I went into this establishment in the hopes of getting a name on the back of a football jersey…read more Mr. Zajac went above and beyond to get this done for me and I would love to give him and his amazing business a "SHOUT OUT" in the hopes of getting his establishment the notoriety it so deserves! I would definitely be back and highly recommend everyone to come and check out his merchandise. A hidden gem! Thank you! All the best to you and yours! Sending blessings!

In town from Georgia this weekend and found this place on Yelp. What a hidden gem! Such an…read moreexcellent selection of merchandise on all Chicago teams. So glad to have made it here. Highly recommend for anyone looking for that hard to find item or simply wanting excellent prices on all Chicsgo sports teams.

HUGE selection of products for your favorite team and extreamly nice staff! Will be going back for…read moresure.

Always LOVE making the 30 minute trip to this location! It's clean, has a wide variety of options,…read moreand the opportunity to try on for proper fit as well! And the staff is always AMAZING!! So courteous, kind, and respectful! Jimmy Kline

Are you a professional skier? Are you an amateur skier? Are you an intermediate skier? It doesn't…read morematter here at the board shop they treat you like you are a real person and they were very kind to me while I was here. They do lots of stuff between Evyn helping or fitting with boots and the care after the boots is amazing as well they helped me heat mold them and they even did she work on them for free and I bought bindings here. They are amazing bindings

GREAT SERVICE!... The owner (Jayson) is a great guy and cares about the customers experience..if…read moreyou need skis,boots or apparel this is the place. And conveniently located right in lake Geneva! I walked in intending to get new skis and boots and walked out with a great pair of used skis with bindings which he did not need to do..he could of sold me new skis but he listened and knows when to proactively give suggestions without being pushy and it turns out the used skis were exactly what I wanted! Jayson is a real genuine guy that listens! He has a lot of knowledge and after the purchase of the boots I came back and did a custom fit because of a few pressure points in them which made skiing unbearable..after an hour I had a custom fit on the liners of my boots and they are SO COMFORTABLE NOW. During the whole process he graciously explains what he is doing and the reasons for it which made the whole experience seamless. I love my new skis and boots and I cannot wait to put them to good use. Most ski shops near Chicago or Milwaukee do not offer what board shop has and that is QUALITY Service..and a listening ear. They actually care; which sets them apart and really is "gold standard" for ski shops which is rare. Thank you Jayson you're doing it right!! So happy this is so close to home.

I just stopped by on my way to lake geneva . I was so impressed with Sheila A . Sheila looked all…read moreover the store because the inventory said there was one left in my size and found it . I thought her customer service went above and behind . I will be back . Thanks again Sheila A

05/17/26 - I love the merchandise @ North Face but I'm not crazy about the prices. They have some…read moregreat merchandise but I find their merchandise to be a little on the pricy side. I'm going to South America later this year so I'm trying to find an inexpensive light weight waterproof jacket or poncho. They have a number of jackets that are waterproof & windproof but I find spending anywhere from $160 - $300 for a single use jacket excessive. I'm thinking maybe a poncho that can roll up into a tiny pouch & be attached to a carabiner might be a good idea & far less expensive. This would also save luggage space?

They gave me the wrong shoe size with poop under the sole. They also smelled like pee really badread more

Ruma Sports is a wonderful local company to work with for spiritwear and uniform needs! Our school…read morehas received excellent customer service and high quality products for years! I would highly recommend this business!

First time in a Sierra store. I didn't realize they were also part of the homegoods/tj maxx/…read moreMarshall's group. This location has a large selection for activewear clothes. Women's clothes had a larger selection than men's. They also carry some food items. Check them out for some good deals on brand name items.

In August 2025 my wife and I purchased a suit case from Sierra after looking for one for months…read more Our vacation was after thanksgiving so we didn't use it for 4 months. When we used it in November for the first time everything was fine until we tried to use the handle, after all the clothes filled up the suit case, the handle wouldn't not pull out. We went the entire trip pushing around the suit case without the ability to use the handle. I waited until January and decided to take the suit case back to the store after only using it once. I just wasn't right. The store could do nothing and recommended calling customer service. I called customer service and they asked for the date of purchase, my tjmax credit card number, my name, address, phone number and E-mail address. They said that they would research it and get back to me. 5 days later they got back to me and said since it was past the return policy date they could do nothing. Really! Why didn't they tell me that up front when I provided all that information. What a waste of time! Never did the customer rep. or store say anything regarding the return policy until they decision was made. Now I'm stuck with a suit case with a handle that doesn't work. They just lost a customer and they don't care. I have other choices like Amazon, Costco, Sam's Club or Kohls. Not Sierra!

Had to pick up cubs merchandise and found the selection to be limited but nice. Price was market…read morerate. Definitely worth it.

Awesome selection of sports clothing!! Good prices too! Sections for men, women and childrenread more

So glad I found this store!! What a gem!! I came in a few nights ago looking to get my children ski…read moreequipment as they have joined a local ski club. Kevin, was super professional, informative, patient and friendly. He helped me find 3 pairs of boots and skis for my kids. The selection they have with sporting goods is unmatched. They have every thing a parent or new athlete could possibly need. Prices are great and some of the items are in new condition!! I will update with photos soon, as I plan on going back to get more items.

This place has had a sign that for 2-3 weeks that says "closed due to a family emergency, but will…read moreopen tomorrow." There's also another sign saying the building is for sale. I have a credit of over $200 and I think this place is folding and I'll lose my credit. Any guidance?

The shop is so cute! Lots of primitive arts and crafts and also antiques. Fall decor decorated the…read moreshop so it must change with the season. The mini braided rugs were so cute (placemats?). Even the store tortie kitty was adorable.