We've been coming here for cupcakes over eight years. So soft and moist. Kids like the one with…read morefruit filling or vanilla. Prices have gone up since Covid but not astronomically so I still feel like these are affordable. I like vanilla and red velvet the best

Honestly top 3 cupcakes I've probably ever had if not the best! Omg. So good. Cake was moist,…read morefrosting was great not too sweet. Also there's SO many options I love it. Makes it too hard to choose. Also gluten free options for all my celiac friends!!! Also has other desserts that looked great. Vibe was so cute too.

We got a custom German chocolate cake made for our wedding by Mimi's Cupcakery. It tasted…read moreabsolutely amazing!!! Also, the owner was very friendly and professional. She was also very accommodating for an (soy) allergy request. I can't stress enough how delicious this cake was! The presentation was beautiful as well. It was the cherry on top to our wedding. I'm a little late to send my review in, but they definitely deserve it

Super cute interior. Great for social media posting. They had a wide variety of cupcakes to choose…read morefrom as well as coffee with any flavor you could think of. The cashier was the owner's daughter and very pleasant. We got a Reese's cupcake and the double chocolate. Only reason there isn't a picture of the peanut butter cupcake is because it was too delicious and I forgot to take a pic. I highly recommend!

So rarely open and very expensive, but the fresh baked items are good. Nothing else to sayread more

Cinnamon rolls are flaky deliciousness. Great bakery although a bit out of the way and needs…read morebetter signage

TLDR: The cookies are Fantastic!…read more Stopped in here after brunch at a nearby spot. I have heard via the internet that Sewell Sweets has the best chocolate chip cookies in Salem. Since the internet never lies, I had to verify for myself. I wasn't disappointed! Are they the best? I'll have to continue my research to say definitively. The cookies are fantastic! I will definitely be recommending Sewell when the discussion of cookies comes up, which it frequently does during conversations with me. Service was quick and helpful when we asked about a cookie that we didn't understand. The atmosphere is nothing to write home about but all I wanted was a cookie so no problems there. If you are looking for quality cookies or anything else to satisfy your sweet tooth, look no further. Well, stop here, enjoy your treat and continue your research, but you'll be back to Sewell Sweets.

My fiancé and I were looking for a bakery to make our wedding cake. We approached Sewell Sweets…read morewith excitement -- submitted an inquiry, made follow-up calls, sent emails, and confirmed directly with the owner before visiting. What followed was pure frustration. When we arrived, the employee had no idea about the cake box listed on the website and offered to call the owner when we raised the pricing discrepancy. While helping us, she was also audibly complaining about another customer, saying she "couldn't even wait 45 seconds." We ended up paying more than the advertised price and were only told after the fact that in-store pricing differs. All four cakes went in the trash. They were dry, stale, and one tasted so off that we couldn't take more than one bite. $48 for product that was completely inedible. When we called to report it, the employee showed no empathy, made no apology, and had a noticeable attitude. When the owner called back, I was calm and polite. I was hoping for basic acknowledgment, given we had planned to spend significantly more on a wedding cake there. Instead, he led with camera footage, misrepresented what I had said, declined my offer to return the cakes, and ended the call with nothing but silence and "I'll take it into consideration." Maybe it was an off day. These things happen, even at great businesses. But a great business apologizes, asks questions, and tries to make it right. None of that happened here. What makes this experience stand out isn't just one bad interaction -- it's the pattern. Unanswered emails. Misinformed staff. Inedible products. Dismissive phone calls. And then a same-day public response crafted to discredit rather than reflect. Do yourself a favor and find a bakery that actually values your business, your event, and basic human decency. Sewell Sweets is not it. --------------- UPDATE: The owner has replied to this review on Google, and while I have no interest in a public argument, several claims in that response are inaccurate and anyone reading deserves the full picture. We were not attempting a random walk-in tasting. An inquiry was submitted early-to-mid March, a follow-up call was made on March 18th, a follow-up email sent the same day, and we spoke to the owner on March 19th -- during which he confirmed he had seen our emails, that our date was available, and that he would be in touch. I told him we would be coming in the next day, exactly as his employee had instructed. We followed every step we were given. The owner did not apologize multiple times. He opened by citing camera footage -- for a quality complaint -- then told me I had claimed a cake was dropped on the floor, which I never said. I described the taste as "off" like he said, which is not an insult by any reasonable standard. There was a lot of silence and he just said "I'll take it into consideration." Twice. That was it. At no point during any of our interactions did we raise our voices, argue, or say anything disrespectful. We were nothing but polite. Also worth noting -- just because someone else didn't complain, doesn't mean our experience didn't happen. For someone who described an extremely busy service day, not a single positive review appears to have been posted that day, which goes to show not everyone shares their experience. In fact, this is only the 2nd negative review I have posted in my entire life and the only one that is food related. The owner claims he looked "carefully" into our experience -- yet by his own account, in just 25 minutes he managed to receive word from his employee about my call, conduct an internal review of the situation, review emails, confirm proper handling and quality of preparation, speak with three separate staff members about our interactions, and check camera footage -- and still had time to call me back. That is quite a thorough investigation for 25 minutes. Finally, it says a lot that a lengthy response was written the same day to dispute a customer's experience, yet an email sent over a week prior was never acknowledged and a call from days before went unreturned. ------

They have made a couple of cakes for me now, including the dead pool one shown in the pictures. I…read moreabsolutely love their work. Are they not only amazing at what they do but they are very friendly and outgoing as well. I refer EVERYONE to them.

We had cupcakes by Jenuine Desserts and their coffee cart at our wedding. We appreciated them…read moreaccommodating a special request to use our own mismatched mugs, and guests loved the variety of menu options! The cupcakes had a heavy frosting-to-cake ratio and the frosting was very rich, which I personally prefer, although it might not be for everyone. I had a pumpkin spice latte cupcake and it was divine. Perfect amount of spices. And a great value to boot! Thank you for making our event so special.

Jenuine Desserts is a cake and cupcake business, generally open for catering events. However, you…read moremight currently find Jen Adams' cupcakes for sale at Adam's Rib Smokehouse in Salem, Oregon. Walking inside Adam's, there was a female employee at the ordering counter. I closely examined her mannerisms, intentionally asking random questions to test her. Not a lot of smiling. A semi-disinterested look, with similar responses. I've seen worse, but I'd hardly call such demeanor acceptable for the front of the house. Adam's should be lucky I wasn't there to rate the staff. Four cupcakes were available from Jenuine Desserts on my visit to Adam's. Chocolate Peanut Butter sounded great, but seemed too heavy for me at the time. Toasted coconut sounded lovely, and the confetti cake with vanilla buttercream was basically screaming at me to pick it. So of course, I went with the last option: red velvet with a cream cheese buttercream frosting. After placing my order, the young female employee went to the back, even though four cupcakes were sitting under a glass dome at the ordering window. I couldn't gauge how long they had been under there, but I got there a bit past 11 in the morning. She brought back a red velvet cupcake in a plastic see-through container. Pink edible sprinkles caressed the top of the buttercream for a great color contrast. But alas, the container was cold. At that moment, I had negative thoughts that the cupcake was cold and not fresh, perhaps refrigerated. In other words, the actual cake would be heavy and dry. And I was correct. It pains me, because I'd think people would yearn for fluffy, room-temperature cupcakes. I can only assume I came at an unfortunate time when staff needed to make sure the older products were sold first. I'm happy that any red food coloring was kept to a minimum, because I've seen those solid red cupcakes that just make me fear a bit for my health. The cream cheese buttercream was well-prepared: smooth and not overly sweet. The buttercream appeared to go to the middle of the cupcake, doubling as a filling. I personally like filled cupcakes, so I felt that was a plus. The overall flavors were palate-pleasing. I'll award at least a small happy panda dance for such fine work. Jen should have other attractive creations available, depending on the season. I'd bet a good amount of money you'd see her at a Farmer's Market in the coming months. Such events are great ways to get your name out there without enduring ridiculously high business/startup costs. I'm unsure if cupcakes are made fresh each day. I'd consider making some for lunch and a few for dinner. Adjust the number of cupcakes made accordingly. It's probably understandable that even this is a tall task, assuming Jen has catering events and other online orders to take care of. The cupcake has promise, but the non-freshness of the product significantly destroyed the experience. I'd consider giving these cupcakes another try, and hopefully, I'll get a fresher cupcake next time.

The food here is always so fresh and delicious. My kiddos always look forward to eating here…read moreespecially when they get yummy desserts afterwords! The service is always amazing, I've never had an issue here. This place is definitely family friendly!

I have been a loyal customer of this cake shop for the past three years, which is why I feel it's…read moreimportant to share some honest feedback. One of the biggest issues I've noticed is the inconsistency in portion sizes. For example, cake slices are often cut noticeably different sizes from one visit to the next. When customers are paying around $8 per slice, there should be consistency so everyone receives the same value. Investing in a cake slicer or portioning guide could help solve this issue. I also recently ordered a 6-inch birthday cake for my daughter, and when I received it, it appeared to be barely 5 inches. To the owner's credit, they did reach out to me, acknowledged the issue, and provided a gift card to make things right, which I genuinely appreciated. Good customer service means a lot, and I want to recognize them for addressing my concern. Unfortunately, the replacement cake I ended up purchasing was disappointing. Nobody in my family was particularly happy with it, and the quality just wasn't what we've come to expect. Over the last year especially, it seems like the quality and freshness of the cakes have become inconsistent. Sometimes they're excellent, and other times they taste stale or simply aren't very good. Customer service can also be hit or miss. I've had some positive interactions, but there have also been times when the service felt less than welcoming. I am not writing this review to tear down a local business. In fact, I continue to support them because I know what they're capable of when they're at their best. However, consistency is important. Consistent cake sizes, consistent quality, and consistent customer service would go a long way toward improving the overall experience. I hope this feedback is taken constructively because I'd love to see the shop return to the level of quality that made me a regular customer in the first place.

Made a great cake for our gender reveal! I'll definitely be calling them again :)…read more I loved working with Nicole!

Got an Amazing Lemon Keto Cheesecake from here! You couldn't even tell it wasn't a regular one!!!…read moreDelicious! Will definitely order again!