This amazing bûche de Noël looks as good as it tastes! Moist Hojicha cake with chocolate frosting- light on the sweetness with amazing macarons and cream puffs! If you missed it this year I highly recommend that you try her other fantastic cakes! read more

Tina kicks butt with flavors, decorations, and excellent customer service. My entire experience was made easy thanks to her order form and her rapid responses regarding minute details. She addressed everything I needed (i.e., best flavors, pricing, recommendations, allergens). The two roll cakes I ordered were absolutely incredible. The matcha was prominent but not overbearing. The cream and fruits were super fresh, and the mango cream puffs had such great brightness to it. Altogether, her desserts garnered the coveted Asian compliment, "It's not too sweet!" and we didn't have any leftovers (a first for my family who's not too keen on desserts). Can't wait to reach out for another order. She made this event special. Way to go Tina!!!! read more

The Baking Endeavor - Matcha roll cake with fresh cream and strawberry bits (fresh fruit and fresh flowers as toppings) - Desserts Near Me

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My favorite type of baked goods with such interesting flavors! Tina does such a lovely job of curating cookies, buns, and macarons. I love the matcha, black sesame, and kimchi buns, and look forward to trying more variations. She occasionally does pop-ups at the Saturday Ferry Building Farmer's Market and takes custom cake orders as well which I just might do... read more

The Baking Endeavor - Matcha bun - so creamy and delicious - Desserts Near Me

Tina made my wedding cake 2 years ago, and I fell in love with her cakes. Why haven't I left a review before?? Our wedding cake was matcha with hojicha cream, and I need to shout it from the rooftops: Tina knows how to use tea flavors!!! Everything tastes how it's supposed to, and it's the perfect Asian "not too sweet." So...now I've had her cakes multiple times with a combination of flavors, and they've all been amazing. Zero regrets!! read more

ISNT SHE STUNNING? wow i love them so much. i won this beautiful roll cake from the baking endeavor's giveaway on instagram, back in may 2021. i am truly truly truly grateful for tina, the creator and baker/this breathtaking lady, to host this generous giveaway and spend her time to make this beauty for me!! SO--THIS WAS SO SO GOOD, visually, sensory--it was gone in like two days!! the tart berries and yuzu curd complimented the perfectly-balanced sweet milk crumbs and vanilla cream and all that together paired so nicely with the VERY FLUFFY and AIRY matcha cake-- i was just in awe! i highly recommend her if you want a customizable cake that is both just stunning and so balanced in texture and in taste !! LIKE SHE MAKES SHAPES AND DESIGNS IVE NEVER SEEN, LIKE HELLO? ?? the hard thing is that she located in deep sunset so make sure you have a car to get yourself here! read more

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Was looking for a custom cake and The Baking Endeavor was perfect! Tina was such a pleasure to work with - easy responsive communication over email, reasonable pricing, clear pickup instructions. She gave tips on flavor combos and what kind of cream to choose so it wouldn't melt in certain weather, and was very detail-oriented. We had some ideas on the design and Tina executed them perfectly. The cake itself looked exactly as we pictured it, we got an 8" 4-layer vanilla cake with passionfruit cream+curd - tasty, not too sweet, and and all our guests loved it! Look forward to working with her again for future special events that need a cake! read more

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A new stand at the Ferry Building Farmers Market on Saturdays. They seem to be riffing on cinnamon rolls and cookies with their own Korean-influenced flavors. Loved the sweet pastries, but the savory ones weren't really my jam (at least not for first thing in the morning). Matcha Bun: This was like a cinnamon bun, but with lots of matcha instead of cinnamon. I really liked how the bitter matcha tempered the sweet creamy frosting. You didn't feel like sweet overload after finishing this. Also, really fluffy bread. Black Sesame Bun: Looked really cool, like something a goth baker would make around Halloween (or anytime of the year really). Really enjoyed the very generous covering of black sesame paste on top, it was way more intense than regular frosting. The bun itself was soft and filled with tasty baked-in black sesame flavor too. Kimchi Bun: Not like a cinnamon roll at all, except the shape. Kinda reminds of those savory braided breads one can get in Chinatown with flavors like bacon & green onion. The bread itself was fluffy and soft, I think milk bread. The kimchi with gochujang packed quite a kick for a savory morning pastry! I love hot food and it's not too hot for me, but it was just kinda jolting to experience those flavors in the morning. The corn was a nice cooling complement. Garlic Miso Butter Bun: Liked this more than the kimchi bun. Tasted like a super unami cold garlic bread. It was a ring of soft milk bread with a really intense center of miso and butter and spinach (I think). Definitely enjoyed it! Sesame Cookie: Like a peanut butter cookie, but with sesame butter. It's like halva in cookie form. This pairs very nice with coffee or tea or whatever you favorite hot morning beverage is. Strawberry Milk Macaron: San Francisco has been macaron heavy for the past 5 years or so. Theirs was formidable competition. I love when people use fruit jam and they did that in the center with a milky cream by the sides. The macaron shell was a bit too crunchy for my tastes, but still had some chewyness underneath. read more

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I've been getting more familiar with Korean cuisine with Korean fried chicken, Pa-jeon seafood pancakes, Dol-sop-bop rice bowls, soon-doo-boo tofu stews, bbqs, kalbijjim and all the banchan. Our friend, Mike C, a regular at the Saturday Ferry Building Farmers Market, picked up Kimchi buns for us to try. He said the bun was from The Baking Endeavor. I googled and determined it to be part of the La Cocina incubator program, which consists of 10 Asian women chefs. Now for the bun. I loved the texture of the bun, which reminded me of focaccia. It had a slice of Spam within the bun and some kimchee on the top center of it. Generally, kimchee is a little spicy for my palette, but the amount of it on the bun was not too overwhelming and provided a nice kick to the bun. Thanks to my friend for opening my eyes to this tasty bun. I don't get to visit the Saturday Market often, but if you do, check out The Baking Endeavor for their tasty offerings. read more

The Baking Endeavor - Kimchee bun - Desserts Near Me

Great service and cake! She was so kind and helpful with the process. And everyone loved the cake :) will order again! read more

The Baking Endeavor - Matcha roll cake, vanilla cream, strawberries - Desserts Near Me

Another La Cocina sponsored bakery appeared at the Saturday's Ferry Farmers' Market in September. The Baking Endeavor occupied a stand at the waterfront side of the market Saturday 9/5/20; I was looking forward to see them again, but, likely due to the air quality, they did not participate the following Saturday. On that visit, I read the sign and noticed three items that caught my eye. I then walked to the table and saw the display with those items and my hand was already reaching for my wallet. I first tried the Vietnamese cold brew (https://www.yelp.com/user_local_photos?select=KHpHDomuTwA3pYa3Yx6gAQ&userid=saJuyv784apZzH--psHZ3Q) which I started drinking when I finished my shopping mission; not being a coffee fan, I was BLOWN away by the flavors and the cold coffee in quenching my thirst. I will get this again on my return visit if it's available. After getting home and having lunch, I stared and stared before I finally decided to try the black sesame roll (https://www.yelp.com/user_local_photos?select=kwDEygDaU_ed-zoVom190Q&userid=saJuyv784apZzH--psHZ3Q); I thought that I'd just eat half of this since we were having dinner just a few hours later. Well, it just disappeared from my fingers as I became a Pac Man and gobbled this up like it was a dot. This was my second favorite as I am more of a frosting/filling guy than a dough person. The black sesame flavors were prominent in both the frosting and the filling which is why I couldn't stop from finishing it. The next morning, I tried the miso garlic bun (https://www.yelp.com/user_local_photos?select=NuAECjTlqWak6YOLHvzU5Q&userid=saJuyv784apZzH--psHZ3Q) after reheating it in the toaster oven; the flavors were there but it was just okay for me as it felt like a garlic flavor was dominant. The following morning, I reheated the Kimchi bun (https://www.yelp.com/user_local_photos?select=ifdv4j7kVxbA4RHVhpeh0Q&userid=saJuyv784apZzH--psHZ3Q) for breakfast; this was my favorite as the outer bun was tasty but not overwhelming; it was the filling that widened my eyes with pieces of Kimchi staring at me (https://www.yelp.com/user_local_photos?select=MEy_b81c9Cvd8kKogHcnDA&userid=saJuyv784apZzH--psHZ3Q). The taste was perfectly balanced as Kimchi sometimes overwhelms all other flavors. There were two young people manning the booth and a separate La Cocina table on the side to the right. Being in a rush to finish my shopping, I did not look at their other offerings but you know I will if and when they are there again at the Ferry Building. In searching their website, they also do selected pickups on designated days and places. read more

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I love everything I've tried from The Baking Endeavor!! Most recently, I ordered a custom devil's food cake to celebrate my cousin's birthday. The ordering process was simple and straightforward - I entered the relevant information on the business website and Tina started a correspondence via email within the next day. I've never ordered a custom cake so she made sure to ask for my opinion on customizable options (size, fully dressed vs semi-naked, frosting flavor). The cake was sooo delicious. It was the perfect level of sweetness and the buttercream was incredible!!! It was fluffy, chocolatey and didn't feel like I was just eating a bunch of butter. Previously, I've tried all their rolls, cookies, and macarons, along with their drinks - yuzu shiso lemonade is a personal favorite. I was surprised by the drink flavor actually, since I am not really a lemonade person. My favorites out of the buns are the kimchi and black sesame - their flavors are strong but not overpowering! The savory flavors are quite addicting as well. Definitely looking forward to the next time I can make another custom order! read more

The Baking Endeavor - Devil's food cake with chocolate buttercream topped with strawberries and V and Jin - Desserts Near Me

We are so lucky we found The Baking Endeavor! Ever since she started selling her pastries at Toyose, we've been coming by pretty regularly to get her delicious treats. We're huge fans of the Matcha Bun. Never had anything like this before! Absolutely delicious. The bread is so soft and pillowy. Filling inside is matcha goodness that is creamy and sweet (but not too sweet!). The topping is my fave though. It has a milky, green tea crumble that is so good! Perfect texture and again, not too sweet, but just right. This is my boyfriend's favorite dessert currently and orders at least two buns to last the weekend. We recently tried the Easter box special, which was EXCELLENT. Carrot cupcake was one of the best I've ever had, so moist and the cream cheese frosting is addictive. She makes the most perfect macarons! The Ube Roll was spectacular. I ordered two: one for ourselves and I gave one as a gift to my sister, who LOVED it. I also recently ordered a customized roll cake. Tina was very accommodating and made everything easy to order through email! Got a matcha double roll cake with a light cream filling, berries and mini macarons. This was a huge hit for Mother's Day! read more

Tina is such a talented baker! I lost track of time and needed a cake for my sons birthday. I contacted Tina through her website and she got back to me the same night and confirmed my order the next day. With her suggestions on my vision, I ordered a four layered devils food cake with chocolate and peanut butter cream, caramel drippings, cookie crumbles and and peanut butter cups. It's was delicious!!! She added her signature touch with Asian flavored macaroons! read more

The Baking Endeavor - Delicious and beautiful! Decorations where not included. For my son's birthday. - Desserts Near Me

The best chocolate chip cookies I've ever had! So good that we had them at our wedding! Could not be happier with how Tina took care of us and made are day even more special! read more

The Baking Endeavor - Chocolate Chip Cookies - Desserts Near Me

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Had an amazing matcha bun at the ferry building farmers market yesterday! This place seems to be a hidden gem. Highly recommend!!!

Tina made our wedding cake, which was truly the BEST wedding cake we've ever had. We ordered a vanilla sponge with fresh cream, passion fruit curd, and mango bits. The cake was not too sweet and the amount of passion fruit curd was perfect. Tina was great to work with and very professional. She was very flexible with the drop off window and let me drop off my own flowers as decor for the cake. I would recommend her all of my friends and family and am definitely planning to order from her in the future! read more

The Baking Endeavor's yummy Mother's Day Treat Box was just that... a real treat! I picked one up on Saturday and still have a few things left; even after a couple of days, the treats are still delicious. The box included the most delicious passion fruit meringue tart with just the right amount of tang, two macarons (one s'mores and one kinako banana), two yummy chewy black sesame financiers, two ube coconut cookies, and two slices of her roll cake; I ordered the chocolate hojicha and almond mascarpone, but I purchased two more slices separately ($6.50 each) in order to have one of each flavor (there was also strawberry matcha and pandan coconut). I absolutely loved the passion fruit meringue tart (I'm partial to tangy citrus desserts), but the other items were fantastic as well. I met the pastry chef, Tina, when I picked up my box from Toyose Restaurant on Noriega in the outer Sunset and she was very sweet. You can follow her on IG The Baking Endeavor. Her desserts are gorgeous, too, so a selection would make a great addition to any nice dinner menu! read more

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Tina created an adorable custom roll cake for my daughter's birthday party and the birthday girl is over the moon. Tina was meticulous in confirming all the details and communicating clearly, pickup was easy, and the cake was a big hit with the party guests. Tina does quality work! read more

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The Baking Endeavor was the pop up for La Cocina at the Ferry Building Farmer's Market today. Attracted to novelty, I stopped by the stand and was intrigued by both the sweet and savory offerings. I opted for the ube roll cake slice. I wish I had taken a picture because the purple really is stunning. It was perfectly sweet. The texture was a little chewier than the Chinese bakery roll cakes that I'm used to (those are super soft)-- I liked it and it gave the cake slice some heft. Was very tempted to lick the paper the slice was wrapped in to get every last crumb. I'm eager to try their other stuff! read more

I came across this bakery stand today at ferry building and their savory scallion bun is a really good. The center is creamy and delicious and I just cannot get enough of it! The bun texture is great too! Hope to see them very week at ferry building! read more