This store is at the very end of 12South. It is one of the best souvenir stores in the street. They…read morehave all kinds products like magnets, stickers, cups, mugs, toys, postcards, soap bars, toys, games and of course apparels for everyone. The store is small, aisles are cramped. Have to watch when walking, easy to stumble on other people or stuff in the shelves. Prices of the good are slightly higher since its prime tourist area. We got a dino mask for $8 and a t-shirt for $30. The staff members are super nice. They engaged in a fun chit chat with our daughter, while checking us out quickly at the register. This is for sure one of the must visit store in 12South.

Cool local shop at 12 South. They have clothes, accessories, small stationary items etc. Some racks…read moreare on sale. Don't forget to take a look. Price is on a higher end as a local shop but the materials are nice. The staff are nice and helpful. Great place for visitors to check out souvenirs.

This is my absolute favorite boutique anywhere, not just in Nashville. They have the most unique…read moreGORGEOUS clothing, shoes and accessories and it's just totally my style. Service is always great, no pushy sales people but the staff is very helpful if you need it. Alex has been awesome to shop with on several occasions. Definitely a high end store with some high end prices to match. But if you're looking for some special pieces to add to your wardrobe and aren't afraid to drop a bit of $$$, I totally recommend. Also great location on 12 south, a nice shopping district with other stores, restaurants, cafes etc so you can make a day of your visit.

This was a super cool store but a little out of my budget. It has a cool couch for you to sit on if…read moreyou need to. I didn't really find anything here that I loved. I wish I did because I was trying to find something fun to buy! A women's store with fun items in it!

Personally, I don't own anything by Stoney Clover. On a prior trip to Nashville, my friend said I…read moreneeded to go in and just check it out to see what the craze is. Not gonna lie. It was super cute inside now. Everything is pretty much customizable and they have so many colors of bags and just a ton of accessories. Items are pretty pricey so you have to be prepared for that. Needless to say, the store is so aesthetic and IG worthy

I didn't have the best experience the first time, but the second time I came in, I was greeted by…read moreone of the appliqueur artists and he was very friendly, attentive and talkative. He definitely made the experience so much better than the first and I appreciate that in a business, no matter how much foot traffic!

Five stars for Gabriel! He went above and beyond in helping repair my purse strap several months…read moreago, and I really appreciated his kindness and professionalism.

Elaine was everything I didn't know I needed. As a tall, curvy girl jeans are my enemy. From the…read moresecond I walked in, Elaine made me feel comfortable and welcome and embraced the parts of my body I struggle most with. I left with a new pair of jeans and a newfound confidence in trying things I wouldn't normally do. Thank you, Elaine, for seeing me, for hearing me, and making me feel so comfortable -- a rarity.

It's a small cute store, mainly apparel products for women and girls. There are some accessories…read moreand shoes available as well. It is popular, was crowded when we walked in. We found some dresses for our daughter, but the price was too high for us, about $200. But the staff at the store are really friendly. They assisted us with putting our items in fitting room beforehand.

Absolutely amazing experience. If you know love shack fancy you know the prices are up there, but I…read morehad such An amazing experience going in. The environment is so cute. The sweet girl Daniella working was such a great help. Very kind and welcoming. She was an absolute doll. This place was amazing. Beautiful!!

I came to planet cowboy to find a belt, boots and a hat, and most importantly a personalized…read moreexperience. Liv and Josh gave me that and so much more. They were friendly and helpful but overall genuinely nice people. Josh went out of his way to help me find boots that would fit my small feet and exactly the style was searching for. Liv helped me pick the perfect color hat with accessories to go with it. I left with everything I came for thanks to these two beautiful people.

We enjoyed our experience of shopping, designing and buying a hat for my daughter for her 21st…read morebirthday gift. Planet Cowboy made the experience special. We didn't make an appointment however it was a Friday at lunch time. We were kindly greeted and given the time to look around and get ideas so the process of elimination could begin. Everyone was very patient, helpful and friendly. The customization process is unique and special. We will be back to buy another hat for my other daughter because the personalized experience was a 10 out of 10. The hats are high quality for the price. The customer service couldn't be better.

Love this store! Employees are very attentive and ready to help guide you to what you need, and…read morethrough the process finding adequate sizing, cuts, materials etc. Offering drinks, a welcome upon entrance, and an amazing vibe. Have been on 5 or so different occasions, and it has been amazing every single time. Great selection, with great value and high quality.

Cute shop with high quality staples. Fitting rooms available to try on clothes. Offered a…read morecomplimentary bottle of sparkling water while I shopped and the staff were very helpful and friendly. They didn't try to oversell items to be and provided helpful advice.

I can remember when I first drove through the 12 South neighborhood when I moved to Nashville in…read more2008... my, oh my, how it has changed! For the lasses who love labels and covet designer denim, there was only Moda standing strong next to Frothy Monkey for quite some time but now this strip is lined with fashion forward options that include Leona, Judith Bright, White's Mercantile, The Label, and much more - with Emerson Grace being the newest kid on the block. Nestled in the shopping center as Jeni's Ice Creams, Cadeau, and Josephine, this fashion boutique caters to both Men + Women who seek designer duds and accessories. I could sense immediately that the sister store is based out of Los Angeles due to the hint of West Coast vibe and contemporary brands such as Current Elliott, Rag & Bone, A.L.C. Kelly Wearstler, Sanctuary, and more. I also admire that they also support local when I was greeted by a table of handbags made by local maker as soon as I walked in. They also recently hosted a trunk show for Nashville designers Jamie and the Jones too. While prices aren't for the budget-y babes, you can still scour a sale rack (in the back) for some deeply discounted pieces. When I was in last weekend, this single rack had pieces marked 60% off the original price. I was able to also score a fabulous Kelly Wearstler ring for only $45 when the sales associate assisted me at the jewelry cases. I had already decided to purchase a fun little necklace for $50 and then she showed me a tray full of their sale jewelry too. I couldn't say no! Service was solid and the staff were friendly. I was on a time crunch so I wasn't able to explore the Men's section but I bet that many fellas will be happy to know that the store was pretty evenly split with male and female merchandise. There were some great shoe options in the back along with some sleepwear and accessories throughout. I fancied a few of the scarves that were on display. I was most impressed with their extensive jewelry selection that encased the cashwrap area in the middle of the store. I'll definitely be back sooner than later!

I don't know who the woman was, but when I had a question about a necklace, she basically said,…read morewhile she passed by, that it was fake & cheap. I was astonished. Instead of saying something like "Isn't it cute? No, it's not real, but it doesn't tarnish". I decided right then that I wasn't going to give that store my money. Awful way to (not) sell your cheaply made, overpriced stuff. Music in the store was good, though.

Love shopping at Draper James at their 12 South or airport locations. I have bought 2 beautiful…read moredresses recently. The quality is great. I love being able to wear my dresses year to year instead of fast fashion. It is an upscale boutique so expect dresses to be expensive.

Such a cute store! Love the customer service here as they helped me find my size and even pulled…read moreout a few other cute items to try on. Pretty busy on a Saturday and can be challenging to find parking but once you're in, it's a pleasant experience. Wish my group was willing to stay longer because I definitely could have done more shopping here.

The Store That Sells Everything You Didn't Know You Wanted…read more I was wandering down what I think is called 12th Street in Nashville -- that trendy stretch where even the sidewalks feel cooler than me -- and I stumbled into White's Mercantile. This place is like if a country singer, an interior designer, and an old general store all decided to start a lifestyle brand together. It's packed with everything from candles that smell like wealth and nostalgia, to mugs that make you question your current kitchen aesthetic. There's leather, linen, and probably something made from reclaimed barn wood -- all tastefully arranged to make you wish your house looked like this. After exploring all the treasures and fighting the urge to buy things I couldn't pronounce, I did what any sensible shopper would do: I bought a book. Because clearly, I'm a minimalist at heart... just one browsing session away from becoming a home décor influencer. Final Verdict: White's Mercantile is dangerously charming -- the kind of store that makes you believe you need artisanal coasters and $40 soap.

If you're looking to elevate any space, shop for h to r perfect gift, baby outfits/toys/books and…read moresome really cool apparel? This is your shop. This store was an absolute dream to shop in. They have everything! I will say they have a ton of great gift ideas for that person that is really difficult to buy for. Amazing shop to definitely check out if you're in the area.