1. SoCal Surf Shop

    1. SoCal Surf Shop

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    San Clemente, CA

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    SoCal Surf Shop

    4.8 (76 reviews)
    Closed 10:00 am - 6:00 pm

    SoCal Surf Shop Photos

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    Torn pad strap, after 3 sessions!
    Rob S.

    I have spent about $1500 at this shop over the last 6 months on snowboard and skate gear for my son. Three days ago, we bought a set of pads and a complete skateboard for my son. Three days into camp, the straps have torn on 2 of the 6 pads, so I went over on my lunch break to get them swapped out. That's when the owners teenage daughter decided to coach me on how business works after accusing my son of damaging the pads. I explained to her the strap was simply defective and we needed the pads swapped out for the last day of skate camp. She told me I had to go through the manufacturer. I explained that's why I gave her dad's store the business, so I wouldn't have to deal with the manufacturer. She continued to be snippy and demeaning, overall incredibly unprofessional and rude. I'm now sitting at home sewing the straps. I will not be spending another dollar at this store. Sorry Paul--you're a good dude but your employees need a course in customer service. I'm so disappointed. I want to shop local, but this employee has made that impossible at this store.

    Snowboarding in Heavenly
    Patti W.

    I must say that this is the highest level of service that I have experienced for as long as I can remember. I went to SoCal Surf to shop for snowboarding equipment. (I was a long-time skier that wanted to switch to snowboarding) The shop is owned by husband and wife Paul and Elizabeth. Both of them snowboard and Paul has been snowboarding for decades, and has been a teacher of the sport. (He is also an avid surfer and skateboarder). Elizabeth set me up with all the gear and provided excellent advice stemming from her many years of experience. And Paul even provided a lesson for me on his Carver skateboard in the parking lot on how to maneuver down the slopes. They were also super nice and welcoming to my dog, Quinn, providing water and friendly attention!

    Just in this week Tiger Blue DaFins!!!

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    10 months ago

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    7 months ago

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    1 year ago

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    8 months ago

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    3 years ago

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    2 years ago

    Paul and Izzy (and Jake) are the best love this shop i've forced all my friends to go and buy their equipment here

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    2 years ago

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    3 years ago

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    Business owner information

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    Paul D.

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    6 years ago

    Business owner information

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    Paul D.

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    4 years ago

    Lovely family owned business. Always happy to see you and always so helpful. They make you feel like you are part of their family.

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    4 years ago

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    5 years ago

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    4 years ago

    Awesome customer service, super friendly! If you need 686 this is the place to go believe me

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    6 years ago

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    Page 1 of 2

    Ask the Community - SoCal Surf Shop

    Review Highlights - SoCal Surf Shop

    Elizabeth set me up with all the gear and provided excellent advice stemming from her many years of experience.

    Mentioned in 8 reviews

    Read more highlights

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    Rack N Road

    Rack N Road

    4.6(388 reviews)
    22.5 mi
    $$

    Every single time I step into the store, the guys are absolutely amazing and extremely helpful…read more Yesterday I went by to purchase some springs for my deck drawer system, the installer who is there whose name dammit I cannot remember at the moment, came out and spent at least 40 minutes, figuring out the problem and then fixing it free of charge. Definitely tipped him which he didn't even want that. I made him take, I just really appreciate people that go out of their way like that to help somebody like me. So if you need anything, from a hitch to a Rack tent decked drawer system, bike rack, Spokbox "that's what I call those black storage boxes on top of vehicles. " Anything at all do yourself a favor and go see these guys. They definitely deserve your business. JohnnyB

    My over all experience with customer service has been pretty poor …read more At the cost of these products , you had hoped that they would continue to offer the same customer service that they provide when purchasing . I would also like to point out that their lifetime warranty doesn't include damage done from defective product . They also won't advocate for you on behalf to the companies . This is the type of customer service I expect out of a major corporation , not a small store. So if you're looking for the type of customer service and support, you can expect from a small business , I would recommend looking elsewhere . Yakima on the other hand has been great to work with, they back up their product , and have great customer service. I recommend buying products directly from the manufacturer .

    Photos
    Rack N Road
    Rack N Road - A view of our interactive showroom

    A view of our interactive showroom

    Rack N Road - Thule wall in our interactive showroom

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    Thule wall in our interactive showroom

    Killer Dana Surf Shop

    Killer Dana Surf Shop

    4.9(20 reviews)
    5.8 mi

    Yesterday I went in to Killer Dana's to rent a surfboard. Everyone was very helpful and friendly,…read moreespecially Bill who went out of his way to make the experience easier for us.

    Today our family went to killer Dana surf shop, mainly because I wanted to see the big gorgeous…read morestore! - Actually, the main reason was for the thrifty ice cream ! I got two scoops, Rocky Road and pecan, both were delicious. They got really cool wooden Picnic tables too. On hot days especially, this place will be extremely popular. The owner is extremely cool. He mentioned that he's bringing back the Doheny Paddle Fest this summer too. He has a passion for thrifty ice cream, paddle boards, the community, Dana point, he's been in business for decades, I remember coming here as a teen. Additionally, The employees were all chill. At the moment, this is the only place that I know of that serves thrifty ice cream here in Orange County. So I was willing to pay a lot. - but didn't have to because all the prices were great. Not worthy, they did everything correctly, such as using the special thrifty brand scooper, wearing gloves, they had all the right cones. Multiple flavors too. It was all perfectly done. We Plan on coming back here Real soon with more family members and friends! (additionally I met some really nice people that were enjoying the thrifty ice cream because it's so retro, and the place is so inviting that it's a great place to make new friends.)

    Photos
    Killer Dana Surf Shop - Friday nights are for music vibes!

    Friday nights are for music vibes!

    Killer Dana Surf Shop
    Killer Dana Surf Shop - Headed in to load up on all our beach needs!

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    Headed in to load up on all our beach needs!

    Stewart Surfboards - Bill Stewart: Welcome to Stewart Surfboards!

    Stewart Surfboards

    4.7(104 reviews)
    3.2 mi
    $$
    Family-owned & operated
    Established in 1978

    I'm writing this for my dad, Rob, who bought a board from Bill Stewart end of of March. He is super…read morehappy with his long board he bought. Bill and his staff spent time with my dad to help him determine the best board for him and his skill level. Highly recommend!

    Updated 6.27.2025 Amazing service, knowledgeable, and…read moreproduct performance. Over the last year I bought 3 surfboards. Best boards for me I ever had. The Bird longboard, a Wild Bill mid length, and a Fartknocker SBD short board/groveler. Former Pro surfer Jeff Kramer went above and beyond figuring out the right boards for me at my age, level of physical fitness, and surfing skill ability. And, Eric the store owner, Jacob "Jack of all trades " were also extremely helpful. Jacob even helped me customize and install surfboard carrier racks on my e-Bike. Unbelievable!! 6.27.2025 The stoke continues!! I have now bought a total of 5 brand new boards from Stewart and love them so much! I've bought other popular trending brands of boards and they did not compare to Stewart. I sold them, ha ha, and bought these two new ones: The Bird 9'4 Longboard. Insane! Surfs and turns like a shortboard. So fun! Next step, learn to nose ride it. And not even officially released yet, the new Hydro Hull Fish. So sick! Feels so good under my feet, like a skateboard, fast, controlled, tight on rail. Thanks Eric for personally shaping it and the beautiful custom art. Super grateful to Stewart Surfboards for giving me the right equipment to take my surfing to the next level and most importantly have more fun!

    Photos
    Stewart Surfboards - We have a wide range of boards in stock -- shortboards, mid-lengths, longboards, and soft-tops

    We have a wide range of boards in stock -- shortboards, mid-lengths, longboards, and soft-tops

    Stewart Surfboards - Front entrance to our shop. Come on in!

    Front entrance to our shop. Come on in!

    Stewart Surfboards - Bill Stewart, doing what he does best. He has personally shaped over 40,000 surfboards!

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    Bill Stewart, doing what he does best. He has personally shaped over 40,000 surfboards!

    SoCal Surf Shop - skishops - Updated September 2026

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