If i could give ZERO F'KING STARS to Fierro's Towing Truck LLC I would, this "company" is an absolute disgusting disgrace of a towing company.
I was stranded in the middle of the night on April 10, 2026 after hitting a massive pothole around 12:40 a.m. that blew out both right side tires on my vehicle, tires I had literally just gotten installed on Wednesday with only around 65 miles on them. I was stuck there dealing with the police report because I need documentation for the city to pay for the damage, so this was already a horrible situation before this company made it even worse.
While I was still with the police officer, I had already gone through USAA roadside assistance. At 1:06 a.m. I got the notification that I was matched with Fierro's Towing Truck LLC, and they gave me a wait time of 75 to 105 minutes. Fine. Annoying, but fine. I waited.
Then the updates started coming in showing the driver getting closer. I got ETA updates showing movement toward me, and when I spoke directly with roadside assistance, they told me the driver was about 19 minutes away. That is not "maybe we can help at some point." That is not "we have not accepted yet." That is an active dispatch. That is an ETA to me. That means you are supposedly on your way to do the job.
Then after all that waiting, at 2:31 a.m. I called the company to see if maybe the driver was having trouble finding me at the location that i reported i was at. My call was forwarded. Then almost immediately after that, the service was canceled. Just like that. After hours of waiting. After ETA updates. After being told the driver was less than 19 minutes away. Suddenly they "could no longer help."
That is pathetic. That is unprofessional. That is unreliable. And yes, it came across petty as hell, like the second I called asking where the driver was, they decided to dump the call and leave me stranded because they probably thought i was rushing them when the fact is that i was trying to get off the road before the next F'KING Kona Low hits us early this Friday F'King morning.
Do not sit there sending ETA updates making it look like you are actively approaching a stranded customer, only to cancel after they have already waited in the middle of the night for hours. That is garbage service. That is a trash way to run a business. You do not do that to people.
This company took an already stressful situation and made it far worse. They wasted my time, left me stranded, and showed exactly how little professionalism they have. Based on my experience, I would never trust this company again, and I strongly would not recommend them to anyone or any insurance to use and partner with. Please use my review to use against your insurance should they partner you with this HORRIBLE "towing company" and you are left stranded. This review should serve as proof to all insurance that if YOU DID YOUR RESEARCH you would know this is NOT a reputable company to do business with and if you partner with them and your driver is left stranded you are also liable.
*Update* - It concerns me that a negative review based on a firsthand customer experience may have been reported as a supposed conflict-of-interest review simply as an attempt to have it removed, rather than addressing the substance of what happened to me. Yelp, please do not remove my review THIS IS NOT a conflict of interest. It also deeply troubling that 2 previous 1 star reviews were taken down and now the company has a 5 star rating. Yelp, what is the point of a review if a company can just have reviews they dont like removed? read more