Just had my first men's haircut with Estie and it's the best I've had in years. Cut to perfection, scissor cut. He's a true professional and a very talented stylist to say the least....an artist who's honed his craft to perfection. I'm very much looking forward to many more to come in the future! Are you looking for a precise cut, color, or styling? Look no further, go see Estie and you will not be disappointed. read more

Nick is the best hair stylist I've ever had! He does great work at an affordable price. Nowhere can I consistently get a keratin treatment for $100 other than here! He always nails my cuts and colors and I always walk out feeling fabulous. Best of all, nick is an absolute gem of a human and always makes me laugh. Even after I moved away from San Diego I have literally flown back just to get my hair done by Nick! He is definitely worth checking out! read more

I love love love this salon it's pretty much a one stop shop . Came here to get a hair extension consultation while here for a keratin treatment with Nick. He is such a great hairstylist, and amazing person so much energy and he is so nice! Bahar that girl has the magic touch when it comes to hair extensions! She matched my hair perfectly. read more

Swagg Salon is huge, sleek and wide open - an airy space that feels modern and cool. The location is 2 blocks from Symphony Towers, and there are plenty of pay lots, metered street parking and even valet parking for the building. There is a restaurant/bar, Chaplos, on the ground floor which is very good. Get your salon service and then meet friends looking great. I've been with my stylist, Estie, for 12 years. He is a true artist. Color, cut, extensions, straightening or perms - no one does it better. Estie has a client base of regulars that includes the young & hip, the professional set, the busy moms and "ladies of a certain age." With regard to the latter group, I have never seen a group of older women with such beautiful, stylish but NATURAL LOOKING hair. Seriously. I'm not a member of that group, but when you can take a demographic group that leans toward the "set and curl" and have those ladies walking out looking 10 years younger merely due to their amazing hair, there's serious talent involved. The salon also offers nail services as well as regular scheduled "office hours" of a cosmetic doctor and esthetician. Every professional working in downtown San Diego should visit Swagg. You'll be back if you do. read more

Lovely salon ask for Gloria. Clean and always professional. Located in beautiful down town San Diego read more

Swagg Salon - Hair Stylists Near Me - San Diego, California

I was walking home yesterday and I happened to look up and find this little gem on 925 B st. I was in desperate need to find a good salon downtown that met my standards. This salon was just that. As Soon as I sat down I was offered something to drink. Tiffany was the women who did my nails. The skill and service was outstanding. I am so happy I found a good salon near home. I will defiantly be back. read more

Swagg Salon - Hair Stylists Near Me - San Diego, California

I called last minute and they fit me in to do my hair for my engagement photos. The receptionist was so helpful he took my number and assured me that he would find someone who would be able to do my 1950's style that morning. Anna did my hair and she did a wonderful job. She was patient and meticulous. I'm thinking of using her for my wedding. She was careful not to overexpose my hair to heat and my hair felt silky smooth and healthy even after she teased and curled it. They were so nice there--I hadn't put enough quarters in the meter so the receptionist ran down and put more money in the meter for me. Super nice! Plus I was starved from running around all morning and he brought me cookies. Awesome place--wonderful customer service. I highly recommend them!! read more

I was overcharged when I left a tip for my stylist using the square payment processing device that connects to each cell phone and I emailed the company and they have refused to adresses the issue. Yes the salon is extremely beautiful and it is also bright, but not too bright it is very stylish, glamorous, fresh and relaxing. My actual haircut is awesome. I have curly hair and it's hard to find a place that can cut it without it shrinking too much. During the haircut the stylist was friendly, time efficient, and relaxed which made me relaxed. My package included a styling which my stylist was avoiding doing an actual styling job she oiled it up and curled a few random curls everywhere without it looking cohesive or close to cute. It could be my curl type which is a mixture of 2b, 3b and -4b. Maybe it's because I used a groupon but that shouldn't matter right? Anyways I like the haircut though I would try this place again but I would definitely bring up the situation and see how their feelings are in return. read more

Thanks Nathan, I was swagged by Nathan! Now my hair is soft and beautiful again. Ladies, He does all types of hair and hair styles. read more

Swagg is the newest home to my long-time hair stylist, Estie, and I am absolutely in love with this place! The salon is beautifully decorated, with a large open space concept and plentiful, comfortable seating. I'm lucky enough to be able to walk there, but the building does have valet, as well as plenty of street parking since B St doesn't tend to be too busy as far as parking. Beware it is metered so if you're there during the day you'll need change to feed them. Aside from the salon space itself, Estie is amazingly talented which has kept me coming back to him for all my hair needs for the last 8 years. He does beautiful color, great cuts, and gorgeous wedding and event hair styling and make-up. I would recommend him to anyone for their beauty needs. Additonally, I also appreciate that everyone who you encounter in the salon is extremely courteous and helpful. For example, they always offer you coffee and water, etc., something to read while you're under the dryer, making it always a pleasant experience. read more

Este and his coloring and extensions are the best I've ever had. I moved to SD a year ago and was nervous about finding a new hairstylist but Este immediately put all my doubts aside. I have blonde hair and his coloring never looks brassy and the hair extensions match my color perfectly. I have been getting hair extensions for 10 years and have tried all the methods and Este has given me the best hair extensions I've ever had. They are undetectable, comfortable, low maintenance and never tangle. Everyone complements me on my beautiful hair and not my beautiful extensions which is what anyone wearing hair extensions wants. read more

Bahar has been my hair stylist for many years. When I moved to San Diego, I refused to find another hair stylist and would only get my hair done when I visited Denver. I was ecstatic when she moved to San Diego because no matter what style or color I have ever wanted, she has exceeded my expectations! I've had a wide variety of hair styles, thanks to Bahar, anywhere from the A-line cut to blonde highlights that I received compliments on a daily basis. She truly is a HAIR MAGICIAN and I would not trust my hair in anyone else's hands!!! Swagg salon is super chic and everyone is quite welcoming! I definitely look forward to my appointments there! read more

Estie did my makeup and I felt glamorous! I haven't worn makeup in a while because I can never match my color and I never got the look I was going for. Estie made a custom color for me and it looked flawless no awkward line between my jaw and neck. Not only did he make me look great he also gave me pointers on how I could achieve these same results at home. I got a very bold night look done and at the age of 21 I finally got to wear false eyelashes, or as he like to call them 'visitors'. The whole experience was amazing and I definitely would recommend Estie to any and everyone. This was my first time getting my makeup professionally done. Thank you, Estie! read more

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There are very few people who can cut curly hair like Estie! He is amazing and this new location for his salon is the bomb. There is a valet for parking, some close lots, or if you find a meter, Estie will send down staff to make sure you don't get a ticket. And, he also serves the best coffee!! read more

I received a gift certificate for a make up lesson with Estie for Christmas from my kids. Swagg is a great salon - bright, stylish and clean. Estie showed me new techniques with make-up, shaped my brows and took me from day to night make-up. Along with this I received a full package of brushes, make-up and skin products. I highly recommend coming in to see Estie for an update on your look. He even does small groups of friends to make it a fun Sunday afternoon. A few weeks later I went back to Estie to have my hair highlighted and cut. Awesome....Go see Estie at Swagg, you will not be disappointed. read more

Swagg Salon downtown is by far the best salon in the city! Estie has been doing my hair for years and I wouldn't go to anyone else. I live in LA and drive down every 3 weeks so he can do my hair. I have had everything from cut, color, extensions, and highlights to up-dos and my makeup done. He is truly fabulous and works wonders. I wouldn't go to anyone else! read more

Had my first ever color today by Bahar and absolutely love it! She was super friendly and did an amazing job! read more

Swagg Salon - Hair Stylists Near Me - San Diego, California

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I had the pleasure of attending a video shoot for a new make up app for Esties fab salon. OMG what a treat! Full makeover and instruction and products to re do this 73 yr old face. Known and loved Estie for years. He just gets better and better. Visit this modern salon for all your beauty needs and then some! read more

This review is for Bahar. She is fantastic and I don't trust my hair with anyone else. I switched it up and went a little lighter. I've been getting compliments since I walked out the door of Swagg. The salon itself is super cool. Modern, chill and up on all the latest styles. Love Bahar and my hair! read more

Bahar is amazing!!! I showed her a photo of the hair style and color I wanted and she created the exact same thing for me!!! I'm extremely picky when it comes to my hair and Bahar went above and beyond to make me happy. Thank you Bahar!! read more

Swagg Salon - Hair Stylists Near Me - San Diego, California

Read the great reviews for Behar and made an appointment . I was a little nervous as Id never been to a stylist that at least someone I knew had been to but SO glad I did!! One of the best colorist and hair stylists I've ever been to and Ive been to a LOT... She lightened my hair exactly like I had in mind and the cut and styling were amazing!! Just can't say enough good things about her and on top of it a lot of fun to talk to. read more

went here on thursday feb - 26 for some highlights all over. it was my very first coming to this salon and first time meeting bahar in person. I AM SO HAPPY WITH MY HAIR! Bahar was able to take me to blonde from the dark red/burgandy that i had (and we kept as the base color) she did this without damaging my hair so im so freakin happy about that :D she also gave me a haircut only taking off a least as possible with taking off only the damaged ends so i still have my long hair :D the salon itself was super nice and modern...everything was just perfect. cool person, great service. i'm totally coming back . read more

Swagg Salon - thank you Bahar! highlights all over - Hair Stylists Near Me - San Diego, California

I adore Gloria & Gloria adores me & my hair!!! Ana will cut you & all the peeps at Swagg are top notch - & they care!!! If it's makeup you want hair you need or a facial & Nails this is the place to be in downtown --- love you guys!! read more

Best place ever ! I needed pink hair for the breast cancer 3 day walk and I wouldn't trust anyone but Swagg with that !

Swagg salon is clean, modern and fun. I have been getting my hair and make up day be by Estie for 14 years. He is fast, professional, and a color genius. I have never left without feeling thrilled with my style and color and would never let anyone else touch my hair. Estie did my families hair and a make up for my wedding and everything was FLAWLESS! read more

Swagg Salon - Estie, a hair and make up genius at Swagg Salon, did our hair and make up for my wedding in June and we loved it!!!! - Hair Stylists Near Me - San Diego, California

Michelle is freaking awesome. I am extremely picky with my hair and have pretty much only let one person do it for almost ten years now. I was driving back to my hometown (6 hours) to get it done. I finally caved and decided to find someone in SD since I've lived here for five years. I actually loved the blonde on my coach at Orange Theory and asked who did it and was referred to Michelle. She didn't mind my OCD over my blonde and took her time doing a consult before actually even mixing my color, I really appreciated that. She worked late one evening to fit me in as I couldn't come until after work, and doing blonde on a naturally dark haired person can take awhile. She did a complimentary deep conditioning treatment and I almost proposed the scalp massage felt so good (seriously, I wanted her to come home with me). I'm excited to finally have someone here that I trust with my hair. read more

Ok, I got my hair colored and I thought I would like a more blond look. But, when I got it I didn't like it AT ALL . So, I told Estie, my stylist, colorist, make-up artist extraordinaire and he had no problem fixing it and I love it. He is the bomb. In and out, no crazy wait time. read more

I bought a groupon for a haircut, blow dry and style. I was going to be in San Diego area for only a few hours for my engagement pictures. I called on a Tuesday and was able to get any appointment time I wanted for two days later. I showed up about 30 minutes early since I was driving from Orange County and wasn't sure about traffic. Being that early I was prepared to wait until my appointment time. The salon was very modern, sleek and everything looked very clean. Front desk staff helped out right away and offered water or tea. Devon was the lovely hair stylist that cut my hair. She was not only early for the appointment as well but was ready to start 30 minutes early without a problem. She was very determined to make sure my hair was exactly 100 percent perfect for my engagement pictures. My hair is extremely curly/long/thick and she took her time and made sure it was done right. Even when my stubborn side bangs wouldn't stay she re blew them out and made them stay to the side. She even was sweet enough to clean up my fiancés' hair in the back a tiny bit since he was waiting for me. Devon was so much fun to talk to and really was one of the sweetest stylists I have ever had. She definitely had a great sense of humor and had me cracking up the entire time. I was a little nervous going into a salon I had never been to, with a stylist that had never worked on my hair for my engagement pictures. BUT she made the whole experience amazing! And my hair stayed perfect throughout the pictures and for two days looking just as I left the salon. I would definitely come back to have her do my hair again. Even if she is 2 hours away from where I live! Thanks Devon! :) read more

Just had a hair cut with Devon and it was great. So nice and friendly but not annoying fake friendly. My hair looks amazing and she didn't make me feel bad about not being that great at doing my own hair or about my normal hair practices. Would definitely recommend to others. read more

I bought a Groupon for a cut, style & full highlights. I called to make the appointment & was told they could fit me in that day! AWESOME! Well, when I was driving down there, I got a call from them telling me that they double booked & needed to reschedule my appointment. Since I was almost there, I decided to go in & make the appointment in person. Nadia, the esthetician helped me reschedule for the following day. She & the assistant manager I saw were extremely apologetic & helpful in getting me re-booked. So, the appointment comes & of course I got stuck in baseball traffic. I was stressed about getting there & finding parking. But I found a spot right in front & made it in with a minute to spare! Bahar was my stylist & I love her! We talked about what I wanted to do, simple cut & highlights to mask the gray. She asked great questions & I felt comfortable that she new what she was doing. When it came time for the cut, Bahar was FAST! Even before she dried my hair, I could tell that it was gonna look good! It already looked healthy & had fun body to it. After the style I was in love!! The color came out so good & the cut is great! My last stylist moved to Florida about a year ago & I have been searching for a new one & I think I found one! Thank you Bahar!!!! read more

My girlfriend recommended me to see Nathan here for a haircut and I've been to see him 2 times. Nathan is, by far, the most detailed stylist I've encountered, and I say that thankfully. My hair is pretty standard as far as male haircuts go and I'm sure he can do an average job in his sleep if he wanted, but Nathan really pays attention to every angle and wants to make it perfect, which I can appreciate. Although I really like talking with him, I do like the fact that he doesn't talk the entire time as to not focus on the haircut itself as many stylists tend to do. Major thumbs up to Nathan and the pride he takes in his work. read more

This is for the beautiful and talented, Michelle Montoya. She is one of the most down-to-earth women I know and her professional opinion on what to do with your hair color is always on point. She listens to what you prefer and effectively adds on promising options. I highly recommend her :) read more

Swagg Salon - Michelle Montoya work. - Hair Stylists Near Me - San Diego, California

I highly recommend this place. My new hair stylist Bahar, I love her work and what she did for me. I always been a dark hair type of Gal but it was time for a change and something out of the box. I went lighter. Bahar was very confident and very sweet. I showed her my Ideas I had in mind. And I must say im am very satisfied with my hair. This place is cute and clean. Everybody there seem to be all sweet and good at what they do. For anybody new to the area I would highly recommend this place to you and of Course Bahar. You will love her and she is as sweet as a doll. iIt was my first time there and I am defiantly going back when its time for a trim or new color. read more

Love the location and services! Estie Lopez make up line is totally fab. He offers great sales on products and will make you laugh a lot while you are in his chair. He's a reality show waiting to happen! read more

I bought a groupon for highlights for Swagg. I was impressed from the first minute I stepped in. Nathan, my stylist met me at the front desk :) Sooo the big thing with me is I have to have chemistry with my stylist. I have feel like if I am going to spend hours with someone they have to have a personality. Nathan is awesome and professional. Not only did we get some good laughs in, I walked out with awesome highlights and a sweet new haircut. I'm definitely coming back!!!! read more

Found this gem on groupon, I'm very picky when it comes to hair salons. They got me in same day I called, got Nathan as my hair dresser and he is amazing. He was very helpful, caring and listened to exactly what I wanted. I would highly recommend this place and Nathan to everyone I know or see that needs hair help. Go and ask for Nathan, you won't be disappointed. read more

I bought a groupon for cut and full highlights. This salon was okay. I booked my initial appointment with Devon. She was really nice throughout my appointment, but seemed to dislike groupon customers and seemed extremely annoyed at the end of the appointment when I did not want to "pre-book" my next appointment. Also, the top of my hair was streaky and the color did not go all the way to the roots. It looked like I had dyed my hair about a month ago and had my roots growing out. I decided to give the salon a call and let them know I was unhappy. The owner of the salon was extremely gracious, and we booked a second appointment with another stylist to correct the issue with the highlights. The second stylist was Estie. I have to say that I LOVED what he did with my hair. He gave me some good suggestions and did a great job. However, I found him to be really rude and unfriendly. I saw him interacting with other customers and the vibe was completely different...I'm not sure if he was annoyed to be fixing someone else's work or if he just didn't like me, but I felt awkward and uncomfortable throughout the whole appointment. When I needed a touch up for the highlights, I decided to give Estie a chance again because I had loved the results. Again, I thought the results were great but I got the same attitude from him as I had in my previous appointment. Overall, the salon was okay, but my experience was uncomfortable enough that I would not return. read more

Very disappointed with this Salon. Poor customer service, and major attitude from stylists. My friend came in to get her extensions done by Bahar and booked her appt. 2 months in advance. She came to get them put in and didn't get a direct stylist that she asked for. 3 hours later, she wasn't even 1/2 way done. The stylist performed several services on other clients and she was told to wait. When something was said, no one seemed to care and we got yelled at for watching. I never write bad reviews for anything, but we were upset that we would get this bad of service. We had a whole day planned. read more

Gloria has been the only person to touch my hair in 21 years Swagg Salon is top notch. She is now cutting my kids hair too. I am constantly getting compliments on my hair. Everyone at the salon is lovely. It's my one stop shop. I highly recommend Swagg. read more

Absolutely wonderful. Gloria is always great with my cut & color. I trust her opinion completely & always just let her do something fun. She is the only stylist that has been able to style my thin lifeless hair into a sexy little cut! The color is always perfect, no bleeding, no weirdness. Just wonderful. The atmosphere is so fun, I always leave in a great mood! read more