The Principal Salon is a charming space. I had a major hair transformation with Erin, and I'm…read morereally grateful for her skill and professionalism. She was hella prompt, and clearly knows what she's doing. I truly love my new haircut--it was a big change and she handled it beautifully. I know it was a big job, and I really do appreciate the time and care that went into it! That said, thanks again!! All in all, a nice experience and I'm thankful for the fresh start. Hoping after a wash it feels just right. Thank you, Erin!

My first time. Booked w Jewel. She was 30 minutes late to start my appt. Then rushed and…read moreinterrupted my consultation. I wasn't done showing photos nor was I reassured or that she understood what I wanted. She interrupted my appointment to do a bang trim for someone else in the middle of it. At one point said she was 'not prepared' for my hair. Why not? That's literally her job. She cut it dry, it felt very chaotic. I found this place bc I searched for a razor cut, liked the examples of the work. I expected a wet, razor cut. Scissors are fine too. If I wanted a 'curly cut' or DRY cut I would've searched for that. Couldn't get a decent blowout which should last days this didn't even look good immediately after much less after the walk through SF fog to my car. I tipped 30 on top of the 190 starting price. So 220 total. Plus I come from the north bay and had to drive over the bridge into SF. I have waited for weeks to finally post a review because I really tried to give it a chance but I'm very unhappy I wasted over 200 and couldn't even get a good cut or blowout. My hair is curly but it doesn't need any special treatment it can be cut normally, wet, and can be worn either way, curly or smooth, with a good cut. Once again, a stylist was late, then rushed me, didn't listen, didn't deliver, wasted my time and money, and ruined years of grow out. And I'll have to go back to trimming it myself as these shattered layers grow out to recover the thickness I had. I could have done a better job myself at home. I did not hate what I came in with, i actually liked it. It just needed to be cleaned up and evened out basically. Long layers. Classic. Could not have been a more simple request. She completely overcomplicated things. No idea why she cut it dry, and I did not want that! but she didn't ask or consult me if I was OK with it or tell me ahead of time she planned to do that. But she was perfectly polite n all. Just not at all the skill level I expect of a senior stylist charging nearly 200 for a cut. For that I expect a great blowout to be no problem at all. I expect to walk out feeling confident. I have examples of great past cuts. I wish I had just walked out in the 30 minutes she made me wait. The last cut I had from someone else they were also very late and it sucks that happened yet again. Wasn't sure bc they take cc info upfront and say they charge for late cancels if it was even an option without getting charged. Ought to have been able to get a nice cut and blowout for over 200. Should not have been this complicated or difficult. Also think the so called clean/green products, maybe just don't perform as well as the ones that aren't greenwashed and just focus on performance. They did nothing to give me the moisture or the protection from fog and frizz my hair needs. And the whole time my people pleasing, introvert self was just saying oh yeah thats fine no problem oh yeah cool sounds good i trust you yeah i love it its great thanks! smh Not at all the experience I was paying for, to actually feel pampered and not have to do this job myself. I could've done it myself and been happy with it. I wouldn't have done what she did to my hair myself. the location also leaves much to be desired but thats SF in general the local bums and crazies are to be expected. the search for a stylist that will deliver professional service and results? sadly continues.

I recently visited Brian at his new salon, and the atmosphere is warm, welcoming, and relaxing…read more From the moment I sat down, I knew I was in good hands. Brian is *really* thorough and attentive to detail. I'm (very) particular about my hair, and he did an excellent job. The cut is easy to style, has grown out beautifully, and still looks great weeks later. Also the products he recommended really have helped my hair, its nice to have something expensive actually work! I couldn't be happier with the result and look forward to coming back. I've also had my hair glossed by Clare in the past and I loved the results :) Highly recommended. :)

Ivonne has been my go to at Smoke & Mirrors for the last couple of years…read more She makes me feel like I have never looked better or felt better whenever I stop in. Her haircuts always provide me with newfound confidence in my looks and that I'm at my best after I head out. Her candid conversations about all things in life and local going's around town are always a nice plus in addition to the wonderful service that she provides. Time flies while you sit in her chair as she cuts your hair with effortless precision. There's a couple things in life that are worth treating yourself to, and a top notch haircut form Ivonne is one of them!

Just got the most excellent haircut from Siobhan! I had gotten a cut elsewhere recently but didn't…read morelove how it turned out so I went to Siobhan and she did a fantastic job, asked me all the questions to make me comfortable with what I was looking for, and she was super precise and detailed. Will be coming back on a regular basis to get my haircut from her. She's a pro!

Over the past 15+ years I've tried on pretty much every single shade of blonde and have visited…read moredozens of salons all over NYC and California. After moving to SF, I was nervous about finding a new stylist and am so happy and grateful that I've met Leilani! She's truly an artist and is very knowledgeable about all hair styles, color, and products. Every time I come to see her, I feel like she really listens to me and understands exactly what I am looking for so that I leave feeling great. She always pays attention to details and is willing to go an extra mile to make sure her clients are happy. On top of that, she has recommended several products to me that I've now included into my hair care routine. I'd recommend Leilani to anyone looking for a great haircut, color, or style!

Let me start off by saying, I'm soo particular with my hair and I do my research before I ever step…read morein a salon with any inspo because I want to make sure the stylist I go to has experience and knows what they are doing. We began this journey in another salon with Emily nd I've followed her into her Salon, I mean can you even imagine the growth and hard work? You're own salon in the city?! Ok so let me begin this experience. I've been with Emily for 4 years now when I initially wanted to go copper. I researched for 2 months in search of someone that wasn't overpriced and had the skills. I learned quickly that I was looking for a colorist. And Emily was just that. I have hair that many people would called raven colored... naturally. I worried about the impact of bleach in my hair as I hadn't colored it in 10 years. Emily walked me through a very thorough consultation and at the end asked me how I felt and if I wanted to continue with the session. I accepted because I felt confident in her work and her reassurance and validation. After some hours and constant foil checks and just body checks overall (asking me if I wanted to stretch, needed a break, water, food and a drink) my hair was at a comfortable level where she felt she didn't fry it but it could be lifted safely. Many will lighten you fast slab some stuff on and send you on your way just for you to wash style and it's falling apart. This was not that kind of horror story. We applied the color and it looked beautiful. As I went with her I learned so much about coloring and detail. Emily was and is the best at it. Our sessions are not only satisfying in the hair aspect, but we've shared so many funny stories and memories that Siren Salon is a place I go to decompress and visit what feels like old friends. The vibe is great too, the other stylist make it feel like they've serviced you with how friendly they are. And let's not forget how talented Micah and Melinda are. I'm so grateful I've found a place to not only service my hair needs but to feed my soul with care and positivity. I tell people all the time about Emily and when they go somewhere else and I see their hair they say "I knowww I should've gone to your girl." I always reply "you need an amazing COLORIST someone who knows the science of hair" and that is exactly what Emily is. I've added pictures below... Thank you for coming to my ted talk!

Emily is AMAZING!!! If you are looking for a colorist who specializes in lived in color, especially…read morefor brunettes, then she is your person. I haven't colored my hair in years and didn't have a colorist before her. She took my inspo photos and made my hair 10x better than what I was expecting. I'm so happy I found a colorist who will be my go-to forever. Also, she is super personable and made the appointment so fun and comfortable.

Nice Salon. Love my haircut done by Camila today! She understood what I wanted. Thanks Camila!read more

Price $90 for Johnathan regular haircut…read more Pro tip: When you get there you have to look for the sign bc you walk through the walkway between buildings to get to it in the back, a little hard to see but if you find the sign it's easy to get to. Experience day of: I had a relaxing chat about what I wanted, he was so patient with deciding on the vision. After, I had a heavenly wash with mini head neck massage. Then he went in cutting off many inches and added hella layers. Then he did a wonderful blow out with round brush, a little light styling mousse, and hair dryer to get the look in the after pics. Throughout, we had a great conversation - Jonathan is all around personable, friendly, and talented. Two weeks later thoughts: At first I was a little hesitant on how much I'd have to style it but then I air dried my hair a couple days after and it dried perfectly enhancing the waves I have underneath (my hair is straight on top and wavy underneath). He customized the haircut to my hair perfectly. It looks great blow dried too but it is nice to know I don't really have to. still in love with my haircut

This is an update of my review from a few years back. The update is...Kara is still amazing. After…read morea rough go with my personal life, I had let 3 years lapse with a hair cut. So my hair was pretty rough. Kara was super professional and recently gave me a wonderful, cosmopolitan haircut based on 3-year old photos (of her previous cut). She's also just a very kind and attentive person, but also efficient at the same time, and a great conversationalist. Kara knows her craft. This reflects so well on Zip Zap itself - a terrific salon. I first went to Eddie, about 25 years ago, and he was superb. So hurrah for Kara, and hurrah for Zip Zap.

Kara did an amazing job cutting and styling my hair. She asked me questions beforehand and showed…read morehow much she would take off the length, holding the hair with her fingers, making sure it was correct. She asked more questions during the cut to make sure I liked how it was coming along. She did a beautiful job and is a skilled stylist. Go see Kara, your hair will thank you.

I absolutely loved Kerrin! A good soul and excellent stylist. I went for a hair touch up of my…read moreroots and hair cut. It was amazing! Definitely will be going back! I wanted to try a new stylist and she knocked it out of the park. p.s. got the trendy allie hayes haircut and she did it with ease!

Rebecca did magic on my hair today. I haven't had a haircut in over a year and it was a MESS. Thank…read moreyou for bringing my hair back to life. I'm a new forever client!

I've been coming to Little Sparrow for over five years now, and every single visit leaves me…read morewalking out feeling like the best version of myself, confident, refreshed, and genuinely happy. Andrea has been my go-to stylist the entire time, seeing me about four times a year, and she has never once missed the mark. She actually listens, remembers what I like, understands my hair, and always knows exactly what it needs, sometimes even before I do. She's incredibly skilled, but she also makes the whole experience feel relaxed and fun. It never feels like just another appointment. The salon itself has such a great vibe, warm, welcoming, and the kind of place you actually look forward to going to. If you've been on the fence about trying somewhere new, this is your sign. Five years and counting and I'm not going anywhere!

KATIE made my hair dreams come true! After living in Hawai'i for sixteen years and moving to SF, I…read morestruggled to find someone who worked weekends. For years, I ended up squeezing in haircuts while traveling for work or on vacation in places like Columbus, New Orleans, and even straight off the beach in Hawaii (sand still in my hair)! When I booked with Katie, everything changed. I brought in an inspiration photo, and she not only nailed it but elevated it. She really listened to my concerns, worked her magic, and before I knew it, I was walking out with my absolute dream haircut- perfectly timed for my 40th birthday celebration right after my appointment. If you're looking for a private, personalized haircut experience in an empty salon (on a Saturday), book Katie. Thank you, Katie, for making me feel like the best version of myself! (And for the consultation of how to deal with my incoming gray hairs when it is time).