The best outfitting store in the area! Mr. Scott was a true pleasure with whom to exchange ideas on…read morefly fishing-- from needed gear to extreme conditions. His staff was absolutely the most team oriented group with all providing help and no one trying to be superhero know-it-all which happens way too often. Their prices can't be beat, and speaking from personal experience , it is a great escape from the drama of having horses and/or dogs in surgery at the best Vet Hospital in the world (totally unbiased as I am 3rd generation Longhorn). Go enjoy the low pressure, high intellect of this great store!

I ventured into Bear Mountain right after the holidays to get properly fitted for hiking boots…read morebefore an overseas backpacking trip. I've done a bit of day hiking before, but never been professionally fitted or been on multi-day trips. I wasn't sure what to expect, but I could not have been more pleased. The staff was very friendly and knowledgable. The guy who helped me spent a lot of time answering questions and helping me be sure I got the best fit- and I ended up with a less expensive boot than I expected (which never happens). They had really good sales at that time, and I ended up coming back the next day to get a new pack. On the following day, I found an equally friendly and knowledgable staff. A friendly staff even after the holidays is the sign of a good shop, I think. Anyway, If you are looking for hiking, camping, or kayaking gear- start here.

Came here for the first time. I only bought a case of 357 rounds, but came here to pickup a…read morerevolver that I bought online for the first time. They were FFL certified. My gun was shipped her within the week, this shop notified super quick. The staff walked me through the process and it was actually super easy and fast. They had a $45 transfer fee, but that was affordable. My case and gun came in in perfect condition. Staff are helpful and friendly. Shop is filled with firearms and accessories with affordable prices. I'd like to see package deals such as multiple mags and a bag for an affordable, but they don't. Staff stated that they do have a firearm with attachments, but nothing like a package deal during a holiday. Ample parking.

This is without a doubt one of the top 3 gun shops I've ever been to. The owner is a nice guy, the…read morecustomer service is exceptional, and all of the employees are polite professional, friendly, and respectful. I've become friends with some of them. The selection? Great. They actually have rifles out where you can handle them. Imagine that! Their handgun selection and their used gun selections are very good. They also carry a nice selection of black powder revolvers, something a lot of similar shops have given up on. If you want something they don't have, they'll get it for you. The price will be competitive. Don't ignore this place, or skip it "because all gun shops are alike." They're not. This one stands out among the others in the area. I highly recommend it.

Maci was super helpful when I returned a jacket. The barcode on my receipt was torn off, but she…read morefigured out how to resolve that. Plus I forgot my drivers license and the picture on my phone couldn't show the hologram. But she also found a way around that issue. Thanks Maci!

Went in to purchase a firearm the associate working there was one of the rudest people I have ever…read moremet in my life. Completely condescending to a point where it was utterly shocking. This is not a reflection of the other associate he was working with but him. I will never recommend this location again and the employee should be fired for his poor treatment of customers and terrible attitude.

What a great little Aggie store. It's not big, but it's PACKED with Aggie stuff - just about…read moreeverything imaginable. Prices are reasonable or on par with other places, and it's cool to support a little independent shop. Great selection of kiddie clothing, too, which I love. Nice and very helpful employees. What else can I say? This place is a must-stop for any and all Aggie shopping needs!

Cool Aggie Shop, this is better than the student center shop, they don't have to follow licneseding…read moreaggreements so they can put A&M on whatever they want which turns out to be a lot better since the prices are half the price! They have everything A&M from shoes, shirts, hunting, seats, purses, you name it. Locally owned guy as well. He does have a half price sell always which is kind of eh since everything is priced up in a way then marked down through the "sale" but they do have alot of cool Aggie stuff you will not find in any of the other official Texas A&M shops.

Bike shop is my favorite at REI. Great staff - knowledgeable and friendly. This town needed a great…read morebike shop. The prices for bike service are not very high.

TLDR: Helpful staff, lightening fast service, quality gear, and the best prices I found. I would…read moreabsolutely recommend purchasing from this company. I found this business during a Google search, and after reading a few reviews, decided to purchase through them. Using the chat feature on their website I spoke with Neil and told him what I needed. He immediately knew and gave me the numbers to enter into the search bar. 5 minutes later my parts were in my cart and 3 days later they were sitting at my house in NM. The parts I ordered were exactly as advertised, brand new, and fit perfectly. I was able to upgrade my firearm for over $100 less than anything else I found on the net. My experience with this company was par excellence. If you are looking for optics, firearms, replacement parts, or gear, you'll do yourself disservice by not checking out Heart of Texas Armory.

Don't buy from these guys online, they sell things like its in stock and after a week goes buy they…read moretell you they are waiting for the item and could take a month or two. YOU SHOULDN'T BE SELLING STUFF ONLINE SHOWING 'IN STOCK' WHEN YOU DON'T HAVE IT! - Don't sell online then if you can't keep your inventory up-to-date. You ruining peoples shooting experience, wasting their time, and promising something you can't deliver.

Was disappointed I didn't carry any bench made knives. Not sure why all the other academies do…read more Just thought I would look through them while I was in town, but no luck there. Store employees seem uninterested in assisting customers. No one volunteered to see if I needed anything or if I was finding what I was looking for. Did check out the barbecue pits in front and they also didn't have the one I really liked that is at my store in Kyle. So if I was in town and needed something that only Academy had, I would probably shop here but otherwise I'll wait till I get back home

I went to a Academy looking for a gift for someone. I did not have to look around for very long…read morebefore I found a good deal on some t-shirts. When I went to the cash register there was no one in line in front of me. The cashier was very friendly. I was able to get a gift receipt for the shirt and the checker made sure to hand me the gift receipt separately so that it wouldn't get lost. I probably only spent 15 minutes in the store including the time that it took me to shop around for the gift. I feel like I got a good deal and the shopping experience was nice.

Even though our order was complicated and we ended up not getting as many shirts as originally…read morepredicted, K&L were great at keeping on top of things, and approached it all with an amazing attitude. They are definitely a local business to support!

Took some items in for them to embroider some comapny clothing for me. The young lady up front was…read morenice, and the lady came from the back to help me as well. I got a timely sample later to approve, and I've been happy with the outcome and quality. I also noticed they have lots of other itmes to customize in there like pens and stuff. go see them. even the pricing was competitive when I compared them to another place in town.

I came in when the store was extremely busy, so I looked around while waiting to be helped. I found…read morethe shoes I wanted on the wall, and surprisingly they were my size. I tried them on, and an employee brought the pair tome. When it was time to check out, an older gentleman was helping customers. As soon as it was my turn, a couple of people walked in that he seemed to know, and he completely shifted his attention to them, ignoring me. I waited patiently for a bit but eventually left without purchasing anything. I understand the store was busy and that family or friends may stop by, but customers who are ready to buy shouldn't be ignored. That part of the experience was disappointing and felt disrespectful.

I was looking for a good shoe for walking. I did not get the young lady's name who helped me but…read moreshe found the perfect shoe for me.