I took my daughter to this "store" and was greeted by our lovely community stalking neighbors who proceeded to discuss our personal phone calls with the hair stylist. Oh well it is Auburn after all. Low Class!!!! read more

I will not shop at this ulta! Their customer service, or MAJOR LACK OF, is the problem. I can NEVER find anybody to suggest a product or help me with questions. Visited the other day, to buy an expensive hairdryer, and I walked out with nothing since I couldn't get any help. Lines are always long too. read more

Zero star if I had that option. Went in to get a service done and they said I don't have an appointment. I went in 3 days in advance to make my appointment in person and saw her wrote it in the book but when the day came they said I had no appointment even the manager said i didnt have an appointment. Then they said that the store is cutting back on hours so they can't do my service and sent the girl I had my appointment with home. If you can't keep your appointment don't make one at all. That's. All I gotta say. Oh and they also have bad customer service the staffs there are rude. I go to that store a lot that some staffs remember me I go there twice every week. But I won't be going there anymore I'll make more time to drive down to the one in roseville after what happen with my appointment. The people at the roseville store is more friendly. read more

This review is for April in the hair salon dep. Went in yesterday looking for an at home gloss and she mentioned they do them there and she had time to do it that day.. I figured why not, my hair was in need of tlc and my salon couldn't take me in for 3 weeks. The color gloss looked amazing!! Vibrant and shiny! And she took the time to apply it properly unlike the salon i usually go to (supposedly the best salon in sacramento). If you're looking for a non-damaging safe alternative to a color go for a gloss.. they last 4-6 weeks too. She's also super nice and knowledgeable. Will definitely be going to her again. read more

UPDATE: Sadly I went back for more product and for services after this review and this store has a lot of rude/unprofessional staff that knows less about the product then the average consumer. Another frustrating tidbit for me is that they did someone else's return on my account since I haven't done any returns and they somehow gave me negative 307 points. I was excited about this location but sadly only a few of the employees are quality employees. Today alone I was bombarded by an employee and ended up spending an hour and a half educating him on makeup (he was sweet but I'm not being paid to be there) and two managers were there and the store was dead but they were just standing around instead of answering his questions. I was also uncomfortably confronted about my reviews because even though I previously gave them 4/5 stars they didn't like that and talked crap about another persons review as well. Very unprofessional. I will spend the gas to go to Rocklin/Roseville instead. I've been shopping at Ulta since they opened in Notthern California and have never seen such terrible management in ULTA or in retail in general. read more

WORST customer service ever. The staff is snooty & careless. I have tried this place several times. I keep giving them a chance to do the right thing. It ain't happening. I am so disgusted. read more

UPDATE: 1/14- hair is fixed completely. It's EXACTLY what I wanted & more. I don't know much about hair but it's seems as if there is no damage either! UPDATE: 12/30- I called once this morning and went to the store in person twice today. As well called and went in for the past 3 days. I finally got a resolution, my hair will be fixed at no cost and free at home treatments. Fingers crossed this will be fixed fully by 1/14/17. The manager has since been nothing but respectful and understanding, as well LISTENED, which is all I wanted (plus a resolution to this problem)! Completely lied to and disrespected by MANAGERS, utterly disgusting. Got my hair cut and colored by a very kind and helpful employee. Spent 5 1/2 & $140 to bleach, tone, & dye. My hair isn't the color I wanted, it's patchy, my roots aren't fully covered, & dye on my forehead & neck, when she saw the color at 9:20 pm with barely any of blow dried,she said she would speak to the manager to see what they could do to fix it because she knew it wasn't what we discussed & spent 5 hours doing. Went in the next day and was COMPLETELY disrespected. I was told by the salon manager I "underpaid and should be happy with what I got for how little I paid. I should have paid $100 an hour" "it is a 2 to 3 time process to achieve what I wanted" (even though I was told it was achievable in the one sitting) & "I should have done my research". I called another Ulta and was told they charge by the service and NOT the hour. Let's add my boyfriend called because I came home crying and the main manager told him I underpaid and they couldn't return my money or fix it, they would "have to call me back". I still haven't received a phone call. I will fix this rating when this solution is followed through until my hair is COMPLETELY fixed. read more

Rude staff. I felt awkward being there. I wanted to get my eyebrows done, but I genuinely felt awkward being there waiting. The lady up front at the check stand very rudely wouldn't let me throw a cup out in the trash by the check stand. It was a really weird WTF moment lol. The Benefit girl was nice though! I won't come back to Auburn Location again. I saw some of the other yelpers had a weird experiences too, so you should try the new Rocklin/Sierra College location. That location is well managed and the staff is very welcoming! read more

This review is for Laura and the Salon only. That is the ONLY reason to go here. Laura and her staff are really sweet and Laura does everything she can to make sure your hair is exactly how you want it to be. Plus she is super nice and has some really awesome stories. She deserves 5 stars because she busts her booty and works hard! The store is still a hot mess if I could give that side 1 star that would almost be too many. The manager of the store makes me feel extremely uncomfortable every single time I come in to the store. I don't even look like the type of person that would steal, have probably spent close to $1k there in the past 12 months, but she follows me around the store like the whole time I'm there. The one time I made the mistake of asking for her help she managed to be condescending and insulting in less than a 10 minute span of time--honestly it is pretty impressive when someone can reveal so much about their character in so little time. If she is that miserable at her job she should find a new one. read more

Ulta in Auburn is great! They have top notch customer service. They always ask if I need help. They suggest products to try, and they have good sales! read more

Went there on Sunday after I received a coupon in the mail on Friday. First I had to interrupt 2 girls that work there to help me as they held a personal convo and really didn't want to help anyone at all uhg then I go to purchase my stuff and coupon is expired. They did apologize and said several people just got this in the mail but they will not honor it. Umm that's fair! Hopefully the glitches With costumer service will get worked out read more

Spotlights and mirrors. Great experience. I moved back to Auburn after living on the North Shore of O'ahu for nearly 5 years. I'm a nomad by nature and one of the biggest issues I have is finding a stylist when I move to a new location; most especially, a stylist, who assumes she's a pro after six months of service and charges $500 for a simple hair cut. Honestly, I was scared to death of Ulta. I spent my childhood and early adult years of my life in the Bay Area and Ulta just seemed sacrilegious. Was it an "upscale Supercuts"? What the hell was this Ulta place that had inundated California while I was in Europe? Maybe I lived in Europe too long, maybe I had bad shellfish living on O'ahu and I sure as hell know I missed the "ombre" trend (thank Christ). This bright (oh so bright) store that absolutely ...makes..you examine every pore on your face because there are spotlights and mirrors every foot or so - and I wasn't even in the make-up department! OK so too bright and too many damn mirrors. I'm old. I only want to glance at myself in the ladies room, that has ambient lighting, after my second glass of wine, when I feel faaabulous! I don't need the addtional 19 years I aged when I caught site of my over-the-shoulder-vampire-catching-a-glimpse-of-the-sun gasp I felt at every mirror. OK mirror rant complete. I braved myself and made a root touch up and hair appointment with Heather - a friendly, sweet young mother with an adorable daughter I met while waiting a millennium at Rite Aide pharmacy (now there's a review to read!). Heather had a beautiful head of multi-colored hair and a sparkling personality. There was an aspect to Heather that reminded me of a younger version of myself - confident and almost cocksure, but I can't quite put my finger on it, but she was very knowledgeable and I immediately trusted her. Long story (somewhat) short on my hair - there have only been a handful of stylists (around the globe) who can get the chemical compound down to bleach my graying-dark-nearly-calico-cat roots to a blonde color that doesn't resemble something similar to a Post It note hue. Heather nailed it. In-out, great conversation, tips, not a ton of up-sale and it wasn't a cost that broke the bank. Love you Heather! Don't leave Ulta or I will have to stalk you to a new location. Great color, great price and back to feeling sassy! read more

Nobody is here and yet I am waiting in line for a very long time. A lot of associates meandering the store and not one person ever approached us and asked if they could help us. There were only three people in the store. Not exactly busy. Plus side store is clean and associate was friendly and shelves looked good. read more

If I want to go to Ulta, I go to this one. In my opinion, always has helpful staff and the most brands and things available at this location. I see the other reviews and they are about hair appointments etc.. I've never done my hair at an Ulta location nor would I have trust in that. read more

Since I live in Auburn I was very excited to get an Ulta here. I have been to multiple Ulta locations between Rocklin and Sacramento but I haven't been impressed with the way I'm treated at ANY of them. And they other locations always seem to be out of stock on what I need. The employees at this location actually stop what they're doing to answer your questions, ask if you're finding everything ok, and offer suggestions. This is the only Ulta location that I am pleased with and will continue to go to. read more

I love that they came here to Auburn! !Great location and helpful staff. I always find everything I need and more....usually don't get out of there spending less than $100!# gotta have it read more

I WOULD GIVE ZERO STARS IF I COULD!!!! I was extremely dissatisfied with the service at the Auburn store. I had heard before that the employees there were extremely rude, my sister even had a bad experience. But I went in anyway because I needed product for a client as I am a beauty professional. I went in looking for an Anastasia deal that was a powder a brush and an eyebrow gel for $36 as I saw it online. It wasn't on the shelf, and there were no employees to be found I had to go around the store to find anyone to help me. When I did find one she informed me they did not have it And took me back to the Anastasia counter where I already was looking for it. I then went to ring out and decided after I had purchased it that I wanted to return it and try my luck elsewhere because the service that I was getting from the cashier was very dissatisfactory. There was no smile in the cashiers face she did not look happy to be there she looked annoyed when I asked her to return my items, the manager who was right next to her wouldn't even look me in the eyes I even try to complement her to get somebody to be polite to me. But that didn't work, she then said it was a holiday edition and they didn't have that anymore and I tried to show her that it was on the ulta website and she wouldn't even look at my phone! She then went to go "look for it" and she never came back to the front and left me in the front with the cashier who I had to be like where is she and she was like oh she told me a couple minutes ago that she couldn't find that she's not coming back up! What the hell?! I will never step foot in that store again. Which is A total bummer since I've been needing to buy more more product for my clients. But I'd rather wait two weeks for shipping then ever go back in there. I don't go to buy make up and feel belittled by other people, the service here was not acceptable. It's a very much I feel like I'm better than you were type of attitude that the manager had and I do not like it. I highly recommend re-training your management staff in proper customer service. I work in retail and I make high sales because I'm a nice person and I HELP PEOPLE BECAUSE ITS MY JOB AND I SMILE EVEN IF I DON'T WANT TO BECAUSE THATS WHAT I GET PAID FOR!! In conclusion I will Never ever shop here again. Nope. read more

I stopped in to the auburn store today, to pick up some foundation~ I was helped by a lovely new employee, Susie. The particular brand I wanted had NO samples or even a color chart in front of the product. I asked if I could open up the packages to see what color the product was. She asked someone, who I thought was a manager and I guess the answer was no! Whaaaa? There should be an immediate solution to this! The sales associate did all she could do, in a very friendly manner. I was impressed with the time she gave the situation, being that she had an appointment customer waiting to see her! Sadly, I left with a sample of body cover in a color that matched my skin. Don't think I'll be using that product on my face tho......my beef is with Ulta, not your fabulous employee, Susie read more

I love this Ulta. My daughter and I were thrilled that they put one in Auburn! I'm shocked to see so many people with negative, low reviews. Personally, I have seen many customers treat the employees extremely rudely, acting entitled and completely condescending. Come on, people! These employees are human beings and not your underlings. They deserve to be treated with respect. Perhaps if you ask nicely and have patience, you will get a better response. It's the classic "treat others like you want to be treated"!!! My experiences have always been great. When I walk in I am immediately greeted. If I have any questions, the employees are completely sweet and helpful. You just have to know that when they are busy, you may have to wait your turn for assistance. They do the best that they can! I can only imagine that it must be difficult at times to have to apply makeup to someone and answer questions from customers at the same time, especially if the customers are rude and overly demanding. Try walking a mile in their shoes before passing judgement. I was there with my 19 year old daughter on January 2nd because she wanted to buy a Benefit product for her eyebrows. She wasn't sure about which color to use, so we sought out some help. Whitney came to the rescue. She was extremely sweet, and really took the time with us to make sure that we got what we needed. She applied the product to my daughter's brows to make sure the color was right and that my daughter liked it, and showed her how to do it. She was totally patient and helpful, and her positive, cheerful attitude really exemplified great customer service. Thanks, Whitney! Well done! I buy a lot here, and would not hesitate to refer people to this location. read more

Last week I went there to get highlights and a cut. I had to wait almost an hour and a half even though I had an appointment. Plus they over charged me with my hair, I have been to many places and I have never ever been so disappointed. Today I was trying to use my 20% coupon, I felt like the girl was confused and didn't know what she was doing. The female associate told me I could buy stuff online and mix it with the stuff I was already purchasing in store. She was wrongly informed and misinformed me. So I purchased my items in store then returned them so I could use the coupon on everything online. But the coupon code says it has already been used. I am very disappointed in their service. read more

Holy cow! What does it take to get any kind of service at this location? I gave the store the third and last chance. I didn't even rate a hello definitely was not asked if I needed help. The product I wanted was not on the shelf and I couldn't successfully interrupt a staff conversation to ask if there was any back stock. I prefer to shop in local stores but I feel like the Auburn Ulta doesn't want to be bothered with this 50+ shopper. read more

Today I had the pleasure of having full highlights done by Sydnie. I've known her a long time and have been going to her for my hair care since last year. She always does an amazing job, listening to what I want, what my daily routine is, and she is honest about the upkeep. She had phenomenal customer service. And today, after not having my hair dyed for over three years, she turned my hair into an array of beautiful colors, doing fine highlights and lowlights to make my hair have dimension. She took the time to do the best color I've ever had. I will always return to her and her work, because it is not only a haircut or dye job appointment, she makes the experience fun and personal! read more

Terrible customer service. Only two people visible in the entire store. I went to buy a specific product, none on the shelf. The cashier had to leave the counter. The other was doing someone's makeup. She couldn't find the item either. Previously, I went to retutn a product because of a bad reaction. I had the receipt on my phone but she did not want to accept it. Is there any training of the staff? This store will fail. They will blame auburn but the blame is on Ulta for lack of training and customer service. This store just opened. They need to put in more effort and they will see it worth the investment read more

Mu Friend and I went into Ulta today to pick up a large bottle of Redkin conditioner, shampoo, and leave in conditioner for my Daughter. When I walked in I mental noted the long line of customers waiting to pay. I noted it because I found it odd that a store full of employees would only have one person working the register. I wandered the store and was asked if I needed assistance by three individual employees. Nice. I grabbed my shampoo, conditioner, leave in and walked to the line where my Girlfriend was checking out, and 8 ladies stood in line before me, with still one person working the register. I hear my Girlfriend say to an employee who is standing by the register area that they need to bring up support to the registers. Meanwhile, the girl behind the register leaves the register to go to the back of the store to grab another shampoo because its "2 for one" which makes the customer turn around to appologize to everybody in line. While the person talking with my Girlfriend says to her, "There is nothing I can do. Thats just how it is." Speaking in relation to the lack of register support. I put my shampoo $48.00, conditioner $50.00, and leave in conditioner $36.00 down in the register aisle and walked out of the door. Customer service in this store is so lacking. I was shocked to hear the tone/attitude the service rep (I use that term lightly)used when my Friend was trying to bring attention to the problem. I was frustrated by the "thats just how it is" comment and attitude by the same service rep. I for one will be using the local independently owned businesses for my beauty and hair products. First time in Ulta Auburn. Last time in Ulta Auburn. You gotta do better than that if you want to succeed in a small town. You will never get a dime out of me. read more

Auburn store has horrible service! I've been there about 5 times and every time I've had to help myself even though there have been about about 4-5 sales people to the 1 - 2 customers in the store. I recommend the Rocklin store. read more

Extremely disappointed we went in on Saturday to have a wedding party hair and makeup done. There should have been more hair stylist available for a party of 10 because they did not finish with everyone till after 2pm and we needed to be finished by 1pm and they were aware of that. The makeup artist that I used did not ask me what products I used or what products I wanted to use. I explained to her what I normally use and I wanted a set of false eyelashes put on as the mother of the groom. She did not add any concealer to cover the dark circles under my eyes until I asked her to there were a lot of smudges made and she did not do the under eye eyeliner I asked her to do. The right-eye false eyelash would not stayed glued down even before I left, and by the time I got back to the hotel the left eyelash had lifted from the corner of the eye almost completely off. I called and they were to give my daughter a little bit of glue to bring back to me but yet she had to to buy the glue. Before the wedding even started the eyelashes popped completely off so I was extremely disappointed. The hair stylist that I used did not give me a tight enough curl so by the time the wedding started my hair was completely flat. On a positive note 4 bridesmaids had braids put in and their Styles looked good and held up but everyone else was very disappointed in their hair and their makeup. We spent a lot of money there and were from out of town otherwise we might have had other choices for salons. This was a huge waste of time and money! read more

Most awful Ulta I've ever been to. I will never be coming back and neither will my friends or family. The workers there are extremely rude and definitely don't know how to treat their customers. Such a joke. Worst store ever! read more

I LOVE THIS STORE!! The mgr there Chris is great!! And it shows in the whole store. The salon mgr Laura is fabulous! I was so happy when they came to Auburn. I will never go any place else to get my hair done or to shop for supplies. Thanks to all the staff who are helpful to not only me to all customers! read more

DON'T GO Here! I went to get highlights last week and the girl that did my hair ruined it! I had to go to another salon to get my hair fixed because the hair dresser left my roots 1 inch long (after highlighting the strand) and I had brassy chunks all over the top of my head. I called to speak with the salon manager, who by the way was super rude and condescending, and she said she could not do anything for me since I did not go and have her see it and fix it. read more

So far the three times I have been to this Ulta particularly, I have been very disappointed. Today's visit I got what I needed, and proceeded to stand in line for over 15 minutes. It is a normal day, at 1:00pm, I was the next one up when I got into the line, and I had to leave without anything because I had to get back to work. The first two times I went in, I had to stand there for awhile also, the woman behind me, said, if I didn't have to drive down to Roseville I would have left already also. I get things happen, but it seems like every time I go in there, I leave irritated! Some of the women are rude and unprofessional, and I always seem to have to wait in line for a very long time. The rudeness I have noticed at many of the Ulta's, I think I will stick to Sephora. read more

This place is awesome!!! Laura did an amazing cut/style on my long THICK hair! I absolutely love it and will definitely will be going back to her! Everybody in there is very helpful and friendly. :) read more

I do have 2 say I love Ulta, before the one opened in Auburn I was driving down to Roseville. I love the vast selection the stores have of products & was treated spectacular in Roseville. I was excited about the Auburn one opening, however their customer service at the Auburn one on Bell SUCKS!!!!! I haven't been treated or shall we say ignored when I was shopping like I was at this one. I have gone in their several times to buy my products, after all I earn points so why not, but I have literally looked around for a good 15 to 20 minutes for what I need without one single person who works there asking me if I have needed help finding something. So I look around for someone & all the ladies are grouped together in their "clicks" talking about random shit. Not even acknowledging me, even if I walk up to them. I am NEVER shopping here again. I will drive to Rocklin or Roseville. The get an F- review. They did some poor hiring for this store. Don't go here. read more