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    Matthews Design Group

    5.0 (8 reviews)
    Closed 9:00 am - 6:00 pm

    Services - Matthews Design Group

    Advertising

    Graphic design

    Web design

    Website development

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    Next Step - Our 2012 Holiday Photoshoot

    Next Step

    (53 reviews)

    Downtown

    I work for a large trade association, responsible for digital product development and digital…read morecontent. We turned to Next Step to help us figure out why engagement was low on a new platform we had launched less than a year prior. By taking a Behavioral Science approach to assessing platform engagement and synthesizing user feedback, we were able to quickly pinpoint our platform's core issues and take action on design and messaging. It was a much needed "website intervention" that gave us clear insights into what we need to change to move forward with a more successful product. Subsequently, we've gone back to Next Step with three more projects, focused on A/B testing core value props, advising on digital product design and development (to ensure it aligns with what we've learned), and identifying key influencers and audience segments needed to grow platform engagement. Shirin and her team have been great to work with - true partners in every sense of the word. They're super smart and very reliable, keeping us focused and in-line with reality. From now on, I'm 100% in the Behavioral Science camp of digital marketing and product development.

    Next Step has been such a great help to our marketing program. I get plenty of compliments on the…read morepresentations, the graphics, the collateral pieces, the website, and everything else that they've created for me. The team has been very accommodating with all of the twists and turns of our marketing program. They are creative and professional. We've accomplished so much together. I'm glad that I can count on them.

    Matthews Design Group - advertising - Updated May 2026

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