Located on Lake Avenue in Pasadena CA. I came in the morning or mid-day. I came twice in 1 week. As…read morelong as you book your appointment online the night before, you're good to go. If you walk-in, you may be disappointed as they are pretty popular and book up. I got Cosmo tai. There is a style book with a 8 styles, so you don't need to search google. The stylists are really good here. The interior has natural light, but the back wash area is much larger than you think. A wash and style costs around $60. Just styling with no wash is around $44. Don't come 10 minutes late, or you will miss your wash. You will be offered coffee or champagne as a perk. Really love this place! The street parking is paid on the machine, but the cost is relatively low.

Have been to over 10 Drybar locations across NYC, LA, Pennsylvania, Connecticut, London, and…read morebeyond, and this Pasadena location was by far the worst experience I've ever had. The woman at the front was lovely and kind, so check-in and check-out were the only bright spots. I arrived with clean, wet hair and had already chosen the products I wanted used. Once I sat down, it was clear my stylist was in a mood. He refused to use any of the products I requested, saying he "doesn't like them," and proceeded to blow dry my hair with zero heat protection. The blowout was rough and he was aggressive with my hair, couldn't get it straight, and it was obvious I was in pain. Wanted to get up and walk out the entire time, and honestly should have. Went home, washed my hair, and redid it myself. Paying $70 for that experience was not okay. I don't write bad reviews often, but felt I had to warn others.

Seco Blowdry Studio was a life saver for my dinner event! I needed my hair done for an event last…read moreminute and I was looking for a place that was close by work and decently priced. Their online booking system was very straightforward and easy to book, and I was able to book a "Hollywood Waves" session with Nicole. It was nice that they offered the $45 price without hair wash. It's a small shop located inside the Colonnade Mall on South Lake Ave. You can park in the parking lot in the back and it's located on the bottom floor of the Mall. Nicole was very sweet and I showed her a few pictures of inspiration. I liked that she listened to what I wanted, I had mentioned that my hair tends to frizz when I have curls so I'm glad she was able to tame my hair so it didn't at the end. Nicole is very talented and she made the experience so relaxing, and it seemed so easy to make my hair so beautiful.

This is my new go to salon. I am loyal to Monique M here - if it ain't her, don't get near my hair…read more She has magical hands - my hair is the healthiest and longest it has ever been! It has grown so much since I started going with her. She also delivers every single time with styling my super straight hair and with the cut. I have never walked out unhappy with my cuts here which is a big deal since some stylists can cut off too much. She's such a sweet person & friendly!! She keeps it real and doesn't try to sell you anything you don't need like the trending glass toners on Tik tok.

Very good services. She took a lot of care and was very diligent through out the session. Well…read moreworth the money. Will come back again

The staff are so friendly and thorough I opted for the 60…read moreminute scalp spa, normally $108 but I saw that they had a Groupon for about $50 My sister called and they were able to take us same day at 8:30 pm First they inspect your scalp and hair using probably the most high def camera I've ever seen, it's a little gross looking to see your own scalp so close up! And you change into a robe before they give a steam eye mask and turn on the massage chair while they give a very thorough hair wash, it was so relaxing that I dozed off a bit Afterwards, they thoroughly dry your hair while gently removing any tangles before giving some light therapy on your scalp and an antibacterial comb through My hair felt so incredible soft afterwards The overall experience was so relaxing and soothing, I'd definitely want to come back for more pampering

Been going to see Arnold. Appointments are easy online. He lots of appointments during the day…read more Accepts credit card. His rate is on the lower side but his quality of work is just as good. Great for Asian hair like mine. Middle fade with a taper and trim on top. Shampoo and wash is available before and after your cut

I love the haircut I got from Christine! She did an amazing job and took her time to carefully cut…read moremy hair which I really appreciated. She gave me useful tips for maintaining the hair shape. Booking was very easy and flexible via the website. The salon itself is nice and clean. I like that the shampoo service is included with haircut. Easy street parking out front.

I am very skeptical with new salons and stylists. Mainly because my hair is so specific and I often…read morefind myself getting the same cut and style. I came in after making a reservation - all online by the way! So user friendly! Made a reservation with Joanna to receive a perm. She knew exactly what to do and even made helpful suggestions. Again, my hair is very difficult so I welcome thoughtful and experienced advice! Joanna did an amazing job AND held such a fun and light hearted conversation! 10/10!!! If you are in need of a perm or recommendation from a pure genius, look no further! Joanna has got you!

First time at B Side U and had a great haircut with Tiffany. I wanted to try something different…read morefor the new year, and essentially gave her free reign on what she thought would work best with my face shape. She made some recommendations and we ultimately went with how I usually get it cut, but addressed many of the issues I run into with styling. She started with washing my hair which was so relaxing I almost fell asleep. Tiffany was detail oriented and took her time to make sure I had the perfect cut. I think I've found my new go-to for 2026 :)

Lina did a great job blow-drying my hair and she's really nice. The whole process only took 20…read moreminutes.

Approved - fast and on time. Reasonable price! Thank you for a job well done. Ready for next…read moreappointment

Ziggy is amazing !I really like my hair! I found him on Instagram, and he patiently answered all…read moremy questions about my hair. He gave me exactly the hair color I wanted! I am absolutely thrilled--I love it so much!

Hidden gem in Arcadia with amazing staff and hairstylist that truly want to help you achieve your…read morebest look. Alex was thoughtful and provided guidance and recommendations along the way. He is efficient and precise with each cut. I definitely recommend this place for anyone wanting to try anything edgy from a wolf cut, jellyfish cut, or something simple like curtain bangs.

Came in today with an idea of wanting some type of balayage and left so so amazed! Absolutely loved…read morethe color he went with and he was very communicative of what his thought process was! The space was nice, and I had fun talking to him while he did my hair. Both him and his assistant were very attentive and made sure I was comfortable the whole time. Love it so much!

Tom and his team are the only people I trust to handle my hair!! It is by appointment only, but Tom…read moreis very quick to respond! The quality and service offered is always unmatched compared to other salons in the area. Tom takes his work seriously, and takes in consideration what you want + adding input on ways to improve your look.