Suprisingly large souvenir shop filled with a wide selection of nice (not tacky) clothing for all…read moreages. Upcale brands such as Tommy Bahamas.... and things that I might actually want to wear back home. The prices are higher than at a regular souvenir shop but they are good quality. The staff were friendly and helpful.

Just a typical souvenir store. Clothes and a few toys. Nothing really special. Appears to have just…read moreopened, so it may be better in the future. There were workers still present installing things. Will update review if I return and circumstances change.

Very cute store that offers clothing for infants, toddlers, and young children. Love the layout…read moreand the clothes. They had both boys and girls selections. My eye was caught on a suede dress for my toddler but I quickly realized that this store was very EXPENSIVE especially for children clothes. I'm too practical to spend a large amount on clothes for my child knowing that she will outgrown them soon, but I know someone people love to dress their kids up a lot. I felt as though some of the designs were a little grown for my girl toddler but it's all about what you like. My MIL purchased a plain white sleeveless tank top with ruffles at the bottom and even though it was on 50% Off it was still $10. And the suede dress I was interested in was $47. It's definitely boutique pricing. They carried shoes, bonnets, bows, sleepwear, holiday clothes, and more.

This place is wonderful! I brought my son Jr. in with me and I'm not the best at picking clothes…read morefor my boy, but the women who work there are AMAZING! 5 star service 5 star clothing! Can't wait till I go back to Orange Beach!

Cute boutique with reasonable prices! Found some of the cutest DI stickers and shirts! Bonus that I…read morewas able to bring my dog inside to shop!

Allison was the biggest help and I loved how cute the clothes were! Suitable for all ages and a…read moregreat selection of comfort color t shirts! Comfortable and welcoming employee!

Great little find! Truly very nice ladies here and they carry some cute unique clothing. Found a…read morecouple of dresses that will work great to cover up swimsuit and head to dinner. Nice selection of gifts and cards as well.

This place is a gem. Not many stores like this. I can always find unique classy gifts for any…read moreoccasion. This is also my go to for beachy Christmas cards and ornaments.

I was looking for a women's Gulf Shores tank top and found the selection lacking. I ended up only…read morebuying stickers (one of which I realized back home said "Gulf Shore" without the "s"). Of course, the misspelled one cost more too. SMH. But my biggest issue was how much AI generated art they carry on shirts and souvenirs. At least 40% if not more of the designs in the shop. Please stop with the AI slop. I'll buy an overpriced shirt if it was made by a human artist.

This is the all around best location of the several Souvenir City locations in the Lower Alabama…read morearea. This is quite the groovy tourist shop and they even have some quality items that are appropriate for the non-tourist to peruse. The selection in here is truly impressive and even if you have visited here in the past it is worthy of additional visits as they always seem to add new items. The also seem to frequently have things on "sale" which may or may not be the best value but I've honestly seem some good to decent deals in this joint. Overall this is a definite spot to check out for locals and tourists alike for the sheer entertainment value and enormous stock of goods here!

This is an excellent shop that has a lot of cool gear. It all happened back in June 2012, when the…read moreCity of Gulf Shores unveiled a new brand and logo, simply SMALL TOWN, BIG BEACH. The desire for shirts, hats, stickers, and decals, was big too. So this cozy little shop on the corner of Gulf Shores Pkwy (Hwy 59) and Clubhouse Dr began making high-quality merchandise available to locals and visitors. From t-shirts and hats to drinkware and beach accessories, this store and GulfShoresGear.com is the only place you'll find official Gulf Shores merchandise. There's also some very cool merch available from local artists as well. It's open Monday thru Friday 8am-5pm and Saturdays 10am-3pm. Bottom line: Don't miss your chance to take the SMALL TOWN, BIG BEACH lifestyle with you wherever you go.  Recommended!!!! https://www.gulfshoresgear.com/ https://www.facebook.com/GulfShoresCityStore

I grab something from here every summer! (typically a T-shirt)…read more One of my favorite stops at Gulf Shores for original products!

This place has a bunch of great stuff. Huge selection and tons of unique gifts, and clothing…read more But what really makes this store 5 plus stars is RENEE! She is amazing! So friendly and a pleasure to talk to. My daughter and I just loved talking to her and getting recommendations for the area. Renee thank you so much for making our OB visit amazing.

The service was not good. I specifically asked for workout shorts. He showed me shorts he called…read moreworkout shorts. I was in a hurry and just bought them and went back to condo. Tried them on and they were not a good fit. Took them back and they said they would not return them because they were swim wear! I never wore them and all the tags were still on them!! They said I could exchange them so I got the next size up. When I got back to condo they had left the device on them that controls theft! I WOULD NEVER RECOMMEND THIS STORE AND WILL HOPE THAT SOMEONE WILL TEACH THEM WHAT GOOD SERVICE LOOKS LIKE!!

Located right in the middle of everything,this store has any beach gear you may need.I missed…read moreloading a piece of luggage that had our shoes in it.We purchased beach shoes and a hat.The ladies at the register were very nice and helpful.For all your beach needs check out Alvin's Island.Look for upcoming The Working Man Reviews.