The donuts are so delicious and reasonably priced. I also ordered a large caramel macchiato latte…read moreand it was even better than SB coffee!

One of the best places in Salem is this place. Best donuts I've ever had. And the brownies are…read moresooooo good. The coffee is standard. Nothing crazy special. They could stand to get a better roast. Employees are very sweet and kind. Great place to hang out. Tons of seating.

Their baked goods are the best! "Only 2 people in store at a…read moretime" policy is so strange to me though... slows the line so much... I asked them if it's a Covid thing, and they said it's because "it can get too loud," what?? I just want to take a minute to see what's available before I order, I won't make any noise!

If you enjoy waiting outside no matter the weather this is the bakery to visit, they only allow 2…read morecustomers in at a time which is ridiculous. The GF selection is average at best. And to cap it all of the parking situation is terrible.

The staff was really friendly and helpful for this first timer. I got a chai latte with almond…read moremilk and a SEC breakfast sandwich. They did charge me a little extra for the cheese and something, which I didn't understand, so it didn't match the price on the menu ... but it was only a dollar extra. And both the coffee and the food was spectacular. There is also a weird funky musty smell as you first enter the restaurant, which was offputting. But I either got used to it quickly or it dissapated.

Reasons for the 5 stars: 1. Super sweet baristas!…read more2. Every flavor Syrup you can think of and also MANY sugar-free! 3. Open until 6pm!!! 4. Lots of seating AND...Kids welcome! Super yummy blended coffee drinks. Didn't get mybusual.chai but may try that next time I am around this shop. Also will try the pastries since I wasn't hungry this time. Definitely would return.

Great food and great people. The fudge is excellent. The lunch special go fast, so to get them you…read morehave to get in sooner than later.

From the owner: Wedding cakes Birthday cakes…read moreChildren's baking school, private baking tutor, cake decorating,breakfast pastries

I have been generally dissatisfied with donuts in Indiana. These are the best I've found so far,…read morebut they're not perfect. I'll give them credit for being fresh-fried and having a good dough flavor. The apple fritter was particularly good, with nice big chunks of apple. However, I found some of the donuts (especially the glazed) to be too soft, and many donuts had so much sweetness in the dough that it was overwhelming when taken together with the glaze. They definitely deserve their reputation and their regular crowd, but I don't think I'd make a special trip from Bloomington.

Thanks, fellow Yelpers, for sending me to Magic Morning Bakery. The 5 star rating for this little…read morebakery is well deserved. There were many patrons going in and out with bags of donuts when I arrived early morning. I needed a treat to take to an event and, of course, I found out last minute. The shop is pristine and simple. The cases were filled with amazing donuts, cookies and cakes. There was so much to chose from. Those cream pies were incredibly tempting. I opted for a tray of turtle brownies. The brownies were smothered in caramel and nuts. The chocolate brownies was the consistency of a rich fudge. Needless to say, the brownies disappeared fast, so fast that I didn't have a chance to get a photo. The service was quick and friendly and I was off in a flash. Prices are incredibly reasonable. I plan on trying those iconic cookies on my next visit. I highly, recommend.

I love love LOVE this place. The employees are so friendly and helpful. The items taste amazing…read more The cakes are so beautiful and the prices are very fair! Highly recommend this bakery!

OMGosh!! So fun, you grab a tray and tongs and get whatever you want! So many choices! Excellent…read moreprices and flavors! Welcome to Flavor Town! You must go check them out

I'm not the type to typically leave reviews but this was shocking. I place a large order 3 weeks in…read moreadvance for marketing appointments for my job. I arrive on the agreed date and they hadn't even started baking them yet. Truly shocking. I was left to scramble to put something together (thankfully another bakery could help).

From the owner: We offer top notch customer service, made-from-scratch cakes, cookies, cheesecakes, and other…read moredesserts, and a large variety of boba drinks! There are different items every week, and we offer specialty items during holidays that can be preordered or bought in store. We specialize in our “Disney Month” in September, so look forward to that! The owners have been best friends since high school and work directly with each product and customer. We offer fair prices for weddings and delivery/set up to help relieve some of the stress from brides and grooms. Nothing is ever premade, and always made in house!

Saturday is what's left from what was made that week, get there early or it will be gone…read more We love the pies and breads. I love that they have clearance price for bake good that don't meet the top quality standards.

This bakery is not what it used to be. I asked the owner a question about a product and she was…read moreextremely rude. I left without buying anything. I have been going here for years and I will not be back.

The best bakery around!! Anything you could want is right there. Custom cakes and cupcakes are made…read moreperfectly. Cookies and danishes are freshly made. There's sooo much to choose from and the staff treat you like family. Love it!!

So I was so excited - little local donut place and with a fun little story - who doesn't want some…read moreGerman baked goods? When I got there at 9:30 on Saturday most items were gone. I got a glazed yeast and... ehhh. It was not the worst thing in the world. It was also not good. It made me appreciate Long's Donuts in Indianapolis even more. I probably would not go back. However other folks might like it!

First morning they got us Dunkin. You know what that's like. But how if they were close enough to…read morethis place could you even live with yourself and go to Dunkin? I don't even consider myself a huge donut person. But wow. They convinced me to try the bacon donut. I was blown away. So I had another kind and another kind. I ate 3 donuts. These are not small. If I lived in this area I think I would be enormous.