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    SD Merch

    1.0 (1 review)
    Open 10:00 am - 5:00 pm

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    Village Hat Shop

    Village Hat Shop

    4.0
    (226 reviews)
    6.3 mi
    $$

    In my 80th year, after discovering flat caps, and what in the midst of what must be a late-life…read morecrisis - I'm in love with the Village Hat Shop - there, I said it! On the positive side: Inventory - This neighborhood shop carries a huge inventory with a wide variety of brands, styles and price points. Prices - From what I can tell, each brand and style may offer a variety of price points and the shop does sometimes offer discounts and specials. Availability - The shop offers convenient and customer friendly hours, check web site for the details. Staff - In my experience the staff has invariably been welcoming, friendly and knowledgeable. When I recently mentioned that a flat cap I'd purchased there seemed a little snug, they insisted on enlarging it a half-size at no charge, and the result was perfect. Location - It is absolutely perfect for me to have what I've heard is the country's best hat store only 15 minutes from home. I often arrive with questions only and they are always welcoming and helpful. Negatives The traffic is awful because of construction work going on along 4th Avenue. Parking anywhere nearby on the street is nearly impossible, but there is a small lot at the rear of the building in the alley between 4th and 5th, and Robinson and University that I've never seen more than half-filled and is free for customers.

    Rating: Less Than 1 Star…read more I found a hat priced at $209 that had a visible hole in the outer brim. When I pointed it out to the sales associate, she told me that was "how the hat is made." I asked whether there were any other holes like it on the hat, and she acknowledged there were not. Because the item was a final sale, I asked whether they would consider a discount due to the defect. The assistant manager declined. I then asked to speak with the store manager and was told the manager was not there. When I asked who could make that decision, the assistant manager said she would need to contact the executive manager but did not offer to do so until I specifically asked her to make the call. Instead, she took the hat from me and said she would return it to the vendor. I explained that I wanted to buy the hat and was simply requesting a reasonable discount because it had a visible defect. At that point, she said, "It can't hurt to ask the manager," took my phone number, and said someone would get back to me. I'm waiting to see whether management follows up and will update this review accordingly.

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    Village Hat Shop
    Village Hat Shop
    Village Hat Shop

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    El Centenario

    El Centenario

    4.5
    (42 reviews)
    14.8 mi
    $$

    I had an outstanding experience at El Centenario in Chula Vista. I came in looking for a suit,…read moreboots, and a belt for an upcoming wedding, and Enrique took the time to help me put together an outfit that exceeded my expectations. His knowledge of western wear, attention to detail, and eye for matching colors, materials, and styles made the entire process easy and enjoyable. What impressed me the most was the level of craftsmanship and customer service. Enrique custom-fitted and handcrafted an ostrich skin belt for me right there in the shop to ensure it fit perfectly. That level of dedication and expertise is something you rarely find anymore. He also recommended an excellent local tailor who completed the final alterations, making the entire experience seamless. Everyone at the store was courteous, knowledgeable, and genuinely invested in helping me find exactly what I was looking for. Their selection is not only extensive, but the quality of their western wear is unlike anything I've found elsewhere. If you're looking for authentic, high-quality western clothing and exceptional customer service, I can't recommend El Centenario enough. Enrique and his team went above and beyond, and I'll definitely be coming back for future purchases.

    Really good at reshaping cowboy hats and will insert foam if you need it to fit your head, they…read moresell lots of selection of western wear items. They even sells feather for cowboy hats.

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    El Centenario
    Found the perfect pair of COMFORTABLE boots and they will accommodate a wider calf.
    Found the perfect pair of COMFORTABLE boots and they will accommodate a wider calf.
    Hats by the Madhatter!!'

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    Hats by the Madhatter!!'

    SD Merch - custommerchandise - Updated August 2026

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