I am so grateful this brick and mortar store continues to thrive! In fact, a while back they had expand. Located across Beechnut from Meyerland Plaza. They have a chocolate bar/candy bar attached to the toy store. They have every toy imaginable under the sun for all ages. You can find books and even little outfits, and cute little novelties. It's a fun store for kids and adults! Really! It's so fun to look around and reminisce about when you were young and would go to toy stores. They have a little book section with a huge carpet that kids can sit and read books or you can read a book or two to them. Also, they gift wrap beautifully. Oh and they have events here and there so check out the website or Facebook page for more information. If you find yourself in the Bellaire / Meyerland area, then you don't want to miss! read more

Wonderful store with sweet staff. Everything was priced very reasonably. There's everything from candies to squishies to clothes for toddlers to calico critters, books, jellycats and I don't even know what else! So much to see and touch! I was like a kid again... with my kid in tow. I probably bought as much for myself as I did for her. Come check it out. read more

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Within moments of walking through the doors you are greeted and asked whether if you need any assistance. The employees are so helpful with the large variety of toys they carry! They're not the cheapest but they certainly are some of the best!!!!! My toddler loves coming and reading the books in the book corner! It's also a great stop if you need a last minute birthday party present! read more

I decided to go searching for Jellycats in Houston and I came across Tomfoolery. First off, I think the name is precious. Secondly, I had such a great time shopping around this store! It was very easy to find the Jellycats because of the signage and wow! Their display is adorable! One of the women working was very welcoming and told me to ask if I wanted anything out of the case. I ended up buying the birthday cake Jellycat, and having to "order" it out of a real cake case was so fun! They had such a great selection of Jellycats, not just the ones in the case. I love how Jellycat uplifts small businesses by including them as official stockists. I also noticed that the prices of Jellycats were the exact same as prices listed on the official Jellycat website. Amazing! Beyond just Jellycats, though, Tomfoolery has a ton of tons for kids of all ages. Some toys are more educational and others are just good fun. There was also a wide variety of candies available, but after I chose my Jellycat I zeroed in on the Calico Critters. I love anything mystery so it was fun to pick up one of the Calico Critters mystery bags. From trendy toys that have reached popularity among adults (like myself) to nostalgic classics from my childhood (Mad Libs), Tomfoolery really seems to have it all. I would highly recommend this store for all your Jellycat/Calico Critters/other children's toy and book needs! Check them out! read more

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Super friendly staff. Knowledgeable and accommodating. Huge selection, they have everything! Good prices and selection too. Highly recommend! read more

Employees always seem to greet other women but ignore me maybe because of my color or look. I usually go to fundamentally toys bc of their great service but recently they closed. Also, I got Easter baskets from them and they never called to let me know they're ready. I emailed them but they kept claiming that someone called and left a message and to come pick up the baskets. However I have proof on my phone of no such thing. They just kept telling me I'm wrong and just to come get them. I've never worked with such horrible customer service and will never shop here again. I've never felt welcomed there and regret buying these baskets from them. Such rude employees! I'm also afraid they'll retaliate rudely but I'm so upset. read more

Lots of things to choose from for kids and babies, games plush toys, like a cookie pillow that smells like cookies, books and clothes. If you need a princess dress, they have you covered. read more

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TERRIBLE customer service hassling me the entire time I was in the store when I was just hoping to pleasantly browse around the store with my service dog. I suggest you get familiar with Texas law and service dogs as a public access store. I've been spending MONTHS and THOUSANDS of dollars to train my dog and have the right to be in there with him by Texas law. My dog and I left others alone and kept to ourselves we just wanted to browse jellycats because you're one of the few stores that carry them in Houston. And I'm appalled how you kept hassling me after I spent a lot of money last week in your store and the other retail worker was so kind to us over the weekend. Just a suggestion I'm sorry you ruined my shopping experience and my day. read more

The best gift store for kids, babies, and great books selections. Looking for Unique and different birthday gift, a baby shower, or just to spend or treat a child to a special gift or a great book The Store features great books for holidays and special occasions, Gift wrap gift bags it's all about the presentation and they do a fantastic job. New to the Store is the chocolate candy bar/showcase. Also sign up for the reward program which offers cash to your upcoming visit. It's a great value program. read more

Tomfoolery Toys & Books - Bookstores Near Me - Houston, Texas

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If you're looking for JellyCat, there's no better selection. Or if you have a very, VERY specific demand from a very VERY demanding niece (hypothetically) you have a good chance of finding something here. read more

I went here for the first time today to look for jellycats and they have such a wide range to choose from! The workers were friendly and they even gift wrapped it for me. Super happy with my purchase! read more

One of the best toy stores I've been to in AGES. Tomfoolery is everything you'd want a toy store to be. They had so much to look at and choose from that I was beginning to feel overwhelmed. Displays were organized well; I was greeted immediately upon entry, and I found dozens of unique items/toys. I will be coming back frequently! read more

I come here for all my bday party gifts. They have cool stuff you won't find anyplace else, ages from baby up to about 10 years old, boys and girls alike! FREE gift wrapping too!! Frequent shopper rewards and coupons. Huge selection. They moved locations- now a few doors down at 4858 Beechnut. read more

Everyone is always so helpful! I just purchased a gift online and will pick it up tomorrow. It's the best of both worlds- shopping local and avoiding crowded stores. Their website is extensive and very helpful in finding the right gift. read more

I needed a birthday present but didn't want to shop in a store. I called Tomfoolery and the extremely nice sales associate said she would be happy to pick out some items. I gave her the recipients age, interests and budget. She picked out several fun and age appropriate toys and gift wrapped them in a bag with tissue paper. They even brought the bag to my car curbside. The whole experience couldn't have been easier and the customer service was fabulous. read more

We ordered a toy for my daughter online and picked up at the store 20 minutes later. Carol was very friendly, helpful, and accommodating, and she also wrapped the gift at no additional cost. I highly recommend supporting this local toy store. They have a great selection of toys and books to keep the kids busy during quarantine. read more

I came here with my husband to buy a gift for our daughter's birthday. This is a lovely store that sells great quality toys and they have a huge variety! The customer service was excellent. The young lady was quick to greet and help us find something for our daughter. Another lady was also helping us and suggesting other items that would be great for our daughter's age group. They have complimentary gift packaging which was a nice touch. We highly recommend you support this store and we will definitely be back! read more

I feel bad about this, but I can't with this store. They aren't buying from independent merchants, they don't care about teachers, they are waaaayyyy overpriced. I love to support small businesses, but they are charging you TRIPLE. They are good at presentation. My kid likes to go there, but it is sad because I hate that everytime I walk in I pay 30 bucks for two tiny toys that would cost me a total of 10 bucks anywhere else. read more

I love this store! The owner, Carol, is often working on site, and she gives the best recommendations. You cannot find that sort of customer service on Amazon. She also has hired some top-notch employees that do a great job when she is not there. I love shopping here. read more

Excellent selection of innovative toys. The store staff is great and can help you to find the toy appropriate for the child you are shopping for. Free gift wrap is nice also. My daughter and I have been going to the store for years. She (and I) always look forward to our visit. read more

What a great store!! Unique and wonderful toys some of which I remember from MY youth and I'm not exactly 20! Great book selection too. I could have stayed and played all day. Bought a puzzle to take home which depicted old and new cereal boxes. Definitely will be going back when I need a gift or just want to unwind with some fun toys. read more

Cute store with lots of familiar but also some unique trinkets and toys I hadn't seen elsewhere. The store is spacious enough to navigate without a problem. It also has a cute play area where a kitchen toy and a mat is set out for kids to explore other toys. Those looking for books will appreciate the small book area in one corner of the store. The owner of the store seemed helpful but not omnipresent to the point where you would feel uncomfortable. Great place to buy a gift for a toddler or baby. I'll be back. read more

Loves this place.. everyone is so friendly and accommodating . The toys and accessories are unique . Happy to have this store in my neighborhood read more

Fantastic little store with gifts and books for children of all ages. Free gift wrapping, too.