This is one of the top angling stores on Cape Cod. It is staffed by professional guides and…read moreexperts on both fresh water (see Dan) or the expert tuna guide and Captain (owner) Eric Stewart. If Blue Fin Tuna fishing is your deal, then you have to swing in here for the lastest gear and advice. Eric has mastered the art of catching school Blue Fin and is not only a top guide but also a conservationist who supports tagging and research with his close association with a federally funded UNH project. Eric knows the waters of Chatham "cold." If you want to catch Blue Fin try to attend the Hook Up seminars or swing in for some great conversation. Custom rods, striped bass equipment, light tackle and more. Good guys and good prices.

Great place, great people. They carry high-end stuff but have also time and again helped immensely…read morewith my low-budget problems. They listen to you and don't try to push you into a purchase you don't need. The store isn't huge so the inventory isn't as large or diverse as it might otherwise be. And, they're not open on Sundays (as of 8/18/11). Other than that, I can't think of anything I'd like to see different about the Hook Up.

Amazing spread of surf clothes, surfing gear, hoodies, tanks, tees, and sunglasses. Prices are…read moreAWESOME for great quality stuff. I always get a few hoodies when I come to visit the cape. Staff could be a bit friendlier but still will always come back to this shop.

Phil the owner is the nicest guy you may meet in Orleans. I had an Amazon inflatable SUP w no fin…read more On a very busy day he took the time to find something to fit the odd fin bed. Taking my board in the shop and spending 30 min and not charging me. Could not have more gracious. In the store his daughters are quick at the registers. Don't worry if you see a line his clerks will move you thru. His grandson in boards etc is an impressive young man who was also patient w me. Top notch store and people. Don't go elsewhere.

Wicked nice people. Well stocked store. Many customers being helped in a timely manner, and getting…read moretheir needs met. Highly recommend!

Stopped in to learn about good places to take my daughter fishing. The gentleman behind the…read morecounter spent a good amount time sharing tips on areas (ponds) to see. He wasn't pushing to sell anything which I appreciated. Of course, I did buy some items for our tackle box as a thank you but it was nice that they just shared info without any expectations

My fiancé and I went in for some bait and line. We were barely greeted, but there was a good…read moreselection at good prices. The owner was gruff but there was no issues. My fiancé asked him if he spooled rods as well, as he had forgotten to bring it that day, and was met with an enthusiastic yes. He returned to have the rod spooled and was met with a negative attitude and poor customer service. To top it off, the rod was done incorrectly and had to be fixed. He had made a sale from us yesterday, and we would have returned, but not anymore.

Great shop, tons of product to choose from and the best feature of the store is the years of…read moreknowledge the owner has on where to fish and what to use. Nothing fancy or fluffy, just a straight honest bait shop with a great owner who has a lot to offer.

My go-to spot for all water sport-related activities - kiteboarding, winging, foiling, and SUPing…read more Great shop with plenty of gear in stock and excellent instructors. Phil, the owner, is the best. Treats every customer with care.

Best Kite shop and lessons. Friendly & knowledgeable. Made me feel at ease and safe during lessons…read moreand got riding in 3 lessons!

I always appreciate a shop who will refer you to another local business when they can't help in a…read moretimely manner. Thanks Mocean for helping us find what we needed. Fabulous customer service...

Having shopped here over the years I can say quite a bit about Ryan and his staff. Customer service…read moreis paramount, and that's just the beginning. I was looking for a particular item and they did not carry it, but the woman I spoke to said they would get it ordered for the store and that it would be in within 7-10 days. Since their nationwide competitor had it on the shelf they ordered a case to have it in stock for everyone. Take a moment to think about how impressive that is. Flip the scenario and but a big box retailer in that position. Would they immediately put an item on their next order from a vendor to stock it in the store? Does the store manager even have that power? Or would they be more likely to direct you to their website? Very few of us will ever run into Bezos at the supermarket, so why line his pockets? Almost all of us will run into Ryan and his staff outside of Mocean, either having fun on the trail, or at an event supporting the community. Keep this in mind when shopping.

I needed to get my bike repaired and I didn't have a vehicle that could get it to a bike shop…read more They are the only ones in the area that offer a pickup and delivery service. I called on Monday they came promptly Tuesday, picked up my bike took it to their shop, repaired it and brought it back the same day. Great service!

I previously wrote a review that was two stars. That score was based on a new bicycle purchase that…read morehas hydraulic brakes. The brakes failed to operate correctly because I'm big and didn't know that both calipers needed to be used when braking. Similar to the stress of mountain biking. I was never educated about this and had a costly repair. Jeff called me today to tell me that he was sorry about missing this detail during my purchase. He offered to reimburse me for the repair. Jeff was great on the phone and I'm so grateful for that. Five stars now!! I didn't accept the reimbursement offer, this is a skilled bike shop that will continue to have my business. Best, John Cashman

Awesome surf and skate store on main Street in Hyannis. Huge inventory of skate, surf and…read moresnowboarding equipment. Decent prices. Helpful, friendly employees. Downstairs area for used stuff. Huge place. Fun place to shop. Jewelry, bags, stickers, shoes, socks, surfing and windsurfing equipment. Awesome place.

This place is great! It's pretty much the only place I buy my snowboarding gear. Over the course of…read morea few years I bought my bindings, my Arbor A-Frame, my Burton Jacket, and my boots. They've always been extremely helpful -- even when I was obviously just getting started a few years ago. Their prices are on point too, and around the holidays they usually have some sort of sale going on. I always stop by when I visit my parents on the Cape, love this place.