Where to begin... for those of you considering buying a pool I highly recommend you research and get references from those you know and trust. While I spoke to several pool companies around my area, I eventually chose Pool Town due to me believing that a company as large as this one must really know what they are doing, be professional, and understand and have enough foresight to see potential issues. I cannot understate how upset with myself I am at letting my entire household down and stressing me to the point of losing my mind over that decision. Let's start with the positives: Brittany and Maria were helpful with permits and phases 1 and 2. That is all. Starting with them telling me to fill the pool in February while it was above freezing, yet still cold I blew out two pipes ($500) in my house of which I had to fix since they took no responsibility. While I understood that the sprinkler system would be beaten up and rerouted, the excavator destroyed the entire system that cost an additional $1300. Cesar the mason put in extra patio, a French drain, and a deck drain but the entire patio is eroding because where I live the dirt is basically sand. The deck drain leads towards my neighbor's yard and looks like a canyon now because when they excavated they changed the slope and it now runs towards next door. While there was plenty of dirt to easily fix this, they chose not to and will not help as I was told to just landscape it and it would be fine. But I can't landscape it until it is leveled. The township inspector took one look and won't pass the site now and I'm left to try and scramble to correct issues on my own if I ever want to swim in the pool. $50,000+ and counting and no one from Pool Town can even be bothered to come out and help fix the issues they caused because of the fine print. They have all my money so they don't care any more. This is the most unprofessional, slimy company I have ever had the displeasure of dealing with. I'm an honest guy, I work in guest service for a living. I have never written a review or even done a guest survey before. That's how unbelievably infuriating this has been. If you have a flat backyard with no grading issues, my guess is they can probably handle it as the pool itself is fine. But everything around it and the problems I've faced with ZERO help from Chris in construction, who basically just said "well it's in the fine print so we're not responsible for adding issues that weren't there to begin with," and Toni on the phone who just told me "nothing was wrong and there were no issues" while being useless in getting help is what is so incredibly frustrating. Not one person from Pool Town would come out after I sent pictures as they know it looks like a disaster and once they have your money their lack in pride of the quality of work they do is clear. $50,000+ is a huge investment for most and you would think they might care about getting the job done professionally. problems that could've been caught before they happened by a company who has done this for a long time and they wonder why my patience has been lost and I'm beyond angry. Update: the finished pool is attached. As I said, the pool itself is very nice. I will say that the plumbing, building, and electrical work was quick and passed with no issues. While I had to put in extra drainage myself due to grading changes, it is finally done. I wish I had enough foresight to see the additional costs (burst pipes, grading changes, etc). read more

We have had an amazing experience with pool town from the start to finish. We worked with Billy as our pool town salesman. He was very informative and walked us through the process. Then we were finally sent to permits. We worked with Kirsten, Morgan, and Brianna. They filed everything for us a continued to call the town to follow up as frequent as possible. We finally got to the excavation process! Chester and his team were amazing. They were much neater than expected!! When you hear about such a big project things can go wrong and messes can be made. They kept our backyard as neat as possible for a construction site and my kids were amazed at how they completed the job! They also backfilled for us and we were so happy with the grading of the pool according to our backyard! We used Hailey for our liner and we are soooo happy with the liner we chose. We brought in pictures and she worked with us to find the perfect one! Then Carlos and his team completely the installation. They were so quick - we could not believe how fast they completed the job! Our liner turned out beautiful! We then worked with Josantos for our cement. Of course you have to wait for the ground to settle - but they were quick and did an amazing job! We worked with Jon who walked us through design, colors and answered any and every question we had! We are so happy with the color and quality of the concrete! Erik completed our orientation- he was awesome. He was very informative and helped us with anything we needed. He answered all question and even follow up questions! Then we finally worked with LeeSantos waterfall. This truly completes the project! It is a beautiful addition to our pool and he was so great to work with! Shout out to all the ladies behind the scenes who always answered questions and followed up thoroughly. Gina, Sandi and Mollie in the Phase 2 and Leesa, Lisa and Karina in Phase 3. They were always willing to answer questions via phone or email and did so quickly. It was a pleasure to work with pool town! We are so happy with our completed project and so happy to make memories in our backyard for years to come!! read more

Over a year ago we started the process with Pool Town where we met with Carl and he answered all our questions accurately. We did our research before starting this process and we knew what we wanted, Pool Town was the ONLY company, out of the six we previously visited, to offer items like a deep end seating area, sun deck, salt system, waterfall, lighting, coping, and stamped concrete as standard items with their pools. It made our choice so much easier when all these things were what we were looking for were included and were not extras. Brianna took care of our permit process and we were approved for construction by the town in the quickest time. I didn't have to deal with the town for 85% of the process which was what I wanted. Sandi, Gina, and Mollie got the ball rolling and kept us informed about all aspects of our construction process. Questions through the app were answered within a day and their responses were prompt. Lisa and Leesa were all just as helpful. The concrete Mason Jo santo and the waterfall contractor Lee Santo, were both great guys with hard workers. They did a great job finishing off the pool and making it look great. Anyone starting this process needs to be patient and know it will take the summer to complete and your yard is going to be turned upside down during that time. Do not assume something is included as part of the process. Make sure you ask before hand and fully understand what will happen. This eliminates surprises and removes the possibility for disappointment later when you don't get what you want. They will all tell you anything you want to know. Read your contract before signing! Don't be lazy. My family is pleased with the entire process and would recommend Pool Town to anyone looking for a pool. My pool is only 4 months old but nothing appears shoddy or rigged. I see no reason why it won't last us a lifetime with the proper care. Thank you Pool Town read more

TOP NOTCH PROFESSIONALS!!! As I searched for a responsible and experienced pool company, POOL TOWN was top on my list. My experience was great from the very beginning. My wife and I met with Anthony Diaz who took the time to share the company's history, their experience, and a multitude of designs. Anthony was very knowledgeable and really helpful in answering our questions. He provided us with a design we truly loved and explained the step-by-step process. It didn't take long for my wife and I to decide that POOL TOWN was the company for us. Not only was POOL TOWN great to work with, they kept everything on track. They under promised but overdelivered. Their process ensured constant communications. As the project moved from phase to phase, POOL TOWN reps would call or email me. They ensured I was aware and understood what was happening next. Brianna Morelli and Morgan Bigott were superb and knew exactly what documents were needed to move zoning and the construction permits forward. It was also a pleasure working with Gina Aquino who truly did not disappoint during phase 2. With home improvement projects there are always questions and or concerns that pops up, and Gina was there to answer them all. Besides some rainy days and nights, we had next to no issues. The pool looks spectacular and is of great quality. We got everything we wanted and would not change a thing. Thank you all who worked on my pool. My family and I will enjoy the pool for years to come. read more

I recently had the pleasure of working with Pool Town to install a pool at my home in Paramus, and I couldn't be happier with the results. From start to finish, the entire process was seamless and exceeded my expectations. The team at Pool Town demonstrated a high level of professionalism and expertise throughout the project. They carefully listened to my preferences and offered valuable suggestions to create a custom pool design that perfectly suited my backyard space. The attention to detail in planning and execution was truly impressive. The installation itself was a smooth and efficient process. The crew was punctual, respectful of my property, and worked diligently to ensure everything was done to perfection. I was pleasantly surprised at how quickly the pool was completed without compromising quality. Not only did Pool Town deliver on their promise of a beautiful and functional pool, but they also provided excellent customer service. They were readily available to address any questions or concerns I had, making the entire experience stress-free. Now that the pool is complete, my family and I are enjoying it immensely. It has become the focal point of our outdoor living space, providing us with endless hours of fun and relaxation. I would highly recommend Pool Town to anyone in the Paramus area looking to transform their backyard with a stunning pool. Thank you, Pool Town, for making our dream pool a reality! read more

We are working with Pooltown to have our in ground pool installed. They are excellent and timely. The dig was July 5th and the pool was up and running by August 4th. Incredible. We are waiting for the ground to settle, so that concrete and the waterfall can be completed and the pool will be done. The key to this is awesome teamwork between the key people at Pooltown. They run like a machine. Billy Azar was an excellent salesman and a key go to during the planning stages. Laura Massano handled the permit apps and we got zoning in four days. Maria Vertopoulos has been incredible during the installation process. She is a great team player who really cares about what she does and her customer. I give her great credit for the expediting of this pool. Even though we have moved on to Lisa Dige, who is doing a great job with the orientation, start up and cleaning up, Maria still calls to check on progress. We appreciate her concern. The technicians have been great, Chris who assembled the pool, Rico the electrician and Ani who backfilled have all been extremely professional and timely. We have already met with Caesar and Lee Santos to review the concrete and waterfall and the finish plan is in motion. The light at the end of the tunnel is very close. Good job by Lisa, who scheduled them to come out the same day on our only day off. Thanks for a great job. The pool is beautiful. No brainer. Call Pooltown. read more

I had a great experience with every Pool Town staff member I encountered from the time we purchased til completion. Carl, Rocco, Brittany, Brianna, Matt, Maria, Kirsten, & Toni were all very professional & helpful throughout the entire process. All of my questions &/or concerns were answered promptly & efficiently. I only have a few critiques & they're regarding the subcontractors. It's my understanding Pool Town installs several hundred pools a year therefore needs to subcontract out some of the work, all of which has the possibility of extra fees. My only advice to new customers of any pool company is to make sure you go over your contract thoroughly with your salesperson so you're prepared for potential additional costs. I met with 5 pool companies prior to making a decision & most didn't want to talk about the possible up-charges. They simply want the sale at a lower cost & once they get you on the hook, you're done. Carl was truthful on all potential liabilities up front, which is why I went with Pool Town in the first place. They're not the cheapest, but I can honestly say we're extremely satisfied with the customer service we received & moreover, the final product. I'd 110% recommend Pool Town to anyone who wants my opinion for a pool company! read more

We are very happy with PoolTown. Carl - sales - friendly, helpful, great upbeat personality, patient, returns calls promptly, is what a great sales person should be. Laura - pre construction - friendly, helpful, on-the-ball & organized. Paul - friendly, helpful, knowledgeable. Wally - Excel Pool Service retail store - patient, knowledgeable, helpful. Pool cleaners & orientation, patient, friendly, helpful. CJ Contracting - excavators, K I Electric - wiring, & Jersey Finest Contractors - cement & brick, retaining wall work, all great, efficient, meticulous workers. From start to finish always there for us, answered any questions courteously, returned calls promptly. My suggestions for those with the less favorable reviews.....be realistic, you are not their only customer, be patient, if you wanted your pool built yesterday you should have contracted yesterday. Perfection takes time. There are weather delays and delays due to customers that keep changing their mind or can't make up their mind. Your calls are unanswered??? Were your messages rude, loud and disrespectful? Try Emailing a "friendly" message. Treat others with respect and kindness. Be flexible, have a plan B just "in case". Unforseen things can arise. Be happy YOU ARE GETTING A POOL! Sally read more

Let me tell you that investing in an in-ground pool is not an easy thing to do. There are a so many decisions that need to be made and then the cost of installing. After many years going back and forth about installing a pool we decided to have our pool done this summer!!! We then started to research different pool installers and had a few of them come to the house. After meeting and talking to all of them to some of them hands down, Mike from Pool Town was the most honest and knowledgeable about technology and designs. It was clear to us that Pool Town takes great pride in what they do and delivers a superior product. Although we had some bumps in the road, Shanna, Maria and Toni were extremely helpful and patient about all the questions we had. I explained to them my frustrations and they took care of the situation right away!!! Honestly when it was finally completed it is our dream backyard and has exceeded our expectations!!! We can not wait until next summer so we can enjoy our back yard with our family and friends. Thank you pool town for delivering us our dream back yard and would recommend everyone I know to use you guys in the future. read more

From the start, we have had such a great experience with Pool Town! They came highly recommended by friends and neighbors that we didn't even feel the need to shop around. Since day 1, we have felt like family. Billy was extremely knowledgeable about the different pool shapes, liners, filters, equipment, etc. He made the entire pool buying process a breeze! During phase 1 Kirsten was quick and efficient at applying and obtaining all the permits required for the job! She was also very quick with her responses. In phase 2 Maria was truly the best! She made sure we were always informed about what was going on and what the next steps were. She would even call me after hours on her drive home! No one is more dedicated than she is! Our excavator Jimmy kept us informed throughout the entire excavation process and completed the job in a timely manner. Our installer Chris was also very dedicated! Chris made sure to come by on a Sunday to make sure everything was ready for an inspection on Monday morning. He always made sure to let us know what is going on. Overall, we highly recommend Pool Town and if we had to do it again we would for sure use Pool Town!! read more

I have wanted a pool since I was 7 and this year - when I turned 50 - I finally decided to go for it. We selected Pool Town because everyone in my area who had installed a pool seemed to use Pool Town. I now know why. THEY WERE GREAT! We had some issues to overcome in my township regarding variances and Pool Town held my hand every step of the way. Specifically - Carl!. Once we got past that hurdle and the work of installing the actual pool started - I experienced EXECEPTIONAL tender loving care from Maria. OMG! She is amazing!!! And once the pool was ready for use - I was a little scared about the chemicals/PH etc. Pat was and is THE MAN. He never ever made me feel stupid for all the crazy texts I sent his way. He responded immediately and was so patient with me. Finally, any additional questions I had - Chris C has been just an email away. I just cant say enuf about this company. Look - getting a pool is a big deal - financially and emotionally. I say - go with Pool Town - the prices are good and fair and they are your emotional support every step of the way. LOV LOV LOV them! read more

When we decided to put in an inground pool, we researched many different types of pools as well as many different pool contractors especially during a pandemic we realized things were going to take time and we needed to find a team that we felt comfortable with that we felt were going to give us the pool of our dreams , we were naturally pulled towards Pool Town from Howell NJ. From day one everyone went out of their way to help us build the pool of our dreams . There are so many people we would like to thank , for their dedication and professionalism and I am deeply sorry if I missed anyone , but it all began with help from Mike and Chris part of the ownership team, to Laura and Sandi, and Lisa and Leesa , Kaelyn and Jordon, The Dig Team The Fennelly's, to the pool build team, Tony the electrician, Jo Santos Masonry team, and Lee Santos waterfalls . Everyone was true professionals, and real artisans in their field. We made the perfect choice in pool contractor's, I would highly recommend Pool Town to anyone interested in building their very own backyard resort. Mike Matthews read more

as we all know, choosing a pool company is tough me and my family went with Pool Town off of a referral from another family member. I want to list a couple of the things that I appreciated during my journey of building my pool. Number one they were very straightforward when it came to cost when it came to the build and any additional funds that I could expect along the way. number two anytime I had a question or was confused as to what was going on. I never had an issue issue getting in immediate contact with a member of their team. although my process is almost complete, I am in phase 4 of the Bill process and have left only my final cleaning and orientation of how to run in maintenance my pool. A few shout outs to some of their team members include Billy from sales Antoinette from building Lisa from customer service, Patric from the pool Maint and Vinny and his team who actually put my pool together I just would like to say that I am very happy and proud of the work that you guys provided me and my family. I cannot wait to upload photos of the final which is almost complete. read more

Pool Town did an awesome job from start to finish to create my dream back yard. A huge thank you to our salesman Billy who we met with multiple times. He was always willing to answer my many questions. I truly appreciate his thoroughness in walking thru the process and even calling out the need for a variance upfront given his familiarity with my township. There were no surprises given his guidance. Laura in Phase 1 stayed on top of everything with regard to permits, inspections, and helped me through the variance process with my township. Phase 2 was just as good - Maria was so very helpful and always so responsive and a joy to work with. As for my install crew, I was very fortunate to have Humberto and crew do the install during the winter months - they were even out there in the snow working to get the job done - just amazing! Everything dealing with the pool package went smoothly including the orientation and final cleaning. Nick was a great help in explaining how to use equipment, test, and understand machine readings. I would highly recommend Pool Town. read more

Two years ago, we had Pooltown install our inground pool, and the entire experience was excellent from start to finish. Recently, I was reminded of the outstanding customer service they provide when I needed a replacement part for the pool. I reached out to Leessa (Customer Care Manager) who has been our primary point of contact, and she immediately contacted their retail store to check availability. Within minutes, James, the retail manager, called me directly and arranged for me to pick up the part. I was impressed by how quickly and efficiently they handled my request. We also use Pooltown for our pool openings and closings each season, and that process is always seamless and professional. It's rare to find a company that continues to provide the same level of service years after a project is completed. From installation to ongoing support and maintenance, Pooltown has consistently exceeded our expectations. I highly recommend Pooltown for any and all pool needs. Their professionalism, responsiveness, and commitment to customer satisfaction truly set them apart. read more

DO NOT INVEST your hard earned money with Pool Town. You will have constant frustration with the poor planning and coordination of the handling of your business by the project manager Maria. Regardless of repeated instances and escalation to Alex the general manager and Leesa the customer care manager, nothing will be done and addressed and instead will continuously refuse accountability for the delays and blame it on their sub contractors and to your lack of patience to accept lousy excuses. Disregard as well the sales pitch of 35 days guarantee as we have repeatedly ask when the counting begins and they won't give you a day because again they refuse of any accountability. Every time we want to go back to the sales rep Ron, we will just get a text Im driving call the office. I have all supporting communication to this review, too much to share in detail. My hope is to help other customers avoid the same experience. Don't get stuck with a wrecked yard like us. Take your business some place else. read more

AMAZING POOL COMPANY!!! From the time I started researching about making the investment of an in-ground pool I was extremely nervous. I quickly researched pool companies and pool town popped up. I went in to the store and spoke with the reps. They sat down with me and were very knowledgeable. They gave me a step by step guide in what to expect. They were HONEST and upfront from start to finish. They walked me through each phase. Shanna in the permit department was amazing. I called with questions ALOT of questions in the beginning of the process. She was patient with me and answered every question, phone call, and email. They hand you off to a different department once the process begins. Every person is kind and very knowledgeable. All the workers on-site were amazing. Bob the excavator and back-filler was awesome. Vinny and the crew that worked on our pool was awesome. From start to finish ONLY A GREAT EXPERIENCE. I RECOMMEND THIS COMPANY. I am a first time pool owner. Pictures to come. read more

We started our pool process in the fall so it would be ready first thing in the spring for the kids. From start to finish, Pooltown was very communicative and transparent. Considering there are so many pieces to the puzzle, something is bound to hold things up (especially weather, which is completely out of their hands). If that happened, we knew about it immediately and were given new dates that worked for everyone. Their workers were all professional, kind, and very considerate of working on someone's property. Even though we offered numerous times, no one entered our home to use the restroom or accepted food/drinks. They came prepared. Even though we decided what we wanted in the beginning, we were always given the opportunity to change it when that step came into play. Our pool was ready when they said it would be and we couldn't be happier. I never imagined it would look as beautiful as it does. Our next step...landscaping! Thank you, Pooltown! read more

We highly recommend Pool Town if you're considering a new pool, like we were! We knew nothing about pools and looked at a few other options, but after speaking with and meeting Mike in person, it was clear that we were using them to install our inground pool. Mike thoroughly explained the process and we appreciated the time he took with us for such a big investment. From the competitive pricing to the sense of assurance Mike provided us, it was an easy decision. Since we started the project in Fall, Pool Town has been very communicative and involved in every phase of the project, from planning and excavation, to permits and final touches. Our project was completed on time and we're ready for the beginning of pool season, just as promised! Brian is the man and has been the best hands on rep, helping explain all the pool basics and answered all new pool owner questions, no matter how dumb lol...bottom line...you need a pool? Go to Pool Town! read more