After several futile months of searching in the East Bay and SF for the perfect rug to complement my newly painted interiors, my eagle-eye friend and I found the most beautiful and unique rug at Roja Rugs in Mill Valley. It took me 10 minutes to decide that the search was over! The showroom at Roja Rugs is stunning and one may incorrectly assume that all the handmade carpets are in the stratosphere in prices, as I assume the precious antique carpets are. However, Roja Rugs also offers luxurious contemporary rugs of beautiful design and quality and affordability. Sahap Borak, the CEO, was so helpful and accommodating that the experience at Roja Rugs was a real pleasure. I highly recommend that you visit Roja Rugs before you commit to any future rug purchase! read more

I was very pleased with my experience with Roja Rugs. They were careful with furniture and other items when removing my area rugs and returning them. They cleaned and repaired the rugs and the quality of the work and customer service were both excellent. read more

I walked into Roja Rugs to get an estimate for cleaning my treasured Tibetan rugs. DR and his co workers did a fabulous job returning my rugs in just a week, with new pads and excellent care in restoring their color and plushness.They took care of prompt pick up and delivery. I also found the collection of carpets in the store ever so tempting ! If you need a wonderful addition to your indoor decor, by all means go to Roja on the square in Mill Valley and spend some time choosing something special! read more

We recently moved into the area and needed help finding rugs to warm up our space. Buying a rug can be an intimidating process, which I've never done before. We wanted to invest in a quality piece that would stay in our family for years to come. Sahap patiently came over multiple times to find the perfect rug for our space and explained the details of each piece (its origin, details about the rugs design etc.). We'll be buying from Sahap again, his service and thoughtful approach are the best (rare for today)! read more

After quite sometime looking for a rug, we decided to visit Roja Rugs downtown Mill Valley. We were well served by Sahap Borak who had every intention to sell us a rug. After looking a numerous options Sahap offered to take some to our home for trials. We narrowed the search and end up purchasing a beautiful persian antique! Sahap solved our dilema and was always courteous and professional through the entire process. We wish other merchants in our town could be as customer-oriented. If anyone is in need of an oriental rug, don't miss the chance to visit Roja Rugs and talk to Sahap! read more

Walking into this beautiful store is like stepping onto Alladin's magic carpet. The taste of the buyers is superb and high quality. I bought two jewel colored rugs which add beauty and elegance to my Tiburon home. The owners, Diyar and his brother, let me try a variety of rugs on approval, and struck a great deal on the ones I chose to keep!!! They hand delivered rug pads. The addition of these elegant rugs has elevated the whole home, and added beauty and joy to our lives on a daily basis. read more

Working with Sahap at Roja Rugs was a pleasure. He and his team embody the small business full service attitude which is increasingly rare these days. He was kind, flexible, efficient and quite knowledgeable. We especially appreciated his no-pressure attitude. Best of all, his vision of what would work in our home was spot on and we ended up with a rug he selected sight-unseen. It's also really nice to be able to shop for various styles of rugs all in one place (modern, vintage, oriental, silk, wool, etc.) rather than being constrained to a specific style. Highly recommended! read more

I have walked past Roja Rugs a few times and have always noted how beautiful and light the atmosphere is inside the store. My husband and I were shopping for area rugs and I thought to go to Roja. What a wonderful experience! Not only is the store clean and stylish, the rugs are exceptionally beautiful. We were shown several rugs that were excellent candidates (they listened to us and helped us narrow down from the large inventory). Later that day, Sahap (the owner) brought the rugs to our home to try them out in various locations; all the while, we were learning about the materials, origins and traditions of each rug. I cannot say enough about how professional, polite, non-pressured and delightful Sahap and his family are. We ended up with three perfect rugs that are new pieces of art in our home. I know we will enjoy them for years to come. I definitely recommend this business. read more

Beautiful shop, and the owner Sahap Borak could not have been more patient and helpful to us as we spent a very long time searching for the perfect rug for our home. The rug was delivered and put on the floor so we could make a final decision, and at no time did we feel any pressure to complete the transaction. Mr. Borak's ultimate goal was for us to be happy with whatever rug we chose, even if it was not purchased from him. It was an altogether positive experience! read more

We are delighted with our new rug purchase from Roja Rugs. Sahap Borak(the owner) and his family made the process easy and enjoyable. They were knowledgeable and accommodating with a lovely selection of traditional and contemporary rugs. I needed a rug in an unusual size for my living room and they were very patient in helping me find a few that would work. I thought I would never find a 7x10 rug in the colors and look that I wanted. I picked out some possibilities and they brought them to my house for viewing. The first one Sahap brought in was perfect, it looked like it was custom made for our home. But , being indecisive I wanted to see all of them. I have to say, my husband who hates shopping for anything , even seemed to enjoy the process and was very excited. I highly recommend Roja rugs and will purchase from them again. read more

We went to the Shoreline Highway location and were so happy with the service and the selection. Their rugs are stunning and the highest quality you'll find. Each piece was a true work of art and would last a family a lifetime. I had a tuffted rug that was tricky to keep clean, and their rug cleaning service was affordable and revived my pesky rug back to it's original condition. read more

We recently purchased a rug for our living room from this company. A relatively new store in Downtown Mill Valley. The quality of the rugs and selection were great. The store is bright and clean and the owners were extremely knowledgeable. While the rug was costly, they were able to negotiate on the price. As important, their service was terrific. They were at our house 4 times - once to bring full samples (actual full size rug) to the house, once to pick up the unused sample, once to bring an under-rug mat (cut to size) and last to pick up the rug for cleaning (our neighbor's little dog decided to urinate on the rug) - The free cleaning was part of the service (no charge). Knowing a business is responsible and stands by their product means a lot to me. read more

We have been very impressed by the high quality of rugs sold by Sahap at Roja Rugs. He has an amazing selection and his customer service and pricing is great. read more

This is the way to get the right rug for your home. We wandered into Roja Rugs in Mill Valley to get ideas from their vast selection of styles and sizes. Sahap Borak patiently asked questions about our space and style and began showing various possibilities. When he saw what we reacted to he suggested that we let him bring 10 or 12 rugs to our home and see them in our space, which we did. We were surprised at what we thought would be right for our home and what actually did look right with our light, our appointments and our artwork. We chose a rug but after living with it for a week we realized the colors were not exactly right for the room. Sahap was happy to come back and present more possibilities and we landed on the absolute perfect rug. We never could have done this through a catalog or by purchasing a rug without seeing it in our home. In fact we had already made the wrong choice twice over the years which is why we were still searching. We did spend more than we anticipated, but when you end up with the right piece you feel good about the transaction, and very appreciative of a business that will stick with you till you have exactly what you didn't know you were looking for. read more

"Roja Rugs cleaned my rug beautifully. Beef broth was spilled on it, and the rug came back bright and soft. Well done!"

A local designer recommended Roja Rugs and we are glad they did! The showroom is light and airy and the beautiful rugs speak for themselves .I stopped to look for a rug for our dining room & selected several rugs to see at home. Before that however, my husband wanted to come in so Sahap & his brother went through the same process again. A new rug had just come in which we added to our selection (ultimately this is the one we chose). They brought the rugs to our house so we could view them in place and were patient about the amount of time and effort it took. When we selected our rug and wrote the check, we were pleased with the process. We appreciated Sahap's helpful attitude and the fact that he did not pressure us to hurry or buy. We would definitely work with them again! read more