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    Playas Del Novilleros

    3.4 (22 reviews)
    ModerateSeafood
    Open 10:00 am - 10:00 pm

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    Ceviche
    Maria B.

    After I had half my dinner and a hair in my mouth, I noticed 3 other hairs in my plate as you can see in the picture. I cannot explain how disgusted I am.

    Appetizers
    Ainee A.

    It's my first time in here. As server referenced, we ordered Mariscado and it was BOMB! I loved it! All the menu are about the shrimp, calamari, fish, and seafood. I would like to go back (ASAP!) to try everything else! LOL! Call me if you guys need a company :-p! I am happy to come back again! :) The service was fast, although the server couldn't speak English, but she understand English. The flavors was awesome, fishy but great! (Off course, it's a seafood restaurant, Duh). The indoor decor very ordinary which is a plus because I felt like really in Mexico. From outside looked small but when you enter, it will be enough for everybody. This place even have a musician to play the music as your requested, but he just say hi to us and left..lol... So, Yes, I would like to recommended this place!

    a blue and white building

    They have bad service the place is really dirty when I got there they didn't even clean the table but they did have good music they take a really long time to give the food out the food is overpriced they I paid 100 dollars for 3 plates of food

    people sitting at tables in a restaurant
    Felicia B.

    This is usually our go to for Mariscos. The food is always good. The seafood is always fresh. The shrimp caldo they bring out with the chips and salsa is strong it has dried shrimp flavor. If you like a seafood restaurant that doesn't have a band playing this is the place. It's a small place but its family oriented. We will visit again.

    First  marisco restaurant that sold me a boat for $7! :)
    CJ A.

    Good mariscos and service was good but when I asked for more and chips & salsa which she brought but failed to let us know they charge if you want another round of it which was $7! They need to disclose that if you want more plus they don't give you enough, all I know it wasn't no $7 woth. Thats my only complaint other than that it was good.

    Jesabel F.

    I like the food here, really tasty. The tostadas de fish cevichi are soooo good Sinaloa or Nayarit style. You can't go wrong. This past visit I had the cevichi de Cameron en coco. This is really flavorful and they serve the coconut water with it. The staff is always helpful. To drink I usually get the Michilada. The down side is the music, I'm not a fan of the loud banda playing while your trying to eat. To avoid this go during lunch and sometimes this does not work. The parking-lot has only one lane entrance and exit so be careful.

    7 Mares soup yummy food especially  on chilly morning. Staff very friendly food service was fast. Great music to relax and dine

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    2 years ago

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    11 years ago

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    9 years ago

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    10 years ago

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    7 years ago

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    12 years ago

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    5 years ago

    Love getting the chipotle pasta. Very good and nice taste to it. Clean bar nice waitresses and good cooks!

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    8 years ago

    Horrible service I really use to like this place quality of service and food has gone way down

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    15 years ago

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    11 years ago

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    12 years ago

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    13 years ago

    The best ceviche I have had in the U.S. They have other thing I can't wait to try. Very friendly staff. Don't blink you will miss it.

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    12 years ago

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    14 years ago

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    Pretty Penny

    Pretty Penny

    4.8
    (95 reviews)
    5.2 mi

    Say hello to your new favorite downtown restaurant! Wow, where to begin?…read more Service was amazing - they even printed out a small card with our reservation name on it which was presented on our table. Such a cute touch and very thoughtful. Our waitress was super knowledgeable and gave great recommendations. The spot is small and chic. It's very intimate dining so you'll be sitting close to the table next to you. Luckily, it's a quiet and calm space, so no need to worry about noise. The food was incredible. The salmon crudo was possibly the best crudo I have ever had in my entire life. So fresh and the flavors were balanced to perfection. The risotto changed my life... it was so delicious I couldn't even believe it. The only thing I would recommend skipping was the octopus tostada - not my favorite and a little fishy for my liking. Personal preference of course! The duck tasted great and was beautifully presented, but it wasn't my favorite. Again, I'm not a huge meat eater so take my advice on this one with a grain of salt. Overall an extremely romantic and special meal.

    It was pretty good but certainly not worth the titular pretty penny price--and we didn't even get…read morethe recommended 8 dishes, which is, like, the entire menu. To start, the menu is a bit puzzling. It's kind of like a handful of Asian-inspired dishes, a handful of Mexican/South American, and a handful of French or New American. But there's not enough of each to chart a course through one type of cuisine. So, basically you're gonna have a cultural melange meal. Hamachi crudo was really good and fairly unique. The halibut was excellently prepared but not particularly innovative in any way I could tell. Zucchini had goat cheese, which wasn't immediately clear from the description, so I didn't enjoy the rude surprise I got when I took my first bite, and didn't eat anymore, as I really despise the stuff. So that was a waste. Not a dig on the dish, just a personal thing I wish I had more notice of. There were other issues though. The wine list was exceptionally small, They were out of the bread, which is supposedly a must-try. And then we were going to get the steak but the folks next to us advised against it, showing their cut that had zero fat. They said it was leather. On that point, the tables are SUPER CLOSE. Like, a couple inches apart. You hear everything and almost can't avoid getting entwined into others' conversation. We liked the people we were next to, but be aware that it's an unintentionally awkward communal experience that's not well-suited to a date night. The service was pretty good, they put out a nice printed greeting with the reservation name, and give you a sparkling wine toast. But considering the price and overall experience we had, I'd pass and not come back.

    Photos
    Pretty Penny
    2nd pasta dish with carmelized onions
    2nd pasta dish with carmelized onions
    Roasted beet app

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    Roasted beet app
    Rough Rider

    Rough Rider

    4.4
    (686 reviews)
    5.2 mi
    $$$
    Happy hour specials
    Kitchen open late

    This place was SO fun for me and my ladies. We went here for my birthday and it was so fun. I made…read morea reservation on open table which I HIGHLY recommend. We had a party of 10 and it was so fun. We all had drinks a some people ordered food. Due to party size there was auto gratuity and only 4 cards max. The bar is in the basement of the hotel. When we got there though it wasnt very clear that it was there. We got there a little early but the accommodated us nicely. Originally there was going to be 9 people but I asked day of event if I could bring another person and they said yes. The drinks were so good. Th divine feminine tasted like Jamaica drink with the hibiscus. Then I had the happy birthday Mr. President. Oh. My. God. It didn't even taste like alcohol it tasted like vanilla ice cream I'm so serious. It was delicious. Then I had the siren drink. That one wasn't bad at all. We all had a great time and shared laughs and everything. I love the setting of it though. It's a bit dark so we had to use phone lights to see the menu. But it feels like stepping into a whole new world once you enter. I think it's perfect for hanging out. Date night. Anniversary dinner. All of it. Our server was nice. Very friendly. I think he could use a little more on his hospitality just because sometimes I feel like he didn't know what to say exactly. A little disappointed that there wasn't really anything special for a birthday though. Not even a little card on the table that said happy birthday. Just a thought. Other fine dining establishments I've been in did.

    Rough Rider has been through some changes that I find disappointing. When we were seated, I asked…read moreour server if they still have happy hour and he said he wasn't sure if we were still within the happy hour window - it was 3:30 PM. He then confirmed we were still within the happy hour window and offered to bring us a menu. They used to have an extensive happy hour menu featuring several drinks and food items and now their "happy hour menu" consists of a cheeseburger for $22. Not sure that that really constitutes as a happy hour menu... I asked him why they changed the menu and he put up his hands as if to say he's not to blame and said he doesn't have anything to do with those decisions. He said that "management decided to make a few substitutions but they're pretty good" and didn't provide any further elaboration. I ordered the appetizer lamb lollipops which had four small pieces for $25. My friend decided to try the "happy hour" cheeseburger and he said it was good but it did appear a bit overpriced for an average burger with a pretty hefty serving of french fries. I really wasn't impressed by the quality of the food, the portion size, the price, or the service. Unfortunately, I'll be taking Rough Rider off my list of regular places i frequent and restaurants I recommend to others.

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    Rough Rider
    Rough Rider
    Rough Rider

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    Hechizason

    Hechizason

    4.9
    (12 reviews)
    2.0 mi

    One of the best fish and shrimp tacos I've ever had! We had 2 combos with the tea and 2 quesadillas…read more(1 with only cheese and 1 with shrimp). Everything we got was so good. So fresh. And the fish and shrimp were nice and crispy! It was so good that we had to order 2 more tacos! Plus the food came out quick, service was great. The truck was inside a car repair garage, right across from the Kroc Center. It kind of looks like it's not there, but you'll see the lights from their set up. There were clean chairs and tables. And they had a swamp cooler, which would be so perfect when it gets too hot in Phoenix.

    We walked up to order and there was someone sitting at a table. We asked if they were open and she…read morereluctantly said yes. She also just looked confused. The open sign was also off. After that awkward greeting, I was able to order. We got 4 shrimp tacos, 2 fish tacos, and 4 empanadas. It took about 20 minutes for the food to be ready. It was well-made and hot. The empanadas are SOOOO GOOD! They have a side of crema and salsa that went perfect with it. The shrimp tacos were good. The fish tacos were ok-the fish itself lacked flavor/salt. The hot sauce they put on the tacos can be overpowering so I recommend putting it on the side, especially for to-go orders. We had to scrape some off. I'd come back for shrimp tacos with sauce on the side but I'd definitely come back for the empanadas. The food was fresh and a good size. It would be great if prices were posted on the menu/truck.

    Photos
    Hechizason
    Tacos de poisson et tacos de crevettes
    Tacos de poisson et tacos de crevettes
    Fish tacos

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    Fish tacos
    Mariscos Playa Hermosa

    Mariscos Playa Hermosa

    4.4
    (1.3k reviews)
    5.3 mi
    $$
    Outdoor seating
    Full bar

    We were invited to hangout with some friends and enjoy the Mexico World Cup match. Not knowing…read morewhere we were going till last minute we ate at home and had just decided to do drinks and dessert wherever we ended up with our friends. Insert the most fire drinks we've scene in a while and they all can be made NonAlcoholic! Needless to say we had no clue what we were getting ourselves into and we were glad cus the prices were high but the drinks were large and delicious! All of my three daughters and my wife felt so cool with their drinks and loved every sip. Our friends said their food was good and one of which got the coolest pineapple drinks we'd ever scene! Along with amazing chips and salsa we are very excited to come back and get some food as this is a stellar top notch seafood place with amazing drinks people and an all around experience

    It was my first time visiting this restaurant with a party of 10, and unfortunately, the experience…read morewas not great. The service was okay, but the staff lacked friendliness and didn't seem very welcoming. As for the food, some dishes were good while others were disappointing. Overall, the flavor was lacking for me, and many of the dishes just didn't stand out. Another issue we ran into was the parking situation. The parking lot is very small, and we had to park outside of it, which was inconvenient for a large group. Overall, my experience was not the best, and I wouldn't be coming back.

    Photos
    Mariscos Playa Hermosa
    Mariscos Playa Hermosa
    Our Molcajete Frio is a cold seafood platter with so many of your favorites! Oyster. Crab legs. Ceviche. Shrimp. Delicious!

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    Our Molcajete Frio is a cold seafood platter with so many of your favorites! Oyster. Crab legs. Ceviche. Shrimp. Delicious!
    Mimi Forno Italiano

    Mimi Forno Italiano

    4.4
    (630 reviews)
    3.7 mi
    $$

    What a great experience! We had visited Mimi Forno shortly after they opened in 2018. Life got in…read morethe way and we didn't return until April of 2026. Even without reservations we were seated immediately. Water and menus were on the table in the blink of an eye. Our server, Josephina, was quick to take both drink and appetizer orders. I ordered some bread, not immediately realizing the difference, and should have ordered the focaccia. The martini that my wife ordered was, in her words, perfect. The Caesar Salad was the best I've had in quite a while. Just incredibly fresh greens, great dressing, grated cheese, and tasty croutons. I could have made a meal just from that. My wife ordered the Spinach & Ricotta Ravioli and I had the Lasagna Bolognese. Neither is an unusually elegant dish but both were prepared perfectly. The house Chianti was so enjoyable that we ordered a bottle and enjoyed it throughout the meal. To finish off the experience we had an order of cannolis and they were delicious. Thanks to Josephina for such a great evening and we will be back to try the "Bottle & Bruschetta" they feature on Mondays and Tuesdays.

    My husband and I came in around 5:15-5:30 on a Wednesday night. The place was half empty and we…read morewere led to a table and sat down, with two glasses of water. I guess other people decided to eat when we did because next thing I know, the tables were almost full. No one came to take our drink order or check how we were doing with the menu. The table next to us sat down AFTER us but got their orders taken first. The waitress didn't bother coming to see if we were ready to order. We informed the hostess we decided to not dine here and she looked around, trying to figure out who our waitress was supposed to be. We won't be coming back.

    Photos
    Bar
    Bar
    Mimi Forno Italiano
    Mimi Forno Italiano

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    Playas Del Novilleros - seafood - Updated July 2026

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