We've been coming to Door County on vacation for many years, and when we were kids would always come here for ice cream. In more recent years it was always so crowded that we'd end up going to one of the many other ice cream shops in the area. We managed to arrive this time at a quieter moment with a short line and were able actually revisit this childhood spot. The good news is that the ice cream is actually delicious and it wasn't just a nostalgic memory. I had a hard time deciding on what flavor to get so went with Door County cherry since it's hard to go wrong with cherries here. A single scoop in a waffle cone was huge...see the photo...this is one scoop...it was delicious with great cherry flavor and lots of cherries. The waffle cone was fresh and tasty too. Service was great; the young employees working the takeout ice cream counter were doing an excellent job. If you want to sit at a table inside you need to be seated and served at the table as a dine in customer, but for cones takeout is the way to go. There is a lot of seating out front for takeout customers and also a lot of benches in the waterfront park area across the street. read more

Wilson's Ice Cream Parlor - Door County cherry - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

Wonderful little restaurant that has been around for over 100 years. There is inside and outside seating with a lovely view of the harbor. The staff were friendly and the service was fairly quick. The food tasted fine and the ice cream is always amazing. read more

Wilson's Ice Cream Parlor - Dish of Door County Cherry flavored ice cream. - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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Someone had suggested we eat here for the food and the view. But there's a street in between the water and the restaurant, so I wasn't that impressed with the view. The food was okay, but not all that great. Our server was polite and attentive. Figure this one's checked off my list. read more

Wilson's Ice Cream Parlor - Lemonade - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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No matter how busy Wilson's is, it's worth the wait. We have been going to DC for 30 years and we have never missed Wilson's for watching the sunset and eating the delicious ice cream. The staff is great and the experience is always memorable. read more

The place was all done up in 50's decor and had a such a fun atmosphere. There were so many treats on the menu that I could hardly make up my mind. I had to start off with a root beer because I'm a huge fan of home made root beer. Theirs had a bit of a spice to it and was served in a chilled mug. It was awesome! After studying the menu over and over I finally went with a two scoop sundae. Yes folks, these is only two scoops! 2 scoops of homemade vanilla ice cream drenched in hot fudge, caramel, and marshmallow. They even topped it with whip cream and a cherry. Next time however I will go with the Junior version which is only one scoop. I could barely finish half of it. It would be a perfect treat to split! All of us loved what we chose and were so full. They do serve more than ice cream. You could totally make a meal out of the ice cream though After we were full and checked out their gift shop we walked across the street to watch the sun set over Lake Michigan. We found a few benches and took in the scenery. It was a wonderful evening. read more

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I choose 2 flavors. Big Muddy was very rich in chocolate and had chewy brownie bites. Or maybe the Carmel made it chewy. Well it hit the spot if you're craving for chocolate. Also had on top Jamocha Joe which is mocha flavor and almond bits. Couldn't eat it fast enough as it was melting on the side of my cup. They had piled on many scoops. It was so good I practically ate the whole thing. They sell t-shirts, so got myself one as a souvenir. Parking is available across the street in front. The cars that go by are nice to stop and let you cross the street. read more

Wilson's Ice Cream Parlor - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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Wilson's Ice Cream Parlor is a great find. Old fashioned ice cream parlor and diner atmosphere. Seating is limited for both inside and outside and outside, but they seem to manage getting customers served quickly. Overall, food was very good. We had a double burger and fries, chicken tenders and fries, and soup w/chicken salad sandwich. All of which were very good. Good flavors and quantity. Service was good. Drink refills are extra. Dessert was large. We had ice cream and sherbet. Great quantity and again, flavor was spot on. I'd give a five star, but limited seating detracted, even though the staff did a good job. Wilson's Ice Cream Parlor is a high recommend. We'll be back! read more

Always an enjoyable visit here. The chicken salad sandwich and the triple decker BLT was the hit of our table today. Burger was good- tasty and came with all the fixings. However, the chxn salad sandwich and BLT sandwich were outstanding. The onions rings also were crisp, tasty and enjoyable. As always- the ice cream sodas, root beer (YUM!), shakes and malts are so reason a nice summer day. Enjoy! read more

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Wilson's Ice Cream Parlor brings you back in time with a lakeside view and I'm not mad about it. Here's the thing, this place gets super busy. We came on a Saturday about 10 minutes before they opened and there was a line. Luckily we wanted to sit outside to enjoy the views and everyone else wanted to be inside. We started with the onion rings were great and the right call, I recommend them as a started. For the meal we both went with the bacon cheese burgers, keeping it simple- was it the best burger in Door County? No. Was it good? Yes. We also went with a root-beer float and that my friend was a great choice. It was so refreshing and stayed cold due to the frosty mug. Price wise this place is affordable and offers a unique dining option. Great views, good food and friendly staff, hard to beat! read more

My wife got the cheeseburger, very good. I got the whitefish sandwich, it was over cooked and made me regret the selection. Th sundae for desert was very good. They have great ice cream. read more

My family and I got a quick dinner and some ice cream while staying in Sturgeon Bay. This place has an old school soda fountain kind of vibe and we loved it! We all got some burgers which were delicious! I got a root beer float that was amazing! For dessert my mother in law got some chocolate ice cream that she loved. This place is definitely a must if you're looking for an old timey feel with good food and ice cream. read more

The food is below average and their bbq pork is inedible. The burgers are below average. The onion rings were fried in old, rancid oil. We actually threw away 90% of the food. read more

Wilson's is a must stop in Door County! They have the best ice cream I have had in a very long time. Their food is great as well! I got a turkey sandwich and a rootbeer float. Wilson's is an old school ice cream parlor so it's a really fun ambiance! They have outdoor and indoor seating. You can also just stop in, grab ice cream and go. read more

Wilson's Ice Cream Parlor - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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I love Wilson's because it's nostalgic and quaint and they have delicious and unique icecream flavors. You definitely want to stop here when visiting Door County! read more

Wilson's Ice Cream Parlor - Strawberry Rhubarb Pie- it was AMAZING! - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

I tell everyone this place has the best shakes and malts on the planet. For the first time, they screwed up my treasured Chocolate Malt. I went to Wilson's with my nephew, he ordered a Door County cherry shake and I ordered my Chocolate Malt. The kid making my chocolate malt must not have cleaned the blades after making my nephew's cherry shake, so I ended up with a nasty cherry infused chocolate malt. Additionally, the malt was in big chunks and not infused throughout the drink. Since it was my nephew's treat, I didn't return the drink. read more

It's been years since I stopped here. Not much of a line so stopped Told the gal there for ice cream Waited a bit:::40 minutes Then heard someone say the root beer machine wasn't working Nothing on the menu about NO ROOT BEER Never stopping again read more

Haven't been there for years until today. Hasn't changed a bit! Wide variety of food options and, of course, ice cream! read more

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Walk back in time to a simpler life when Wilson's Ice Cream was started..... not much has changed since then! This is a must go to place when visiting Door County! Get anything and enjoy the nostalgia inside or outside with amazing views of the Ephraim bay! read more

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Wilson's Restaurant & Ice Cream Parlor in Ephraim, WI, is both a local and tourist favorite! From the moment you walk in, you're transported back in time with its charming, nostalgic decor. The food is delicious, with a wide variety of classic American dishes that are sure to please everyone. The highlight, of course, is the ice cream - rich, creamy, and full of flavor. The portions are generous, and the service is always friendly and attentive. Whether you're a local or just passing through, Wilson's is a must-visit destination for a delightful dining experience. Five stars all the way! Highly recommend going towards the end of the day. There is nothing quite like a sweet treat during a Door County sunset on the lake. read more

Wilson's Ice Cream Parlor - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

I LOVE Wilson's ice cream so I was excited to have some by the lake on my recent trip to Door County. Unfortunately though, we missed out because their hours seem to be incorrect? We saw Tuesday they're only open until 5, and it was after 4:30 so we made other plans. On our way to those plans, we drove past Wilson's to find it was still open and packed well after 5, but we decided we'll just come back tomorrow. Hours for Wednesday also show open until 5 so we got there before 4 and the whole place was closed. It was our last day there so we never got a chance to go because they either don't have their hours listed correctly or they just decide to open/close whenever they feel like it. Very frustrating as I don't get up there but once every few years. read more

Iconic; their own popularity is their worst attribute. count a crowd take a number and way over pay if you order the soda phosphate. The sit- down restaurant menu is a really good choice. read more

A must stop if in the Door County area. My favorite ice cream parlor ever. Lines can be extremely long so arrive early and plan to wait a long time. Portions are enormous but super tasty! read more

Great ice cream great chili great burgers great service . Wouldn't come to Ephraim without coming here a few times

This is a nostalgic ice cream parlor I. Downtown Ephraim that has been around for decades. I'm a sucker for the old red awnings and throwback vibes this place gives off along the water. It also didn't hurt that it was walking distance from our hotel and offered some shaded seating outside. It appears to be quite the popular spot with a variety of ice creams, desserts, soup and sandwiches. You can also find easy parking along the road across the street. The view looking out onto the water is hard to beat. Overall, we enjoyed our short pit stop here. read more

The root beer float was delicious. The Chicago dog was with French fries was excellent. The server Katy from Illinois was outstanding. The restaurant is very nice and a great view of Green bay from the outside tables. read more

We came here during the festival and unfortunately had a terrible experience. We waited over 30 minutes just for ice cream... all the young employees were just standing around not helping anyone. Ice cream was just okay... not impressed. I asked for a small scoop and i was told they would charge me full price either way. Will not consider coming back. read more

Ice cream anyone ? Who doesn't like ice cream! The choices here are endless and yummy. The service is great also. Keep in mind that if you want your ice cream in a cone, you can't sit inside to eat it unless it's dumped into a bowl and the cone cone comes on top! The decor of this shop is cute inside and out. A must if in the Door County area read more

Wilson's Ice Cream Parlor - Ice Cream Sundae - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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For lunch I had the salad with chicken breast. It was nothing special but just tasted fine. Hubs had burger & fries and was very happy with his. I saw so many yummy desserts but in the end just ended up stealing some of my hubbys chocolate malted milkshake, which was awesome! I do believe that it was the best malted milkshake I have ever had! Our service was very good and when we arrived there was no wait for a table. read more

Always delicious! This time, I had a to-go order of pulled pork, which came with chips and a pickle, and some blueberry crunch ice cream, which was really good. I was a little disappointed that they wouldn't allow me to order the child size because I hate to waste food, but I suppose everyone has their policies. The order was ready quite quickly. I always thought it was so cute and clever that they stop up the bottom of the waffle cone with a jelly bean, and they still put it on top of the dish read more

Wilson's Ice Cream Parlor - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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Had a taco salad which was delicious and huge for 13.99 and a turkey club that was also delicious and quite ingredient packed. The food was great, the service was excellent. The root beer was so tasty. We were in the outside covered area and the experience was great. It's a rainy afternoon but we were covered and no issue. read more

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My favorite spot to stop for ice cream in Door County! Situated right in the heart of Ephriam, Wilson's is iconic and a perfect afternoon snack! I've only visited here for ice cream - and enjoyed it on one of the benches across the street, overlooking the water. I love the hand packed ice cream...mint chocolate chip is my favorite. Delicious in a cone or in a dish. They employ lots of college students in the summer and it is fun to read the list of where they are studying..which is on the counter by the tip jar! Definitely stop in and have a yummy treat when you are in Door County! read more

Wilson's Ice Cream Parlor - Mint Chocolate Chip - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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Very good hand dipped ice cream with unique flavors. I had the blueberry chocolate waffle cone, and it was delicious! Only complaint is that they don't offer taste testing. read more

Wilson's Ice Cream Parlor - Blueberry chocolate waffle cone - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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Food is average at best and spendy. Stick with the ice cream and eat some place else.

Great food and stellar service. Hard workers that aim to please. We'll definitely be back.

I have been coming to Door County for over 15 years now and Wilson's never disappoints. Not only is the ice cream great but they also have very good food! My fiancé and I were trying to find a place to eat that wasn't packed on a Saturday night at 6:00 PM in the middle of summer and this place was a HIT. They have enclosed outdoor seating which was perfect and a small indoor seating area as well. Amazing menu choices and fast/friendly service. We will be back next time we are in door county! read more

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Long line to start off with and a long wait ice cream was mediocre. I thought it was overrated.

Great old fashioned ice cream shop and restaurant. Good food in an old fashioned setting. read more

Wilson's Ice Cream Parlor - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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Cute little shop by the water. Pricey for ice cream stop but you get a ton of ice cream so it works out. Many interesting flavors and options to choose from. Staff were friendly and worked quickly. Loved the jelly bean that is added to the bottom of the cones and at the top of the cups. What a nice touch! read more

Wilson's Ice Cream Parlor - Butter pecan - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin

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highly recommended. Good food and good portions. great nostalgia and atmosphere. something on the menu for the entire family

I can't mention this place without my grandmother mentioning the time her sister accidentally drove a car up the front steps of Wilson's in the 1940s, so you know it's a true classic. During COVID, they're only offering indoor seating for dine-in eating. If you just want ice cream (which is the reason that you go to Wilson's) you take a number, wait outside until you're called in, and then order and pay. They've got some picnic tables outdoors, but you're also close to the waterfront so you can take your dessert on a scenic walk. First thing--the scoops are HUGE. My photo doesn't do them justice. I forgot to take a picture right away, because the scoops were piled up to the point that the cup was overflowing and I needed to eat it before it melted all over me. Not going to lie--playdough was not my favorite ice cream. Blue moon was a childhood favorite but I think I've grown out of that flavor. The ice cream is Cedarcrest so you know it's good. The line was long, but moved at a reasonable clip. It was pleasant to sit outside and wait, and then enjoy our ice cream there as well. read more

Wilson's Ice Cream Parlor - Blue Moon single scoop - Ice Cream & Frozen Yogurt Near Me - Ephraim, Wisconsin