ABSOLUTELY THE MUST GO TO SHOP! found the perfect suit I was looking for.. after purchasing online suits.. best to be able to TRY ON.. JULIE IS THE BEST .. so helpful .. super friendly and welcoming!!! Loved her and she has a pretty cool name ! GO HERE .. and get some fabulous looks! read more

So glad they are back open after the hurricane last fall! My go to place for all my swimwear needs! I come every summer her to shop on our vacation! Got some retail therapy in today!!! Liz is the best at helping you finding your style in swimwear! So excited to wear one of my two new swimsuits! Stop by to see what other goodies Swim City Longboat Key has in store! Donna L Revel read more

Julie at the longboat key location is absolutely wonderful. She is so sweet and is always there to help you with anything! She is so warm and welcoming. I go to the beach across the street and I love walking across the street to go into the store! read more

Julie, the manager, was wonderful. She helped us by allowing us to purchase a NESO beach tent ahead of our vacation, and briefly storing it till we arrived. The tent is great! Highly recommend to everyone who wants shade at the beach. Excellent store; we have been going there for years. read more

Incredible buying here... great selection and all different cuts... both my Daughter and I found swim suits, dresses and hats! Great service! read more

Swim City - Adorable! Easy cute fit! - Women's Clothing Near Me - Longboat Key, Florida

Great selection! And contrary to other reviews, I found the staff very helpful! They carry quality brands like Anne Cole, Trina Turk, Longitude & Jantzen. Another benefit: if you find a suit you really like but not in your size, they'll gladly check their other store. Will definitely be back! read more

fantastic little surf shop right in the heart of longboat key. Terrific selection and prices, wonderful staff very friendly. Will return.

This store had cute stuff and products were high end. I was baffled however by one of the rudest sales women I have ever encountered. Our family visited the store looking for beach gear for my middle schooler. I don't know if she didn't like children, or If she makes it a habit of being rude to everyone, but we felt like we were trespassing by opening the door. We would have bought a skimboard and some sand toys but after how she treated us we walked out and bought nothing. We drove to St. Armand's to buy swim gear and had a much better experience there. read more

We dealt with the most rude sales woman at this shop. We bought 5 swim items. One of the tops started to unravel within the first hour of wearing it. We came back to ask if we could exchange for a new one. We didn't want our money back, just a new top. We obviously didn't have the tag or receipt, It had been 2 days. She told us she didn't have the time to go through her system and find our ticket. She was just too busy for that! Horrible customer service. How embarrassing for her and this store. We will take our money and business elsewhere! read more

My friend and I visited the Longboat Key location looking for a suit and were pleasantly surprised by the large selection. While the store front is small, the store is full of suits and swimwear and loungewear for men and women and kids. Not too much for teenagers, a la billabong, OP, etc though. Sunglasses, readers, cute bags and accessories as well. The staff was super friendly with suggestions and so knowledgeable about each brands sizing quirks. Prices are typical for the area, some sale racks. We found a great bargain amongst the suits we were looking for. Definitely worth a trip if you are looking for a new suit! read more

This beach store is a hidden gem. Very nice service! Beach attire for men and women.The selection from hats to sandals and everything in between is very current and cute ! read more

Pushy, pushy service. My silly husband forgot to pack both his swim trunks and shorts for our 3-night getaway to Longboat Key. We stopped into Swim City because it was the closest place to our beach cottage. Mistake. Upon entering, I thought the service was friendly. The gal (the manager, maybe??) asked if she could help us and we told her what my husband needed. She pointed us in the right direction, but then kept suggesting shorts that were $72 after my husband said he just wanted the cheapest shorts because he forgot his and really doesn't "need" anything new. She really wanted to push the Tommy Bahama swim trunks and shorts and wouldn't stop suggesting them until another store clerk asked her for assistance on something. She got distracted and thankfully walked away. While my husband was trying on several pair of the $29 shorts, she asked me if I needed a swimsuit too. I told her that I have 10-12 swimsuits and just don't need anything. 10 minutes later -- not kidding -- she said, "Do you need a swimsuit too?" Umm...didn't we just have this conversation???? While paying for my husband's shorts, I commented on the cute Christmas stocking hanging at the counter. She said, 'We sell those." I then commented on a cute beachy sign that said, "And the flip flops were hung with care." Again, the sales person said, "That sign is for sale." Both times I said, "No thanks." She then pointed out some Christmas ornaments. I DON'T WANT ANYTHING! She then tried to talk us into coming back on Black Friday for a sale. We won't be returning for Black Friday or ever. I felt like I was in Mexico or the Caribbean and she just wanted my money, and nothing else mattered since she did not listen to us at all. There are some large beach shops if you continue driving up north on Gulf about 2 miles on the left. Two BIG stores are there with a much larger variety and normal service. I would not return to Swim City. read more

Ciera made this shopping experience top notch! I bought my first bikini on Siesta key at a Botique. I live downtown and stopped in on Mother's Day, the shop was super busy, but this darling girl went 100 yards beyond above and beyond! GIVE HER A RAISE! read more

I LOVE this place... the staff is so helpful and friendly and the one of the best bathing suit selections on the planet. What I love is their buyer buys for 'normal' women, so it's not all string bikini's and crazy cut outs. Excellent designers and great quality products throughout the entire store. My favorite that I now source from Amazon (I live in San Francisco) is their local lavender after sun product Solar Recover! read more

Had a wonderful experience with Cheryl at Swim City yesterday and today. Cheryl was very helpful and friendly from the time I walked into the shop. In addition, she went out of her way to pick up another size for me at its sister downtown store last evening...for me to try upon my return this morning. I stuck with the original size...but she could not have been more understanding of allowing me to choose the perfect size. Thank you Swim City and Cheryl for your great customer service. I will be back. It is great to have you in this neighborhood! read more

As a woman who has hated shopping for bathing suits for a very long time, I left this place happy and with a new bathing suit that I like and - more importantly - I like what it looks like on me. Staff helped me find plenty of options and left me alone to try them on and make my decision. I couldn't have asked for better advice or better treatment! read more

I wasn't going to write a review till I saw the review calling the employees pushy- SO TRUE! I was there a few weeks ago and experienced the same thing. My sister was looking at a longboat sweatshirt and when I told her we should check St.Armands circle, the woman began insisting we would NOT be able to find a longboat sweatshirt at st.armands. Ummmmm yes you can! Many many longboat sweatshirts available! Haha! She was very pushy with swim suits and bracelets at the counter as well. It sounds like Tara J. and I had the same over the top pushy employee! read more

Great little swimwear store on Longboat Key. The location is what we were fans of. They didn't have many board shorts like a good surf shop would but they did have a pretty good men's selection. The lady working there was very friendly and she was able to point us in the right direction. We ended up finding something we liked and she gave us a little discount even though it wasn't marked on the tag. Really low prices all throughout the store! The place was not huge but it had a nice layout. They also had other beach gift shop kind of stuff but it was mostly bathing suits. read more

The swim city staff is so nice and friendly because they help find sizes and provide great suggestions: not pushy at all! They have quality swimwear. I stop in every year. Thank you for a great shopping experience! read more