Cancel

    Open app

    Search

    Optima Beauty Supply

    4.4 (105 reviews)
    Open 9:30 am - 8:00 pm

    Optima Beauty Supply Photos

    You might also consider

    Recommended Reviews - Optima Beauty Supply

    Your trust is our priority, so businesses can't pay to alter or remove their reviews. Learn more about reviews.
    Yelp app icon
    Browse more easily on the app
    Review Feed Illustration

    Reviews With Photos

    Variety of NYX products
    Steven S.

    One stop shop for all your make up & hair needs. Well organized, stocked & clean store. Enormous variety of different hair products from Shampoos, Extensions to Dyes. Let's not forgot the large variety of Make Up products for all your cosmetic needs. The staff knows there stuff, its like having a professional shopper, guide you to the right choices for your beauty needs. My wife has been coming here for almost a decade. There service has always been friendly & knowledgable & there products has been up to date & consistent. She swears by this place & drags me along with her, while she and her personal shopper wonder through the aisles. Staring at products, as if she was admiring a Picasso Painting.......! FYI: Check-in & receive 10% percent off your entire purchase

    I got it at Optima beauty supply. Please ask for Felix he is the best
    Carolina S.

    I love this store anything a need for my makeup collection they have it. I love the gentlemen called Felix he is so help full and anything a need. If the store to have what I need He gets it or order it for me l. Very cool guy... 9-2-15 Omg love this store I highly recommend, please ask for a gentleman call Felix he is the store manager anything you need as per makeup brand morphe brushes and Sigma brushes he can get it for you. I live all the way in Brooklyn and I come all the way to Roosevelt to this Beauty Supply "Optima" to get what I need for my makeup collection...

    Morphed brushes and makeup

    See all

    4 years ago

    Helpful 2
    Thanks 0
    Love this 2
    Oh no 0

    3 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    6 years ago

    Helpful 5
    Thanks 0
    Love this 0
    Oh no 1

    3 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 1

    7 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    12 years ago

    Helpful 16
    Thanks 0
    Love this 14
    Oh no 0
    Photo of Kate S.
    112
    2
    4

    5 years ago

    Helpful 0
    Thanks 1
    Love this 0
    Oh no 0

    14 years ago

    Helpful 2
    Thanks 0
    Love this 1
    Oh no 0

    11 years ago

    Helpful 2
    Thanks 0
    Love this 1
    Oh no 0
    Photo of John E.
    12
    42
    8

    7 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    5 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    13 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    8 years ago

    Helpful 1
    Thanks 0
    Love this 1
    Oh no 0

    8 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Kim S.
    4
    24
    113

    10 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    6 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of E W.
    9
    64
    0

    9 years ago

    Helpful 4
    Thanks 0
    Love this 4
    Oh no 0
    Photo of Monica L.
    257
    24
    10

    9 years ago

    Helpful 1
    Thanks 0
    Love this 2
    Oh no 0

    7 years ago

    Helpful 3
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Lily A.
    0
    16
    17

    6 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    7 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    9 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    7 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    11 years ago

    Helpful 11
    Thanks 0
    Love this 10
    Oh no 0

    5 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    15 years ago

    Helpful 4
    Thanks 0
    Love this 3
    Oh no 0
    Photo of Donna M.
    37
    25
    15

    7 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Dori D.
    286
    98
    112

    13 years ago

    Helpful 3
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Taz C.
    33
    53
    37

    12 years ago

    Helpful 2
    Thanks 0
    Love this 0
    Oh no 0

    17 years ago

    Helpful 3
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Andres L.
    31
    11
    15

    9 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0
    Photo of Seven H.
    10
    194
    13

    5 years ago

    this store sucks very low on their inventory if your looking for good quality hair dont come here because they have nothing

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    16 years ago

    Helpful 2
    Thanks 0
    Love this 2
    Oh no 0

    5 years ago

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    8 years ago

    Helpful 1
    Thanks 0
    Love this 0
    Oh no 0

    15 years ago

    Helpful 1
    Thanks 0
    Love this 1
    Oh no 0

    7 years ago

    This place is amazing. Needed to stock up on new nail polishes and hair color. They had everything.

    Helpful 0
    Thanks 0
    Love this 0
    Oh no 0

    12 years ago

    Helpful 1
    Thanks 0
    Love this 1
    Oh no 0

    Page 1 of 3

    Ask the Community - Optima Beauty Supply

    What brands of lashes do they sell?

    Hi Jeanne! We carry -… Read more

    Do you guys sell hair?

    Yes we do! Human hair on the track and on the clips. 18” and up

    Hi. Do you have JOICO Color Balance Bkue Shampoo or conditioner? How about Wella Liquid toner T18?

    Hi Angela! T18, and Joico color balance Blue shampoo and conditioner are all in stock!… Read more

    Do you sell hair for crochet braids/ braiding? Marley, Jamaican Bounce, twists etc?

    Hi Grace! Unfortunately we do not sell braiding hair at this time. We do carry weaving and clip… Read more

    Do y'all have "nk makeup lip gel lipgloss cherry" and "broadway vita-lip clear lip gloss"?

    Of course we do! Are you looking for any particular brands?

    Does this store do Black Friday deals?

    Hi Tasnia, We will be running promos for Black Friday. Please look for updates on our social… Read more

    Hi do they sell contact lenses here?

    I’m sorry we no longer carry contact lenses

    Are all the prices the same as in regular stores?

    I haven't been there in a couple months but last time i went they were the same price !

    How much for a morphe palette?

    Hi Juliette! All our Morphe prices are the same as the regular retail price on the official Morphe website. The 35 series palettes start at 20.99.

    Do they sell colored contacts?

    Haven't been there in a few months, but yes hey had colored contacts in my last visit. Hope this helps.

    View All 12 Questions

    Review Highlights - Optima Beauty Supply

    Once I got there, I was greeted inside the door by a very helpful employee who introduced me to Felix.

    Mentioned in 7 reviews

    Read more highlights

    You might also consider

    Royal Beauty Supply

    Royal Beauty Supply

    4.0(7 reviews)
    1.5 miWoodside
    $$

    Good product! Good price !! They know a lot about products…read moreand always help us to chose best deal.

    Rude and Unprofessional!! I went to Royale Beauty Supply and…read morethe Customer Service was horrible! Due to Coronavirus, They are only doing curbside pick up! So, I called ahead of time and placed my order. I left my name, and the 2 products that I was picking up. I drove there for almost 40 minutes to pick up the products. I tell the lady behind the glass door my name and that I am here to pick up products! They do NOT open the door to speak to anyone because they are terrified that they might catch the virus. Even though we are all wearing masks!! She finally returns, and says to me behind the glass door, " there are no products for you here! And I didn't speak to you on the phone." And then she completely walks away from the door! At this point, I am baffled! I actually did call and speak to someone, but if they don't have my order ready, shouldn't they have asked me what I needed?? Instead, this lady completely ignores me and walks away from the door as if I am invisible!! Smh! What is wrong with people? So, I had to call her on the phone to let her know that I'm STILL standing in front of the store waiting for her assistance! She says "I only have one brand in stock, so what do you need? " I told her, that is the exact brand that I'm looking for. She finally gets it for me! Oh, I'm sorry, am I bothering you? Very disappointing! My hairdresser recommended this place to me, but I will never go back! I will stick to Sally's beauty supply, where they treat people like human beings! Let's not forget people, if it wasn't for the customers, you would NOT have a job!!! A little kindness can go a long way!!

    Optima Beauty Supply - cosmetics - Updated June 2026

    Loading...
    Loading...
    Loading...