Kim was very personable and friendly and I enjoyed my experience getting my haircut. Her assistant,Jenna, was just darling and they made a great team. I got a trim, blow dry and style. The environment was very clean, and I appreciated the attention to detail. I told them that I need to go home and have my husband take me out to dinner :-) read more

Kim Letter is absolutely amazing! I have long, thick, frizzy, curly, color-treated hair, and she works her magic every single time. She is truly a master cutter! The layers she gives me are the best haircut I've ever had! And her blowouts are beautiful. She creates the most gorgeous, graceful curls that make me feel like I just walked off a runway. Kim makes me look and feel like a model every time I leave her chair! read more

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Dedication Salon gets my 5Stars easily Owner Misti is the professional not only proprietor but does fabulous facials Salon is very clean warm and friendly atmosphere And Kim Letter is fabulous. She is a seasoned hairdresser with a friendly perky attitude read more

I had a very disappointing experience at Dedication Salon. I scheduled and paid for a partial highlight, root shadow, and gloss because I wanted to maintain my bright, warm blonde while adding a subtle, blended root shadow. Unfortunately, the finished result was not what we discussed. The root shadow extended much farther down than expected, creating a much darker, less blended, grown-out appearance rather than the soft transition I requested. The service itself was only part of the disappointment. The way my concerns were handled afterward was even more frustrating. I emailed the salon the day after my appointment with photos and received no response. After sending a second follow-up email, I finally had to call the owner Misty myself. She asked me to text her photos and initially discussed having another stylist evaluate and correct my hair. Later, I was told no other stylist was willing to work on another stylist's client and that the original stylist Kim Letter would contact me instead. I had already explained to the owner that I was not comfortable returning to the original stylist, yet my personal phone number was shared with her. She then texted me directly, and the conversation became focused on whether I had told her how long to leave the toner on. Which was crazy itself she said I told her how long to leave it on... are you not the professional with "years of experience".. That was never my primary concern. Throughout the entire process, I repeatedly explained that my issue was the placement of the root shadow, not whether the toner would fade over time. Despite communicating my concerns clearly and requesting either another stylist or a refund, neither was provided. I paid $360 for this service and ultimately felt unheard throughout the complaint process. Because I was unable to reach a resolution directly with the salon, I filed a complaint with the California Board of Barbering and Cosmetology so my experience can be reviewed. My hope is that the salon learns from this and improves how it handles client concerns in the future. Mistakes can happen in any salon. What matters is how they're handled. I would have appreciated ownership of the situation, respectful communication, and a reasonable effort to resolve the issue. Unfortunately, that was not my experience. Left photo is before Right photo is after read more

Dedication Salon - Before photo - Hair Salons Near Me - Laguna Niguel, California

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The vibe in this salon is so fun! And the stylist who cute my hair (Chelsee) was amazing!! She understood the look I was going for and nailed it! I definitely recommend her (and the whole salon)! read more

Chelsea is an amazing hairstylist, and I highly recommend her. Unfortunately, I did not get to see her today. My issue was with the front desk experience. I was trying to confirm pricing because I had been given different amounts, and I also wanted to schedule a separate haircut appointment for another day since there wasn't enough time to add it to my existing appointment. While discussing the pricing and asking why clients had not been notified that everyone was running late, the situation escalated unnecessarily. Misty, the receptionist, approached me in a confrontational manner rather than addressing my questions professionally. The interaction left me feeling uncomfortable and unwelcome. My appointment had been scheduled more than a month in advance, and due to the way the situation was handled, I chose to cancel. Chelsea has been wonderful, but customer service matters. In an area with countless salon options, I prefer to spend my money where clients feel valued, respected, and appreciated. Unfortunately, that was not my experience today. read more

I have been been getting my hair done by Kim Letter for 28 years. My husband has been getting his hair done by Kim for the past 5 years. She has always done a great job on my cut and color. The owner is very friendly and the salon is clean and always busy. I highly recommend Dedication Salon!! read more

I cannot say enough amazing things about Jason. From the moment I sat in their chair, I knew I was in expert hands. They took the time to really listen to what I wanted, asked thoughtful questions, and somehow managed to create a look that was even better than what I'd imagined. The attention to detail is incredible -- every snip, every layer, every bit of styling felt intentional and precise. My hair has never looked or felt this good! What truly sets Jason apart is his combination of technical skill and genuine care. They don't just give you a haircut -- they give you confidence. The salon experience itself was also top-notch: warm, welcoming, and relaxing. I left feeling completely pampered and can't stop getting compliments on my hair. If you're looking for a stylist who really knows their craft and makes you feel amazing every single visit, look no further than Jason. I'll never trust my hair to anyone else again! ‍ read more

Today was my first time at Dedication salon. I got a facial from Misty. What a wonderful experience. She does an amazing job. My face feels wonderful! Can't wait to make another appointment. read more

Beware of making your appointment online through the Mindbody app. I was scheduled for a haircut and showed up at my appointment time. The hairdresser already had a client and they had no record of me in the system, even though I got an email from them confirming my booked appointment today. I have a job interview in a couple of hours so this is very disappointing and unprofessional. read more

Huge shout out to Jessica! She came highly recommended from a good friend and did not disappoint. I went in after a horrible experience at a different salon and she completely transformed my hair. She was honest and upfront from the beginning and very reasonable on her pricing. It was the best experience I've had at a salon in OC and I've live here for over 15 years. I am so grateful to have found her read more

I waited over a week for this appt with Kelly only to be called 15 mins prior to my 1230 appt to see if I can come in at 130 or reschedule my appt for ANOTHER DAY!!! Totally unprofessional and rude. I guess they have too many VIP clients and they can treat anybody poorly? If you are looking for a great place to get your hair cut or colored keep looking this isn't the place for you. read more

Hair Stylist Chayne is excellent. She was able to fit me in last minute and did a fabulous shampoo and blow dry. Very friendly and helpful.

Awesome place. I highly recommend this salon. Chayne did an amazing job on my balayage. One of the best I've had.

Jessica literally changed my life. I have had traumatizing experiences getting my hair done by other people and it made me not get my hair done for a long time. I was desperate to change my hair up and I saw her reviews on here and knew she would do a great job. She was so receptive to what I wanted to do and I showed her some inspiration pictures and she knew exactly what to do. I have 100% more confidence after she did my hair. The pictures speak for themselves, she was so reasonably priced and it was worth every penny. She was also so easy to talk to and it was all around a great experience. Thank you so much Jessica! read more

Dedication Salon - Before Jessica did my hair - Hair Salons Near Me - Laguna Niguel, California

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Today my teen son left the salon crying. Luis his hairdresser was rude and condescending and didn't listen to what my son asked for. He cut his hair in 15 minutes and told him to go. Never going there again. No wonder Luis is always available for appointments whenever we call. read more

For my first trip in as a new customer, I'm glad Bobby has a lot of patience. It was my first real haircut in more than a year. I explained what I wanted and he kept checking all through the cut. When I was done, I went to the grocery store next door to get cash for a bigger tip. Thank you, Bobby! I booked him again, in 7 weeks. read more

Dedication Salon - Just a small sample of what I had taken off. - Hair Salons Near Me - Laguna Niguel, California

I feel bad for not writing this review sooner. After getting into the bad habit of coloring and damaging my own hair, I'd finally had enough! It looked and felt so bad. I made my first appointment with Cerise, and she rescued me! I had her color correct my blonde hair, and I continue to receive many compliments. Not only is she a talented hair dresser, she's a real delight to chat with and a very interesting person. I look forward to referring my friends and family to Cerise. read more

This review is for Jessica. While she does great work, the one star is for unethical business practice. I've been going to her for a while now and even though I do the same service (root touch up and toner) she changes her prices every time. It's as if she charges whatever she feels like based on the day. I understand there's inflation and a lot of stylists have increased their prices, but she changes her prices every few weeks and I'm pretty sure she charges different clients different amounts. For something as simple as a root touch up, this does not seem fair or ethical. I showed her all of my previous payments to her via Venmo for the same service done just a few weeks prior, and she still had the audacity to say the price is more now. read more

Go see Tiffany for a great hair cut and style... I have been with her for years. She is the sweetest gal ever, and always makes me look fabulous! Everyone at Dedication Salon is 100% dedicated to making you feel comfortable and well taken care of. read more

Had a great experience at this salon with Luis! Wash and cut/style was priced as expected

Darci Phelps is the queen of blonde! She is my go to and just an amazing person all around!

I had a fabulous first appointment with Kelly Z. Great color, cut and blowout! She's amazing! read more

Dedication Salon - Hair Salons Near Me - Laguna Niguel, California

Luis is an amazing stylist for both men and women! I followed Luis here from another Salon! He came highly recommended by two of my friends. I will drive as far as I have to in order to have my hair done by someone who has such talents as him. My husband is also a client of Luis. He is super friendly, personable, and funny. I have long blond hair and I am very picky about my roots being visible. I want bright, fun, blond hair without the high maintenance. Luis colors my hair in a way that when my hair is growing out it still looks very natural. He is skilled in very trendy cuts as well. The salon itself is very easy to get to, clean, and stylish. read more

Dedication Salon - Hair Salons Near Me - Laguna Niguel, California

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Luis has been cutting my hair for years and it's been worth it following him to this salon. I haven't had a bad haircut since he started cutting my hair. read more

I wanted to take a moment and highlight Luis at Dedication Salon! I have been going to him now for about 5+ years and every time I leave from my hair cut, I am so satisfied and happy. I highly recommend those who need a good tapered fade to go see Luis. You won't leave disappointed! Not only will you have a good haircut but you will enjoy your time and experience! Shoutout to Luis and the whole Dedication Salon team! read more

Luis Beza is so talented & amazing!! Thank you so much for my kiddo's new look!! She loves it!! read more

Dedication Salon - New Red Hair Coloring - Hair Salons Near Me - Laguna Niguel, California

Hair turned out pretty good, my highlights are a little thicker so we will adjust next time.

This review is for Luis. He did such an amazing job. He listened to everything I ask for for my haircut. Even better than that he has always remembered it so everytime I come in I just sit down and he gets right to it. Thanks Luis! read more

I've been coming to Luis for more than 9 years now! I followed him his previous location because he is the best guy to go to for any kind of haircut, styling, etc.! I get a classic men's cut every time and walk away happy. He's a great friend and even better person. I encourage you to go to him for a cut! I highly recommend Dedication Salon. The salon is clean, well-kept, and the staff are amazing! Always greeted with a smile and there's hardly ever a wait time. I wish I could give it more stars. read more

Chelsee was absolutely amazing. I had absolutely no idea what I wanted and had not had my hair done in a while. She gave me such beautiful, understated highlights that were the perfect color. She told me that she writes down exactly what color she does so that next time we can adjust as needed. I plan on only going back to her in the future for color read more

Dedication Salon - Hair Salons Near Me - Laguna Niguel, California

Where to begin, first and foremost, as a male it can be difficult to find a haircut that is above and beyond. You can go to most barbers or random salons and, for the most part, get an "ok" hair cut. BUT you will always leave with more to be desired. You can never truly trust that you will get exactly what you want because you never know what mood, skill level, or tools the dresser or barber will have. Over the years I have run into this problem time and time again, I have had hair dressers tell me "my way or the highway" when I show them how exactly I want my hair, which basically indicates laziness or at least a lack of wanting to grow beyond what they learned in Cosmetology school. Time and time again they act like they don't have the time to listen to me, to custom my haircut to my liking, and I started to believe this was just how it is. That was until I met Luis! I met Luis over 8 years ago, he was working at a different Salon at the time and I will never forget my first experience. He was professional, patient, and most importantly LISTENED to me. I would show him a picture and instead of jumping into a cut we would have a conversation about it. We would talk about the events I would be attending in the near future and ect. making sure that my cut would compliment my lifestyle and exactly how I wanted to look. Then he would cut my hair, and let me tell you, it was perfect, it was so perfect that he cut it in a way that as it grew out it would STILL look good. He would take the extra steps by adding texture, fading, thinning, ect. It was like he was molding my hair cut vs just buzzing around or doing some standard cut. Sounds like a simple request but I haven't found this level of professionalism and skill anywhere else. Luis skillset was so strong that over the years he has moved up to another salon which is Dedication. And I can see why. Dedication is a power house of professionals. I only know so much about the cosmetology world, but let me tell you, every time I go in the place is bustling. Smiling faces, talent everywhere. And its busy! I can see why Luis came here. I am so happy its still in the area, as I wouldn't be surprised if this guy ended up in Hollywood cutting celebrities hair. So to have a place where I walk in, see professionals everywhere and I get to sit down and get a stress free cut that I KNOW will be good is such a special thing. That is why I have been coming to Luis for 8 years. Because the rarity to find a professional who has enough passion and humility to LISTEN to exactly what his clients want and then back it up with a custom cut that is clearly from someone who has passion for his craft that ultimately gets me compliments every time is so worth it. Thanks Dedication and thank you Luis ! read more

I have been a loyal client of Luis for 12 years, and I am proud to say that my barber Luis gives me the absolute best haircuts. Luis is not only highly skilled at his craft but also warm, welcoming, and kind. To be honest, I wouldn't know what to do without him! Luis is the only barber I've had who has had people approach me to ask where I got my haircut. That's how good he is - a true master at his craft. I want to thank Luis from the bottom of my heart for all the incredible haircuts he has given me over the years. I highly recommend him to anyone who is looking for a top-notch haircut experience. Thank you, Luis, for your expertise, your kindness, and your dedication to your craft! read more

Holy Moly, MIRACLE WORKER! If you haven't met Natalie yet, you are missing out on an amazing artist! I am a new woman walking out of her salon today. She has transformed my hair and my look, and has given me back years and confidence! She took her time and nailed it beyond my expectations. I will DEFINITELY be a loyal customer, thank you, thank you! read more

Luis Beza has been taking care of my hair for years. He makes me look incredible and I have been getting compliments for years as well. I consider Luis a friend that I get to see on a monthly basis. I highly recommend Luis. read more

After emerging from the (first) pandemic needing a color and cut boost, I read Yelp reviews and settled on Luis at Dedication with high hopes. His craftsmanship did not disappoint. I had 3 appointments with him that went well, although prior to each one the receptionist called a few days prior to let me know that Luis 'had availability' earlier in the day and invited me to move up my appointment. As a work-from-home person, I am tightly scheduled on calls and late afternoon appointments are the only time I'm available. Both times she mentioned that he had a time 'gap' before my appointment and he wanted to leave early. Both times I had to decline. My last appointment was late afternoon on December 24th, a day prior to a vacation trip. My roots were really in need of some TLC! That morning, like clockwork, I received a phone call from Luis directly telling me that one of his stylist colleagues (and/or boyfriend) had COVID-19, and he wanted to 'be transparent.' Sadly, I cancelled, because, well, it's COVID. When I swung by the salon that afternoon to ask for my color 'formula' so I could get a quick root touch-up on vacation, the owner of Dedication came outside. I told her I wasn't going in to talk inside with anyone due to the COVID situation. She said that nobody (or their boyfriend) had COVID and got pretty snarly. She talked to Luis who came outside and reiterated that he was only being transparent 'for my benefit', and he tried to upsell me on a $35 aerosol root spray. No thanks...I went to CVS and bought one for $5. Also found a wonderful new salon where they are talented, professional and customer-focused. My hair looks great now! They may be 'dedicated,' but in my experience, it's to their interests and convenience, not the client's. read more

I was looking for a new hair stylist when my daughter recommended Dedications Salon in Laguna Niguel. I wasn't able to see her stylist on short notice, so I booked someone I didn't know. Her name is Natalie. I put all of my faith into her hands. I couldn't have found anyone better!! I needed highlights and full gray coverage plus a trim. She far exceeded my expectations. My previous hair stylist would take 4 hours for this. Natalie was so efficient and quick. I would have paid 3 times the amount for how beautiful she made my hair look. She knowledgeable, experienced and great company to chat with. Natalie is absolutely the best. I got so lucky. As we chit chatted, I mention the idea of extensions. Never had them. SHE DOES THEM! Made another appointment a few days later. Well, you be the judge. I love it!! You can't go wrong with Natalie. I will be her customer as long as she does hair. I feel so blessed. I can't say enough good things about her! read more

Dedication Salon - Extensions by Natalie 6 stars - Hair Salons Near Me - Laguna Niguel, California

I visited this salon today after a bad coloring job at another salon. I saw Natalie and she 100% fixed the issues with some toner and lowlights. My hair is now exactly as I wanted it and I love it :) I'm totally satisfied with my hair. This salon is laid back, quiet, no loud music blaring and relaxing. Great place and I will be back! read more

It has not been my first time @ the salon but it was the first one today with Kelly & since the COVID-19 outbreak. Starting with the routine: the precautions are taken (masks, temperature check, six feet around you & your stylist) & the track shows no history of infections @ Dedication. Now the romantic part: I left so happy I could not stop sending videos of my hair styled & cut by Kelly to Mom & all my friends. What a pleasure to have found you & having you bring a new fresh rich look to it for the holidays! read more

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Drew is amazing. She knew exactly what I wanted and she nailed it. I have very long hair, she kept it long and added some great layers. I am truly grateful. Thank you Drew read more