Ishtar and Oliver, the owners of Blown Out Surf Shack were wonderfully helpful in getting my…read morestepson Javin into the surf. Javin has physical disabilities and needs a special wetsuit to allow him to be comfortable in the chilly waters of Santa Cruz, California. Ishtar set us up perfectly with wetsuit modifications that allowed Javin to shred the knar in perfect comfort! Her kindness in working with my wife to get the wetsuit right is sooo appreciated! Her understanding of our needs and problem solving abilities really made our trip. Gratitude forever! Adam Crom

Thanking Ishtar for her wonderful insights into helping my Son get into a wetsuit, doesn't seem…read morelike enough. My beautiful son has a handicap and wetsuits don't fit the best to keep him warm. Ishtar came up with ideas that helped immensely! Javin's experience in the water was made more comfortable with her help. Beside being a beauty, Ishtar is so kind..Forever thank you!

The Outlet Store on Mission in Santa Cruz: Excellent,…read moreservice, selection, and valued. Staff friendly and helpful.

Stopped in to pick up some surf booties and was pleasantly surprised. Service was quick and…read morehelpful, and parking was easy. The staff were friendly--none of the usual attitude you sometimes get at surf shops. Prices were fair and about what I'd pay online, and they had a solid selection of sizes and thicknesses to choose from.

I had one of the worst customer service experiences I've ever encountered at this store…read more I came in to purchase some apparel for my children, and my daughter picked out a shirt that was on clearance. As I was checking out, the cashier informed me that all clearance sales were final. I acknowledged that and told him that was fine. The problem began when the cashier struggled to remove the security sensor from the shirt. After several unsuccessful attempts, he decided to use wire cutters to remove it while it was still attached to the shirt. My husband even pointed out that doing so would likely damage the garment. Despite the warning, the cashier continued and ultimately tore a sizeable hole in the armpit of the shirt. At that point, we understandably told him we no longer wanted the shirt since it had been damaged by an employee during the checkout process. To our disbelief, the cashier insisted that "all sales are final." I explained that the shirt was not damaged when we agreed to purchase it and that the damage occurred because of their employee's actions. A manager was then called over and made the equally absurd statement that clearance items are on sale because they are defective. The shirt was not defective when we selected it--it became defective because their employee damaged it while attempting to remove the security tag. Rather than taking responsibility for their mistake, they told us we either had to find another item of the same price or take the ripped shirt. Their complete lack of accountability and customer service was shocking. In the end, we found another shirt, sparing them from having to refund the $18.95 they seemed so determined not to return. The entire situation could have been resolved with a simple apology and common sense. Instead, we were met with excuses, poor service, and a complete disregard for customer satisfaction. Based on this experience, I will never shop here again and would not recommend this store to anyone.

I discovered this place while I was having lunch at the new MAD YOLKS on 41st avenue. I wanted a…read moreSANTA CRUZ t shirt or hat and was surprised at how the store was stacked with branded real skateboarding supplies and apparel. The store layout is setup really good. From the outside the store doesn't look appealing but once you enter it's like a whole different realm . Customer service is there to help you with any questions. I found a black colored SC windbreaker that I am happy with. I hope it last because the logo doesn't seem like it can take wear and tear . Crazy the shopper in front of me in line was from Berlin , Germany so you know that this town is made for tourists and memories . Tons of variety of boards here on display. I didn't see too many SANTA CRUZ t shirts though you gotta go to the physical boardwalk store and purchase them there or at Capitola mall. I am glad I discovered this place while, there is btw plenty of parking across the street free.

Tanner is truly exceptional. He went above and beyond to make things right when we faced issues…read morewith the initial pickup. Unfortunately, the front staff was unresponsive and dismissive despite having a delivery confirmation--causing us to make two unnecessary trips. But when I reached out to Tanner directly, he was prompt, professional, and incredibly thoughtful in resolving the situation. It's rare to find business owners so committed to customer satisfaction. Because of him, we'll definitely continue shopping here. I'm giving four stars only because the front desk experience needs improvement. Staff should be better informed and more proactive. Otherwise, Tanner and the way he handled things deserve five stars all the way. We finally received our custom board, and it arrived just as Tanner, the owner, promised!

Not a place to go if you're looking for a good price OR if you want someone who takes the time to…read moretalk to you and help you. They have 10 plus staff and they all act too busy to even talk about stuff w/ an attitude like you're not cool enough to be in the store. Maybe take a lesson in customer service if you're gonna work here and remove the "too cool for school" stick from your teenage first job booties.

Great shop! they helped us find the right board and wetsuits, and met me at my price pointread more

Such cool and friendly guys running the shop. Helped with parking and they have cool stuff there…read more Highly recommend!

Came into the store for my very first surfboard. I was unsure of which models were better than…read moreothers, but thankfully Christie was kind enough to help me out and pick out the best one for me. She was really knowledgeable of the store and the brand. Her kindness and professionalism has created a very welcoming experience for me, and I would definitely recommend her service for future visits.

Nice small shop with parking on the side and at the back…read more Came in on a cloudy day so it was quiet. They have a promo going on - 2 pcs swim wear + slippers or hat for $99. It's a great deal! The young lady was helpful. I like the area because it's on the way to the pleasure point and it's near the other shops, restaurants and coffee shop that I go to.

Always have the best shopping experience here. The staff are actual outdoors people who can provide…read morefunctional advice on the products and helpful tips. They are aligned with the brands ethos and this location has many events through out the year including free repair days for your gear. Such good sales/prices on Patagonia gear here! We shop here all the time and can always find what we need at a good deal.

Nice location to visit and browse while in SC. Store is clean with a lot of selection that isn't…read moreoverwhelming. Some current inventory with previous seasons. Some additional, some at almost full price - but didn't really check those out. Great deal on a mint green 3/4 zip fleece $23!!! It's one of the few outlets of Patagonia. The other one I've visited was in Reno. Customer service - not so much in terms of hellos and how can I help you - and that's fine.

I love Noland's because they have some of the best Santa Cruz gear sold here. They keep up with…read moretrends and have the coolest designs. I have 4-5 of their sweatshirts and a couple of their long sleeves that ive been wearing for years! They have good quality bathing suits, shorts, hoodies, sunglasses, back packs, basically everything you'd need for a good beach day and some afternoon fun in the sun. The people that work here are super welcoming and nice giving this place a local beach town feel. I love it! This place is rad! The owners are really good people!! You can tell that they really love their community.

There are usually a group of items on a sale rack outside with some pretty good discounts…read more Sometimes you see the same items on the rack if you return after a few weeks. The store is convenient to go to when you are at the beach, and they have a nice selection of different brands of clothing, with many different choices--shirts,hoodies and more--that say Santa Cruz on them ( the city, not the company). A lot of the designs are really attractive. The sales staff is considerate enough to remind you that sale items are final sale. Overall a pleasant place to shop.