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    Elegance By Roya

    4.2 (243 reviews)
    ModerateBridal
    Open 10:00 am - 6:00 pm

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    Dress1
    Rachel B.

    Farrah was sooooooo sweet during my wedding dress appt. She was well equipped for my indecisiveness. She pulled about 7 dresses and, to my surprise, they were all my taste. This was a phenomenal experience.

    Basia U.

    I had an amazing experience choosing my gown at Elegance by Roya, Alexandria. From my very first visit, I felt welcomed and valued, as the staff worked with me in a very friendly and patient manner. Once I chose my gown, Farah worked on all alterations, ensuring the dress fit beautifully. Because of the short timeframe, the dress was "off the rack", but you'd never guess it thanks to Farah's beautiful work. I looked forward to every appointment, as Farah made me feel calm, confident, and beautiful during this exciting but nerve-wracking time! She provided very helpful guidance on how to ensure the dress fit well, how to keep the dress from wrinkling before the big day, and even recorded a "how to" video of herself bustling the gown for my MOH's reference. I am so thankful for Farah and the entire team at Elegance by Roya Alexandria for making this entire experience feel so special.

    My experience here was amazing! They were so helping in selecting a dress, helping me narrow down what I was really looking for, and then deciding on the perfect dress! It was a beautiful strapless dress but I wanted to add some flowy straps to hang off my arms and they were able to add those no problem. They were very intentional about making sure the straps were comfortable and not restricting in any way. Farah was especially detailed in marking the dress for alterations, making sure I was comfortable standing, walking, and sitting. She gave great advice for the bustle, for what to wear underneath, and for what to do if it needed to be dry cleaned after the wedding. I had a great experience with everyone in the business!

    Shelrethia B.

    I've completed my transaction and can now provide an objective review. Let me start by saying that the selection and customer service at Elegance By Roya is good. Ayesha was attentive and helpful with my selections. I loved 3 of 6 dresses that she selected. I don't have an exact budget, however, I am a conscious shopper so I wanted something from the SAMPLE sale that was advertised, off the RACK. I'm active duty military and was reassured that I would be given a good price. My plan is to resell the dress. I felt very pressured to finalize my decision quickly because of the anticipated increased foot traffic over the weekend and because of alterations (wedding July). I selected Dress #1, Martina Liana gown ($4000). After getting the price with an offer of 30% off, I decided not to make a decision at that time. I emailed the next day to inform Ayesha that I'd changed my mind in favor of dress #2, Enzoani Ora 2020 ($4600) which was less bulky and better for a beach wedding. I was out of town so an electronic contract and payment link was emailed. The contract and pricing for Dress #2 also reflected 30% off. After returning from my trip, I reached out to the store because I wanted to try on dresses #2 and #3 again before taking the dress out of the store as their contract doesn't allow for returns or exchanges. Dress #3 is Enzoani Raquel 2022 ($3400). It is very similar to Dress #2 but fits better and I was told would require "less alterations". Okay, great! Decision made...this is it! I'm leaving the store with a beautiful dress today! Well, this is where things got dicey and shady for me. I'd already paid $2932 for Dress #2 (there was ~$390 balance remaining). However, I was now being told that I only owed an additional $53 instead of $390. Well, that's interesting! Shouldn't I be getting a refund of about $500 since Dress #3 is so much less than Dress #2? Ayesha tells me that Dress #3 will only be discounted at 15% off and made up some lame excuse for the financial exploitation. I said something but decided to keep it classy rather than making a scene. I was also fully aware that I'd previously signed a contract and felt obligated to follow through. Although there was a moment during the completion of the transaction where I imagined myself having the strength of Incredible Hulk and flipping the whole damn desk over. I digress...I also calmly waited for the alterations quote to see just how greedy this business is. My alterations quote was $1750! Got it! Price gouging 101! Either you don't want my business or your business is struggling to move inventory so willing customers are simply being ripped off...sad either way. With that, my overall experience was NOT good. Why do businesses resort to exploitative tactics? Price gouging is a bad business practice even in this economy. Why not sell old inventory at a consistently discounted price and write off the losses on taxes? Where's the accountant?? Bottom line: I'm going to be cute and happy at my wedding but I would NOT recommend patronizing this business unless you're fine with being taken advantage of. I can't condone any degree of financial exploitation especially when dealing with women who are planning and preparing for emotionally charged experiences like weddings where we're forced to make hundreds of decisions in a short span of time. I hope this review helps someone in the DMV area.

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    3 months ago

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    1 year ago

    Crystal was an awesome stylist! Loved my experience trying on dresses here. There was a wide selection of dresses to try

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    11 months ago

    Farah was amazing! She helped create my dream dress and I can't thank her enough! She made this one of the best experiences of my life!

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    Page 1 of 7

    Ask the Community - Elegance By Roya

    Review Highlights - Elegance By Roya

    I originally found the task of finding my dream wedding dress unresolvable, but Farah quickly changed that.

    Mentioned in 71 reviews

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    Bridals By Natalie

    3.8(52 reviews)
    0.4 miOld Town Alexandria
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    Bridals by Natalie is friendly, skilled, and efficient. Price was fair for the work and my dress,…read morewhich was 4 sizes too big and full of sequence details was expertly fitted and remade

    I was determined to find a dress online, but with no luck and time wasted, I decided to find a…read morelocal boutique in person. I found Bridals by Natalie and decided to go in persona for an appointment. I was the only client they had booked for that hour so they were able to put all their energy and focus towards me. I felt very attended to. I also didn't feel judged by them for getting a wedding dress with only a few months left. They asked me what I wanted, and I told them, but they also had me try on many different styles which were all so beautiful, elegant styles. I found a dress that I adored, but it needed some alterations. The bust area was just showing too much. I asked them if they thought they could add more to the dress to cover it up. They said they could definitely make it work. After a few more consultations, we arrived at the final dress. We added sleeves with some extra material they had left in the store and the seamstress beautifully covered the front of the dress. It was so professionally done that it didn't even look like there were extra pieces added to the dress. I am so in love with the dress that I wore and I want to keep it forever. I am so grateful to the ladies at Bridals by Natalie for going above and beyond to make me look stunning on my wedding day. I will never forget your kindness and graciousness towards me.

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    Ellie's Bridal Boutique - My dress and veil from Ellie's!

    Ellie's Bridal Boutique

    3.4(350 reviews)
    0.4 miOld Town Alexandria
    $$

    I visited this bridal shop twice. My first visit was my first time in a bridal shop, and it gave me…read morethe space to explore my preferences. The second visit, months later, resulted in the dress that brought tears to my eyes. I returned because of the comfort and openness of the experience. Most of my positive experience was due to the amazing staff member, Lizzie. She lit up my world during the entire process. She not only assisted me with every try-on but also listened to my likes and dislikes and introduced me to other dress options and ideas. I even requested to work with her again on my second visit. My "Yes to the Dress" moment came with a dress I would have never chosen, but it absolutely rocked my world. I couldn't even try on another dress after that because it spoke to me so deeply and gave me a moment I never thought possible. Thank you, Lizzie, for your attentiveness and for creating that unforgettable moment.

    The Old Town area has some wedding shops that are stiff and unwelcoming, but not at Ellie's. The…read morestaff were warm, kind, and very helpful working with me on a tight timeline for a wedding dress. I don't normally leave reviews, but I felt the need to for this shop because of how positive of an experience I had. They also had a great off-the-rack selection and a quick turnaround on alterations. Another shop quoted me $2k for alterations whereas it was only $750 at Ellie's, which included a rush fee because I needed it in less than 3 weeks. 10/10 recommend this shop!

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    Anna's Bridal

    3.8(28 reviews)
    7.1 mi
    $$

    I am currently looking for my wedding dress and have had a wonderful experience working with Anna's…read moreBridal. I love a specific designer so I called the shop, seeing that they carry her. I spoke with the manager AJ for a bit, and she explained which of my preferred styles they carry and offered similar styles. She allowed me to walk into the store, look at the dresses, understand their pricing and inventory. She even allowed me to try on a dress that I was captivated by! Everyone at the shop was warm and friendly and happy to help. I am looking to return as I move forward with my wedding dress "journey"!

    Watch out of this business as soon as you pay Anna she will change her attitude…read more. Anna and tracy has cause my fiancé distress and pain that I don't even know where to begin. . Would definitely not recommend any bride to shop here. She's lied to my fiancé over and over again.She didn't just overcharge her but treated her like shit. She walked away from her ignored her, shit talked in front of her to her workers and threatened her. Tracy the one working in Alexandria embarrassed her in front of a bride. Anna overcharged her for alterations and didn't even deliver what was on the receipt. They scammed her and treated her like garbage. Don't let your bride shop here. In the end my bride can't even wear the dress.

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    Tang's Bridal - Me in my dress

    Tang's Bridal

    4.8(309 reviews)
    23.3 mi
    $$

    honestly, I would not recommend going here. I was really disappointed in how my wedding dress…read moreturned out. I bought my dress from their bridal shop, which was a lovely experience and I LOVED the dress. I trusted them to tailor the dress they sold me, but they did a poor job. First, they took my dress in and literally made it 1.5 inches to small, it would not even zipper. So then I had to come back and they were trying to put boning in, but it did not look good so then I had to ask for them to take it out. And STILL the dress is too small but they would not listen to me when I asked for it to be slightly bigger. It felt like I was being dismissed and they were really poor at communication. I was hoping for better, especially after all of the good reviews, but it did not live up to the expectations. For how expensive they are, I would spend my money elsewhere.

    Absolutely adore Tang! She is masterful and has so much talent…read more She taught my matron of honor and I so many tips and skills to putting on and taking off my dress, as well as how to walk up and down stairs and bustle. At the first appt for alterations, she let me tell her what I thought needed to be fixed first before offering her suggestions. She did this bc something she might see as an issue might not even bother me. Overall, it was a good experience and I'm very happy with the outcome. She made me feel like a queen in my dress and I cannot wait to show it off on my wedding day. *Parking: There's plenty of parking out front, and more in the lot across front the store. It is a very busy lot, and sometimes drivers from the Starbucks drive through gets stuck trying to leave. Id recommend that you park closer to the Bonchon. **Will post pictures of before and after, but AFTER my wedding in May! Can't have the fiance seeing any pics anywhere hehe PS the elderly man at the register was the kindest gentlemen ever!

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    Elegance By Roya Bridal Atelier

    Elegance By Roya Bridal Atelier

    4.4(83 reviews)
    11.8 mi
    $$$

    Loved my experience at this store! Emily is the best bridal consultant and helped me customize my…read moredress :)

    My dress experience was decent. I will say, it didn't feel like the "dream dress experience." You…read moredon't get champagne or a very luxury feeling. However, it's a nicer storefront and they have some great dress options. They have in house Seamtress - alterations on your dress is typically starting around $1,200 depending on what you change. I ordered one of their custom dresses that they created with a designer. I further customized my dress with adding a longer train to it and adding a slit. I will say I've seen variations of my dress online by other designers, but I think my quality dress appeared like it was better material. I felt like the customer service varied depending on who you got that day. Some people seemed more kind and tried their best to be accommodating and others seemed like they were just trying to be done for the day. I had around 3 fittings. I could bring 2 people with me each time. They have sample sales available and there's two locations for this company. Overall, if you want the dream dress experience this is not it. However, if you just want to buy your dress and you don't need all the extra bell and whistles (e.g champagne, back drops, private fittings) then this is a good choice. They packaged my dress, veil, and hair band nicely upon receiving everything and they provide a contract with most of the main details of your purchase. You have to pay for everything before you can take the dress (obviously). Overall, if I could do it all again I would probably go with another dress company. That's because I'm extra for the price I ended up paying in total which was around $7K I could've probably gone to a higher end bridal shop with more elevated experience. BUT they checked the boxes and accommodated most of my needs.

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    Elegance By Roya Bridal Atelier
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    Elegance By Roya - bridal - Updated September 2026

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