I recently got a pair of glasses from Hillcret optical. Worked with Lisa. Very good experience. The selection is original and nice, Lisa worked with me on finding the right frame. Actually, we found a frame in a catalog that she needed to order, and that worked fine. They have several options for lenses, out of which she recommended the right match (not the most expensive one) and competitive pricing. Also very friendly and helpful. What else can one ask for? Store parking? Yes, they have it too ... read more

I have been wearing glasses for over 30 years now, and have been to many, many optical shops over the years. Hillcrest Optical is the best place I have found, not only because of the selection of frames (which is fabulous!), but because of the customer service, local feel and all-around atmosphere. The pair of glasses I am currently wearing elicits compliments wherever I go, and I will be going to pick up a new pair this weekend! Lisa and Sheryl have spent a lot of time helping me choose what are clearly the right frames for me... read more

She gave me a discount just cause she wanted to help me out Sweet lady ! She even referred me to an optometrist that was really great at mission Costco. read more

What a great place!! Stopped in for a quick fix on my old shades and am going to come back for news ones shortly - great selection and the service is worth the time. Lisa is awesome!! read more

Lisa was very helpful and sweet when I came to hillcrest optical for new glasses. I will continue to recommend her to all friends and family. She has a great selection of glasses that she handpicks and something to meet every style and budget. She takes a lot of pride in her shop and customer service. read more

I LOVED this place. There was a fantastic selection of frames and the owner (Sheryl I think?) was amazingly friendly and helpful. I came in with very little idea of what sort of frames I wanted once I determined what style I thought looked best she brought out a bunch of frames (including new ones that hadn't been put on the floor yet) to help me find the best pair. The pricing was definitely fair (though not cheap wholesale by any means) and the yelp deal saved me $30. I finally found a pair of glasses I feel GOOD about wearing. Definitely recommend. read more

Lisa owns and operates Hillcrest Optical and has served me for 5 years. Despite how busy she gets she always has time for me. She is a master whiz on repairs and is quick and courteous and prompt. read more

This is a wonderful shop. The owners, Sheryl and Lisa, are very nice and knowledgeable. I went there for my first "real" glasses. Sheryl helped me pick out frames and lenses. They have a wonderful selection of quality frames and they only use high quality lenses. (Not like the big stores. I wouldn't trust the lenses that they use.) Sheryl took the time to help me select frames that looked good on me and when the glasses were ready, she took the time to be sure they were adjusted correctly. She even fixed a pair of my cheapy sunglasses that had lost a screw for no extra charge! Don't worry about the metered parking- they have free parking spaces right by the front door. I highly recommend this shop. read more

I won't go anywhere for glasses now that I found Hillcrest Optical. Their service is second to none! Lisa and Sheryl are nice, professional, knowledgeable, and service-driven. When I stopped in to have my lenses inspected, they found some hairline scratches and replaced the lenses... FREE! When I got new frames, Sheryl took the time to make sure I got what I really wanted, while making sure they looked good. HIllcrest Optical is a gift to Banker's Hill. read more

I'm so glad I followed a recommendation to Hillcrest Optical! Great variety of styles, prices & options, along with loyal repeat customers. Sheryl provides an exceptional level of personalized service. She is professional, knowledgable & patient enough to help me find just the right choice for my needs. The glasses were ready very quickly, & I am thrilled with them! Highly recommended! read more

I was able to find the perfect pair of glasses with Lisa's help. This is a nice little shop with lots of very nice frames. The owner Lisa is incredibly friendly and even stayed late when my glasses came in to adjust them and make sure I was happy with them. Very friendly and fast service. I will definitely come here again. read more

Today I kept my money local and bought a pair of amazing frames from Lisa at Hillcrest Optical. They were the first pair she chose for me which I thought showed wonderful taste on her behalf and great experience. She was kind, polite and ever so considerate with me and every one of my questions and concerns. I had decided to visit the top 5 optical stores in San Diego that Yelp had ranked. This was by far my favorite because of Lisa's consummate professionalism and great customer service. The store is lovely as well. Her counter is a thing of beauty that was crafted by a local wood artisan. Thank you Lisa for helping me today and giving me a great deal. I wish you the best in this coming year and I hope this review helps others discover the little San Diego treasure that is Hillcrest Optical. Sincerely, Ricardo Ochoa read more

Lisa is wonderful. Her store is stocked full of frames with a flair and especially Prodesign, my go to frame company. She spends the time it takes to find the frame (s), counsel you on the best lenses for your prescription and then adjust the finished product. (I have progressive lenses as well as regular reading glasses.)Very knowledgeable and professional. The energy in the store is soothing and calm. Each time have come to Hillcrest Optical I've had the same consistent excellent experience. Highly recommend! read more

Had a great experience here. Owner, Lisa, is very knowledgeable. Shop is small, but they had a lot of great frames. I am very nearsighted and got the thinnest lens option with progressives. Have had difficulty in the past getting the prescription right, but they were perfect here. Ended up getting two pairs. read more

I am not from San Diego originally so I went online to look at places to get new glasses which I so desperately needed. So many people gave Hillcrest Optical great reviews so I figured I may as well go see for myself. I must concur with previous posts, the service is outstanding, prices reasonable, and an awesome selection of frames. They have both basic, plain frames and colorful frames with some style. They sat down with me and went over lens options and prices and even helped me pick out a frame that suits my face and style. I agree that they are very knowledgeable and not pushy. I normally purchase my glasses at Lenscrafters and other large chain stores but not anymore. I will definitely go back for all my optical needs. read more

Very good overall low pressure experience. The service was helpful and yet not overbearing. I thought the selection was good and the prices fair. Low key atmosphere with current styles. I plan to return. read more

Knowledgeable and courteous service. Excellent inventory of frames, from vintage to modern. A pleasure with which to do business.

As good as it gets! I can't believe I'm actually blown away by this place (how fun can buying eyeglasses be?), but I am. Small, personal, but WELL-STOCKED little shop that's owned/operated by two VERY knowledgeable, personable, non-pushy women. This is the first time I actually shopped for glasses outside of my opthalmologist's office, and I am so glad I did. I did look at every store listed here on Yelp, as well as others (Costco, Lenscrafters, etc.) Felt the very best at this cozy little place - excellent, competent customer service and a ridiculously great choice of cool frames. It's amazing how good glasses can look on you when you have the proper fit and style for your face. I ended up buying two pairs there (progressive and computer), spending more than I would have had I stayed at my opthalmologist's office (which was in my insurance network) but I could not be happier. They give you "good, better, best" options for lense selection so you can stay in your price range, and know which coatings are necessary and which are a waste of money. Convenient parking right in front of the store; a lab on the premises; and I got my glasses in 4 business days! I'm a customer for life. read more

I've been coming to Lisa for my eye-glasses needs for years! She has a faster turn around then others in the area, and she does anti-reflective and polarized lenses. The location is central with parking and they have great hours! AND It's the only place I can find all wood frames without spending my whole paycheck!! read more

I am so, so glad that I happened to walk by this shop one day on a walk in my neighborhood. Since that day, I have bought two pairs of glasses from Sheryl and Lisa. They were able to spot just the right frames for my face. Both of them are so friendly, accommodating, and GOOD at what they do. Do yourself a favor and visit Sheryl and Lisa the next time you need an optician! read more

I have been wearing glasses since I was 14 (ugh) and only when Sheryl does my lenses do I not have problems adjusting to the prescription and fitting. Great service, loyal, friendly and professional! read more