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    First Watch

    4.4 (673 reviews)
    Open 7:00 am - 2:30 pm
    Updated 1 week ago

    Order First Watch Takeout or Delivery

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    FIRST WATCH ATMOSPHERE

    What's the vibe?
    Hipster
    Casual
    Trendy
    Moderate noise

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    Barbacoa Chilaquiles Breakfast Bowl
    Olivia P.

    Came in around 9:30 AM and the place wasn't busy! The parking lot however, had nowhere to park so we had to park in another business and walk over. We were served a big pitcher of water for the table and unfortunately didn't get it refilled, although we may have overstayed (as we were visiting with friends for ~2 hours). I felt I had to ration the water in my glass. The waiter did not seem very happy to be serving us, I'm not sure if he was having an "off day" or it's just his personality, but I didn't get the best vibes. He only checked on us once, which is fine, I just wish he would've noticed our lack of water. My bowl was good. However, it felt like there was NO barbacoa. They must've ran out just before making my bowl, and instead of making more, they dumped the beef juices and broth onto my plate and scraped what little beef was left onto my plate. Genuinely was so disappointed in the lack of meat. Now that I'm thinking back to it, I definitely should've said something. I even asked, when they served it, "this is the barbacoa right?" Cause I was searching everywhere for the protein. They also gave us a receipt that you have to scan with your phone to pay. Can't help but think my dad would have no way to pay cause he has a flip phone. Would return here again, possibly get something different.

    Gerald J.

    If you know anything about me, you know that I love first watch. But this location was very disappointing from the parking lot is extremely small and there is no street parking so I literally had to sit outside 15 minutes away for somebody to come out and leave before I got a parking spot. The service here was terrible. We were constantly looking for our server. Our server changed three times within a 45 minute period and the order was wrong twice it had to be sent back. So overall, it wasn't a good experience at this location. Food 3/5 Atmosphere 4/5 Service 2/5 Location 5/5 Parking 0/5 Return Factor 0/5

    Avocado toast with an up charge adding bacon
    Kellie N.

    Great little brunch spot right near campus. Service was very friendly. The avocado toast was perfect. No fuss the way I like it sliced avocado on yummy wheat bread a little EVOO and s&p served with eggs your way with a small up charge I added bacon. They offer lots of juices too. Will definitely be back.

    Million Dollar Potatoes
    Isabella F.

    My friend and I recently stopped in to grab some brunch and to catch up. It was super packed when we got here, but the staff were super nice and accompanied us when it was our time. The ambience of the restaurant was really cute, we loved the vibe. To start off I got the million dollar potatoes and they were fantastic. I love the bacon and sour cream they added, as well as the seasoning on the potatoes themselves. They were super crunchy on the outside mushy on the inside and tasted perfect. For my main meal I got the pesto chicken power bowl. I like the chicken and pesto, along with the quinoa. This meal was super light and was still big enough for some leftovers. Me and my friend had a great time and will be sure to stop in again.

    Food
    Naomi G.

    The food is usually pretty good though it is on the pricier side of things. This visit, there was an issue but the staff quickly responded and remediated. There is inside or outdoor seating to fit your preferred ambiance during your meal. We opted to sit outside though it was a tad warm as the morning progressed. Would have been great if they had misters or fans outside.

    Daniel L.

    Greeted with a smile right when you walked in the door. The service was amazing. It was a quiet Thursday morning but the restaurant atmosphere was great. The food all packed unique flavor. Can't wait to try it all again

    Keshante A.

    Menu looked delicious so we walked over from our hotel. It was a nice day so we asked to be sat outside. There were at least two more groups sitting out there. We waited 15 min with no server coming over. I went to the hostess stand to request a server. Another 5 minutes until she finally arrived. She was nice enough but no apology from any of the staff, and that was off putting. The food was a solid 4/5. I had the BEC and my friend had an egg scramble with avocado and cornbread. The million dollar potatoes was definitely the best dish I had. The blackberry sangria was pretty watered down. Overall an okay experience, just wasn't happy with the first impression. We were going to a festival and didn't have time to wait so long. We went to the Daily Jam the following day and it was much better.

    Menu inside seating
    Maria H.

    This is honestly one of my new favorite brunch places in Tempe/Scottsdale! The food is really great! I've tried the carrot cake pancake, avocado toast (my fav), smoked salmon frittata and the egg scrambles (my favorite). The servers are also very friendly and attentive. My only complaint is they don't sell espresso for lattes :,) but it's okay because Cartel Coffee is Nextdoor.

    I expected more, but I guess that's what $14 gets you these days
    Sue R.

    Just ok. Good ambience, just pricey for what you get. And the toilet was backed up in the women's room. Service was ok a bit of a hard sell on the drinks .

    Bacado omelette
    Savannah R.

    Brunch with besties! Okay not really, but that just sounded really catchy. We had a girls brunch here as a party of 6 and had a wonderful experience. It was the first time for all of us! Surprisingly, we didn't have much of a wait for being a bustling Saturday morning. We started off with mimosas and a pitcher of sangria. The sangria itself was not very good & had more of a dry bitter taste. I've had really good sangria, and I just couldn't finish my glass. The mimosas however were great, I mean you really can't go wrong with those. Our server was amazing! She was kind, attentive and patient with our crazy group. Most of all us seemed to enjoy our meals. I opted for the "bacado omelette" which is just your basic omelette topped with bacon, avocado & cheese. It was pretty good & came with a side of fresh fruit & a slice of toast. There are plenty of tables both indoor and outdoor and is great spot for both large and small groups. Plenty of options for both breakfast, brunch and love that they offer pitcher options on some of their alcoholic beverages. We'll be back!

    Exterior
    Erik G.

    First Watch is one of my favorite places to get breakfast. I have been coming to the location near ASU for about four years now, and they have consistently done a great job every time. Although there was one instance where they accidentally burned my order and had to remake it, they made it right by remaking it and providing it to me free of charge. Even the best places have off days, so I understood that, and they have not let me down. While I have had many of the items on their menu, the item I have had the most of is the breakfast tacos. The breakfast tacos never miss. Even though they removed the regular breakfast tacos from the menu, you can still order them, which is a delightful bonus. I know many of the workers there by name, and they are some of the nicest people I have ever met. They are always attentive and make sure everything is going well. Whenever you need anything extra, they are more than happy to help. One of the workers is named Isaac, and he is one of the most genuinely nice guys I have ever met. Every staff member is committed to ensuring that guests have a great experience in their restaurant. Whenever I pay up, I make sure to leave them a handsome tip. The atmosphere is also pleasant. Perfect for unwinding as you prepare for the second half of your day ahead after your lunch break concludes. I highly recommend it to anyone seeking a great breakfast, brunch, or lunch spot for a reasonable price. First Watch is among the best options out there.

    Branson U.

    If you are looking for somewhere to bring your parents for brunch, or someplace to bring your friends that are visiting, or just somewhere to bring that special some on a cute brunch date. This is the spot to go. The Esthetic is super cute. The food is also very good and I recommend getting something off of the juice menu and the seasonal menu. Anything you get, you will not be disappointed! The staff is very friendly and constantly running around as the place fills up quickly! Jumping on the waitlist is a must. Next time we are in Phoenix my wife and I stopping by.

    Morning superfood bowl and iced coffee

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    7 years ago

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    3 years ago

    Decent food, fast service, friendly staff. Parking situation was hairy- few spots for a packed restaurant. Tricky to find parking.

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    2 years ago

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    2 years ago

    The food never disappoints, everything is good and healthy. I always try something different and everything has been good!!!

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    6 years ago

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    Sharon F.

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    3 years ago

    Excellent food & service - my server was great and provided service with a smile - the food was delicious as well :)

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    8 years ago

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    8 years ago

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    3 years ago

    Great place, great food and great service. Happy to recommend it for all breakfast or lunch

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    8 years ago

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    2 years ago

    One of my favorite places for brunch. Creative menu with lots of delicious items to choose from. The coffee is really good too.

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    10 years ago

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    8 years ago

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    2 years ago

    Great iced coffee's really enjoyed our breakfast too. Million dollar bacon is a must! Service was friendly and fast.

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    Page 5 of 17

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    Alter Ego - Indoor area

    Alter Ego

    3.9(247 reviews)
    0.2 mi
    $$

    Fun place with outdoor and indoor seating. We came in for a Saturday brunch and it did not…read moredissapoint. I actually Yelp'd it prior to going and the menu I saw a pic of in Yelp is no longer the brunch menu. When I asked about a substitution they did not hesitate and the chef was all over making me my meal! The service is also really great here and everyone is super friendly. They offer, breakfast, brunch on the weekends, lunch and dinner so I would get over and try!

    I've been here a total of four times prior and never had complaints. Today was different. I…read moreunderstand the changes of seasonal menu but I just seem like the recent menu had no main concept. My boyfriend got the pizza and it tasted as if it were a frozen pizza. I got the bang bang shrimp and it was good (6/10). The problem that I have is the pistachio gin fizz was an absolute no! I am a HUGE fan of pistachio and gin so immediately I had to get his drink but it was beyond mediocre. Are we drinking only syrup??? My last complaint is the coconut tres leches dessert.... Do we actually know how to make tres leches or we just naming desserts however we want? Just curious. It came out super hot, steaming more like a molten cake. As a Hispanic woman, I was expecting a creamy moist cake to celebrate my graduation but this was not it as well. Last but not least if the bald manager with the orange shirt wants to eat in the back of the kitchen, not the problem I get it (I work at restaurants) HOWEVER shoving your two index fingers into your mouth to get your debris out was my last straw. Like I said I like this restaurant and never had problems but today felt like a fever dream there.

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    Alter Ego - Banh Mi Bowl

    Banh Mi Bowl

    Alter Ego - Front desk, lobby. Nice place to read and chill.

    Front desk, lobby. Nice place to read and chill.

    Alter Ego - Ego' Cado Toast

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    Daily Jam - Breakfast & Brunch Restaurant - Patio View

    Daily Jam - Breakfast & Brunch Restaurant

    3.9(1.3k reviews)
    0.4 mi
    $$
    Free WiFi
    Outdoor seating

    Everyone was happy and enjoying conversations but most of all eating their breakfast…read more Friday morning brunch time and it was still full but things were moving along. Stand and order at the counter... ahh, no pressure if there's line. Then go and find a table for six...yikes. Our breakfasts were on our tables quickly and all at the same time, perfect. From Chicken and Waffles to the Eggs Benedicts and my grandkids pancakes were all taken down quickly with no fuss. We shared a few bites, I refilled my coffee and were out. Smoothly run, large menu, outside space and a clean bathroom is enough for me to try Daily Jam again. Last word... let's go.

    3/14/26: It's not often I give such sucky ratings, but in this case, it was warranted. Not much…read moreroom to move, dry rolls, tough toast, no flavor (for the most part). We popped in this particular Saturday morning while trouncing through the Tempe Festival of the Arts. There was a line (no surprise since it is ASU territory), but the layout of the line meant people brushing by you & getting too close. The guy who took our order was uncheerful & came across as "I don't want to be here; what do you want?" Not the best impression. We placed our order & were lucky enough to find a seat. There is a small patio on their south side; the light rail to their north. The guy who delivered our food was more friendly. The cinnamon roll was so dry, I swear it had been sitting out for a week -- and there was too much cinnamon. My sister's classic eggs benedict was unappetizing; the English muffin, too, was dry. So dry she practically needed a steak knife to cut into it. There's a Proof Bread shop just down the street. How Daily Jam can have such God-awful muffins is beyond me. The potatoes had no seasoning, she had to salt them -- and the salt & pepper shakers needed filling. My croque madame was edible, if simple. In short, there is absolutely no desire to visit Daily Jam again.

    Photos
    Daily Jam - Breakfast & Brunch Restaurant - Plain & Simple, Eggs Toast & Potatoes with Bacon

    Plain & Simple, Eggs Toast & Potatoes with Bacon

    Daily Jam - Breakfast & Brunch Restaurant - Red Velvet Waffles! Awarded best in AZ by Food Network!

    Red Velvet Waffles! Awarded best in AZ by Food Network!

    Daily Jam - Breakfast & Brunch Restaurant - Morning Glory Omelette (egg white)!

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    Over Easy - Tempe - Food

    Over Easy - Tempe

    4.6(122 reviews)
    0.8 mi

    Absolute Perfection at Over Easy!…read more I had an incredible experience at the Over Easy in Tempe, and I can't recommend it enough. From the moment the food hit the table, I was blown away. Every plate looked exactly like a TV commercial--beautifully presented and picture-perfect. Better yet, it tasted even better than it looked. The food was cooked to absolute perfection; honestly, I'm not sure it could have been any better. Sitting at the bar, I was looked after by David, who was an awesome and incredibly attentive server. He went above and beyond, even making sure to put the World Cup match on the TV for me while I ate. To top it all off, they offered me a to-go cup for my drink on the way out. When it's 110 degrees outside in Tempe, that kind of thoughtful hospitality makes all the difference. Five stars all around for the food, the service, and David. I will definitely be back!

    REVISED: After being very unsure about returning, I have to say that this second trip was worth it…read more Right away I could see they were fully staffed and one of the servers opened the door and welcomed us in. The space is so bright and sunny. I love the cute style of the little diner lots of yellows to help you wake up. There is a bar area to sit inside at a big picture window overseeing the Novus Place structure and greenspace. There is a lot of outdoor seating for the nice weather months. They have a drink bar for special cocktail drinks and coffees. They had little league championships on the tvs. The menu doesn't have a lot of vegetarian choices listed but they do have many gluten free options. I special ordered my chiliquiles without chicken with no issues. The waitress even offered to check on the sauce to see if there were any animal based broths in the recipe. The dish was so flavorful topped with sour cream, and very fresh tomatoes and green onions in the salsa. The tortilla chips were perfectly done not soggy like they can get if not prepared carefully. I ordered my eggs scrambled and they were very cheesy and so delicious. I ordered a single pancake as pancakes are my favorite breakfast food. I can say it was perfectly fluffy and tasty and I am picky about my pancakes. My husband ordered a California Omelet he said it was absolutely delicious with very fresh vegetables. His exact words were this was night and day from the first time we came. I am so happy to say that we will definitely be returning, confidently bring out of state visitors, and recommend this cute diner to others. For locals I noticed they offer a day with 20% for students and faculty at ASU. I am very pleasantly surprised by the difference from the first experience. The management was very respectful and receptive. I appreciate it so much when a business can work to make things right. Thank you for the wonderful breakfast experience I really wanted to like this little brunch place in the Novus Plaza. As a vegetarian it is often hard to find good choices at a standard restaurant. Usually breakfast, brunch style is the best for me because I still eat dairy and eggs. I can't tell you how disappointed I was with the food. The menu was cute and had trendy food from their "As Seen on TV" menu from TV shows featuring certain recipes. I had high hopes as the reviews have been overall good. So after searching the menu for a good vegetarian choice I could only find pancakes and had to order my protein * scrambled eggs separately to fill out my meal. Saying the quality of my food was horrendous is an understatement. I haven't seen burnt pancakes since I was making them myself at 10 years old. Not only did they burn them but they served them to me that way. The cook obviously realized it because he put the worst burnt one on the bottom of the stack. I was so hungry so I tried to eat them but just couldn't yuck. . I enjoyed my scrambled eggs and watched my husband enjoy his bisuits and gravy which he said was decent. The server (singular) was so busy. He was running the bar area and the tables. Not totally his fault but he didn't get back to check on us until my husband had almost finished his entire meal and I still had burnt pancakes. He offered to get me something else but there was nothing else on the menu for me and the experience put me off of pancakes. The menu online looked like it had many more choices maybe the Tempe restaurant limited their menu, I'm not sure. I ended up getting a refund for my pancakes and going home hungry. The restaurant itself was adorable, it had a retro-ish vibe and the server really was trying to get to the 4 or 5 tables that had customers at the time.

    Photos
    Over Easy - Tempe - Interior

    Interior

    Over Easy - Tempe - French Toast

    French Toast

    Over Easy - Tempe - Avo toast

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    Avo toast

    Foch Café & Bistro - Breakfast burrito

    Foch Café & Bistro

    4.4(190 reviews)
    0.2 mi
    $$

    Let's start with the food: 5/5. I got the breakfast bowl and it was hands down the best breakfast…read morebowl I've ever had. It had duck bacon (was curious about this bc I'm not a fan of duck), turkey sausage, black beans, quinoa, egg, spinach and more. Somehow that entire medley was perfection when it comes to flavor. Usually bowls can be dry with no sauce, but it was not lacking at all. Staff and service: 5/5 we brought our dog Tom who's a pretty big golden doodle and sometimes can get overly excited when he gets brought outside. But their staff was nice enough to give us a dog bowl with water for him and served his egg on a little to go box plate. It's a little stressful with Tom at times and they made it so much easier. Inside/outside set-up: 5/5. They have a gorgeous inside dining with bar situation. Interior design was super cute for a date and I loved the hanging lamps. Outside had a dog friendly patio and they had cute canopy booths. Overall, we went here on a whim and it's my new favorite spot.

    Handsome lil spot! I definitely enjoyed the ambiance & decor. We had rezzies for noon on a…read moreSaturday, which was a very good idea because the place was hoppin'. We were welcomed with a friendly smile. We explained that the other half of our party was on their way & the host promptly prepared our table... mostly. There were small plates set for each of us, but only one roll-up/napkin (for 4) & no drink menu. Minor details, but it kinda set the tone for the service experience. Now listen... the spot itself is cute. Once we actually got service, our waiter was cool. It just took forevvverrrrr & I ended up having to request cutlery after food was served. To be fair, it was busy, but there also seemed to be plenty of wait staff, so I'm not exactly sure where the disconnect was. Food-wise: the spinach artichoke dip was definitely the table favorite. My caprese panini was ok, it was sadly lacking pesto which feels a little criminal for a caprese situation. Our friends loved the fancy French toast & I was absolutely there for the prickly pear mimosas The entire brunch honestly felt like it was one dropped plate away from becoming a sitcom episode. One poor new waiter dropped a plate on the floor, then later knocked glasses off the rack above the bar & shattered a couple right next to guests sitting there. I genuinely felt bad for him because you could tell he was having a rough shift. That said, I really appreciated that they acknowledged the long wait & gave us a discount without us having to ask. That kind of accountability goes a long way. Overall, I'd still go back & give them another try because the atmosphere was fun, the vibe was there, and I can see the potential. Every restaurant has an off day -- especially during a busy brunch rush.

    Photos
    Foch Café & Bistro - Inside seating area

    Inside seating area

    Foch Café & Bistro
    Foch Café & Bistro - Tequila Sunrise

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    Tequila Sunrise

    Neighborhood Services Bar + Restaurant

    Neighborhood Services Bar + Restaurant

    4.5(36 reviews)
    0.1 mi

    Pleasantly surprised by the scrumptious food here! Everything I got was devine! The steak frites…read morewere cooked to perfection. The shrimp ceviche was bright, fresh, and balanced with acidity, sweetness, heat, and crunch. The brussel sprouts were grilled and flavored to perfection! My Gold Rush cocktail, exquisite! My servers, on both visits, were friendly, knowledgeable, and attentive! Like I said, everything, perfection! Restaurant is located on the 1st floor inside the Omni hotel. I absolutely love the restaurant layout and decor. It's very chic and modern! They also have happy hour from 3-5pm! Give them a try! They're spectacular!

    Our experience at Neighborhood Services Bar + Restaurant, located beneath the Omni Hotel in Tempe,…read morewas unfortunately not a particularly memorable meal. While I can certainly understand the convenience for hotel guests, I would recommend managing expectations if you are visiting specifically for the dining experience. We started with the Chili Chilies, which I was especially excited to try because it's a personal favorite. Unfortunately, the eggs arrived burnt rather than over-easy, sitting on what we could only describe as Mexican masa--almost like an attempt at corn chips. Next came the Hash, but unfortunately, it also seemed to have spent far too long under the heating lamp. By that point, I decided the safest choice for my breakfast experience was simply going to be the poached eggs. I do want to be fair and say that every restaurant can have an off morning, and perhaps this was simply ours. However, between the food being overcooked or seemingly held under the heat lamp too long, the meal just didn't leave the impression we had hoped for. One other thing worth knowing if you're visiting: parking is a challenge. The nearby garages appeared to be reserved for valet parking, leaving us to park about a block away to avoid any possibility of being towed. Overall, I'd probably keep this one primarily on the radar for Omni hotel guests looking for convenience, rather than making it a destination breakfast. Hopefully, our experience was an exception, because the concept certainly has potential.

    Photos
    Neighborhood Services Bar + Restaurant - Empty on a Sunday during Tempe Arts Festival.

    Empty on a Sunday during Tempe Arts Festival.

    Neighborhood Services Bar + Restaurant
    Neighborhood Services Bar + Restaurant - Interior of the dining room

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    Interior of the dining room

    Cafetal Coffee - Spicy Chorizo Sandwich  arroz Cafe Con Leche

    Cafetal Coffee

    4.6(111 reviews)
    0.4 mi
    $

    The beans from Cafetal comes from a 4th generation plantation in Colombia. Per the ladies at the…read morefront, the owner roasts it in the valley. The coffee shop is nice, warm. I spent time in Colombia a couple months ago and one of the best street foods we had was pande bono. I actually liked them better here. It may have been the ricotta? The coffee has a distinct, rich, bold flavour which is delicious and unique. The coffee shop has more of a tropical vs vibey feel.

    Food is good. Coffee is ok. prices are ok but a little high. We ordered two breakfast bagels an…read morearepa, and beef empanadas as well as two coffees. Out of everything we had, the empanadas were the best! They felt like a warm hug! The spicy sauce that came with it was fantastic and they were just delicious! Bagels were good. We substituted the bacon with turkey and removed the lettuce just in case. They were pretty filling but a little soggy by the time they got home. Arepa was tasty and not too sweet. Coffee was just ok. We ordered two cafe con leche, one with regular milk and one with almond milk. Even though it was ordered extra hot, it was cold by the time my husband got home and we are only about 20 min away. I was hoping for something a little extra special seeing that they source their coffee straight from Colombia. Note: order your food before your order the coffee. They are handled separately and coffee was ready way before the food. With tip, we paid just under $60.

    Photos
    Cafetal Coffee - Vibe

    Vibe

    Cafetal Coffee - Turkey Avocado Club

    Turkey Avocado Club

    Cafetal Coffee

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    First Watch - cafes - Updated August 2026

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