Over the top knowledge and customer service! We purchased two Aventon bikes. They put them…read moretogether, helped load them into our Toyota Highlander (one each) because that is all that would fit. Gave us some comical grief, but all was good. Did a tune up and took very good care of us. Will definitely be returning as a future customer. They know their stuff.

I came into the store a couple of weeks ago with a bike I acquired 10 minutes prior. It was donated…read moreto a friend in a difficult situation, and their own bike (their main method of transportation) had just been stolen. Despite only being an hour from closing, after relaying the situation, the owner took care of the bike's immediate needs and got me on my way to delivering this important bike in the most timely way possible. Five stars all the way!

Very nice people here, and good service department. They will get you in and out quickly.read more

Had a great buying experience overall. Thanks to Stacy. Would highly recommend this shop if you are…read morein the area. In my case I drove all the way from Sacramento since they were the only shop within 100 miles that had the bike I wanted.

Quality work and great customer service. They've been there since I was in high school and that was…read morea longtime ago.

Very nice staff. They tuned my bike up quicker than promised. Busy place but good attention to…read moredetail.

I did the Downieville DH shuttle with these guys as a solo rider, somewhat in early season; we met…read morethe minimum headcount for an expedition, but the other couple bailed at the last minute. These guys totally did me a huge solid and shuttled me (alone). Obviously I can't promise they'll do that for everyone, but the degree of stoke they showed me visiting this special place unquestionably deserves a shout-out. No issues with bike damage or anything (it's a very standard shuttle situation). Will use again without question.

Great for a shuttle service. Always dependable. Great personality on all staff (as far as I'm…read moreconcerned). Will use again and again and have before. A+

Did a amazing job servicing my son mountain bike fair prices got right in...recommendread more

I went in to get some parts and to have my fixie tuned up. They did an awesome job and treated my…read morebike with care. Also, they have friendly staff that is dedicated to working on your bike. -Alec

Awesome service, awesome staff in general. Everyone I talked to in this store during my many trips…read morein there (I just couldn't decide) was very knowledgeable. They answered my 8746 questions patiently and I am sure I asked the same ones twice a few times. Regardless, I ended up getting the Trek 7.2 FX. They also give you some free tune ups and they gave me a free bike lock. I will be back there soon for a new seat and some other shenanigans I am sure my friends will talk me into. The bikes are pricey but you get what you pay for.

I brought a new-used bike in because I stripped the pedal holes and needed new crank arms…read moreinstalled. I brought the necessary parts. I was told I had the wrong parts and they needed to order the right ones. They kept my bike for a few days before calling and telling me they needed to order the right ones and some of it was on backorder for a month. The price and time frame didn't work for me so I took it to another shop for a second opinion. The new shop installed the parts I brought and said they WERE the correct parts. I don't know if this was just a mix-up by the technician at North Rim or some other kind of shenanigans to get me to buy expensive parts from them instead of using what I provided. Either way, my trust is gone. They also charged me $20 to take off and put back on the same broken crank set.

Love my e-bike from Bicycle Emporium! I've never been on one before and I loved the training from…read morethe staff.

BE is a gem tucked away in the corner of an unassuming strip mall off busy Hwy 49 in Auburn. It's…read moreworth seeking out. It offers a good selection of bikes, plus accessories, parts and tools. The quality of the repair work is top-notch, with good advice, quick turnaround, and reasonable prices.

How can you not love this piece of history - including the owner! It's an experience just walking…read morein the front door.

Thr guy wanted to charge us U$ 365 for an old crappy mountain bike. Just get a new $100 at…read moreWalmart

Our family took a stroll downtown and my little boy decided to ride his bicycle. On our journey the…read moretraining wheel on his bike got a little loose and wobbly. My Husband tightened it with his fingers, but it needed just a final turn with a wrench. I brightened when I saw Bike Stuff as I was certain we could pop in and someone could easily just tighten that one screw on a training wheel. We walked in and my Husband politely asked and was sternly rebuffed. This person was extremely busy and we would have to make an appointment. SERIOUSLY? You cannot be kind and take 30 seconds to make a little boys day? I even had my wallet in hand prepared to tip $20. Both my Husband and myself have bikes we have been looking to have serviced. We didn't want to have to drive to Nevada City, and Bike Stuff is right around the corner from us. HARD PASS. The gruff attitude and the "too busy" to tighten a screw is not the type of business we look to support. A little kindness would have secured customers for life.

This is the best bike fix it shop around! Aaron is extremely helpful and affordable. He puts the…read morecustomer first and finds affordable options.