It runs like a 1970s poorly managed small business. Icon Eyecare is a top heavy organization with…read morean inexperienced management team whereas technology is an afterthought. Unfortunately, Icon Eyecare's onboarding/training has been the least effective onboarding implementation I have ever encountered. Delays and gaps in communication during the interview and onboarding process whereas a week or more went by where I heard from no-one. The employee introduction that was sent out to introduce me to the staff wasn't about me but rather another employee. The Peter Principle appears to be in full effect at ICON Eyecare, with individuals placed in leadership roles without the requisite competencies to effectively manage teams, processes, or organizational growth. Turnover is rampant. Advancement within the organization appears to be heavily influenced by personal relationships with leadership, specifically Dr. Xxx, rather than performance-based criteria and historical data. Additionally, it was verbally shared with me by a middle manager that long-term professional success is closely tied to one's relationship with Dr. Xxx, and I opine that negatively impacts role stability and retention. Employment at Icon Eyecare hosts a very poor culture in that it is highly cliquish and gossipy, with inclusion and influence concentrated within particular groups. The mileage reimbursement rate is significantly below industry standards. 27 cents a mile will not cover wear and tear on your vehicle. With that, there is also criteria that must be met on the year and value of the car you drive in the field for Icon Eyecare. I was given instruction from my supervisor to stop driving when I hit my maximum mileage payout as the reimbursement rate was capped and I wasn't getting paid for the additional miles driven. Leadership practices at the middle-management level tend to lean toward a command-and-control (yelling and name calling included) approach, which impedes engagement, trust, and performance. It has been noted that techs do not need experience to work at Icon Eyecare as Icon will train them. The employees receive training and then leave the organization and take their new skill set where they are paid a fair wage and are respected. As a member of the growth team, I was disappointed to learn that my business cards as well as my supervisor's business cards contained an incorrect phone number for approximately eight months which directly impeded outreach and effectiveness. It is important to note that there appears to be a tight budget in that I was unable to receive current collateral to promote the business despite multiple requests. Once received the newly ordered referral forms, I realized I was provided the incorrect collateral, again, by my supervisor. The organization's extreme risk aversion to the Kickback Law compliance materially limits what a physician representative can reasonably and effectively do in the field and middle management doesn't understand the law whereas poor direction was given and a violation occurred. Organizational changes occur frequently and rapidly, often without soliciting input from those most affected, which can disrupt workflows and reduce engagement. Employees who raise concerns about ineffective policies and procedures appear to face adverse consequences from coworkers and leadership, which discourages constructive feedback and continuous improvement. In the eight months of my employment, I observed two CEOs and a Director leave the organization, all of whom appeared to be pushed out by a cliquish leadership team. This high-level turnover raises concerns about organizational stability and leadership effectiveness. Rather than investing in existing employees and internal capabilities i.e., CRM for the growth team or for an iPad in the field, the organization opted to acquire a competitor. Given existing operational challenges, this decision raises questions about capacity, strategic priorities, and oversight. My advice to future employees is to ensure that all employment-related agreements, job descriptions, and offers are documented in writing, signed by both parties and dated. In my experience, within just three months, I went from being offered a company vehicle to being offered a $1,200 monthly stipend instead, and ultimately was required to use my personal vehicle in conjunction with a mileage tracking platform and being reimbursed at .27 cents per mile. The absence of a job description and organizational chart limited clarity around responsibilities, decision-making authority, and team structure, which can affect onboarding, performance expectations, and overall operational efficiency. There appears to be limited responsiveness from senior leadership to emails from staff, which can hinder collaboration, timely problem-solving, and employee engagement.

Please come here if you want to wait over 2 hours for scheduled appointment. It will give you time…read moreto watch the employees play on their phones!! Don't worry...they won't bother you with communication.

I had a consultation here and they didn't provide photos as promised. We tried to set up a second…read morephone consultation to remedy it, but the office staff consistently didn't respond to emails for weeks and I eventually gave up and asked for my deposit back. Also at the in-person consultation, when I asked about the possibility of doing a midface lift as well as a lower bleph, Dr. McCracken said "well you're not going to be on the cover of Vogue"--I guess he was trying to manage my expectations but it actually really hurt my feelings and stuck with me. I certainly did not express that I wanted to be on the cover of Vogue so it sort of felt like he was calling me ugly.

I recently had an upper and lower blepharoplasty, fat transfer to my cheeks and laser treatment…read morealong with an endoscopic brow lift by Dr. McCracken, and I cannot say enough about the exceptional care and results I received. From the very first consultation, Dr. McCracken was attentive, thorough, and incredibly knowledgeable. He took the time to explain every step of the procedure, set realistic expectations, and answered all my questions with patience and clarity. The surgery itself went very well, and the recovery process was far easier than I had anticipated--thanks to both Dr. McCracken's skill and the excellent pre- and post-operative guidance provided by his amazing staff. The results are beyond what I hoped for: natural, refreshed, and balanced. Friends and family have commented on how well-rested and youthful I look without being able to pinpoint exactly what's changed, which is exactly what I wanted. Dr. McCracken is not only a gifted surgeon but also a true artist. Their precision, aesthetic sense, and genuine care for their patients set them apart. I am incredibly grateful and would highly recommend them to anyone considering facial cosmetic surgery. Thank you, Dr. McCracken for helping me feel like the best version of myself!

They take great care of your eyes but the wait time at an appointment is absolutely ridiculous…read more I've waited up to 2 hours at a scheduled appointment. I know they double up on appointments since a woman was checking in for the same doc for the same appointment time. I seriously would look for another practice if I didn't have so much history with this one. Just frustrating.

Dr. Amiel was not great. Saw me for maybe 5 minutes, gave me zero information about my condition,…read moredid not give me any sort of diagnosis or prognosis, and was rather short with his behavior. Would not recommend.

Went into the Littleton office for an extensive eye exam…read more The whole setup went incredibly efficiently, going from one exam to another with little time in between. Tara and Casey explained exactly what was going to happen and were very informative, pleasant and professional. Dr Hovland (who unfortunately will be retiring this summer) has a wonderful "bedside" manner. He was very approachable and took his time explaining exactly what he saw and how he arrived at his diagnosis. He took his time with me and answered all my questions, including going into detail what are the next steps. His assistant, Lexi, even wrote down for me the notes of the exam that I can take home and show to my wife. This was a very impressive experience and I highly recommend this practice for eye issues!

Thank goodness for doctors and staff who take call and help people on weekends and holidays! My…read morehusband had emergency surgery with Dr. Shukla on Saturday at Porter Hospital for a torn and partially detached retina. Make no mistake, this is a medical emergency that can result in loss of an eye and blindness! The symptoms are floaters in the eye and a blurry spot. We progressed quickly from primary care, to ophthalmology to these retina specialists. Everyone here treated my husband with kindness, respect and urgency! Our only issues were with the holiday weekend, doors locked etc. Luckily, we always had a number we could call to get in! The surgeon and staff working on call on Easter weekend saved my husband's eyesight and thought nothing of working the holiday weekend! They mentioned it was busy, but these dedicated professionals were there for us. We had everything we needed to go home for the rest of the weekend and by day 2, my husband felt much better. Multiple locations throughout the metro!

Today, February 17-2026, was my 3rd successful and happy with results visit…read more Doctor Alan Margolis MD is a great doctor. Not only was he very patiently listen to my questions but also took the time to answer each of my questions. Also, the office personnel was very friendly during each of my visits.

Dr Margolis is an outstanding specialist for Dry Eye condition. He and his staff provide several…read moreoptions and remedies to help the condition. He is unwavering and his staff is always kind and ready to help. Christine is an amazing tech. Thank you

I was shocked at how little professional confidence ICON gave me with its technician and then even…read moremore shocked at the lethargic response I got when I told them I had been recommend by my good friend but was so scared by the incompetence of the exam that I walked out before even seeing a doctor. No sorry until I literally asked for and then no acknowledgement that I could have actually had a bad experience. Just that I may need to understand that I could not have possibly known it was a bad experience! Golden/Littleton offices. Joe Kelley

Cataract Surgery performed. Poor communication by surgeon to primary care provider for change in…read morecondition post surgery. Complications lasting over a week. Office staff are quick to transfer you, rather than find solutions to problems. Ask questions, be thorough in vetting this group. Note that eye ultrasounds must be done at the Denver location. If you have complications from your surgery, plan on the unexpected and make sure you have people to help you sort through the mess!

Always top notch and personalized service. My eyes are always happy after a visit! Dr. Stephens is…read morevery thorough and goes the extra mile to make sure my prescription is spot on.

The team at United Eye Centers are truly top rate! I felt very welcomed by the staff, that my eye…read morehealth head important to them, and that I would be receiving high quality care. I will only trust this team with my all my eye care needs.

Had a great first experience here this week. They have 730am appointments which is convenient, and…read moreat that early hour it was easy to find parking right in front of the office. Eye exam was probably the best I've ever had, Dr. Marlatt was excellent, I really appreciated that he spent time making sure the script was right. I'm always so indecisive when it comes to which is better, 1 or 2 or 3 or 4, so stressful! : ) After my exam, the office staff was really helpful as I picked out glasses, another thing I struggle with. Definitely feel like this was the most thorough eye exam I've had in years.

I recently visited Dr Sancho. I needed a new optometrist and seeing her reviews, I made an…read moreappointment. I'm so happy that I did! I was having problems with my vision and she did a thorough exam. Finding an issue with one of my eyes, she sent me to a specialist. The problem was solved and I went back for the rest of my exam with her. She was very professional and at the same time, very welcoming! I highly recommend her for any eye care needs you have.

I've been seeing Dr Elizabeth Baker for more than 10 years now. She is compassionate, caring, and…read morelistens well. She is knowledgeable and her explanations are easy to understand. Wonderful doctor!!

Dr. Baker has been my family doctor for 20 years. I can't imagine seeing anyone else. She is…read morethorough, intelligent, knowledgeable and genuinely interested in you. She takes the time to listen to your concerns.Over the years Dr. Baker has seen me through many health issues. I couldn't recommend her more.