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    Mercado Marimar

    4.5 (60 reviews)
    InexpensiveGrocery, Mexican
    Closed 9:00 am - 9:00 pm

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    Torta
    Austin S.

    You know the food will be great the moment you walk in and hear the sound of the tortilla press. The atmosphere is wonderful, and the staff is always super nice. You should definitely try the torta and the birria tacos. They're both amazing!

    Mole enchiladas, birria tacos, torta
    Natalie N.

    This is my comfort food when I'm missing home (SoCal). Birria tacos are 11/10. Mole is flavorful.

    Tacos de Birria to die for
    Helen F.

    "Don't cry because it's over--smile because it happened." That's the only way I can describe discovering Mercado Marimar in my last couple of weeks of living in Madison. The tacos de birria were simply incredible. Despite the fact that it was clear across town from our house and we were deep in the trenches of packing, prepping our house for sale, and moving to Virginia, we went out of our way to visit twice in two weeks. The service was courteous and patient and the food was outstanding. My spouse and child loved their tacos as well--asada and al pastor, as I recall. Fresh, delicious, authentic, fast, and well-priced. Will definitely be back when we're in town to visit.

    Tamales

    Best birria in Madison, everything is handmade fresh everyday. Can see them making tortillas from scratch as you wait for your food. Also is a grocery store with a butcher too. Great prices and friendly staff

    The best tacos in Madison
    Ashcon L.

    My favorite spot for tacos in Madison by far. Especially on the weekends when they're cranking out fresh tortillas and have weekend meat specials like carnitas and barbacoa! And definitely try a Birria taco that they've recently permanently added to the menu The grocery section has tons of fresh veggies as well which is helpful when we need to grab just a few things after grabbing lunch!

    Tacos de barbacoa, sooo good!!

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    1 year ago

    I ordered the nachos supreme and boy I was so hungry I didn't even take a picture but boy I'll tell you, it is delicious!!!! I'll be back

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    1 year ago

    BEST BIRRIA TACOS IN MADISON, often very busy but don't let that deter you from a delicious meal

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    9 years ago

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    2 years ago

    Delicious, unbeatable in the 608. Market and a restaurant. Best Mexican place in Madison period.

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    2 years ago

    lord have mercy, devoured. Nearly ate the container it was in, was so so so damn good.

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    4 years ago

    The best tacos in the state of Wisconsin, no question. Get the birria with the sauce and you won't regret it!

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     Fresh Madison Market - Locally sourced fresh halal meat.  You'll never settle for corporate meat, fish again.

    Fresh Madison Market

    3.2(74 reviews)
    2.1 miCapitol
    $$

    This store sits in the former Whole Foods location, with a Mediterranean food truck parked outside…read more(not sure about its hours). I first visited in May for produce but found the quality and selection underwhelming. Later, I heard they stocked some unique ice cream brands, so I went back to check them out. While I appreciate the unique selection, the prices were pretty steep--likely due to tariffs, logistics, and convenience. There was only a couple of customers on a weekday lunchtime, so it was quiet. Since I make monthly grocery runs to Chicago suburbs, I ended up getting my specialty ice creams there instead. I also browsed their hot food bar but didn't find anything that appealed to me. There's also a small cafe attached where they sell baklava and other sweets. On the plus side, the location is very central with plenty of parking.

    We were in Madison for a few days on business and stopped in the market a couple of times. Their…read morehot bar was really good, and I just can't stop thinking about their yummy macaroni salad, so much so that I will be trying to recreate it at home really soon. I took a picture of the label just in case I forgot all off the goodness in it - perfectly cooked pasta, shreds of good cheese, celery, green pepper, scallions, and apparently some cream along with the mayo. I think I will give it a shot this weekend - hopefully it will be just as yummy.

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     Fresh Madison Market
     Fresh Madison Market - Signage

    Signage

     Fresh Madison Market - Jackfruit

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    Jackfruit

    Alimentari - Spicy Sopressata Sandwich

    Alimentari

    4.7(95 reviews)
    2.0 miDudgeon-Monroe

    While popping between nearby Colectivo and the adjacent park, we popped into Alimentari out of…read morecuriosity, and somehow left with a pre-made frozen dinner for the evening and a Spicy Soppressata sammy to enjoy alongside the lake mere feet away! While they seem to be known for their sandwiches, and for good reason, they have a lot of great artisanal items rooted in Italian cooking. This includes oils, wines, sauces, spices, treats and more. The "more" also includes fresh-made pasta, hand cut meats and cheeses, gelato and a few other absolutely delish items! Back to that sandwich...we were not hungry, but could not pass up a good sandwich, especially one freshly made on locally sourced and baked bread! The bread was the absolutely star of each bite, I mean...sheesh! The sandwich in full was great, and definitely worth the stop in on its own. The store itself is small, but mighty, and well laid out, stocked with all the goods, flows well, clean and in great condition. Service was stellar as well. We were greeted upon entry, checked on while browsing and chatted up while being rang out. Overall, solid spot for a ready-made meal, a special ingredient, a tasty sandwich, fresh pasta, charcuterie or just to wander around in!

    Holy smokes... I am going to have dreams about this sandwich. It is definitely top 3 sandwiches of…read moremy life and maybe the best ever. I had the prosciutto sandwich and my SO had the pastrami and both had nothing but good things to say as we ate. The prosciutto sandwich had balsamic that had just started to soak into the otherwise crunchy bread, with these big chunks of mozzarella and the freshest tomatoes and greens. Alimentari itself is this awesome little deli/grocer with both bagged pastas AND FRESH PASTA/antipasti available to buy, as well as all sorts of goods, breads, coffees, chocolates, beverages and a whole wine selection. Beware that there is no seating inside but definitely do not let this dissuade you from visiting.

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    Alimentari
    Alimentari - What's a boat day without turkey sando

    What's a boat day without turkey sando

    Alimentari

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    ALDI - aisle one

    ALDI

    4.2(10 reviews)
    6.6 miMayfair Park
    $

    Love this store. Prices are amazing compared to other grocery stores. The only knock against Aldi…read moreis they don't carry every item imaginable like the larger stores. But the items they do have are usually much cheaper and of the same or better quality. I began going to Aldi just for their wine selection (which is also really good!) and then began grocery shopping there on a regular basis. It's my go-to store now. I've tried some of their beers and they've been OK. Like other Aldi stores, this one has been recently renovated so it's much nicer and better organized. For newcomers, it's important to remember to bring a quarter for the shopping cart and tote bags since they don't bag for you at checkout (you can also buy recycled or plastic bags there). And if Aldi doesn't have everything on your list, there's a HyVee conveniently located next door.

    Great place to shop in the time like this. you can get European chocolate without having to break…read moreyour bank. the place used to be pretty empty but now that economy went kaput the past year, I have seen a lot more people shop here. I like the idea that you use your own money to get the cart out and bag your won stuff . It encourages people to recycle the bags and avoid over usage of the plastic bags. The selections there isn't impressive but after a while, you will get used to going there and you won't need other big grocery stores anymore. We go to Aldi three out of four times. I love the fact that every week is different in aldi. They have special sales run each week and you will never know what you find there. If you still aren't an Aldi fan, give it a few weeks, after seeing the difference in your receipt, you will start to like it just like I did. :-) Happy saving!

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    ALDI - Fruit

    Fruit

    ALDI
    ALDI

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    Mercado Marimar - grocery - Updated August 2026

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