I'm very upset and unhappy with Dr Friedman. when he has a consultation with you he makes promises and listen to your needs. once the surgery is over and you tell him that it's not what you asked for. he becomes angry and dismiss you. He needs to retire read more

I am really sad to see some of these reviews, but I guess things change in 30 years. I saw Dr. Friedman starting in 2nd grade (1990ish) as my left eye randomly went lazy and I had a crossed eye. He did surgery and I have never had a problem since. I was scared to death and was unconsolable at the hospital and in the operating room. I remember he and his team singing "The Lion Sleeps Tonight" as I fell to the anesthesia. I stopped seeing him in 9th grade as he had concluded that so much time had passed it was unlikely the issue would return. He also wouldn't prescribe me contact lenses in 8th grade, as he thought I was too young, so it was a natural breakup. I have never had any problems with my eyes since, aside from the usual. read more

I don't know where all the bad review are coming from .I was very skeptical about coming in after all the reviews ,but I mean EVERYONE at the office is very nice and professional. Dr got straight to the point and didn't waste my time !please don't believe all these bad reviews . UPDATE ......Dr.Friedman had suggested not to touch my sons dermolipoma he was only 7 months, but I insisted to get it smaller and he said could do a surgery.I went to another ophthalmologist for a second opinion and he said the same thing AND he said Dr.Friedman is the BEST.We finally did the surgery and I am so happy with the results,Dr.Friedman did more than I expected. read more

I am really sad to see some of these reviews, but I guess things change in 30 years. I saw Dr. Friedman starting in 2nd grade (1990ish) as my left eye randomly went lazy and I had a crossed eye. He did surgery and I have never had a problem since. I was scared to death and was unconsolable at the hospital and in the operating room. I remember he and his team singing "The Lion Sleeps Tonight" as I fell to the anesthesia. I stopped seeing him in 9th grade as he had concluded that so much time had passed it was unlikely the issue would return. He also wouldn't prescribe me contact lenses in 8th grade, as he thought I was too young, so it was a natural breakup. I have never had any problems with my eyes since, aside from the usual. read more

Warning: Do not come here!!! It seems as if they schedule 20 different people at the same fucken time. Was scheduled for 2:30, 50 minutes later, i was called in. The waiting room is super small and with all those people scheduled at the same time it is a hell of a tight squeeze with kids all over the place. Will definitely NOT be coming back and ill also let my insurance know of my dissatisfaction. read more

1. Rude staff. Try this experiment: call the office right now to ask a basic question and observe for yourself how much the front desk staff hate their jobs and their own customers 2. Confusing and dishonest billing, especially when it comes to insurance and over billing you 3. Most importantly, unethical medical practice. Dr. Friedman STRONGLY recommended surgery for my 4 year old for an eye turn, saying we can go ahead and ask optometrists for another opinion but that they don't know as much as he does and he's sure they'd probably disagree with him. He said the ONLY option was surgery, describing to us what the surgery entailed and that it would fix the issue. He said there's a small chance our child could lose sight in that eye if we didn't do it, and that "I'm ready for surgery when you are." Obviously we were distressed over the thought of our 4 year old going under the knife so we got a second opinion at a highly reputable medical group where they promptly told us that surgery was an absurd idea and that our child's eye turn was very minor. Then we went back to Dr. Friedman who now claims he never recommended surgery in the first place and that it's not in his notes. Riiiight. Well he's either incompetent or lying, but would you take the chance with your child? read more

Cheap Money hungry unethical doctor, charges customer despite having insurance, and this is not mom and pop insurance, we have top lever Aetna PPO, that pays, the cheap doctor does not trust Aetna or is it just cheap by nature to hold to customers$150 for two months! Unethical, unprofessional, never experienced this in United States that not seeing a kit until they get paid deposit up-front, is that even legal in USA? Karma read more

Well to my surprise the office staff were nice to me , but they schedule multiple people at the same time. The doctor spent lil time with us it all felt like a factory feeling. They charge you upfront so god knows if I have to deal with insurance problems later ... if I had known the reviews I wouldn't even go. The office lady gave me some water which was nice but the fact that she had to say we don't offer water however this one time you can have this was a bit sad . I could have gotten my own water from the car for my child however I just asked if they had a water fountain in the office. The play area was a bit dirty , they just cram people in there for a 1 min visit we were there for over an hour and half , and the doctor was kind enough to offer my child a cookie thank you but no thank you to sugar for my 13 month old child. The other lady gave her small stickers she could choke on. They were not age appropriate. You don't hand a baby stickers ugh, anyways long story short we won't be back read more

Dr Friedman is the Best eye doc I've ever seen .he is an expert .i had my eye Surgery with him and he did excellent job. Thanks a million

I took my 18 month old son in today for the first time. Before going in I read many negative reviews. However, I'm glad that didn't stop me from going in and seeing for myself. Dr. Friedman is AMAZING!!!! It's not easy to deal with little ones, but he has a lot of patience and great/fun tools to help calm them down while he does the exam. I don't think people give Dr. Friedman enough credit. Kids are hard, but he takes his time and delivers outstanding care and treatment. Patty his assistant is also very kind and professional. The front staff was extremely courteous and friendly as well. Overall we had an amazing experience :) my son and I will be seeing Dr. Friedman for many months to come due to his condition and I feel confident that Dr. Friedman will provide outstanding care! A big thanks to Dr. Friedman and his staff :) we look forward to seeing you all next month :) Raquel and Chris Matthew read more

Just took my 10 year old special needs child to Dr. Friedman for his yearly check up. My son is not very verbal, and gets anxious. The staff and Dr. Friedman were so patient and understood our situation. The exam was successfully completed, and my son was very happy! Thank you!! read more

Our daughter was diagnosed with a severe eye condition when she was an infant. We are very grateful that Dr. Friedman is her opthalmologist. He is a very thorough and professional doctor, a talented surgeon and has an incredible bedside manner for both the littlest patients and the nervous parents. Our daughter has needed multiple surgeries and the outcome of each one has been amazing! Now you can't even tell she ever had any issues (she is almost 4years old). It can be stressful to deal with any health issues, especially when it comes to your children, but Dr. Friedman is understanding and compassionate. After surgery, he gave us his personal phone number in the event we needed anything or had questions. Plus, his staff has always gotten us in to see him right away if there are any issues or concerns, even months after surgery. Between regular check ups and pre and post operation visits we have dealt with his office staff a lot. They have always been helpful and polite. We would definitely recommend him. read more

Roger Freidman is a scam. He charges patients in advance, takes copays, bills patients, and then bills insurance companies. His staff obfuscates and obstructs as best they can, but avoid this man and his practice. read more

I do not write a lot of these but I am so angry I need to write this to warn other people. I received a referral from my primary care Dr to see Dr Friedman. I verified he is contracted with my insurance carrier and that I do not need a referral to see Dr Friedman. I needed to get my 4yr old son in right away. I called the office and spoke to Mary and she was as rude as can be. She quoted me a rate 3 times what my copayment was. I explained what the carrier said my payment would be and she didn't care. She said it is office policy to charge that amount. When asked she confirmed she is contracted with my insurance carrier but office policy takes precedence. This is scary. Its like the wild west where contracts don't matter. They can do whatever they please. I am so glad I discovered this before my visit. Otherwise I would have been stuck with an outrageous bill. Dr Friedman may be a great Dr but I will never know due horrible office staff like Mary. I wouldn't take the chance of having huge bills. There are too many other good Drs out there. I reported them to my insurance carrier. Thankfully I have a great insurance carrier and they authorized me to go to a non-contracted ophthalmologist at no additional cost. Also the new ophthalmologist is closer to my home. read more

My 3.5 year old son got a foreign object stuck in his eye and was in pain. Our pediatrician was not able to take it out but Dr. Friedman being an expert took it out quickly. He was incredibly kind and gentle with my child and made the experience as painless as possible. We were referred by our pediatrician and thankfully we were able to get an apt the same day which was amazing because their office is very busy. This doctor knows what he is doing and genuinely is a master at his craft. Highly recommend Dr. Friedman and would 100% go there again. Thank you for taking such good care of my baby. read more

Dr Friedman is the old school doctor you wish you had across the board for the entire family. He is very knowledgeable, has a ton of experience, and really just has a way with kids. Both my 4 year old and 1 year old feel at ease with him which is really saying something. Not to mention his support staff is incredible. Always very helpful and really go out of their way to help you. I had some insurance issues and they were so patient and actually helped me fix the issue. read more

If i could leave him a no star I would! I don't really leave bad reviews but this place deserves it! My son was diagnosed with strabismus which i was told it requiered surgery and I started going there but every time I got for an appointment he keeps saying that my son doesn't need glasses nor surgery and that it will get fixed on its own!! When my son clearly needs it! read more

Horrible, careless staff! Never care if the doctor even sees the patient. Clinics like that should be closed.! I wonder if the doctor or the office manager knows what is going on with scheduling and resecheduling of patients who are kids and need most attention! Dr. S. M read more

I am pretty sure the doctor is a great guy but with people like the ladies I spoke to in his office I would not even think twice about taking my children to such a place. Extremely rude office staff. They need a lesson in proper customer service. I do not appreciate the attitude they gave me. read more

Dr. seems to really know his area and has very polite, but impersonal manner. The office staff is really one of the worst ever: not kids' friendly, not helpful, rude, short, impatient, and tough to deal with. read more

Colossal crooks. We asked upfront about costs to make sure there would be no surprises and when we paid our co-pay, we were assured it was all done ... later they hit us with a bill for an additional $300. So a simple eye exam ended up costing over $1,000. How can we trust someone like that? We will never go back there. Others - Be warned and beware. read more

Have an appointment in a month so we'll see. Tell you one thing, their receptionists have little to be desired, felt like I was calling the welfare office. Gruff and a little rude. read more

I don't know what kind of Scam this office is doing but they couldn't fool me into it . My son was seen in the office in january 2018. He was authorized by my insurance so he was covered and eligable . I received a bill for $400 today sept 27,2018 for a service that was done in january 2018 and the statement states they billed the insurance in june ? So I call my insurance company that state they have no claim of the bill so it was never sent to them ? I called Dr.friedmans office and spoke to the billing person which was very rude . She stated there was a change in my son insurance so they denied it. FALSE my son gas had the same insurance and plan since he was born . So she said ypu can pay $150 instead of the $400 I said im not paying anything if my son was covered at the time and still is . I said you need to resubmit the bill to the insurance direct not the medical group , she tried to give me the whole story that they will deny it again amd ill be responsible for the bill So I called my insurance again and they got in touch will the office biller and she told my insurance that the reason it was denied was my sons birthday was incorrect which was BS because she had just finish telling me otherwise so my insurance told her to resubmit it with all the correct info . So Ill see if a few weeks if they did re bill my insurance . I would recommend to anyone going here to either be very careful with the billing or avoid this place at all cost to avoid these issues there is way more other dr who ate very honest and not trying to stiff people out of $$$ and the insurances as well. read more

Dr. Friedman and his staff was very professional and kind. I assume they have learned from their past mistakes . My son and I didn't get any rude treatment from the staff or the doctor. He listened to all my concerns and examined my son. My son left happy with a cookie in one hand and stickers in the other. read more

My 3 year old recently had bilateral strabismus surgery. I was very afraid because he's so young. Dr. Friedman is absolutely wonderful!! He saw my son diagnosed him and suggested surgery. Surgery was performed shortly after. The doctor and his team were wonderful! The day of the surgery they made sure my son wasn't freaked out and took very good care of him. I felt very comfortable with the way Dr Friedman and his team took care of everything. My son is now 13 days post surgery and he's doing so well healing nicely. I had some concerns and called the office and they got me in to see the doctor right away, of course we moms can sometimes overreact and panic but the doctor saw my son and assured me everything is ok. I feel so blessed to have found such a great doctor! He is the best!! I totally recommend Dr. Friedman to anyone who needs a great eye specialist, in fact my neice is also treating with him for an eye stye that wouldn't go away. read more

First, let me say if this review was for Dr. Friedman only, it would be 5 stars. He is a no-nonsense sort of person, but an excellent doctor. He performed surgery on my eyes last summer and the result was more than I could have asked for. The only drawback is his staff, which for the most part are INCREDIBLY rude. Horribly, awfully rude. However, if you or your child needs surgery, I would say to just deal with his unpleasant staff, because he really does know what he's doing. read more

I didn't find the reviews to be that accurate. Sure there was a wait after my babies eyes were dilated but I found the doctor to be very pleasant. He had a great bed side manner with my 5 month year old. Granted I've only seen him once. I also loved Pamela from his staff. She's was a darling lady. read more

Dr Friedman treated my son for 15 years. We would still be seeing him if my son hadn't grown up. We saw Dr Friedman multiple times a year when my son was young. After surgery, our visits went to two times a year and then, eventually, once a year. Dr Friedman showed nothing but kindness and concern for my son. He and his staff are knowledgeable and straight to the point. We had a great experience with Dr Friedman. read more

Rudest staff ever. Dr. Friedman is ok, not the nicest eye doctor I've ever seen, but adequate. However, one has to wonder why he would allow such nasty back office folks. They are rude on the phone. They are rude in their writing on the invoices. The statements they send are covered with red stamps about sending payment (this isn't the 2nd or 3rd statement, but the very first one after the doctor visit.) One gal at the very front when you check in is very sweet, but the other ladies need a lesson in customer service, or they should just get a job they enjoy, and not take their bad day out on the paying customer. read more

Brought our three year old son in hysterical and in a lot of pain after getting a granule of sand stuck in his eye. Dr. Friedman worked quickly and calmly to find and fix the problem, then won over my son's heart with a cookie and a smile. A winning combo of kind, calm and totally competent. Highly recommended. read more

I've been taking my son here since he was a toddler. Dr. Friedman is wonderful with children, very patient and kind. His exams are thorough, and he explains diagnosis and treatment thoroughly, and answers every question and concern. We've entrusted the care of our sons vision to him for more than 15 years! He's a great doctor. read more

Please do not subject yourself to the trouble. I never in my life have experienced service as I have from this ofice. I was reffered to Dr. Friedman from my childrens pediatrician and regret that day. The doctor has no clue what he is doing, my son has seen him three times and still there is no resloution to his eye condition. This doctor is rude and talks down to you, he acts as if you the parent are incompetent and a child. And then there is his office staff, forget about it. They do not know how to bill, make appointments and forget about their customer service skills-THEY HAVE NONE!!!Please find someone else. read more

Wow, I have read all the reviews and they weren't very complementary. Lucky for me I still went and saw Dr Friedman dispite the reviews. I just took my daughter there to get her eyes checked for the first time. I had a good experience. We were done in a timely fashion, his staff were polite, and the doctor was awesome. I felt like we got great care and he explained everything to us. read more

Update - the LIARS in the billing department told my credit card company they mailed a check in September. Haven't received it! Can't keep their story straight and can't get anyone on the phone in their office as it always seems to be closed. read more

I absolutely would recommend Dr Friedman. He is very knowledgeable & a great surgeon too. His staff is superb

We have been going to Dr. Friedman for a couple of years now. Our son is 5 and just loves him, plus Dr. Friedman is very patient with him. He is very professional and has helped our son's vision greatly. Plus we never feel rushed when we are in his office. Dr. Friedman takes the time to thoroughly explain what is happening with our son's eyes. One time I was really concerned after a surgery, and called the doctor. Dr. Friedman, hearing the concern in my voice, told us to immediately come in to the office. He calmed my nerves. I would recommend Dr. Friedman to anyone who has children. read more

We have called to check if the office takes VSP Insurance. They told us they do and we did set up an appointment. However, at the time of visit, they demanded full payment ($150) saying that we will be reimbursed once they get money from insurance. As a result, they never submitted a claim to the insurance company and this came out as the out-of-pocket expense. Dissatisfied with the experience, obviously won't go again, since have no reason to pay out of pocket while paying for the insurance. read more

Wow, I came here looking for his phone number since I don't have it in my phone. Was I surprised to see so many bad reviews. My daughter is now 17, but we started seeing Dr. Friedman when she was about 4 years old. She was diagnosed with an Astigmatism through a Preschool Eye Exam at St. Bernadine's Catholic School. Anyway, we've never been to another ophthalmologist because we've never had an issue with him or his staff. The first few years we went once a year and once she got into her teens he said he only needed to see her every other year. It's always been easy, she got her pupils dilated so we had to sit a pretty long time in the waiting room but it was always pleasant in there. Lots of kids, no crying. That's not going to be the case come March 5th, 2013. I'm taking my son in at 9 AM and the whole San Fernando Valley is going to hear him scream. He's not the kind that sits still, patiently, or quietly...LOL, he's a screamer and he's going to test their nerves...I wouldn't even object to a papoose board if they have it. They'll need it with him. For those against papoose boards, you've never met my son...he's 18 months with a tremendous temper & strength to match. And certain medical procedures are so important that to conduct them accurately my kid has to be held down by both my husband and I. However, this time I will be in the parking lot waiting since I do not have nerves of steel. It'll be torture for him but diagnosing a possible Retinoblastoma is extremely important, life & death important. And I do trust Dr. Friedman to perform that test/diagnosis. read more

Great doctor. Honest and caring. Very sincere. He took ample time to properly diagnose and the outcome was excellent. I highly recommend him to anyone with a vision problem. read more

I waited for my daughter's appointment for about 6 weeks; I was a little leery based upon that, and the numerous low ratings here on YELP. However, our appointment was yesterday and we had a good experience. The office staff was friendly, on-time and thorough. The doctor is to the point, but I didn't mistake this for anything other than his manner. For our family, this is just fine! He settled my concerns and even asked if I felt comfortable with his feedback! I'm very satisfied and wanted to express the rating here considering how many poor opinions were shared. read more