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    The Toy Tree

    4.6 (34 reviews)
    Closed 10:00 am - 6:00 pm

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    Alysha B.

    Went in to get an Easter basket for my nephew, and the owner went above and beyond by putting it all together! She even included wrapping and ribbon, I wish I would've remembered to take a picture before my nephew unwrapped! will definitely be back!

    Wonderful display of stuffed animals
    Carol C.

    Came in today with my MIL for Easter basket toys and we were greeted immediately by the owner, Debbie. She was so sweet!!! She was very knowledgeable and she knows her toys. I asked if she had any monkeys because my daughter LOVES LOVES monkeys and this store had every animal you can think of in stuffed animal from and by multiple famous brands. Who doesn't love Jellycat stuffies? My son is very particular about his toys since he has special needs but the owner had the perfect toy for him also. This store has it all folks! Do not read the negative review and base your opinion on this store because you'll be missing out one of best toys stores out there. We kept seeing more things we wanted to buy. I also love that they have a loyalty program too. They also provide the cutest wrapping also for free. My kids would love this store especially my daughter! I'll have to bring her with me next time when her baby cousin sees her purse and we have the Uncles credit card! WE WILL BE BACK for more toys VERY soon! Please open a location in Frisco!

    Wendy J.

    Best Elves in town! I love this locally owned toy store. Absolutely charming. Best customer service I've had in years. The owner and employees are well-versed in helping you select gifts. Every gift I've purchased here has received rave reviews from both parents and children. Free wrapping, too! Isn't that amazing? Do yourself a favor and visit this outstanding toy store.

    Pickleball Jellycat

    I went in looking for a Jellycat to get my friend who just graduated, and the girls working today were so sweet and helpful! They looked in the back for one I came in thinking about, and wrapped the one I ended up choosing so nicely! They even gave it a little grad cap, which is perfect :,)

    Ella I.

    I LOVE this store! I have become a Jellycat collector over this past year and this store has such a great selection! The owner is super sweet and I've had the pleasure of having great conversations about our love for Jellycats. Highly recommended this store!

    Right at opening i arrived searching for one thing. i walked in and was blown away by the floor to ceiling array of toys. i'll always be a kid so it was sensory overload to the most euphoric degree. i was greeted kindly and asked if i was looking for anything, in response i was prompted to the treehouse to see jellycat plush everywhere. they were set up so well and so cute around the area. me and the owner chatted a good bit having great conversation. long story short this is my new go to toy store and has to be the number one in DFW for plush, toys, gadgets, or anything else you'd imagine.

    Books/Jellycats

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    6 months ago

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    7 months ago

    Business owner information

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    Debbie S.

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    1 year ago

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    1 year ago

    LOVE this Little Treasure! I have found many unique gifts for loved ones. Everyone is so helpful and friendly.

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    3 years ago

    Sweetest owner and THE BEST jelly cat collection I've ever seen! The store is well organized and staff is so genuine and helpful.

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    2 years ago

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    3 years ago

    I absolutely love this store!! The owner is so kind!! I had a blast playing games in this store. I will definitely come back!

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    4 years ago

    Great toy store with high quality toys for a good price! Owner is really helpful, great addition to Lakeside Market.

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    3 years ago

    This place is awesome! Huge inventory and owner goes above and beyond on customer service. Will definitely be going back!

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    Ask the Community - The Toy Tree

    Review Highlights - The Toy Tree

    Miss Debbie even saw me eyeing a board game and sat my father and I down to show us another game that was of a similar vein.

    Mentioned in 3 reviews

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    Madness Games and Comics

    Madness Games and Comics

    3.9(213 reviews)
    3.9 mi
    $$

    This place is DOPPPPPPPPPE !! Our DM told us about this…read moreplace and we made the drive, it is such a cool place !! We're new to D&D and so it was really nice talking to the staff (who didn't make us feel dumb or a newbie). He answered our questions with eagerness and friendly. We went on a Saturday and man, that place is packed !! We got our new dice there and got to meet a few people teaching others how to play D&D in the back of the place. This place is massive !

    I've recently gotten back into my action figure/adult collectible hobby and stopped in Madness…read moreGames and Comics on a friend's recommendation. Although it does not carry what I'm specifically interested in, if you like to play board games in a relaxed social atmosphere and pick up more modern-day collectibles, this might be the place for you. Madness has a wide variety of collector card sets, board games, and also modern action figure lines, with Star Wars and G.I. Joe as large focal points. Madness does carry some vintage Star Wars figures from the '70s/'80s but it really shines with the franchise toy lines that have come after that heyday, with deep inventory in the sequel trilogy figures, Power of the Force, post-prequel movie and streaming show figures, and the Retro Collection. This is also the place if you love the Pop! Funko figures (which I do not in the least) as Madness has definitely gone all in on the craze. I found the staff to be helpful with my questions during my visit and they gave me space to think about some items I was mulling over. Although I probably won't be a frequent visitor, I appreciate the unique offerings Madness brings, especially in creating community.

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    Madness Games and Comics - Easy to find

    Easy to find

    Madness Games and Comics - Comics

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    Why so many Pops!?

    Boardwalk Games - Open

    Boardwalk Games

    4.1(19 reviews)
    5.7 mi
    $$

    Great store! Boardwalk caters to all sorts of gamers. Magic dominates their event calendar, but…read morethey also have designated play times for Digimon, Lorcana, and other smaller games. The large play area is capable of accommodating 50+ players and is definitely one of the best things about the store. The available space means there's almost always people hanging out and playing some game or another. Not much tabletop wargaming going on though. They have a great selection of open games available for playing. Dice, bags, mats, paints, and other accessories are available at reasonable prices. Highly recommended, especially if you like card games or meeting up to play board games.

    I like this place- it's a clean and decently large store with many bookshelves of opened board…read moregames for visitors to try out on the many tables available. For those of you who are more familiar with "Common Ground Games" in Dallas, Boardwalk Games is basically a smaller version of that store. The exception is that Boardwalk Games is mainly board games, whereas Common Ground sells a lot of accessories (dice, collectible cards, plushies, etc). I see some other reviews negatively commenting on the tournaments run by Boardwalk Games, but I've never partaken in any of them, so I can't base my review off those tournaments; therefore, it's an easy 5 stars for me.

    Photos
    Boardwalk Games - Board game retail inventory

    Board game retail inventory

    Boardwalk Games - Register and trading card inventory

    Register and trading card inventory

    Boardwalk Games - View from just in front door

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    View from just in front door

    Half Price Books

    Half Price Books

    3.8(60 reviews)
    1.5 mi
    $

    Wow -- I absolutely loved visiting this bookstore! I'm from out of town and honestly, I wish we had…read morea Half Price Books where I live. As a huge book collector, this place felt like a treasure trove. There was truly something for everyone, and the prices were fantastic. One of my favorite finds was a beautiful collection of Mark Twain stories -- such a gem. I also picked up a few books for my daughter, and we had the best time browsing together. The kids section was so sweet and welcoming. She was getting into everything (as toddlers do!), but everyone was so kind and understanding. The rest of the store has a bit more of a library feel -- lots of readers quietly flipping through pages, sitting on benches and tucked-away desks -- which I think is wonderful. I was mindful of the more relaxed, peaceful atmosphere outside the kids area, but it was really heartwarming to be in a space where people clearly love books and value time spent with them. You can tell this place is run by people who genuinely care about reading and community. I just want to see this business thrive. We'll definitely try to stop by again before heading home. I absolutely loved it here.

    Fellow K-Pop collectors please read! I brought in the albums…read morepictured - six had everything and the rest had everything except the photocard - and was offered $6. I asked about the albums they sell, which often don't have photocards, and they said those were "mistake offers" or donations. I wasn't going to post a review, but after getting home and opening one of the albums I noticed they damaged the photocard. It was wedged as far into the crease of the page as possible, causing the top left corner to be bent, so I actually lost money since a damaged card lowers the value of it and the album! So, PSA to anyone looking to sell K-Pop albums: they must have photocards or they won't take them! Also, please check how they place photocards and other inclusions in your albums before you leave in case they damage something! Finally, please dm me on Instagram @gp1117.trades if you'd like to buy any albums. Photocards are included in Frequency (damaged), No Labels, Play Hard, Face The Sun (Mingyu and Vernon) and Oddinary. They're around $2-$10 plus shipping, and I also have photocards for sale and trade :)

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    Half Price Books
    Half Price Books
    Half Price Books - $6 worth of albums according to half price books

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    $6 worth of albums according to half price books

    The Toy Tree - toys - Updated July 2026

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