy the owner, and her incredibly patient and…read morehelpful staff. In the winter, I updated my boring bra collection with the most beautiful, perfect pieces from Azaleas (a five star experience that I previously reviewed). This summer, I got a whole new bathing suit wardrobe - picked up nearly every Hunza G style they had in stock, a couple vitamina bikinis, and that amazing Haight red one piece. I love the selection and they made shopping convenient throughout the last few months. Free shipping and then I utilized the in-store pick ups from the coffee shop next door. Now that the shop reopened, I purchased even more bathing suits (whoops!) and Carly could not have been more patient with me as I tried on approximately 100 different suits (thank you!). A wide range of styles and price points but I also trust Cindy to pick really high quality, well-made pieces which makes it easier to justify paying more for the quality. The customer service I have received here is unparalleled and I feel so grateful to have Azaleas as a neighbor in the East Village. One quick warning: the shop may look small but you can spend a lot of time inside!

I haven't felt so good in a bra in many a year! These sisters, Janice & Lynn, know how to fit a…read morebra. The selection is huge and they have many beautiful , sexy options for the large breasted woman. Comfort and style do not come cheap but my girls are worth every penny.

The woman in the store accused me and my girlfriend of stealing after a few minutes of just looking…read morearound. We were very confused and felt disrespected.

This is one of my favorite stores in NYC. Whether I am buying something sexy or a simply picking…read moreup a staple, I always leave feeling feminine & like celebrating my body after a visit to Bra Smith. Pauline, the petite French firecracker, is always there & tells me things like "with a body like that, you have no problems, eh?" despite me nearly doing crunches to look good without a top on before I go in to be fitted. By the time I leave there, I practically believe her. The bras are always the best quality (I am busty & recommend Chantelle) & for a woman with curves, like me, I can always find something. Most of the intimates are a bit of an investment (for 2 bras I usually spend about $140) but they are well worth it. They give me support, enhance my waist & on the average, last for about a year. Most importantly, they make me feel great. If you feel sexy under your clothes, you will exude sexy to the world. Words of wisdom from the wonderful Pauline.

I have worked as a "bra fit model" for Wacoal and stand by their products. They are excellent…read morequality, comfort, and durability. In this day and age where other companies sell you shoddy products and workmanship, you can trust that Wacoal's standards and ethics are worth paying for. I have had bras and lingerie from other companies that fall apart after a couple of washes. Wacoal products last long. They do not stretch out and fall apart. People are constantly complementing my chest! I am proud to wear Wacoal.

The best service and best quality, wouldn't buy anything else at this point. They are willing to…read moremake sure the customer is satisfied with their product, and make it right if not!

Josie Natori Boutique is situated on one of the best streets for shopping in Nolita/Soho. Gorgeous…read moreneighborhood with tons of other shops and restaurants nearby. Beautifully decorated window displays with a friendly and knowledgeable staff. The interior is incredibly chic and showcases some of Josie Natori's latest and trendiest Ready-To-Wear styles and jewelry, along with some of her classic lingerie pieces. Definitely worth stopping by next time you're in the area!

I was introduced to Josie in the Nordstrom lingerie department. It was the best lingerie brand I…read morehad found yet! When I moved to New York and saw there was a boutique I was thrilled. The store did not disappoint! They have an excellent selection of Natori lingerie, clothing and accessories. The staff is extremely helpful and have great suggestions. My husband had a positive experience picking up a gift there as well.

Five enthusiastic stars for this unique and lovely lingerie shop in the very hot right now Red…read moreHook. I received a headband from this shop as a gift, which I love! I vowed to visit the shop next time I was in the area, and last weekend, I made good on that promise. First of all, the shop itself is adorable. I feel like I'm in a friend's house, looking through her closet. All of the merchandise is so thoughtfully created and intricate. It's all great and it's all special. Be not afraid of the higher priced handmade pieces. There are affordable panties and bralettes etc. priced for any lady to treat herself. Besides lingerie in lots of sizes, they also have bathing suits and accessories. The customer service I received here by the owner and her team was exceptional. So welcoming and warm. They shared with me photos of a wedding dress Suzie created. It was absolutely lovely. Much nicer than my mass-produced wedding dress. I love supporting small businesses and here, you're REALLY getting the quality and designs you won't find elsewhere. I am going out of my way (literally, to Red Hook) to shop at Winkworth again and again and again.

I have a bad lingerie habit, and Winkworth's owner, Susie, is my pusher-man. You see, in addition…read moreto Susie's line of gorgeous, silk georgette negligees, this dainty boutique is the best place in the city to find Princesse Tam-Tam underthings. PTT is a French brand which manages to be dainty but not frilly, feminine but not girlish, sexy but never trashy. I have sets in Liberty prints and others in lace; panties and thongs - all are beautifully made and fit/support like a dream. While it's relatively inexpensive in its native France, currency exchange being what it is, a PTT bra will currently run you $50-$60. Not exorbitant, I know, but a lot for me. Even so, I make the trek to this rather remote block in Red Hook - from Greenpoint , less - every few months. The owners Susie and Sonia and the adorable French salesgirl, Melanie, are all warm and charming and genuinely excited about lingerie. While there's a lingerie boutique's lack of reserve, there is no snobbery, no disinterested manhandling a la Town Shop or rather humiliating appraisal as at Orchard Street Corsets. It feels friendly rather than exclusive, completely comfortable and very relaxing. Highly recommended to any gal who wants something lovely but doesn't want the Italian-mistress feeling of leaving a La Perla.

I walked in for a fitting today and received incredible service! Every employee came by at some…read morepoint with a bra/size they wanted me to try, I felt like I had 4 fairy godmothers caring about my boobs. The very first bra they had me try on ended up fitting perfectly and I felt transformed! I left with 2 bras and pair of matching undies. lots of love from a Binchtopia listener

Norma was very kind and helpful, got me exactly what I needed and I was in and out within 10…read moreminutes! Lots of beautiful pieces here to choose from, thank you Norma!