My $1,200 a month Kaiser plan didn't cover an optometry exam. They wanted to charge me $177 for a basic eye exam, plus any additional testing on top of that. I went on Yelp and decided to make an appointment at this Target location. Dr. Lee was very energetic and thorough. He explained every step of the process. The basic exam included testing my existing glasses, vision test, visual examination of the cornea, peripheral vision test, and a glaucoma test. I opted to go for the retinal scan which was an extra amount but at my age, it's worth it. Dr. Lee has a state of the art machine that doesn't require dilating the eyes. It takes a digital picture of the retina and the optic nerve. He took the time to explain the health of my eyes. The basic eye exam here was $104 less than Kaiser and even with the extra charge for the retinal scan, it was still $65 less than Kaiser's basic exam. I highly recommend Dr. Lee! read more

What an excellent experience I had at this practice! I booked an appointment 4 weeks out to see the optometrist at the Santa Rosa Costco because my Costco in Ukiah does not have an optometrist on-site, so I was referred to Santa Rosa. When I arrived at my appointment 4 weeks later, I was informed that SR Costco does not take my insurance which is VSP, pretty common insurance! I figured would give Target optical in SR shot to see if they would be able to see me. I knew it would be a long shot but as I said I am from Ukiah and did want to waste the drive and really needed to renew my contact prescription which had expired right at the beginning of the pandemic. My other option and the least favorite option was to drive to the Bay Area to see my old optometrist. When I arrived at SR Target I explained my situation to the Optical office Manager and she went to check with Dr. Lee to see if he would be able to give me an exam. Looong story short, he did! Dr.Lee is amazing I had a great conversation with him in the exam room. Not only is he professional, knowledgeable, but he's also personable, energetic, and has a great sense of humor! And his staff has the same energy! I am a super fan of stellar customer service and because of that I will definitely return and make the 1-hour drive for my next appointment! read more

I have lived in Santa Rosa for nearly 11 years and I FINALLY feel like I found the right optometrist. I have seen Dr. Lee for two annual exams now and I appreciate his professional, yet friendly nature. His office staff is also very competent, friendly, and organized. He seems to truly enjoy his job, he treats his staff respectfully, and he is good at what he does. When it came time for him to make suggestions on my contact lenses (and the care I took of them), he took the time to explain WHY without sounding condescending. He also wanted to know what I liked or didn't like about certain lenses. Frankly, he just gives you the impression that he actually cares about each of his patients. I would have never even thought to consider Target optical, but after seeing the Yelp reviews for Dr. Lee, I went ahead and pursued an appointment. It was definitely the best thing I could have done for my optical health! read more

Dr. Lee was astounding with his work on me! He was very informative and enthusiastic. Not only that but he was quick as well. I got an exam, a pair of glasses, and my contacts in less than an hour. His staff was very helpful in choosing my frames and they are always a great pleasure to work with. I also saved money on my frames and contacts thanks to her. I highly recommend Target Optical at Coddingtown! I just had to make a review right when I got out of Target XD read more

Dr. Lee sounds GREAT but he retired in June of 2021. There is a new Dr. Lee (Dr. Leming Lee, no relation) at this practice now.

The professional service that my wife and I received during back to back exam appointments was superb. We were both treated to a wealth of easily understandable technical information that was quite educational. Both of us are retired medical professionals. We appreciate Dr. Lee's excellent practice of thoroughly, in lay terms, detailing what he was doing and why. He seems to know that most people actually can "get" this stuff, if it's unpacked from jargon that's intended to be exclusive. The office staff that we interacted with were patient, friendly and informative. I was offered help a few times, even while I was waiting for my exam time. All in all, we were both favorably impressed. We'll see them again in a year, and both of us encourage you to visit this excellent professional office. read more

Dr. Lee is extremely friendly and gets the job done quickly and smoothly. I've noticed this about optometrists over the years, actually -- they conduct the various components of an eye exam swiftly, and yet take the time to get to know you. He explains what he's doing during the exam -- and why -- and overall has a pleasant demeanor. Would be happy to return for future annual exams. read more

I've been coming to Dr Lee for a few years now. Everytime I see him he is so energetic and very thorough with my eye exam. I appreciate that he takes the time to explain everything during the procedure and after. All the staffs are super friendly, excellent customer service I highly recommend this place. read more

One doesn't generally enjoy visiting doctors for eye exams. With most doctor visits these days, you must stand in line just to announce your arrival to the busy receptionist who then directs you to take a seat and wait. But if your exam is with Dr. Lee, and you're on time, it's vastly different. Dr. Lee warmly greets you himself on your arrival and energetically begins working with you at once. You'll not only enjoy the exam, and learn a lot about your eyes, but look forward to your next meeting with him because he's a teacher as well as an examiner. He's flexible, fast-yet-thorough, accurate, knowledgeable, caring and compassionate, humorous, and above all, a friend. This last exam was my second one with him after a space of two years, yet uncannily he remembered me and personal things we discussed after all that time. Don't hesitate to call on him for your optical needs. read more

Excellent Eye Doctor. He is so thorough with his eye exams. He is very friendly, and listens to your concerns. The staff is excellent. Jackie is great, so friendly, helpful and patient with decision making in choosing the right glasses. I would truly recommend this office. read more

I have worn glasses for almost 30 years now (nothing serious, just nearsighted) and I have been to many, many different eye doctors. Dr. Lee is the best I have seen. He was on time for the appointment (I had barely sat down) and greeted me with a very genuine smile. He comes across as outgoing, personable and knowledgeable. He worked through the various tests and such quickly but with a warm, soft approach. He has a very gentle way about him and he explains what each test is in a very clear, non-condescending way. I was in-and-out in record time -- but I did not feel like a number. I felt like he took genuine concern for me, without overselling or lecturing. I will be back next year! read more

I'd been a diehard Costco customer for years until their service started to go steeply downhill. My troubles at Costco turned out to be a blessing in disguise ... because they led me to Dr. Lee! My experience with Dr. Lee yesterday was superior in every way to what I was used to at Costco. Friendlier atmosphere, better support staff, more positive and upbeat attitude, true caring about my health, unsurpassed medical expertise ... I could go on and on. I really was unprepared for how much better I was going to feel after my routine eyeglass and eye health exam. Dr. Lee is a pleasure to be with. He exhibits a professionalism and warmth of personality that I've found to be a hard combination to find in medical professionals, especially in recent decades. Dr. Lee was clearly concerned primarily with my needs, and not his own pocket book, going so far as to advise me on ways to save money by shopping for glasses online. Costco gets a "C" grade. Proficient, but that's all. Dr. Lee gets a strong "A" - all the way. I'm sure you'll be as pleased with Dr. Lee as I and many, many other customers have been. Your search for the right optometrist is over. read more

My boyfriend and I have been going to Dr. Lee for 3 years now and has been extremely satisfied with our experiences every time. I actually enjoy my visits with him instead of dreading my eye exams like I usually do at other offices. You will not be disappointed going to Dr. Lee. He is so friendly and funny. I love it. His staff is also quick and knowledgeable. They always give me their honest opinions on how glasses look on me. I'm super indecisive but I never feel rushed with them. I HIGHLY RECOMMEND Dr. Lee and his staff. read more

I have been seeing Dr. Lee for five years now and I recommend him to everyone I know. He is so professional, thorough, accurate and has tremendous integrity and a lovely personality. He takes the time to do a thorough exam and tells me exactly what he's doing and what he's looking for, and gives me real time feedback. Plus, my prescriptions are always just right. I can't recommend Dr. Lee enough!! I wish all professionals were at his level of competency, dedication and care. read more

If I could give 10 stars, I would! Dr. Lee and his staff are one of the best that I have seen. From the moment you walk in, you're greeted warmly and promptly, no matter how busy they are. I've always been plagued with horrible eyesight so new glasses or contact prescriptions have never been my favorite. My appointment was more than on time, it was almost instant! About a minute after checking in, Dr Lee brought me back. The visit was quick and efficient but not rushed. He is very professional and was curious about me as a person and my life, which made me feel like more than just a prescription. I came back a week later for a dilation and I was even seen an hour either than what was scheduled. Dr Lee and his team are a well oiled machine and was such a joy to work with! Thank you! read more

I actually loved my visit with Dr. Lee. I called on Tuesday, got an appointment for the next day. Dr. Lee was perfectly on time, greeted me with a smile and handshake. He did a thorough exam, explaining everything he was doing while doing it. He listened and referenced every one of my concerns. I felt very well cared for. His staff was also very attentive and friendly. Picking frames and options was a breeze. I highly recommend Dr. Lee and his office! read more

Dr. Is always super prompt, polite and always explains everything super thoroughly and in ways that are easy to understand. The people who help him out are super awesome always also! Never awkward walking in and always satisfied leaving read more

This is my 12th year going to Dr. Lee's office, I am his patient from San Francisco. Dr. Lee has always been consistent in the level of service provided and most importantly the level of care detail/information rendered during his service. I have complete understanding of the procedures that I was about to go through, the reason why we are doing it and the result of the procedure. He also provided advantages and disadvantages of the product (glasses/contact lenses) on the market. I truly recommend Dr. Lee. read more

This was my second yearly visit with Dr. Lee. He is so on point in his mannerism and communication. He listens, even if you use the wrong terms, he still listens. I have never waited for my appointment, but I have always been on time. It's important to be responsible and show up so everyone's on time! I get a late afternoon appointment without having to take time of work, and that's a plus plus! Great Doctor...and he loves Yoga! read more

My husband and I both highly recommend Dr. Lee. He is super professional, attentive, pleasant, nice, and extremely patient. He has a great sense of humor and, an incredible talent for simplifying things and explaining clearly. Both of us actually really enjoy going to him for our annual eye checkups. read more

Professional and explains everything in costumer friendly terms. The entire process is quick.

My family and I have been going with Dr. Lee for about 2/3 years and he is amazing. He is fabulous with children and takes his time to explain everything. read more

Dr. Lee is the person you recommend when a family member or friend asks about a good optometrist and to get an exam, glasses, and contacts. My spouse and brother-in-law recommended him. The appoint process was easy and I was fit in quickly. Dr. Lee was friendly, professional, and addressed my concerns directly with clear recommendations. He was also respectful of time by addressing my questions without rushing, was thorough, and appeared to take his next patients on time. When you think of great healthcare professionals, he's in the kind of provider you want. The staff at the office were also super friendly, efficient, and answered my questions quickly. I had three different visits and was helped by three different and equally helpful women and a man. Thank you for providing a great service. I can see and feel good about my glasses and contacts. read more

I have my first appointment here today, so far the office staff has been very very kind and excellent. Great location super close to my office, and Dr. Lee comes highly recommended by a co-worker. I'll update after my appointment this afternoon. Gotta love a place that lets you make same day appointments. Can't say enough great things about Dr. Lee. Go now if not sooner! 1. Caught something wrong with my eye that the opthamologist my GP refereed me to missed!!!!!!! 2. SUPER friendly and nice and caring. He really cares about patients, it's obvious 3. same day appointments, several more times, including evenings after work 4. SUPER thorough 5. gave me tons of free contacts to test out while I was on vacation 6. he really LISTENS, he pays really close attention. Detail oriented kinda guy. 7. efficient, doesn't waste your time or his. read more

Dr. Lee was extremely prepared and extremely rehearsed in what he needed to do to get me into the right contact lenses. I'm very pleased to be working with him as a patient. I recommend him strongly read more

Dr Lee was very helpful and extremely knowledgeable. I appreciated how he explained everything he was going to be doing. Very friendly staff also. Highly recommend this optometrist and optical dept! April Meixsell read more

Great service. I called in the morning because I was having a crisis, and they told me to come in 10 minutes (which was way too soon for me!). Dr. Albert Lee is super friendly, a bit silly - which only makes your visit that much more pleasant. He likes to explain every procedure or checkup that he is doing, in non-technical language that us regulars can easily understand. Sort of like watching Bill Nye the Science Guy. He found my problem right away, explained the cause, offered me alternative solutions, and even made personal conversation along the way. It seems like he really cares about you. He asked me to come back in a week to check up on my progress, and gave me free samples. Would definitely recommend for minor checkups and irritations. read more

Dr. Lee, Jackie and his team are wonderful. I went on a weekend which is what initially drew me to them so I wouldn't have to take time off as the vast majority of eye doctors only work M-F during standard biz hours. My appt was at 4:00 and there was no wait at all. Dr Lee is friendly and warm but most importantly he is very good at not only his work but communicating with the patient all pertinent information as it relates to something as complex (and important) as the eye. They run a very efficient operation. When I called to make the appt. they got my details and had insurance matters all ready to go when i walked in. Outside of a couple signatures, there's no paperwork. Dr Lee, Jackie and his team are so likable.... and so knowledgeable. I can't recommend them enough for everybody. read more

Easily the best and easiest eye exam I've had. Dr Lee made me feel like he cared, and was really great at explaining everything he was doing, and the reason why. I can't recommend this place enough. Please don't hesitate to visit them. read more

In truth, I did not expect much from an optometry practice in a Target. I could not have been more wrong in my assumption. Dr. Lee was so incredibly kind, patient, gentle and engaging with my two children, he made our visit an absolute treat. The level of customer service and patient care at this practice should be the standard. I highly recommend this doctor to everyone, and especially those with children. read more

I just had my 3rd annual exam with Dr. Lee at Target. I am so pleased and grateful for his service that I have to take a moment to write a Yelp review. He is quick, professional and explains everything along the way. He listens to my needs and questions and addresses them fully. Has all the equipment right in his office. I've been so happy with the experience, that I referred my husband, who also is very satisfied with Dr. Lee's service. read more

Doctor Lee is such a gentle soul with an upbeat positivity! I read all the great reviews here and decided to wait the almost two months to be able to see him and give him a try, and I do not regret it for even a second. Excellent professional with great energy and super patient with my endless questions! More than recommended!!! read more

Dr. Lee was great, the eye exam and his explanations are also on point. My sister worked at an optometrists for years and that's where I had previously gone. I've been wearing glasses since fourth grade so I know the drill. Quick and easy. read more

The positivity and helpfulness that Dr. Lee radiates is why I'm writing my first yelp review now. I have never received care from a doctor that was so genuinely enthusiastic and informative about his profession! Talking to Dr. Lee is like visiting with a close relative. He's warm and welcoming as well as funny and helpful! I will definitely be choosing him as my annual optometrist! read more

Dr. Lee helped me understand my condition. He thoroughly tested me and asked questions that helped get closer to the solution. The solution might be new glasses, but he cautioned me to wait until other doctors weighed in with their opinions. He explains everything that he's doing and is enthusiastic about his ability to help. I highly recommend Dr. Lee! read more

At the age of 65, I've had many many exams over the years. Dr. Lee was friendly but professional, quite modern equipment, checked the health of my eyes in addition to vision, and shared quite a bit of information with me without my having to ask. He and his staff were not high-pressure sales people, but gave me any information needed and were quite helpful. Highly recommend! read more

Dr. Lee was wonderful! He was thorough and clear answering all my inquires with ease. I have been wearing a prescription that was wrong all this time!! Today as I sit at my computer I can see more clearly than I have in years! Also driving at night is no longer a concern as that has been cleared up! Thank you DR. Lee. read more

Traditionally I've never been that enthusiastic about visiting the optometrist, but Dr. Lee has blown me out of the water. Right off the bat he was extremely friendly and remained so all throughout the visit; he was quite thorough in the examination and took time to explain all of his findings. It was also probably the first time in a very long time that I've been happen with how the lens fitting went; usually I have a hard time discerning the difference between each lens, but Dr. Lee took care to make sure that he went slow enough that I could examine them. All in all, I actually enjoyed my eye exam, and I look forward to next year. I would recommend him heartily to anyone who wanted a new optometrist. read more

Dr. Lee was amazing. He explained every step of the process and what was happening. It was my first eye exam so it was great information to have. Would highly recommend! read more

I'm so glad I chose Target Optical! I was impressed by all the good reviews and even more impressed with Dr. Moran and his staff. Dr. Moran is very pleasant and knowledgeable. He explains each procedure and taught me things about my eyes and vision that had not been explained by my prior optometrist. His staff makes you feel welcome. They're professional and fun! Cristina has a warm smile and makes sure you're being taken care of. Jared is awesome! He has a keen eye for fashion and assisted me with picking out the perfect frames! His knowledge is quite impressive! I highly recommend them! read more