My engagement ring was purchased from this store online. Not only is it stunning, but my fiance also paid about $3k less than it was worth according to the appraiser we went to. Blood diamonds? Probably. But if you and she both don't care, get your girl's ring here. She'll be happy, trust me. read more

Avi & Co - 2.25 carat perfection - Jewelry Near Me - New York, New York

I will never do business with this company again--they are outright scammers. AVI HIAVE, in particular, is a fraudster who sold me counterfeit Richard Mille and Patek Philippe watches, falsely advertising them as genuine. Beyond selling fakes, this company is dishonest, unprofessional, and refuses to take responsibility for its shady dealings. As a business owner, I know that challenges arise, but a company's true character is revealed in how it treats customers. These people have zero integrity. Do not trust them--stay far away to avoid being scammed like I was. read more

I was searching for a particular Rolex for over 2 years and kept getting put on waitlists until I contacted Avi &Co. Carlos was so responsive, professional, and knowledgeable about the piece and was very patient with me throughout the process. Although I was quite confident in my choice, Carlos was still patient enough to show me different models and pieces to put my mind at complete ease. The staff and the atmosphere of the boutique made my purchase feel that more special. Looking forward to doing more business with Carlos and Avi &Co in the future! read more

Carlos provided stellar customer service. For my first experience purchasing jewelry. This far exceeded my expectations. Carlos was very accommodating and acknowledgeable. That being considered, I also referred my cousin (Avi&) since the customer experience was so great. read more

Just picked up my new Cartier Ballon Bleu watch. Oswaldo was spectacular to work with, patiently and constructively answering my questions in advance. Excellent price, beautiful piece. Very happy with my purchase and would highly recommend Avi & Co if you are seeking a luxury watch. read more

Bought a RM 11-03 from Roman at Avi & Co last week. Roman is extremely knowledgable and patient. The watch arrived a day later in perfect condition. I am very happy with the purchase and will be purchasing from them again in the future! read more

Now, I am located in California and Avi & Co in NY, this requires a lot of trust and communication without actually holding the watch in my hand. Avi & Co was attentive and very good at communicating with me along the whole process. There is a lot of trust in buying a luxury watch all the way on the other side of the country and having it shipped. The experience was great and the watch was exactly as promised. Don't hesitate to deal with Avi & Co, first class and first rate! read more

Smooth and professional experience. Brian was great to deal with. They have beautiful pieces.

Bought a patek that cost a car from roman. The price went up on the market by 4k by the time i closed the deal (ten days- i sent him an ap trade) and he stuck to the original deal. This guy is amazing. Im currrently up at 12 am waiting on my watch to come in the morning. Best, most fair guy ever. Obviously paid over retail as you do for a patek but i bought the rose gold travel time aquanaut and he was patient with me and the price was right. I have a friend in the same building in ny that couldnt match his price. Communication was great 24/7 and i will definitely buy from him again. read more

These guys are the best! I am a veteran of 8 years and my fiancé is active duty. They were very respectful, they are super helpful. They not only gave me a great price that I was happy with but they also have me many options, helped my sister with her jewelry issues and cleaned our ring at no charge. I would definitely recommend these guys! read more

Ordered a hard to find watch from them at a great price from their website. The piece arrived next day as promised in excellent condition as described! read more

After researching many different online watch companies, I decided Avi offered the best pricing and trust. Joe was super helpful and pleasant to work with throughout the whole process. He was also very thorough in follow up with each step all the way post delivery. I'll use them again for any future purchases. read more

This is my go to place for diamond rings. We got my engagement ring here and Roman was very helpful in giving us all relevant information and helping us decide what would be the best fit and style for me. I get compliments on it all the time! I made the mistake of getting my diamond wedding band from somewhere else and had issues on quality and service from the get go (the diamonds started coming out in less than 2 months of wearing it because it was so poorly made). Roman worked with us in finding a way to reset it (because the original place refused to take responsibility) and now i couldn't be happier with it. And Avi and Co has good after service so that if something were to happen to my rings, they would take care of it without a hassle. read more

Walked in to buy my husband a Rolex Daytona watch and surprisingly received wonderful service. Allen explained everything about the watch that I wanted to originally buy and he also gave me other options. He was patient kind and continued to assist me for over an hour while I was trying to make up my mind. He went over different features and showed me how to utilize them. I bought my husband a watch that he has wanted for a very long time but I ended up buying a better watch due to Allen's information and guidance. If you don't know anything about watches like me and need guidance from a patient and kind staff then this is the place for you to go shopping in ! Or if you know about watches and want to deal with a welcoming staff then this is the place for you read more

This company is not a business I would ever do business with again. They do not honor their word, they do not stand behind the products they sell, and I found them to be highly unprofessional to deal with. I purchased a ring which turned out to be defective. I requested my money back which they refused, but did say they would fix it - they did, but the ring broke again, and they refused to fix it. Said I had abused it, which I did not - they called me a liar. I am in business myself, and I know all business owners have to deal with challenging customer relations issues. How they do it is a good mark of their integrity. These guys do not have any in my opinion. read more

Roman was excellent. Extremely knowledgeable, patient, and understanding. I'd definitely do business with him again; was a pleasure.

What Professionally Service I received. Elvira was extremely helpful and knowledgeable. I purchase an Audemars Piguet Royal Oak Safari Offshore Chrono for $13k. It was shipped next day as promised and I received exactly what I was promised. It was fitted with a New Deployable Leather strap and the Watch Case was flawless. I was a bit apprehensive at first since I was wiring so much money, but after talking to Elvira she gave me all the pertinent detail and put me at ease. They have an awesome collection of Watches to choose from. I highly recommend them %1000 Trust worthy. Will definitely buy from them again. read more

I have been shopping for my first Rolex Watch and visited a few stores in NYC. I went to Avi & Co. after seeing their website and large selection. I wasn't too sure about them because they were not at the top of the list of Rolex retailers in NYC. Still, I wanted to see what they had to offer. What I found was astounding! They are some of the nicest people you will ever meet. Absolutely no pressures and they almost go out of their way to make you comfortable offering Espresso and just making sure that I was comfortable. Their salesperson was incredibly knowledgeable and was able to answer all my questions. Even though I had my mind set on a new model, they had a huge selection of pre-owned models which were in mint condition! I ultimately bought a pre-owned Datejust 36. The savings as compared to buying a new version was incredible. The watch was fully documented and I walked out knowing that I purchased a legitimate Rolex. These guys also offered great follow service. I cannot thank and recommend the people at Avi & Co. enough. Maybe one day I can also afford a Richard Mille, or dare to dream, a Patek Philippe watch. I'll be back. read more

my fiance bought me my engagement ring from avi&co we had the best experience learning about diamonds... i LOVE my ring. i highly recommend this store!!!!! THANKS AVI WILL SEE YOU AGAIN FOR THE WEDDING BANDS! :) read more

Great company. Great service, great prices, and easy to work with. I bought a solid gold Rolex Daytona and dealt with Elvira. The entire transaction was a pleasure and the watch was in my hand (in Texas) within 24 hours. I highly recommend these guys based on price and service. read more

I got a Rolex Daytona 116508, which is a newer watch and prices are all high but avi and co offered a really good price. The got me the exact watch I wanted, it was shipped overnight after i completed my full payment for the watch. REALLY REALLY HAPPY with the purchase and the whole transaction. Joe helped me out with everything. read more

We brought Avi & Co my grandmothers engagement ring and asked to have the center stone reset. I honestly couldn't have imagined a more perfect outcome than the finished product I received. The ring is stunning beyond words - not one thing I would change about the entire experience! Roman is extremely knowledgeable and very honest. He was so accommodating and went above and beyond every step of the way to make sure everything was perfect and what I wanted. I look forward to working with Avi & co again in the future! read more

This is a terrible store to deal with,STAY AWAY. They sold me a lemon ring worth $3500.00 and I have had nothing but problems ever since.They kept fixing it and the stones kept falling out,now they want to offer me $1000.00 for the ring to trade it in on something else. Absolutely ridiculous!!!! STAY AWAY Want to Read more.....listen to this I purchase was what to be my 25th Anniversary Ring. I buy the ring,then after I buy it,the associate tells me: a) the jeweller is not in the store to put my diamond in so I had to take the setting back with me and one of the prongs broke on the plane b) they couldn't size my ring so they put this metal insert in it so it will fit my finger - in which it digs into my finger when I wear it. The cost for me to pay is only $300.00 to get the ring fixed when I GOT BACK TO NEW YORK because no one would touch it in Canada.Had to wait in my jewelry case till I went back.Then to boot,I go to get the ring appraised in Toronto and the Appraisal Jewelers won't even touch it YUP.A PURE LEMON So the last goings off,we speak with the owner and he's talking to us as he is doing us a favor,says every time he fixes the stone that falls out it costs him - yup a grand total of $50.00 each time.Tells me he is loosing money on a 4 digit ring because of fixing itI!!! (Then don't sell me a lemon and give me my money back) No way,won't give me a refund, will fix the ring though) So the owner gets upset and says he's going to fix it for the last time like I'm the one taking the stones out or something,or maybe yet I'm wearing it on a construction site duh!!! He knows he has me because there is nothing else I want and I just want to be able to wear the ring (even though I hate the sizer inside of it) I tell the owner to ensure he checks the ring as I'm going back to Canada and he gets it fixed again,I tell him to check it himself before he gives it to me and he claims he did.I wear the ring for two hours and you know what I'm going to say..... yup another stone comes out. Anyway now I am totally peeved, owner says he's not doing anything for me because we had a deal. I told him he never checked the stones well enough and that was also part of the deal. I mean seriously two hours and the stone comes out under the solitaire.So today his associate emails me back and says they'll give me $1000.00 for a trade in.Claims the ring is OLD NOW and it was sized????? Could not believe it.All in all i've worn the ring 4 months out of the almost 2 years I have had it.They claim they are working with me to resolve the issue but I have to wait days or weeks for the emails.Terrible service,I've contacted the Canadian Better Business Bureau to see if I can get a cash refund,talk about my stomach getting turned!!!! read more

These people are liars. I called ahead of time to verify their price. The man was very rude and short with me and told me that the online price was his best price. I really wanted this particular watch they have, so I ordered it. After paying them $45000, I called several times. I finally spoke with a gentleman who said the watch had been shipped. The next day I called to verify and nobody answered the phone. I did an online chat and was told that they had been meaning to call me. Chris, said they undersold the watch and wanted $1300 more. Beware of this place. Don't trust them. Once thy get your money, they will give you the run around. read more

I was looking to buy an engagement ring and decided to head to The Diamond District in NYC. I did not know it was going to be so difficult especially when you are on a price limit. Sure if money wasn't an option then it would be easy, but to get the right size/color/and clarity on your budget can be challenging. I must have went in a dozen jewelers before I got to Avi & Co. I was pretty much hopeless on getting a ring that day until I get to them. In the dozen stores I went in prior all of them had a hard time finding me a GIA certified diamond with in my price range. They pretty much told me to get lost. That's when I realized I had to raise my budget for what I wanted. But that's not the issue, it was the way I was treated, not only could they not find me what I wanted but they didn't even want to show me anything else when I told them my budget. It was like this is what it is take it or leave it. So after about 10 jewelers telling me pretty much the same thing I decided to go home, and on my way out I stumble in Avi & co as my last stop. Turns out it was meant to be. They were very friendly and helpful to start, they had a very pretty selection on GIA certified diamonds. Everything in the store was really nice. Besides the great selection, unlike the other stores they were very interested in my business and went above and beyond to show me many different options even after knowing my budget. I ended up finding the perfect diamond for me, I knew it was over my budget but they worked with me so well that I didn't have a problem spending more, plus I knew after visiting other stores that I would have to spend more anyway. With the setting that I wanted and the GIA certified diamond that I choose I was able to go back couple of hours later and it was ready. It was very beautiful and amazing. My fiancée still gets compliments everyday. read more