Ishtar Jewelry is a gem in every sense of the word. This family-owned shop has an incredible…read moreselection of gold jewelry, truly a plethora of styles and pieces you can imagine from delicate everyday pieces to bold, statement designs. I visited to purchase a bracelet for my nephew's baptism, and the experience couldn't have been better. The family is genuinely sweet, welcoming, and patient, and they made the entire process feel personal rather than transactional. They took the time to help me find the perfect piece and never made me feel rushed or pressured. If you're looking for high-quality gold jewelry, fair pricing, and warm, family-run service, Ishtar Jewelry is absolutely worth a visit. I'll definitely be back for future gifts and special occasions.

I really love this place, came here and purchased a bracelet and a necklace. The customer service…read morewas excellent. They are very helpful and patient explained everything I even brought my mother-in-law and she exchanged her old gold jewelry that she doesn't wear and walked out there with a pretty nice exchange. I highly recommend recommenddefinitely worth a look.

Wow! Beautiful jewelry, amazing customer service. I…read morepurchased my now husbands wedding ring here; they custom made it to a perfect it; and it's absolutely flawless. Gorgeous, shiny, perfect,White gold. What made the experience tho was the owner. Helpful, kind, and communicative. He let me know when the ring was ready; and in my busyness completely forgot- and let me know again and was so gracious! I don't know how much more I can say; but I highly recommend and will be purchasing more.

If you are looking for one of kind jewelry piece this is the place. I have made some fabulous…read morepurchases here, the owner is so kind and personable they always have over the top customer service you feel like royalty when walking in. I also had pieces of gold custom made I was blown away at the craftsmanship. They have a large selection on beautiful bracelets and custom rings 14kt, 18kt and 24kt Gold! This is one of a few if not the only place in El Cajon where you will find a selection of all gold, you will find that most jewelry stores in El Cajon only carry 24kt which is softer and not as durable as it is pure gold without metals. Here at Zakaria they have a fine selection of all gold including platinum and white gold!

Just visited this for the first time, I was amazed on how the owner Martin was friendly, honest and…read morehelpful with my concern about my seiko watch that I had for almost 20 years.

Love Martin He has designed to custom rings for me his…read moreprices are good ! He took my old gold to make ring. Martin does not sell junk. Give him a try. Don't bash a business gold prices fluctuate

This is the best jewelry story ive been to. The customer service is amazing and they are very nice…read morepeople. Their prices are great and there jewelry pieces are beautiful. I definitely recommend!

Very accommodating five star prices are okay I always go to this jewelry store for jewelriesread more

Prices are reasonable Diverse collection, beautiful…read moreI went twice and will likely will go more Friendly owner

I love the stuff look like gold and color. Stay foryears. and the owners it's very nice and kind…read more Very good customer service.

Very happy with their selection availability, pricing, and customer service. Thank you Marwan and…read moreRami. They offered complimentary sizing for my bracelet as well.

The worst customer service I have ever experienced. If I could give 0 stars I would. There's better…read moreplaces in El Cajon with better selection and you're actually treated like a valued customer. The owner is probably one of the rudest people I have ever met. They cheat you of your money and they charge more than what they tell you. DO NOT GO HERE!

Amazing work from the husband and wife business owners! I was buying a special ring and called a…read morefew different jewelers. This spot had the best service and the best price. They were also very honest and knowledgeable about everything. The other jewelers didn't sit right with me for numerous reasons: i.e. wouldn't listen when I mentioned the specific style i wanted, asked me to wait too long, etc. Frankly, Im a picky number cruncher and always compare pricing, value, service when I shop anything high ticket. I was very pleased with the level of service and communication. Highly recommend them!

Susana and her husband are a delight to work with. They are great communicators, and often finish…read moreprojects earlier than expected. Their quality of work, and attention to detail are top notch.

Very good customer service very good quality Gold 21 they help me a lot for two of myself. I'm very…read moregood price on what I need to fix my jewelry. They fix it very good. They have everything in their store.

They always have an amazing selection are willing to spend time with you to ensure you find a pice…read moreyou fall in love with.